Orthofx

Short description: Teledentistry company (e. 2017)

OrthoFX

Type| Public
Industry| Teledentistry
Founded| 2017; 9 years ago (2017)
Founders| Ren Menon
Nichole Garcia
Henry Chan
Headquarters|

94538 Fremont, California

United States

Website| www.orthofx.com

OrthoFX provides doctor-delivered solutions for teeth-straightening in the US. It was co-founded in 2017 by Ren Menon, Nichole Garcia, and Henry Chan. The company is headquartered in Fremont, California .[1][2]

## Contents

* 1 Products
* 2 History
* 3 Funding and expansion
* 4 References
* 5 Further reading
* 6 External links

## Products

OrthoFX manufactures 3D-printed clear aligners[3] made from proprietary polymers and custom-made retainers. It competes with traditional braces and other clear aligner companies like Invisalign and SmileDirectClub. OrthoFX is modeled on a combination of in-person doctor consultation, online delivery of clear aligners, and remote monitoring of the treatment. Each set of OrthoFX clear aligners is meant to be worn for a week. Other offerings from the company include retainer subscription programs and financing and insurance assistance.[4][5][6]

## History

OrthoFX was co-founded in 2017 by Ren Menon, former Head of Global Product Management & Innovation at Invisalign, Nichole Garcia, former General Manager at Align Technology and Philips Oral Care, and Henry Chan, former Director of Research and Development at Invisalign. It applied for an FDA clearance in 2018 to sell in the US, which came through in 2019.[7]

## Funding and expansion

OrthoFX received its first round of funding of $4 million in June 2019. On July 22, 2020, it raised Series A funding worth $13 million led by venture capital fund SignalFire in association with Unusual Ventures, Shangbay Capital and Kairos.[8][9][10][11]

## References

1. ↑ "Former Invisalign execs launch OrthoFX™, the first D2C sold, doctor delivered clear aligner brand". https://www.prnewswire.com/news-releases/former-invisalign-execs-launch-orthofx-the-first-d2c-sold-doctor-delivered-clear-aligner-brand-300866021.html.
2. ↑ "Why SignalFire led $13M for OrthoFX smart teeth straighteners". 4 November 2020. https://signalfire.com/blog/orthofx-teeth-straightening/.
3. ↑ "Orthodontic News-OrthoFX Launches a Better Clear Aligner Experience for Dental Professionals and Patients". https://orthopracticeus.com/industry-news/orthofx-launches-a-better-clear-aligner-experience-for-dental-professionals-and-patients/.
4. ↑ "OrthoFX Launches New Clear Aligner Option for Practices". https://orthodonticproductsonline.com/treatment-products/aligners/orthofx-launches-clear-aligner-option-practices/.
5. ↑ "OrthoFX Introduces New Clear Aligner Technologies and Practice Financial Model". https://www.dentalcompare.com/News/566480-OrthoFX-Introduces-New-Clear-Aligner-Technologies-and-Practice-Financial-Model/.
6. ↑ "OrthoFX Launches New Clear Aligner Experience-Dental Industry News". https://www.orthotown.com/news/details/12077/orthofx-launches-new-clear-aligner-experience.
7. ↑ "Former Invisalign execs launch OrthoFX™, the first D2C sold, doctor delivered clear aligner brand". https://markets.businessinsider.com/news/stocks/former-invisalign-execs-launch-orthofx-the-first-d2c-sold-doctor-delivered-clear-aligner-brand-1028273305.
8. ↑ "OrthoFX to set up dev centre at Infopark | Kochi News". https://timesofindia.indiatimes.com/city/kochi/orthofx-to-set-up-dev-centre-at-infopark/articleshow/77237638.cms.
9. ↑ "Dental Tech Startup OrthoFX Raised $13 Million Using This Pitch Deck". https://www.businessinsider.com/dental-tech-orthofx-raised-13-million-using-this-pitch-deck-2020-7?IR=T.
10. ↑ "Teeth-straightening startup OrthoFX aims to flip SmileDirectClub's business upside down - San Francisco Business Times". https://www.bizjournals.com/sanfrancisco/news/2020/07/31/orthofx-raises-13m-teledentistry-teeth-braces.html.
11. ↑ "[Funding alert SF-based orthodontic startup OrthoFX raises $13M, plans to invest in Kerala"]. https://in.finance.yahoo.com/news/funding-alert-sf-based-orthodontic-073155489.html.

## Further reading

* Medium
* American Healthcare Leader

## External links

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