Katerina Andreou

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Born|

Nairobi, Kenya

Nationality| British
Citizenship| Greece
Occupation|

* Entrepreneur
* psychologist

Katerina Andreou is a British–Greek Cypriot entrepreneur, psychologist, child protection specialist and writer who lives in Nicosia, Cyprus and founded HR Innovate, a human resource and recruiting agency in Cyprus.[1]

## Contents

* 1 Personal life
* 2 1996–2006
* 3 2006–2015: Cyprus and OWAAT
* 4 2016–present: HR Innovate
* 5 Articles
* 6 Podcasts
* 7 Vodcasts and webinars
* 8 Awards
* 9 References
* 10 External links

## Personal life[edit]

Andreou was born in Nairobi, Kenya and grew up in the Middle East, including Bahrain and Beirut. She studied Occupational Psychology in the United Kingdom specializing in families and children for over 10 years.[2] She is registered with the British Psychological Society[3] and the Cyprus Human Resource Authority.[4] She moved to Cyprus in 2006 from London, England.

## 1996–2006[edit]

Andreou attended the European University of Cyprus until 1996 where she was the chief editor of the student newspaper, The Observer.[5] Afterwards she received a BSc in with honors in Psychology and MSc in Occupational Psychology in the UK.[6] After her studies, Katerina stayed "in the southern counties of the UK to enjoy a diverse career in Social Care and mental health services."[7]

## 2006–2015: Cyprus and OWAAT[edit]

Andreou returned to Cyprus in 2006. Unable to gain employment in mental health or social work in Cyprus, she worked several jobs in the field of human resource. In 2012, Andreou worked as a recruiter when the banks in Cyprus collapsed.[8] During this period she became involved as a volunteer with ‘One Woman at a time’ (OWAAT) which was designed as an online legal platform to empower women in a domestic abuse environment a platform for self help in accessing legal documents and courts and founded by Patricia Martin, a Fulbright scholar from the United States.[9]

## 2016–present: HR Innovate[edit]

Source[10]

In an effort to stay in Cyprus, Andreou opened HR Innovate in 2016, a human resource and recruiting agency in Nicosia, Cyprus.[11] At the same time as the launch of HR Innovate, Andreou also began running. The company's first office was paid for in exchange for services during post recession in Cyprus.[12] By 2021, HR Innovate had a total of 5 employees and Andreou served as the chief executive officer. At HR Innovate, Andreou has been called upon to advise family business and has been immersed in the information technology sector of Cyprus.[13][14]

## Articles[edit]

* 'Too many employers ignore a key concept: employee contentment' Cyprus Mail. 19 August 2018[15]
* 'With Tech Companies Booming in Cyprus, We Need to Continue to Attract Qualified Candidates' Entrepreneur Europe. 25 October 2018[16]
* 'What It Was like to Launch a Startup in Post-Recession Cyprus.' Entrepreneur Europe. 26 November 2018[17]
* 'It's finally an employee's market in Cyprus' Cyprus Mail. 20 January 2019[18]

## Podcasts[edit]

* 'Why You Should Establish Boundaries'. Tharawat Magazine. 26 November 2019[19]
* 'Katerina Andreou OWAAT' Mamma Mu. 18 April 2020[20]
* 'Katerina Andreou, Headhunter in Cyprus' Recruiting Animal. 15 July 2020[21]

## Vodcasts and webinars[edit]

* 'Recruitment Start Up Series; Founder Stories – Katerina Andreou & Liz Nevitt' Recruiter Zone, 7 July 2020[22]
* 'Creating a Powerful LinkedIn Profile' European University Cyprus. 9 November 2020.[23]
* 'HR Innovate Recruitment' Careers Express, Cyprus Mail. 7 April 2021[24]
* 'European Diversity Month' EU Diversity Month. 4 May 2021[25]

## Awards[edit]

* Best SEO Campaign. Cyprus Digital Marketing Awards.[26][27]
* Ones to Watch. European Business Awards.[28]

## References[edit]

1. ↑ "A minute with Katerina Andreou Founder of HR Innovate Recruitment Agency". Cyprus Mail. Retrieved 28 June 2021.
2. ↑ "Success is a Progression: Healthy Boundaries, Healthy Business". Tharawat Magazine. Retrieved 28 June 2021.
3. ↑ "Katerina Andreou". Entrepreneur Europe. Retrieved 28 June 2021.
4. ↑ "CyHRMA". CyHRMA. Retrieved 28 June 2021.
5. ↑ "Creating a Powerful LinkedIn Profile". WebinarJam. European University of Cyprus. Retrieved 29 June 2021.
6. ↑ "Katerina Andreou". HR Innovate. Retrieved 28 June 2021.
7. ↑ "European Diversity Month". EU Diversity Month. Retrieved 30 June 2021.
8. ↑ "With Tech Companies Booming in Cyprus, We Need to Continue to Attract Qualified Candidates". Entrepreneur Europe. Retrieved 28 June 2021.
9. ↑ "Katerina Andreou". HR Innovate. Retrieved 28 June 2021.
10. ↑ "HR Innovate". HR Innovate. Retrieved 28 June 2021.
11. ↑ "Cyprus tech companies must rebrand to attract top talent' — HR consultant". Cyprus Mail. Retrieved 28 June 2021.
12. ↑ "What is was like to launch a startup in post recession Cyprus'. Entrepreneur". Entrepreneur Europe. Retrieved 28 June 2021.
13. ↑ "Tracking Cyprus' progress as a development hub". Cyprus Mail. Retrieved 28 June 2021.
14. ↑ "HR Innovate Recruitment". YouTube. Careers Express / Cyprus Mail. Retrieved 29 June 2021.
15. ↑ "Too many employers ignore a key concept: employee contentment". Cyprus Mail. Retrieved 28 June 2021.
16. ↑ "With Tech Companies Booming in Cyprus, We Need to Continue to Attract Qualified Candidates". Entrepreneur Europe. Retrieved 30 June 2021.
17. ↑ "What is was like to launch a startup in post recession Cyprus". Entrepreneur Europe. Retrieved 28 June 2021.
18. ↑ "It's finally an employee's market in Cyprus". Cyprus Mail. Retrieved 28 June 2021.
19. ↑ "Why You Should Establish Boundaries". Tharawat Magazine. Retrieved 28 June 2021.
20. ↑ "Katerina Andreou OWAAT". Mamma Mu. Retrieved 28 June 2021.
21. ↑ "Katerina Andreaou, Headhunter in Cyprus". Recruiting Animal. Retrieved 28 June 2021.
22. ↑ "Recruitment Start Up Series; Founder Stories – Katerina Andreou & Liz Nevitt". Crowdcast. Recruiter Zone. Retrieved 30 June 2021.
23. ↑ "Creating a Powerful LinkedIn Profile". WebinarJam. Retrieved 30 June 2021.
24. ↑ "HR Innovate Recruitment". YouTube. Cyprus Mail. Retrieved 30 June 2021.
25. ↑ "European Diversity Month". EU Diversity Month. Retrieved 30 June 2021.
26. ↑ "Cyprus Digital Marketing Awards 2019 Award Ceremony". Sigma Live. Retrieved 28 June 2021.
27. ↑ "JPP Marketing Wins At Cyprus Digital Marketing Awards 2019". JPP Marketing. 12 December 2019. Retrieved 28 June 2021.
28. ↑ "Cyprus based HR Innovate among Europe's best in 'Ones to Watch' list". Cyprus Mail. Retrieved 28 June 2021.

## External links[edit]

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