Business model pattern

Business model patterns are reusable business model architectural components, which can be used in generating a new business model.[1] In the process of new business model generation, the business model innovator can use one or more of these patterns to creating a new business model. Each of these patterns has similarities in characteristics, business model building blocks arrangements and behaviors. Alexander Osterwalder call these similarities the "business model pattern".[2][3]

> "Innovation, entrepreneurship and disruption are not about creative genius",

says A. Osterwalder explaining the need for business model patterns.[4]

Given the goal of reducing costs of the complex software development, it is necessary to use ready-made unified solutions. The pattern facilitates communication between developers via referring to well-known constructions and reduces the number of errors.[5]

## Types

* Unbundling business model
* Long tail model
* Multi-sided platform model
* Free as a business model
* Open business model

## See also

* Business Model Canvas
* Business model

## References

1. ↑ Mettler, Tobias; Eurich, Markus (2012). "A design-pattern-based approach for analyzing e-health business models". Health Policy and Technology 1 (2): 77–85. doi:10.1016/j.hlpt.2012.04.005.
2. ↑ Osterwalder, Alexander (2010). Business Model Generation. American: Willey. pp. 288. ISBN 978-0470876411. https://books.google.com/books?id=Bjj8G3ttLWUC.
3. ↑ "Inspiring business model patterns *NEW*". http://www.boardofinnovation.com/business-model-patterns/.
4. ↑ "A blueprint for entrepreneurship". 2021-09-10. https://www.ted.com/talks/alex_osterwalder_a_blueprint_for_entrepreneurship.
5. ↑ Vincent Mangematin (2015). Business Models and Modelling. Emerald Group Publishing Limited. ISBN 9781785604621.

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