1968 United States Senate election in South Dakota

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| <- 1962 | November 5, 1968 | 1974 ->

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Nominee  | George McGovern | Archie M. Gubbrud |
Party  | Democratic | Republican
Popular vote  | 158,961 | 120,951
Percentage  | 56.79% | 43.21%

* * *

County results
McGovern: 50–60% 60–70% 70–80%
Gubbrud: 50–60% 60–70% 70–80%

* * *

| U.S. senator before election

George McGovern
Democratic

| Elected U.S. Senator

George McGovern
Democratic

|

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* v
* t
* e

The 1968 United States Senate election in South Dakota took place on November 5, 1968. Incumbent Democratic Senator George McGovern ran for re-election to a second term. He was challenged by former Governor Archie M. Gubbrud, who was persuaded to enter the race by the South Dakota Republican establishment.[1] McGovern defeated Gubbrud by a wide margin, even as Richard Nixon was defeating Hubert Humphrey in the state's presidential election in a landslide.

## Primary elections

[edit]

Both McGovern and Gubbrud were unopposed in their respective primaries.[2] Gubbrud and incumbent Governor Nils Boe were seen as likely Republican candidates, but on March 22, Boe announced that he would not run.[3] Shortly thereafter, a grassroots group of Republicans supportive of Gubbrud, named "Archie's Archers," started a campaign to persuade him to run, and received promises from other potential Republican candidates that they wouldn't run if Gubbrud did.[4] On April 7, Gubbrud announced that he would run for the Senate,[5] and subsequently received endorsements from prominent Republican figures, including former Vice-President Richard Nixon.[6]

## General election

[edit]

### Results

[edit]

1968 United States Senate election in South Dakota[7] Party  | Candidate  | Votes  | %  | ±%

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| Democratic | George McGovern (incumbent)  | 158,961  | 56.79%  | +6.67%
| Republican | Archie M. Gubbrud | 120,951  | 43.21%  | −6.67%
Majority  | 38,010  | 13.58%  | +13.34%
Turnout | 279,912  | 100.00%  |
| Democratic hold

## References

[edit]

1. ^ "Supporters Feel Assured Gubbrud To Seek Senate". Argus Leader. Sioux Falls, S.D. April 3, 1968. p. 2. Retrieved June 10, 2021.
2. ^ "Democrats Have Three-Way Race For 1968 Presidential Delegation". Mitchell Daily Republic. Mitchell, S.D. April 22, 1968. p. 2. Retrieved June 10, 2021.
3. ^ "Boe Out Of Senate Race". Rapid City Journal. Rapid City, S.D. March 22, 1968. pp. 1–2. Retrieved June 10, 2021.
4. ^ "Supporters Feel Assured Gubbrud To Seek Senate". Argus Leader. Sioux Falls, S.D. April 3, 1968. p. 2. Retrieved June 10, 2021.
5. ^ "Gubbrud To Seek GOP Nomination For Senate". Rapid City Journal. Rapid City, S.D. April 7, 1968. pp. 1–2. Retrieved June 10, 2021.
6. ^ "Nixon Backs Gubbrud". Rapid City Journal. Rapid City, S.D. April 11, 1968. p. 8. Retrieved June 10, 2021.
7. ^ Nelson, Nelson; Heinrich, Chad W., eds. (2005). "Chapter 8: Elections". Legislative Manual: South Dakota, 2005. Pierre, S.D. p. 637.`{{cite book}}`: CS1 maint: location missing publisher (link)

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