Applied Intuition

Type| Private
Industry| Computer Software
Founded| 2017; 9 years ago (2017)
Founders|

* Qasar Younis
* Peter Ludwig

Headquarters| Mountain View, California, U.S.

Number of employees

| 201-500 (2024)[1]
Website| www.appliedintuition.com

Applied Intuition is an American software company specializing in products for creating autonomous vehicles (AVs)[2] and advanced driver-assistance systems (ADAS). [3] Founded in 2017 and based in Mountain View, California, Applied Intuition develops tools for the development, testing, and deployment of AV and ADAS technologies in various industries, including automotive, trucking,[3] defense,[4] agriculture, [5] construction, [6] and mining. [7] The company leverages artificial intelligence (AI) technology to provide automakers and other entities with solutions to simulate driving scenarios in the development of autonomous systems. [3][8]

Applied Intuition products are used by 18 of the leading 20 global automakers. In addition to automotive manufacturers, Applied Intuition has worked with companies developing self-driving trucks, self-driving taxis, and robots for use in warehouses. [9]

In 2024 Applied Intuition completed a $250 million Series E funding round and a subsequent $300 million secondary offering, and achieved a valuation of $6 billion. [2][10] Investors include Andreessen Horowitz, Fidelity Investments, Kleiner Perkins, Microsoft’s venture capital arm M12, and Porsche Investments Management. [4][10][11]

## History

Applied Intuition was co-founded by Qasar Younis, a former chief operating officer at Y Combinator[12] and group product manager at Google, and Peter Ludwig, a former Google product manager and software engineer. [5][13]

The company’s first product was a motion simulator to enable AV developers to simulate, instead of road-test, certain problems that arose during the AV development process. It later created software tools intended to improve the process of developing autonomous vehicles. [5] The company's primary offerings include a suite of simulation and testing software that enables vehicle manufacturers to create and refine AV systems by analyzing capabilities such as perception systems, vehicle dynamics, and overall software integration. [14] This development environment enables manufacturers to simulate driving scenarios to assess safety and functionality before deploying vehicles on actual roads. [13]

In June 2024, Applied Intuition announced an off-road autonomy stack, a software set designed to enable autonomous systems to navigate complex, unstructured terrains. This advanced technology integrates various sensors and algorithms to support off-road operations in industries such as mining, agriculture, and defense. [3]

Applied Intuition has partnered with leading automotive manufacturers, including Porsche and Audi, to develop next-generation ADAS offerings. Porsche announced in March 2024 it is partnering with Applied Intuition to jointly develop different fields of automotive software. In April 2024 Applied Intuition and Audi began partnering to develop automated driving systems that enhance vehicle autonomy and safety. [15] In August 2024 Applied Intuition entered into partnership with truck manufacturer Isuzu Motors to jointly develop self-driving trucks, solidifying Isuzu’s plans to jointly develop self-driving trucks in support of Isuzu’s plans for trucks and buses with Level 4 automation, the capability to handle most driving situations without human intervention.[16]

## References

1. ↑ "Applied Intuition valued at $6 billion in new funding round". March 12, 2024. https://www.autonews.com/technology/applied-intuition-valued-6-billion-new-funding-round.
2. ↑ 2.0 2.1 "Vehicle software maker Applied Intuition raises $250 mln from Porsche, others" (in en). 2024-03-12. https://www.reuters.com/business/autos-transportation/vehicle-software-supplier-applied-intuition-raises-250-mln-6-bln-valuation-2024-03-12/.
3. ↑ 3.0 3.1 3.2 3.3 "Applied Intuition debuts AI software helping autonomous systems navigate across all terrains" (in en). 2024-06-17. https://venturebeat.com/ai/applied-intuition-debuts-ai-software-helping-autonomous-systems-navigate-across-all-terrains/.
4. ↑ 4.0 4.1 "Applied Intuition lands $6B valuation for AI-powered autonomous vehicle software" (in en). 2024-03-12. https://techcrunch.com/2024/03/12/applied-intuition-series-e-raise-funding-andreessen-lux/.
5. ↑ 5.0 5.1 5.2 "Applied Intuition: Powering Autonomy" (in en). 2024-02-12. https://www.hbs.edu/faculty/Pages/item.aspx?num=62246/.
6. ↑ "Applied Intuition valued at $6 billion in new funding round" (in en). 2024-03-12. https://www.autonews.com/technology/applied-intuition-valued-6-billion-new-funding-round.
7. ↑ "Autonomous Vehicle Startup Applied Intuition Hits $6B Valuation After $250M Series E" (in en). 2024-03-12. https://news.crunchbase.com/transportation/applied-intuition-valuation-autonomous-vehicle-startup-funding/.
8. ↑ "Applied Intuition valued at $6 billion in new funding round" (in en). 2021-11-11. https://www.bloomberg.com/news/articles/2021-11-11/google-vets-raise-175-million-for-automotive-software-tools.
9. ↑ "Applied Intuition Reaches $1.25 Billion Valuation In New Funding For Its Autonomous Vehicle Testing Software" (in en). 2020-10-23. https://www.forbes.com/sites/alexkonrad/2020/10/22/autonomous-vehicle-software-startup-applied-intuition-valued-above-1-billion/#1b6a5e671f53.
10. ↑ 10.0 10.1 "Startup Applied Intuition Closes on $300 Million Secondary Deal" (in en). 2024-07-25. https://www.bloomberg.com/news/articles/2024-07-25/applied-intuition-brings-in-300-million-in-secondary-deal.
11. ↑ "Applied Intuition, Whose Software Tests Self-Driving Cars, Grabs $40 Million" (in en). 2019-09-12. https://www.wsj.com/articles/applied-intuition-whose-software-tests-self-driving-cars-grabs-40-million-11568286002.
12. ↑ "Inside Silicon Valley's most grueling ritual: Raising cash" (in en). Washington Post. 2016-08-29. https://www.washingtonpost.com/news/the-switch/wp/2016/08/29/inside-one-of-silicon-valleys-most-celebrated-rituals-raising-cash/.
13. ↑ 13.0 13.1 "Applied Intuition raises $40 million for autonomous vehicle simulation tools" (in en). 2019-09-12. https://venturebeat.com/ai/applied-intuition-raises-40-million-for-autonomous-vehicle-simulation-tools/.
14. ↑ "Applied Intuition closes $300M secondary four months after raising $250M" (in en). 2024-07-25. https://techcrunch.com/2024/07/25/applied-intuition-300-million-secondary-fidelity/.
15. ↑ "Audi follows Porsche to Applied Intuition" (in de). 2024-04-23. https://www.automobilwoche.de/autohersteller/applied-intuition-neue-partnerschaft-mit-audi.
16. ↑ "Isuzu to develop self-driving trucks with U.S. startup" (in en). 2024-08-27. https://asia.nikkei.com/Business/Automobiles/Isuzu-to-develop-self-driving-trucks-with-U.S.-startup.

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