Metaversum GmbH

Type| Private
Industry| Virtual worlds
Founded| July 2006; 19 years ago (2006-07)
Headquarters| Berlin, Germany

Key people

| Jochen Hummel, Dr. Mirko Caspar, Christian von Hardenberg, Jeremy Snyder (former)
Products| Twinity and Yumondo

Number of employees

| 80 (2010)
Website| http://www.metaversum.com

Metaversum GmbH was a Berlin-based startup company behind the 3D virtual world Twinity. The company was founded in July 2006, and was led by CEO Jochen Hummel, CMO Mirko Caspar and CTO Christian von Hardenberg.[1] In 2010, the company had offices in Berlin, Kyiv and Singapore and employed around 80 people.[2] In 2012, after problems and declining usage at Twinity, Metaversum was acquired by the internet company ExitReality.[3]

## Products and vision

Metaversum was known for developing and operating the 3D mirror world Twinity[4] as well as the former urban style sharing social network Yumondo.[5]

The vision behind the main product Twinity[6] had been to build realistic replicas of cities in 3D.[7] Berlin, Singapore, London, Miami and New York City were launched in Twinity. Twinity members can create personal avatars, explore real cities virtually, move into a 3D home, or chat with a friend.

Metaversum was financially provided by international venture capitalists[8] and Balderton Capital, formerly Benchmark Capital Europe,[9] was one of the major investors behind Metaversum.[10] Metaversum also previously received funding from the Interactive Digital Media Programme Office hosted at the Media Development Authority of Singapore.[11]

## References

1. ↑ "Introducing Metaversum". © 2010 Metaversum GmbH. 2010-11-16. http://www.metaversum.com/content/company/. Retrieved 2010-11-16.
2. ↑ Pirkola, Jani (2010-02-02). "Twinity developer company Metaversum: Virtual London Grows!". Maxping.org. http://maxping.org/business/press-releases/twinity-developer-company-metaversum-virtual-london-grows!.aspx. Retrieved 2010-11-16.
3. ↑ Korolov, Maria (2012-06-08). "Troubled Twinity bought by Exit Reality –" (in en-US). http://www.hypergridbusiness.com/2012/06/troubled-twinity-bought-by-exit-reality/.
4. ↑ "Twinity imprint". © 2010 Metaversum GmbH. 2010-11-16. http://www.twinity.com/en/imprint. Retrieved 2010-11-16.
5. ↑ Butler, Phil (2007-05-31). "Yumondo Brings "Urban Stylesharing" to Social Networking". readwriteweb.com. http://www.readwriteweb.com/archives/yumondo_urban_stylesharing.php. Retrieved 2010-11-16.
6. ↑ Ecker, Barbara (2010-10-22). "Social Media Release: Virtual New York opens in Twinity!". Twinity blog. http://blog.twinity.com/archive/2010/10/22/social-media-release-virtual-new-york-opens-in-twinity/. Retrieved 2010-11-16.
7. ↑ "Virtual Miami Now Open in 3D Mirror World Twinity". Computer User. 2010-11-16. Archived from the original on 2010-08-05. https://web.archive.org/web/20100805131318/http://www.computeruser.com/pressreleases/virtual-miami-now-open-in-3d-mirror-world-twinity.html. Retrieved 2010-11-16.
8. ↑ "No Second Life, Twinity Wins $6m For Real Worlds". TechCrunch Europe. 2009-07-07. https://techcrunch.com/2009/07/07/no-second-life-twinity-wins-6m-for-real-worlds/. Retrieved 2010-11-16.
9. ↑ "Twinity metaverse wins Balderton backing". TechCrunch Europe. 2008-04-01. https://techcrunch.com/2008/04/01/twinity-metaverse-wins-balderton-backing/. Retrieved 2010-11-16.
10. ↑ "Metaversum Closes 4.5 Million Euro Financing Round for Twinity". BC Capital. 2009-07-04. Archived from the original on 2010-11-22. https://web.archive.org/web/20101122105133/http://www.bc-capital.de/english/download/pressemitteilung/2009-07-04.pdf. Retrieved 2010-11-16.
11. ↑ "Metaversum Awarded Co-space Funding". MDA. 2008-10-08. http://press.twinity.com/press_kit/Press_Releases/English_Press_info/Press Releases/08_10_21_Metaversum_Singapore_Award_PM_EN_FINAL.pdf.

## External links

* Official website

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