AirTag

Apple tracking device for finding lost items

This article is about the Apple tracking device. For the mobile shopping and payments provider, see AirTag (company).

AirTag

An Apple AirTag

Developer| Apple
Manufacturer| Foxconn
Type| Key finder
Release date| Announced on April 20, 2021; 4 years ago (2021-04-20)
Availability| Available since April 30, 2021; 4 years ago (2021-04-30)
Connectivity| Bluetooth LE, UWB, NFC
Power| CR2032 button cell
Current firmware| 2.0.73 (2A73)
Online services| Find My network
Dimensions| Diameter: 31.9 mm (1.26 in)
Thickness: 8 mm (0.31 in)
Weight| 11 g (0.39 oz)
Website| apple.com/airtag

AirTag is a tracking device developed by Apple.[1] AirTag is designed to act as a key finder, which helps people find personal objects such as keys, bags, apparel, small electronic devices and vehicles. To locate lost or stolen items, AirTags use Apple's crowdsourced Find My network, estimated in early 2021 to consist of approximately one billion devices worldwide that detect and anonymously report emitted Bluetooth signals.[2] AirTags are compatible with any iPhone, iPad, or iPod Touch device capable of running iOS/iPadOS 14.5 or later, including iPhone 6S or later (including iPhone SE 1, 2 and 3). Using the built-in U1 chip on iPhone 11 or later (except iPhone SE and iPhone 16e models), users can more precisely locate items using ultra-wideband (UWB) technology. AirTag was announced on April 20, 2021,[3][4] made available for pre-order on April 23, and released on April 30.

## History

[edit]

The product was rumored to be under development in April 2019.[5] In February 2020, it was reported that Asahi Kasei was prepared to supply Apple with tens of millions of ultra-wideband (UWB) parts for the rumored AirTag in the second and third quarters of 2020, though the shipment was ultimately delayed.[6] On April 2, 2020, a YouTube video on Apple Support[7] page also confirmed AirTag.[8] In Apple's iOS 14.0 release, code was discovered that described the reusable and removable battery that would be used in the AirTag.[9][10] In March 2021, Macworld stated that iOS 14.5 beta's Find My user interface included "Items" and "Accessories" features meant for AirTag support for a user's "backpack, luggage, headphones" and other objects.[11] AppleInsider noted that the beta included safety warnings for "unauthorized AirTags" persistently in a user's vicinity.[12]

In May 2024, Bloomberg reported that Apple was preparing a new version of the AirTag, codenamed B589.[13][14]

## Features

[edit]

AirTag set up on iOS

AirTags can be interacted with using the Find My app. Users may trigger the AirTag to play a sound from the app. iPhones equipped with the U1 or U2 chip can use "Precision Tracking" to provide direction to and precise distance from an AirTag. Precision Tracking utilizes ultra-wideband.[15]

AirTags are not satellite navigation devices. AirTags are located on a map within the Find My app by utilizing Bluetooth signals from other anonymous iOS and iPadOS devices out in the world. To help prevent unwanted tracking, an iOS/iPadOS device will alert their owner if someone else's AirTag seems to be with them, instead of with the AirTag's owner, for too long.[16] If an AirTag is out of range of any Apple device for a random duration between 8 and 24 hours,[17] it will begin to beep to alert a person that an AirTag may have been placed in their possession.[18]

Users can mark an AirTag as lost and provide a phone number and a message. Any iPhone user can see this phone number and message with the "Identify Found Item" feature within the Find My app, which utilizes near-field communication (NFC) technology. Additionally, devices with NFC capabilities can identify an AirTag with a tap, which will redirect to a website containing the message and phone number.[15][19]

AirTag requires an Apple Account and iOS or iPadOS 14.5 or later.[20] It uses the CR2032 button cell, replaceable with one year of battery life (though some batteries with child-resistant bitterants cannot be used due to the design of the AirTag battery terminal).[21] The maximum range of Bluetooth tracking is estimated to be around 30 meters.[22][23] The water-resistance of an AirTag is rated IP67 water and dust; an AirTag can withstand 30 minutes of water immersion in standard laboratory conditions. Each Apple Account is limited to 32 AirTags.[9]

## Firmware version history

[edit]

Apple does not provide a way for users to force an AirTag to carry out a firmware update.[24] Firmware updates may happen automatically whenever an AirTag is in Bluetooth range of the paired iPhone (running iOS 14.5 or later) and both devices have sufficient battery.[25]

| Previous release  |  | Current release

|
|
|

Version  | Build  | Deployment Limit  | Release Date  | Release Notes[25]

|
|
|
|

1.0.225  | Initial version at launch[26]
1.0.276  | 1A276d[27] | 2%  | June 3, 2021 | Modifies the time period before an AirTag will play a sound after being separated from its owner. Originally three days, the update shortens the period to a randomized window ranging from eight to 24 hours.[28]
1A287a[29] | 10%  | June 12, 2021
1A287b[30] | 100%  | June 22, 2021
1.0.291  | 1A291a[31] | 1%  | August 26, 2021 | Unknown
1A291c[32] | 10%  | August 31, 2021
1A291e[33] | 25%  | September 7, 2021
1A291f[34] | 100%  | September 14, 2021
1.0.301  | 1A301[35] | 1%  | April 26, 2022 | Tuning the unwanted tracking sound to more easily locate an unknown AirTag.
10%  | May 3, 2022
25%  | May 9, 2022
100%  | May 13, 2022
2.0.24  | 2A24e[36] | 1%  | November 10, 2022 |

* Enables Precision Finding to help locate an unknown AirTag detected moving with a person.
* If the iPhone is awake, a notification alerts the user when an AirTag that's separated from its owner is traveling with the user and emitting a sound to indicate it has been moved.

10%  | November 17, 2022
25%  | November 24, 2022
100%[a] | December 1, 2022
2.0.36  | 2A36[37] | 25%  | December 12, 2022 | Resolves an issue with the accelerometer not activating in certain scenarios.
100%  | December 16, 2022
2.0.61  | 2A61[38] | 1%  | October 31, 2023 | Bug fixes and other improvements.
10%  | November 7, 2023
25%  | November 14, 2023
100%  | November 28, 2023
2.0.73  | 2A73[39] | 1%  | March 19, 2024  | No declared release notes.[40]
10%  | March 26, 2024
25%  | April 2, 2024
100%  | April 9, 2024

1. ^ Apple pulled the update before full deployment.[37]

## Applications

[edit]

### Tracking checked luggage

[edit]

AirTags have become extremely popular among travelers to track checked luggage on flights and empower them when luggage is lost by carriers.[41][42][43][44] In response, Lufthansa stated that AirTags were not permissible in luggage checked with the carrier.[45][46][47][48] The carrier backtracked after a risk assessment by German risk authorities following widespread criticism and accusations that it was seeking to avoid accountability.[49][50] The Federal Aviation Administration has ruled that storing AirTags in checked luggage is permitted and not a safety hazard as they contain less than 100 mg of Lithium.[51]

### Theft prevention and recovery

[edit]

AirTags have been used to track stolen property and assist police in recovering them for return to their rightful owners.[52] In February 2023, a North Carolina family discovered that their car had been stolen. In coordination with local police, they utilized an AirTag placed in the vehicle to locate the car and were able to recover their property.[53] Police were reportedly elated at the ease at which they were able to arrest the criminals and recover the property thanks to the AirTags.[54]

## Criticism

[edit]

See also: Criticism of Apple Inc.

### Use by stalkers

[edit]

Despite Apple's inclusion of technologies to help prevent unwanted tracking or stalking, The Washington Post found that it was "frighteningly easy" to bypass the systems put in place. It has been described as "a gift to stalkers".[55] Concerns included the built-in audible alarm taking three days to sound (since reduced to 8–24 hours[56]), and the fact that most Americans had Android devices that would not receive alerts about nearby AirTags that iPhone devices receive.[57] AirTags cannot have most of their components replaced correctly, but it has been found that AirTags with their speakers forcibly removed from the rest of the components were being used to track people. The AirTag cannot detect this change, making it harder for people to find out that an AirTag had been stalking them.[58] AirTags with their speakers removed have been found for sale on sites such as eBay and Etsy.[59] In January 2022, BBC News spoke to six women who stated that they had found unregistered AirTags inside belongings such as cars and bags.[60]

In late 2021, Apple released an app called Tracker Detect on the Google Play Store to help users of Android 9 or later to discover unknown AirTags near them in a "lost" state and potentially being used for malicious tracking purposes.[61][62] The app does not run in the background.[63]

In February 2022, Apple added a warning for users setting up their AirTag, notifying them that using the device to track people is illegal and the device is only meant for tracking personal belongings.[64] The AirTag chirps within 8 to 24 hours if it has been separated from the device it is paired with.[56]

### Tracking cars

[edit]

The National Post in Canada reported that AirTags were placed on vehicles at shopping malls and parking lots without the drivers' knowledge, in order to track them to their homes, where the vehicles would be stolen.[65] In response, Apple announced just before WWDC 2021 that it had begun rolling out updates that would allow anyone with an NFC-capable phone to tap an unwanted AirTag for instructions on how to disable it, and that they had decreased the delay time for the audible alert that sounds after the AirTag is separated from its owner from three days to a random time between 8 and 24 hours.[66]

### Susceptibility to hacking

[edit]

Users who set their AirTags to lost mode are prompted to provide a contact phone number for finders to call. In September 2021, security researcher Brian Krebs, citing fellow security researcher Bobby Rauch,[67] reported that the phone number field will actually accept any type of input, including arbitrary computer code, opening up the potential use of AirTags as Trojan horse devices.[68]

### Similarity to Tile

[edit]

Similar product manufacturer Tile criticized Apple for using similar technologies and designs to Tile's trackers.[16] Spokespeople for Tile made a testimony to the United States Congress saying that Apple was supporting "anti-competitive practices",[69] claiming that Apple had done this in the past, and that they think it is "entirely appropriate for Congress to take a closer look at Apple's business practices".[70]

### Difficulty attaching

[edit]

AirTags do not have holes or other mechanical features that would allow them to be positively attached or affixed to the item being tracked; solutions include adhesives (glue, tape) and purpose-built accessories. The polyurethane AirTag Loop is the least expensive solution sold by Apple; it costs the same as a single AirTag and has been criticized as an "accessory tax".[71]

## Alternatives

[edit]

Other similar trackers claiming compatibility with Apple's "Find My AirTag" are available. While only compatible with Apple devices, they do not use Apple's proprietary Ultra Wideband (UWB) technology, and are not as accurate at finding direction and distance, though claim to be reliable;[72] however, consumer magazine Which? reported about AirTags "it's unlikely to be much help if you've lost it somewhere really rural. We've found that the Find My network ... has the widest coverage, but it's still reliant on someone with an iOS device walking past your tracker."[73]

AirTags and equivalents using Apple's "Find My" are not supported by the Android operating system; while they can scan a nearby AirTag using Near Field Communication (NFC) and detect unknown AirTags, they cannot pair with a device or use advanced tracking. There are trackers for Android, including Tile, Samsung Galaxy SmartTag, and Chipolo One.[74] Various trackers use other networks, including Google's Find My Device and proprietary networks. Accuracy in finding and locating distant objects is mostly reported as of 2025[update] to be relatively poor, while trackers using Apple's network are accurate.[73]

## See also

[edit]

* iBeacon
* List of UWB-enabled devices
* Galaxy SmartTag

## References

[edit]

1. ^ "Apple introduces AirTag".
2. ^ Chan, Christine (April 20, 2021). "Apple AirTags vs. Tile Mate: Which should you buy?". iMore. Retrieved April 28, 2021.
3. ^ "Apple event: AirTag, iPad and iMac lead line-up". BBC News. April 20, 2021. Retrieved May 8, 2021.
4. ^ Perez, Sarah; Heater, Brian (April 20, 2021). "Apple officially unveils its lost item finder, AirTag". TechCrunch.
5. ^ Rambo, Guilherme (April 17, 2019). "Apple revamping Find My Friends & Find My iPhone in unified app, developing Tile-like personal item tracking". 9to5Mac. Retrieved November 21, 2022.
6. ^ Haslam, Oliver (February 19, 2020). "Apple To Ramp Up UWB Chip Production For AirTags in Q2-Q3 2020". Redmond Pie.
7. ^ "Exclusive: AirTags confirmed in a new Apple Support Video!". Appleosophy. April 2, 2020. Retrieved May 11, 2021.
8. ^ "Apple accidentally confirms the existence of an unreleased product, AirTags". TechCrunch. April 2, 2020. Retrieved May 11, 2021.
9. ^ a b Lovejoy, Ben (January 12, 2024). "AirTag limit increased to 32 – though AirPods may count as three of 'em". 9to5Mac. Archived from the original on January 12, 2024. Retrieved June 5, 2024.
10. ^ Lumb, D.; Swider, M. (November 2, 2020), "Apple AirTags release date, price and how it'll compare to Tile", TechRadar, retrieved November 2, 2020
11. ^ "Apple AirTags rumors: iOS 14.5 can track 'Items' in the Find My app", MacWorld, March 3, 2021
12. ^ Gallagher, William (March 4, 2021), "Apple brings back 'AirTags' anti-stalking feature in latest iOS 14.5 beta", AppleInsider
13. ^ Mark Gurman (May 19, 2024). "Apple Needs to Evolve to Compete in the Artificial Intelligence Era".
14. ^ Pritchard, Tom (May 20, 2024). "Apple AirTag 2 could finally arrive in mid-2025 — what we know so far". Tom's Guide.
15. ^ a b Panzarino, Matthew (April 22, 2021). "First findings with Apple's new AirTag location devices". TechCrunch.
16. ^ a b Haselton, Todd (April 27, 2021). "Here's how Apple's AirTag trackers compare to Tile, and why the company is so upset with Apple". CNBC. Retrieved April 28, 2021.
17. ^ Clark, Mitchell (June 3, 2021). "Apple is updating AirTags to make them less creepy". The Verge. Retrieved June 4, 2021.
18. ^ Gruber, John (April 20, 2021). "Three day audible alert when tag separated from owner". Daring Fireball. Retrieved April 20, 2021.
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25. ^ a b "What's new in firmware updates for AirTag". Apple Support. Apple Inc. November 13, 2023. Retrieved January 5, 2024.
26. ^ Miller, Chance (June 3, 2021). "Apple rolling out new AirTag software update; here's how to see if yours has updated". 9to5Mac. Retrieved January 5, 2024.
27. ^ Clover, Juli (June 3, 2021). "Apple Enhancing AirTags Anti-Stalking Measures With Android App and Shorter Sound Intervals". MacRumors. Retrieved January 5, 2024.
28. ^ Sherr, Ian (June 7, 2021). "Ahead of WWDC, Apple bolsters AirTags privacy measures, says it's developing Android detector app". CNET. Retrieved January 5, 2024.
29. ^ Perris, Aaron (April 5, 2022). "Durian Firmware 1.0.276". AppleDB. Retrieved January 5, 2024.
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31. ^ Clover, Juli (August 26, 2021). "Apple Releases New Firmware for AirTags". MacRumors. Retrieved January 5, 2024.
32. ^ Clover, Juli (August 31, 2021). "Apple Releases Revised Version of Latest AirTags Firmware Update". MacRumors. Retrieved January 5, 2024.
33. ^ Clover, Juli (September 7, 2021). "Apple Releases Another Revised Version of AirTags Firmware Update". MacRumors. Retrieved January 5, 2024.
34. ^ Clover, Juli (September 15, 2021). "Apple Makes Latest AirTags Firmware Available to All Users". MacRumors. Retrieved January 5, 2024.
35. ^ Clover, Juli (April 26, 2022). "Apple Releases Firmware Update for AirTags". MacRumors. Retrieved January 5, 2024.
36. ^ Clover, Juli (November 10, 2022). "Apple Releases Firmware Update for AirTags". MacRumors. Retrieved January 5, 2024.
37. ^ a b Clover, Juli (December 12, 2022). "Apple Releases AirTags Firmware Update". MacRumors. Retrieved January 5, 2024.
38. ^ Clover, Juli (October 31, 2023). "Apple Releases New Firmware for AirTags". MacRumors. Retrieved November 1, 2023.
39. ^ "Apple Releases AirTag Firmware Update 2.0.73". iClarified. March 19, 2024. Retrieved March 30, 2024.
40. ^ "What's new in firmware updates for AirTag". Apple Support. Retrieved March 30, 2024.
41. ^ Collins, Katie. "Apple's AirTags for Your Checked Bags Are a Travel Essential". CNET. Retrieved March 17, 2023.
42. ^ "Why Apple's AirTags Are a Must for Frequent Fliers". Lifehacker. January 3, 2023. Retrieved March 17, 2023.
43. ^ "Apple AirTags Are the Best Luggage Trackers". Wirecutter: Reviews for the Real World. December 7, 2022. Retrieved March 17, 2023.
44. ^ Cann, Geraden (January 1, 2023). "The rules you need to know before putting a tracker or AirTag on your luggage". Stuff. Retrieved March 17, 2023.
45. ^ Victor, Daniel (October 11, 2022). "Lufthansa Says Passengers Can't Use Apple AirTags to Track Checked Bags". The New York Times. ISSN 0362-4331. Retrieved March 17, 2023.
46. ^ "Lufthansa says it's banning flyers from using Apple AirTags to track baggage | Venture". dailyhive.com. Retrieved March 17, 2023.
47. ^ Beschizza, Rob (October 8, 2022). "Lufthansa "bans AirTags in luggage" after passengers publicly shame it with location of lost bags". Boing Boing. Retrieved March 17, 2023.
48. ^ Hussain, Imran (October 13, 2022). "Lufthansa airline bans AirTags after passengers shame it for lost luggage [U: ban lifted]". Retrieved March 17, 2023.
49. ^ Schlappig, Ben (October 7, 2022). "Lufthansa Bans AirTags: Will Other Airlines Follow?". One Mile at a Time. Retrieved March 17, 2023.
50. ^ "Lufthansa backtracks on AirTag ban". Macworld. Retrieved March 17, 2023.
51. ^ Krol, Jacob (March 8, 2022). "Why AirTags are the ultimate travel companion this spring break". CNN Underscored. Retrieved March 17, 2023.
52. ^ "Perspective | I found my stolen Honda Civic using a Bluetooth tracker. It's the latest controversial weapon against theft". Washington Post. October 27, 2021. Retrieved March 17, 2023.
53. ^ Rumpf, Sarah (February 10, 2023). "North Carolina family outsmart car thieves with Apple AirTag". Fox News. Retrieved March 17, 2023.
54. ^ "$29 AirTag helps Cary family, police locate stolen car within minutes". WRAL.com. February 6, 2023. Retrieved March 17, 2023.
55. ^ "'I didn't want it anywhere near me': how the Apple AirTag became a gift to stalkers". The Guardian. September 5, 2022. Retrieved September 5, 2022.
56. ^ a b Clover, Juli (June 3, 2021). "Apple Enhancing AirTags Anti-Stalking Measures With Android App and Shorter Sound Intervals". MacRumors.
57. ^ Fowler, Geoffrey A (May 5, 2021). "Review – Apple's AirTag trackers made it frighteningly easy to 'stalk' me in a test". Washington Post. ISSN 0190-8286.
58. ^ "'Silent AirTags' With Speakers Removed Pop Up on Etsy, eBay". PCMAG. February 3, 2022. Retrieved August 20, 2022.
59. ^ "'Silent AirTags' With Speakers Off Are Sold Online To Stalk People: Here's How". India Times. February 4, 2022. Retrieved February 4, 2022.
60. ^ "Apple AirTags – 'A perfect tool for stalking'". BBC News. January 20, 2022. Retrieved January 20, 2022.
61. ^ "Apple launches Android app to address AirTags tracker fears". BBC News. December 14, 2021.
62. ^ "Apple releases Tracker Detect app to help Android users to find nearby AirTags". Gadget Lite. December 14, 2021. Retrieved February 4, 2022.
63. ^ "New Apple Update Targets AirTag Tracking Concerns". Wall Street Journal. February 10, 2022.
64. ^ Milmo, Dan (February 10, 2022). "Apple to start warning AirTag users not to use devices to track people". The Guardian. Retrieved February 11, 2022.
65. ^ Kulha, Shari (December 10, 2021). "Here's what to do if you find an AirTag placed in your vehicle by a car thief". The National Post. Retrieved December 12, 2021.
66. ^ Sherr, Ian (June 7, 2021). "Ahead of WWDC, Apple bolsters AirTags privacy measures, says it's developing Android detector app". CNET.
67. ^ Krebs, Brian (September 28, 2021). "Apple AirTag Bug Enables 'Good Samaritan' Attack". KrebsOnSecurity.com. "The vulnerability was discovered and reported to Apple by Bobby Rauch, a security consultant and penetration tester based in Boston. Rauch told KrebsOnSecurity the AirTag weakness makes the devices cheap and possibly very effective physical trojan horses."
68. ^ Krebs, Brian. "Apple AirTag Bug Enables 'Good Samaritan' Attack". Krebs on Security. Retrieved September 30, 2021.
69. ^ "Tile bemoans Apple AirTags launch, raises antitrust concerns". AppleInsider. April 20, 2021. Retrieved May 8, 2021.
70. ^ "Tile bashes Apple's new AirTag as unfair competition". TechCrunch. April 20, 2021. Retrieved May 8, 2021.
71. ^ "Apple's AirTags don't have a built-in keychain loop, and we have some thoughts". The Verge. April 21, 2021.
72. ^ "Oscanna Air tracker Tag Silent 25 YEAR BATTERY LIFE". Oscanna. Retrieved April 3, 2025.
73. ^ a b Martin, Jonny (April 23, 2025). "Best Bluetooth Trackers 2025: AirTag, Tile, SmartTag and more". Which?.
74. ^ "Learn How AirTag Works With Android Devices". Android magazine. January 20, 2025. Retrieved April 3, 2025.

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Devices|

| iPhone|

* 1st
* 3G
* 3GS
* 4
* 4S
* 5
* 5C
* 5S
* 6 / 6 Plus
* 6S / 6S Plus
* 7 / 7 Plus
* 8 / 8 Plus
* X
* XR
* XS / XS Max
* 11
* 11 Pro / 11 Pro Max
* 12 / 12 Mini
* 12 Pro / 12 Pro Max
* 13 / 13 Mini
* 13 Pro / 13 Pro Max
* 14 / 14 Plus
* 14 Pro / 14 Pro Max
* 15 / 15 Plus
* 15 Pro / 15 Pro Max
* 16 / 16 Plus
* 16 Pro / 16 Pro Max
* 16e
* iPhone SE
* 1st
* 2nd
* 3rd

|

iPad|

* 1st
* 2
* 3rd
* 4th
* 5th
* 6th
* 7th
* 8th
* 9th
* 10th
* 11th
* iPad Air
* 1st
* 2
* 3rd
* 4th
* 5th
* 6th
* 7th
* iPad Mini
* 1st
* 2
* 3
* 4
* 5th
* 6th
* 7th
* iPad Pro
* 9.7 / 12.9 (1st)
* 10.5 / 12.9 (2nd)
* 11 (1st) / 12.9 (3rd)
* 11 (2nd) / 12.9 (4th)
* 11 (3rd) / 12.9 (5th)
* 11 (4th) / 12.9 (6th)
* 11 (5th) / 13

iPod|

* Classic
* Mini
* Nano
* Shuffle
* Touch
* 1st
* 2nd
* 3rd
* 4th
* 5th
* 6th
* 7th

Other|

* Apple TV
* Apple Watch
* Ultra
* Beddit
* Newton
* MessagePad
* eMate 300
* Paladin
* Pippin
* Bandai
* PowerCD
* QuickTake
* Vision Pro

Unreleased|

* AirPower
* Interactive Television Box
* Mac NC
* W.A.L.T.

Accessories|

| Audio|

* AirPods
* Pro
* Max
* Beats
* Pill
* Headphones
* Speakers
* iPod Hi-Fi
* SoundSticks
* HomePod
* Mini

|

Displays|

* Monitor III
* Monitor II
* AppleColor Composite IIe
* AppleColor High-Resolution RGB
* Color
* AudioVision 14
* Multiple Scan 14
* ColorSync 750
* Studio
* 1998–2004
* 2022
* Cinema
* Thunderbolt
* Pro Display XDR

Drives|

* Disk II
* Macintosh
* ProFile
* Hard Disk 20
* Hard Disk 20SC
* AppleCD
* PowerCD
* Tape Drive 40SC
* SuperDrive
* Xserve RAID

Input|

* Desktop Bus
* iPad accessories
* Pencil
* iSight
* Keyboards
* Extended
* Adjustable
* Wireless
* Magic
* Mice and trackpads
* USB
* Mighty
* Magic
* Magic Trackpad
* Remote
* Siri Remote
* Scanner
* OneScanner

iPod|

* Click wheel
* Nike+iPod

Networking|

* AirPort
* Express
* Extreme
* Time Capsule
* Apple II serial cards
* USB Modem
* LocalTalk
* Communication Slot
* GeoPort

Printers|

* Silentype
* Dot Matrix Printer
* Letter Quality Printer
* ImageWriter
* LaserWriter
* 410 Color Plotter
* Color LaserWriter
* StyleWriter

Security|

AirTag

Silicon|

| A series|

* A4
* A5
* A5X
* A6
* A6X
* A7
* A8
* A8X
* A9
* A9X
* A10
* A10X
* A11
* A12
* A12X/A12Z
* A13
* A14
* A15
* A16
* A17 Pro
* A18 / A18 Pro

|

M series|

* M1
* M2
* M3
* M4

S series|

* S1
* S1P
* S2
* S3
* S4
* S5
* S6
* S7
* S8
* S9

Other series|

* C series
* C1
* H series
* H1
* H2
* R series
* R1
* T series
* T1
* T2
* U series
* U1
* W series
* W1
* W2
* W3

* Hardware lists
* Macs
* iPhones
* iPads
* Timeline of Apple Inc. products

* v
* t
* e

Apple Inc.

* History
* Outline
* Timeline of products
* Environment
* Marketing
* Supply chain
* Trade unions

Products|

| Hardware|

| Mac|

* iMac
* Pro
* MacBook
* Air
* Pro
* Mini
* Studio
* Pro
* Mac models
* grouped by CPU type

|

iPod|

* Classic
* Mini
* Nano
* Shuffle
* Touch

iPhone|

* Hardware
* History
* iPhone models

iPad|

* Mini
* Air
* Pro
* Accessories
* iPad models

AirPods|

* Pro
* Max

Other|

* Apple SIM
* AirTag
* Beats
* Pill
* HomePod
* Mini
* Silicon
* TV
* Vision Pro
* Watch

Software|

| Operating
systems|

* iOS / iPadOS
* iOS history
* iPadOS history
* Apps
* macOS
* History
* Server
* Apps
* tvOS
* watchOS
* bridgeOS
* Darwin
* Classic Mac OS
* visionOS

|

* CarPlay
* Classroom
* HomeKit
* Core Foundation
* Developer Tools
* FileMaker
* Final Cut Pro
* X
* Compressor
* Motion
* Logic Pro
* MainStage
* iLife
* GarageBand
* iMovie
* iPhoto
* iTunes
* iWork
* Keynote
* Numbers
* Pages
* Mail
* QuickTime
* Safari
* SceneKit
* Shazam
* Siri
* Swift
* Xcode

Services|

| Financial|

* Card
* Pay
* Wallet

|

Media|

* Arcade
* Books
* Music
* 1
* Beats Music
* Up Next
* Festival
* iTunes Radio
* App
* News
* Newsstand
* Podcasts
* TV
* +
* originals
* MLS Season Pass

Communication|

* FaceTime
* Walkie-Talkie
* iMessage
* iChat
* App
* Invites
* Game Center

Retail and
digital sales|

* App Store
* macOS
* iTunes Store
* Connect
* Store
* Fifth Avenue
* Michigan Avenue

Support|

* AppleCare+
* AASP
* Certifications
* Genius Bar
* ProCare
* One to One

Other|

* Apple Account (formerly Apple ID)
* Sign in with Apple
* One
* Developer
* iAd
* TestFlight
* WWDC
* iCloud
* MobileMe
* Find My
* Fitness
* Photos
* Maps
* Detailed City Experience
* Flyover
* Look Around

Companies|

| Subsidiaries|

* Anobit
* Apple IMC
* Apple Studios
* Beats
* Beddit
* Braeburn Capital
* Claris

|

Acquisitions|

* Anobit
* AuthenTec
* Beats
* Beddit
* BIS Records
* Cue
* EditGrid
* Emagic
* FingerWorks
* Intrinsity
* InVisage Technologies
* The Keyboard Company
* Lala
* Metaio
* NeXT
* Nothing Real
* P.A. Semi
* Power Computing
* PrimeSense
* Shazam Entertainment Limited
* Siri
* Texture
* Topsy

Partnerships|

* AIM alliance
* Kaleida Labs
* Taligent
* Akamai
* Arm
* DiDi
* Digital Ocean
* iFund
* Imagination
* Rockstar Consortium

Related|

* Advertising
* "1984"
* "Think different"
* "Get a Mac"
* iPod
* Product Red
* Ecosystem
* Events
* Criticism
* Right to repair
* Tax
* Headquarters
* Campus
* Park
* University
* Design
* IDg
* Typography
* Book
* History
* Codenames
* Apple FileWare
* Community
* AppleMasters
* Litigation
* 2024 U.S. antitrust case
* App Store antitrust case
* Non-recruiting agreements
* Price-fixing ebooks
* FBI encryption dispute
* Epic Games
* iOS app approvals
* Unions
* #AppleToo
* Depictions of Steve Jobs
* Linux
* Asahi Linux
* iPodLinux
* Car project

People|

| Executives|

| Current|

* Tim Cook (CEO)
* Jeff Williams (COO)
* Kevan Parekh (CFO)
* Katherine Adams (General Counsel)
* Eddy Cue
* Craig Federighi
* Isabel Ge Mahe
* John Giannandrea
* Lisa Jackson
* Greg Joswiak
* Sabih Khan
* Luca Maestri
* Deirdre O'Brien
* Dan Riccio
* Phil Schiller
* Johny Srouji
* John Ternus

|

Former|

* Michael Scott (CEO)
* Mike Markkula (CEO)
* John Sculley (CEO)
* Michael Spindler (CEO)
* Gil Amelio (CEO)
* Steve Jobs (CEO)
* Jony Ive (CDO)
* Angela Ahrendts
* Fred D. Anderson
* John Browett
* Guerrino De Luca
* Paul Deneve
* Al Eisenstat
* Tony Fadell
* Scott Forstall
* Ellen Hancock
* Nancy R. Heinen
* Ron Johnson
* David Nagel
* Peter Oppenheimer
* Mark Papermaster
* Jon Rubinstein
* Bertrand Serlet
* Bruce Sewell
* Sina Tamaddon
* Avie Tevanian
* Steve Wozniak

Board of
directors|

| Current|

* Arthur D. Levinson (Chairman)
* Tim Cook (CEO)
* Wanda Austin
* Alex Gorsky
* Andrea Jung
* Monica C. Lozano
* Ronald D. Sugar
* Susan L. Wagner

|

Former|

* Mike Markkula (Chairman)
* John Sculley (Chairman)
* Steve Jobs (Chairman)
* Gil Amelio
* Fred D. Anderson
* James A. Bell
* Bill Campbell
* Mickey Drexler
* Al Eisenstat
* Larry Ellison
* Al Gore
* Robert A. Iger
* Delano Lewis
* Arthur Rock
* Eric Schmidt
* Michael Scott
* Michael Spindler
* Edgar S. Woolard Jr.
* Jerry York

Founders|

* Steve Jobs
* Steve Wozniak
* Ronald Wayne

* Italics indicate discontinued products, services, or defunct companies.
* Category

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