Roy de Souza

Born| 1970 (age 55-56)

Nairobi, Kenya

Education| University of Oxford (M.S. in Engineering)
Kellogg Business School (M.B.A.)
Occupation|

* Entrepreneur
* writer

Known for| Cancer research (AI Drug Discovery Per Patient)
Spouse(s)|

Aisha de Sequeira
(m. 2008; died 2020)

Children| 3
Parent(s)|

* Fitz de Souza (father)

Relatives|

*     * Erasmo de Sequeira (father-in-law)
* Jack de Sequeira (grandfather-in-law)

Roy de Souza (born 1970) is a Kenyan-born tech entrepreneur and writer. He is the co-founder of technology company ZEDO and medical technology company BreakBio.[1][2] In 2022, he was a TEDx speaker.[3] In May 2023, he and his wife Aisha de Sequeira were honored by the American Cancer Society for de Souza's work in personalized medicine.[4]

## Contents

* 1 Education
* 2 Career
* 3 Cancer research
* 4 Bibliography
* 5 References

## Education

De Souza earned a master's degree in engineering from the University of Oxford and an MBA from Kellogg Business School.[1]

## Career

De Souza served as a strategy consultant at the COBA Group, a strategy consulting boutique based in the UK.[5][6] He also worked in product management for the Elon Musk-founded web software company Zip2.[7]

De Souza founded technology company ZEDO in 1999.[1][8] In 2006, he founded the company Zebo, an offshoot of ZEDO focused on allowing users to catalog personal possessions and shop for similar items.[9][10][11] De Souza launched online ad exchange ZINC India in 2011, which was originally ZEDO's ad exchange platform in India before becoming a separate company.[12][13][14] He served as the ZEDO's CEO and oversaw the company as it transitioned into a subsidiary of Discovery following its acquisition by Discovery, Inc. in 2021.[15][16][17]

In 2022, de Souza was a TEDx speaker, talking about vaccines to prevent cancer.[3]

## Cancer research

After his wife, Aisha de Sequeira's cancer diagnosis, de Souza became involved in vaccine research to develop a personalized vaccine for her cancer.[1] De Souza went on to co-found medical technology company BreakBio, basing the company in Boston, Massachusetts.[1][2][18] BreakBio develops personalized vaccines[2] and AI software that aids cancer treatments by identifying that difference between normal cells and cancer cells.[19] De Souza and Devabhaktuni Srikrishna also co-authored the book Cancer: What a Personal Crisis Taught Us About How T-Cells Can Save Your Life.[20]

## Bibliography

* De Souza, R. & Srikrishna, D. (2019). Cancer: What a personal crisis taught us about how T-cells can save your life. BreakBio Corp. ISBN 978-0578548777

## References

1. ↑ 1.0 1.1 1.2 1.3 1.4 "Meet Roy de Souza, the tech entrepreneur who turned personal crisis into war against cancer". 20 June 2019. https://www.moneycontrol.com/news/trends/health-trends/roy-de-souza-a-tech-entrepreneur-who-wants-to-crack-frontiers-in-cancer-treatment-4116511.html.
2. ↑ 2.0 2.1 2.2 "How A Tech Entrepreneur Turned a Personal Crisis Into A War Against Cancer". August 13, 2019. https://www.ypo.org/2019/08/how-a-tech-entrepreneur-turned-a-personal-crisis-into-a-war-against-cancer.
3. ↑ 3.0 3.1 "Home". https://www.tedxais2022.com/.
4. ↑ http://womenandwellness.com
5. ↑ "Goan Voice UK: supplement on Royde Souza". http://www.goanvoice.org.uk/supplement/RoydeSouza.htm.
6. ↑ https://nulta.net/2019/03/car-t-cells-new-hope-for-cancer-therapy/
7. ↑ Otlacan, Otilia (July 12, 2011). "Interview: Zedo CEO Roy de Souza Discusses Ad Exchanges in the Current Marketplace". https://adtechdaily.com/2011/07/12/interview-zedo-ceo-roy-de-souza-discusses-ad-exchanges-current-marketplace/.
8. ↑ "Customer Success Stories: Case Studies, Videos, Podcasts, Innovator stories". https://aws.amazon.com/solutions/case-studies/.
9. ↑ Staff Writer. "Got Roomfuls of Stuff? Now Sites Will Help Keep Track of It". https://www.gainesville.com/story/news/2007/04/30/got-roomfuls-of-stuff-now-sites-will-help-keep-track-of-it/31522611007/.
10. ↑ Rosenbloom, Stephanie (September 17, 2006). "A Sense of Belonging Among Belongings". The New York Times. https://www.nytimes.com/2006/09/17/fashion/a-sense-of-belonging-among-belongings.html.
11. ↑ "If We Build It, We Will Come: Unleash the Power of Crowds in Your Business | Zebo.com | InformIT". https://www.informit.com/articles/article.aspx?p=1021366.
12. ↑ "Zedo founder launches online exchange". 6 October 2011. https://www.ciol.com/zedo-founder-launches-online-exchange/.
13. ↑ "Zedo To Spin Off Online Ad Exchange Platform Zinc In India". October 14, 2011. https://www.techcircle.in/2011/10/14/zedo-to-spin-off-online-ad-exchange-platform-zinc-in-india.
14. ↑ Saxena, Anupam (October 17, 2011). "Updated: Zedo To Spin-Off Indian Unit; Not To Form JV With Ad Agency". https://www.medianama.com/2011/10/223-zedo-to-spin-off-indian-unit-to-form-jv-with-ad-agency/.
15. ↑ "Discovery, Inc acquires assets of ZEDO". https://www.financialexpress.com/brandwagon/discovery-inc-acquires-assets-of-zedo/2384679/.
16. ↑ "Discovery, Inc. acquires assets of ad-tech co ZEDO". December 8, 2021. https://www.thehindubusinessline.com/info-tech/discovery-inc-acquires-assets-of-ad-tech-co-zedo/article37895120.ece.
17. ↑ "Discovery acquires Zedo's assets". https://www.campaignindia.in/article/discovery-acquires-zedos-assets/474509.
18. ↑ Krishnan, Revathi (December 11, 2020). "Aisha de Sequeira — 'daughter of Goa' & Morgan Stanley India co-head who idolised Steve Jobs". https://theprint.in/india/aisha-de-sequeira-daughter-of-goa-morgan-stanley-india-co-head-who-idolised-steve-jobs/565173/.
19. ↑ "BreakBio". https://forcefamilyoffice.org/?avada_portfolio=breakbio-2-26.
20. ↑ De Souza, R. & Srikrishna, D. (2019). Cancer: What a personal crisis taught us about how T-cells can save your life. BreakBio Corp. ISBN 9780578548777

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