Ecologi

Ecologi is a UK organisation that provides a subscription-based service to fund environmental projects, with a particular focus on tackling the climate crisis. As of June 2021, Ecologi has nearly 16,000 public and a further 6,000 business members, seeing it plant around 1 million trees every 10 days.[1] [2][3][4][5][6]

Having been described as a "subscription service for the planet", Ecologi allows subscribers to calculate their carbon footprint, with funds then used for planting native trees across a range of global projects; with a particular focus on the planting of mangroves due to their strength in creating carbon sinks.[1] Ecologi has also funded a variety of renewable energy projects, assisting communities in reducing their dependence on high-carbon energy sources.[1] Much like a charity, subscribers are given access to Ecologi's financial and supply chain information, alongside providing users with regular updates regarding the planting of user-funded trees through satellite imagery.[1]

Although Ecologi originally began as a non-profit, constraints possessed by its charity status caused stagnation within its early growth rate.[1] By transitioning to a profit-based business, but continuing to align with the ethos of a charity, Ecologi was able to drastically increase its growth rate to better fulfil its objective of reducing 50% of global emissions by 2040.[7]

## References

1. ↑ 1.0 1.1 1.2 1.3 1.4 Mellen, Steve (23 June 2021). "Bristol activists to plant millions of trees with investment". BBC News. https://www.bbc.co.uk/news/uk-england-bristol-57567929.
2. ↑ "30 UK tech scaleups tackling climate change" (in en). Autumn 2020. https://brite.nridigital.com/brite_autumn20/tech-scaleups-climate-change.
3. ↑ "Bristol-based climate tech Ecologi picks up £4M to become ‘Spotify of sustainability’" (in en-GB). 2021-06-17. https://www.uktech.news/news/bristol-climate-tech-ecologi-funding-20210617.
4. ↑ Roig, Estel Farell (2021-01-24). "The Bristol yoga teachers helping to save the planet" (in en). https://www.bristolpost.co.uk/news/bristol-news/yoga-rewild-bristol-yoga-teachers-4909357.
5. ↑ "Ecologi - Headquarter Locations, Competitors, Financials, Employees". https://www.cbinsights.com/company/ecologi.
6. ↑ "Tilting Point Teams Up With Ecologi To Plant Real Trees Based On Player Actions In Terragenesis". 22 April 2021. https://www.gamespress.com/tr/TILTING-POINT-TEAMS-UP-WITH-ECOLOGI-TO-PLANT-REAL-TREES-BASED-ON-PLAYE.
7. ↑ Casey, Debbie (17 June 2021). "Bristol-based climate technology Ecologi has become “Sustainable Spotify” with £ 4m". Eminetra. https://eminetra.co.uk/bristol-based-climate-technology-ecologi-has-become-sustainable-spotify-with-4m/534339/.

## External links

* Official website

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