Urchin

Short description: Discontinued web statistics analysis program

Urchin Software

Original author(s)| Urchin Software Corporation
Developer(s)| Google Inc.
Final release|

7.200 / January 21, 2012 (2012-01-21)

Type| Web analytics
Website| www.google.com/urchin/index.html

Urchin was a web statistics analysis program that was developed by Urchin Software Corporation. Urchin analyzed web server log file content and displayed the traffic information on that website based upon the log data. Sales of Urchin products ended on March 28, 2012.[1]

Urchin software could be run in two different data collection modes: log file analyzer or hybrid. As a log file analyzer, Urchin processed web server log files in a variety of log file formats. Custom file formats could also be defined. As a hybrid, Urchin combined page tags with log file data to eradicate the limitations of each data collection method in isolation.[2] The result was more accurate web visitor data.[3]

Urchin became one of the more popular solutions for website traffic analysis, particularly with ISPs and web hosting providers. This was largely due to its scalability in performance and its pricing model.[4]

Urchin Software Corp. was acquired by Google in April 2005, forming Google Analytics.[5] In April 2008, Google released Urchin 6.[6][7] In February 2009, Google released Urchin 6.5, integrating AdWords.[8] Urchin 7 was released in September 2010 and included 64-bit support, a new UI, and event tracking, among other features.[9][10]

## See also

* UTM parameters
* List of web analytics software

## References

1. ↑ Muret, Paul (January 20, 2012). "The End of an Era for Urchin Software". Google Analytics. http://analytics.blogspot.com/2012/01/end-of-era-for-urchin-software.html.
2. ↑ "Hosted v Software v Hybrid tools". October 7, 2007. http://www.advanced-web-metrics.com/blog/2007/10/07/hosted-v-software-v-hybrid-tools/.
3. ↑ "Accuracy Whitepaper for web analytics". February 16, 2008. http://www.advanced-web-metrics.com/blog/2008/02/16/accuracy-whitepaper/.
4. ↑ "Urchin Software Corp. – Urchin Software Corp. Vault". September 2, 2016. https://urchin.biz/urchin-software-corp-89a1f5292999#.c0csw4u5p.
5. ↑ "SiliconBeat: Google buying web analytics company". http://www.siliconbeat.com/entries/2005/03/28/google_buying_web_analytics_company.html.
6. ↑ "Graduation Day for Website Optimizer and Urchin Software!". April 2008. https://analytics.googleblog.com/2008/04/graduation-day-for-website-optimizer.html.
7. ↑ "Urchin 6 vs. Google Analytics Comparison - Urchin Software Tools". http://www.urchintools.com/urchin6/about-urchin6/urchin-vs-google-analytics.
8. ↑ "Urchin 6.5 is now available". February 2009. https://analytics.googleblog.com/2009/02/urchin-65-is-now-available.html.
9. ↑ "Urchin 7 64-bit Released!". September 2010. https://analytics.googleblog.com/2010/09/urchin-7-64-bit-released.html.
10. ↑ "Google Analytics Solutions - Marketing Analytics & Measurement – Google". http://www.google.com/urchin/features.html.

## External links

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