RL Industry

RL Industry Company Limited

Type

| Private
Industry| International Kitchenware Manufacturer & Trading company
Founded| 2004; 21 years ago (2004)
Founder|

* Aharon Roni Daniel
* Li Li Zheng

Headquarters| Hong Kong

Area served

| Globally wide

Key people

* Aharon Roni Daniel (CEO)
* Li Li Zheng (COO)
* Erez Ephraim (CFO)
* Kelly Zhou (Sales Manager)
* Jack Wu (Production Manager)

Products|

* Bakeware
* Cookware
* tools and gadgets wholesaling

Website| www.rlindustry.com

RL Industry is a leading manufacturer and supplier of Kitchenware products, specializing in Bakeware and Cookware of carbon Steel, Aluminum and Silicone.[1] The company was founded in 2004 by Aharon Roni Daniel and Li Li Zheng. RL Industry is headquartered in Hong Kong, with manufacturing sites, offices and showroom in Mainland China. The company is regarded as one of the leading manufacturers in the industry. RL Industry is best known for its non-stick bakeware and cookware products. RL Industry is constantly audited and certified by multiple International companies, including BSCI, ISO, DNB and Customers Audits as Walmart, Carrefour, Kmart, Target, Asda and many others.[2]

Since its inception, RL Industry has served a vast range of major retailers and multinational brands and retailers including, Walmart, Carrefour, Lifetime Brands, Chicago Metallic, BigLots!, KitchenAid, Pyrex, Costco, Betty Crocker, Martha Stewart, Target, Metro, COTO, Miniso, Jumbo, Gifi, Kitchen Craft, Grilo, Kaufland, MDC Houseware Inc., and many others.[3][4]

RL Industry is also the Brand Owner of Baker’s Secret since 2020.

## Contents

* 1 History
* 2 Products and services
* 2.1 Bakeware
* 2.2 Cookware
* 3 In the media
* 4 References
* 5 External links

## History[edit]

RL Industry was founded in 2004 with the aim to revolutionize the global bakeware and cookware industry.[5] Since the inception of the company, RL Industry has offered quality items and has become one of the highly acclaimed companies in the world.

In 2014, RL Industry established its in-house domestic marketing division, simultaneously launching SOL, RL Industry’s Mainland China market brand.[6]

In 2017, RL Industry became the official licensee of Betty Crocker TM in over 20 countries.[7]

In 2022, the RL industry partnered with Oreo, the American cookie brand, unveiling its Oreo Bakeware collection in 2023. The line includes products, such as cookie sheets, fluted tube pans, square pans, muffin and cupcake pans, roasters, and other kitchen tools.

RL Industry was able to achieve this global reach with their constant expansion of inventory and evolution with respect to the market demands. All the products offered by the company comply with the guidelines of FDA (Food and Drug Administration), LFGB (German Food and Commodities Act, viz. Lebensmittel-, Bedarfsgegenstände- und Futtermittelgesetzbuch) and GB (Guobiao standards).

## Products and services[edit]

RL Industry offers a vast range of bakeware and cookware tools along with product manufacturing, product design and development.

### Bakeware[edit]

* Forever
* Arch Gold
* Superb
* Coil Coated
* Magnifique
* Supreme
* Wave

### Cookware[edit]

* Forever
* Empire
* Retro
* Dream
* Hype
* Maximus
* Delight
* Wave

## In the media[edit]

## References[edit]

1. ↑ "Heightened Demand Pressures Cookware Supply Chain". HomeWorld Business. 17 September 2020. Retrieved 8 February 2021.
2. ↑ "Ambiente – Exhibitors & Products". ambiente.messefrankfurt.com. Retrieved 8 February 2021.
3. ↑ "Bakeware Manufacturer Buys Baker's Secret Brand". Home Furnishings News. 9 September 2020. Retrieved 8 February 2021.
4. ↑ "Six Baker's Secret collections set to debut". Home Furnishings News. 25 November 2020. Retrieved 8 February 2021.
5. ↑ "Harold Import Encourages Kids With Mrs. Anderson's Baking Set". HomeWorld Business. 20 May 2020. Retrieved 8 February 2021.
6. ↑ "Year In Review 2020: Cookware Boomed With Consumer Return To The Kitchen". HomeWorld Business. 21 December 2020. Retrieved 8 February 2021.
7. ↑ "RL Industry To Launch Six Baker's Secret Lines". HomeWorld Business. 10 December 2020. Retrieved 8 February 2021.

## External links[edit]

* Official website
* RL Industry on LinkedIn