Voice of business

Voice of the business (VOB) is the requirements, needs, desires and inclinations, both spoken and implicit, of those who participate in the business as shareholders, officers).[1]

Business needs may include:

* Capacity needs like proclamations about giving certain services, conveying a suite of items
* Helping others in need
* Guaranteeing the business's viability.
* Developing needs (proposals intended to build effectiveness).
* Reduce costs and exertion.

## Contents

* 1 Source of information and metrics for performance measurement
* 2 See also
* 3 References
* 4 External links

## Source of information and metrics for performance measurement

The information gained can be utilized to ensure business growth. Information for voice of the business can be extracted from:[2]

* Monetary and market information examination.
* Competition investigation.
* Worker studies.
* Surveys
* Opinion polls
* Newspaper reviews

Metrics for the VOB include return-on-investment, income percentage from returning customers and equity of shareholder

## See also

* Voice of the customer
* Voice of process
* Six Sigma
* market research

## References

1. ↑ "What is voice of the customer (VOC)? - Definition from WhatIs.com". http://whatis.techtarget.com/definition/voice-of-the-customer-VOC.
2. ↑ DeMers, Jayson. "How to Find Your Company's Voice". https://www.forbes.com/sites/jaysondemers/2014/02/18/how-to-find-your-companys-voice/#202f29967c0b.

## External links

* How to Find Your Company's Voice

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