GoFish

GoFish CorporationFounded| San Francisco, California , United States (2003 (2003))

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Defunct| 2009 (2009)
Parent| Betawave
Website| gofish.com

GoFish was a San Francisco-based[1][2] online video sharing website[3] founded in 2003[2] by Michael Downing.[citation needed] It was founded as a search engine for digital music, audio books, ringtones and other media online, and operated as GoFish until 2009[4][5][6] then the service became the advertising network BetaWave in 2009[6] after a failed attempt at changing their niche into children's media.[7] In 2010, BetaWave had also shutdown after "running out of money".[8]

GoFish was an important step in content distribution, as it was one of the first mainstream video sharing websites. In 2005, YouTube and Google Video launched, which may have taken some of GoFish's audience. Towards the end of its service, the site had close to 20 million users.[9]

GoFish used Java with the Apache Tomcat web server[10] to drive their website, and used either PostgreSQL or Oracle as their backend database.

## History

In 2003, GoFish was founded, and went public on the OTC Bulletin Board[2] In February 2007, GoFish Corporation attempted a merger with Bolt.com,[11] but later dropped the deal as their stock plummeted.[12]

At one point in mid 2007, GoFish was the home to web television such as MMA Today (), which offered highlights from various Mixed Martial Arts events[13] s well as Hidden Celebrity Cams. The shows were known as "Made For Internet".

In January 2008, the service received funding (US$22.5 million) to begin transitioning towards family/children's media,[14] with its site now showing "Delivering Kids, Teens, and Moms" on the front page of their website.[15] The site had begun a publishing partnership with the children's game website Miniclip, and WeeWorld. The service had also expanded its offices into New York City , and Chicago .[16] GoFish had begun to phase out its video service, re-fashioning into an advertising network targeting children.[17]

In early 2009, GoFish.com began redirecting to a page on GoFishCorp stating that it had become Betawave[18]

Since the end of 2014, it displays a big fish like symbol: "<><".[19]

## References

1. ↑ "GoFish Corporation - Jobs". 2007-06-29. Archived from the original on 2007-07-07. https://web.archive.org/web/20070707200811/http://www.gofish.com/corp/jobs.gfp.
2. ↑ 2.0 2.1 2.2 Cashmore, Pete (31 October 2006). "GoFish Video-Sharing Site Goes Public". http://mashable.com/2006/10/31/gofish-video-sharing-site-goes-public/.
3. ↑ "Watch, Download, Save, Share GoFish Video". http://www.onlinevideo.in/go-fish-video.html.
4. ↑ Bogatin, Donna (February 12, 2007). "GoFish CEO + Bolt CEO: Moving advertising from TV to Internet, Exclusive Interview". ZDnet. http://www.zdnet.com/article/gofish-ceo-bolt-ceo-moving-advertising-from-tv-to-internet-exclusive-interview/. Retrieved 7 July 2016.
5. ↑ Marshall, Matt (November 26, 2004). "Fishing for music with GoFish". Silicon Beat. http://www.siliconbeat.com/entries/2004/11/26/fishing_for_music_with_gofish.html. Retrieved 8 July 2016.
6. ↑ 6.0 6.1 Kaplan, David (2009-01-19). "GoFish Rebrands As Betawave". Gigaom. https://gigaom.com/2009/01/19/419-gofish-rebrands-as-betawave/.
7. ↑ "Online video Sharing Site Go Fish" (in en-US). 2008-01-09. https://videoproductiontips.com/internet-video-sharing-sites/.
8. ↑ Tsotsis, Alexia (5 November 2010). "Niche Ad Network Betawave, Formerly GoFish, Goes Under". https://techcrunch.com/2010/11/04/betawave/.
9. ↑ "GoFish Corporation". 2008-04-10. Archived from the original on 2008-04-10. https://web.archive.org/web/20080410185619/http://www.gofishcorp.com/roller/corp/.
10. ↑ "GoFish Corporation - Jobs - Video Intern". 2007-06-29. Archived from the original on 2007-06-29. https://web.archive.org/web/20070629193049/http://www.gofish.com/corp/jobs/job17.gfp.
11. ↑ "Summary of GOFISH CORP. - Yahoo! Finance". https://biz.yahoo.com/e/070212/gofh.ob8-k.html.
12. ↑ Contributor (August 2007). "GoFish Dropping Bolt, Share Price, and Ad Rates". https://techcrunch.com/2007/08/01/gofish-dropping-bolt-share-price-and-ad-rates/.
13. ↑ "MMA Today, mma, fight, sports, bas rutten, fights, mixed martial arts, ufc, pride, battle, cage match, contact sports, Brazilian Jiu-Jitsu, wrestling, knockout, ground fighting - GoFish Your Video Online". 2007-07-04. Archived from the original on 2007-07-04. https://web.archive.org/web/20070704121754/http://www.gofish.com/mma/home.gfp.
14. ↑ Kincaid, Jason (6 December 2008). "Youth-Oriented Media Company GoFish Raises $22.5 Million". https://techcrunch.com/2008/12/05/youth-oriented-media-company-gofish-raises-225-million/.
15. ↑ "GoFish - Videos, Entertainment, And Media Just For Kids, Tweens, And Teens". 2008-12-04. Archived from the original on 2008-12-04. https://web.archive.org/web/20081204024333/http://www.gofish.com/.
16. ↑ "GoFish Corporation". 2008-12-16. Archived from the original on 2008-12-16. https://web.archive.org/web/20081216003513/http://www.gofishcorp.com/roller/corp/category/aboutus/jobs.
17. ↑ Gannes, Liz (2008-01-09). "GoFish Says Game Over to Online Video". Gigaom. https://gigaom.com/2008/01/09/gofish-says-game-over-to-online-video/.
18. ↑ "Betawave". 2009-02-07. Archived from the original on 2009-02-07. https://web.archive.org/web/20090207075548/http://www.gofishcorp.com/roller/home/entry/home.
19. ↑ "gofish.com". http://gofish.com/.

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