Aisle (company)

Canadian female hygiene company

AisleFormerly| Lunapads

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Industry| Menstrual products
Founded| 1995; 30 years ago (1995)
Founder| Madeleine Shaw
Headquarters|

Vancouver

Canada

Products| Cloth menstrual pads, underwear, menstrual cups
Website| periodaisle.com

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Aisle (known as Lunapads from 1993 to 2019) is a Canadian company that manufactures washable feminine hygiene products,[1] including cloth menstrual pads, period underwear, and menstrual cups.

## Overview

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### History

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The products were designed and created by fashion designer Madeleine Shaw in 1993. Shaw wrote the first business plan for Lunapads in 1994, and in 1995 opened a store and small production facility. In 1999 Lunapads was co-founded with Suzanne Siemens,[2] an accountant that Shaw met at a community leadership course. The companies mission was "to create a more positive and informed relationship between woman and their bodies and the Earth".[3]

Lunapads mentored AFRIpads,[4] a project started to help resolve the issue of girls in developing nations missing school due to a lack of adequate sanitary protection and resources available to manage their periods.[5]

In 2020, Lunapads rebranded as Aisle.[6]

### Description

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Lunapads were a liner-on-top style cloth menstrual pad as opposed to the more common "envelope" style. The pads have two parts; a Pad Base which snaps around the underwear of the wearer and a Liner Insert which is inserted under two bands on either end of the pad. Each pad consists of two layers of cotton flannel base topped with a central pad made of one layer of nylon and two layers of cotton fleece with bands at either end to hold liners.[7] This product was discontinued in 2020, and replaced with a design using technical cotton.

## See also

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* Cloth menstrual pad
* Menstrual cup
* Menstrual cycle

## References

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1. ^ Wayne Visser (8 September 2017). The World Guide to Sustainable Enterprise: Volume 4: the Americas. Taylor & Francis. pp. 61–. ISBN 978-1-351-28454-7.
2. ^ "Long-time menstrual business Lunapads catches global zero-waste wave". thestar.com. 2019-05-28. Retrieved 2020-12-13.
3. ^ Herstory 2011. Coteau Books. pp. 78–. ISBN 978-1-55050-427-9.
4. ^ Griffin, Jenny (November 18, 2014). "Keeping Girls in School Is This Startup's Mission". Entrepreneur. Retrieved 2022-10-25.
5. ^ "How To Get Pads, Tampons, & Other Period Products During The Coronavirus Crisis". Bustle. Retrieved 2020-12-13.
6. ^ Radin, Sara (May 6, 2021). "Why this period-care brand is offering a "cradle to grave" analysis". Vogue. Retrieved May 21, 2021.
7. ^ America, Good Morning. "5 ways women are reclaiming their period products". Good Morning America. Retrieved 2020-12-13.

### Additional sources

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* "Forget adding third floor, new plan calls for a 10-storey tower". The Vancouver Sun. November 1, 2007. Retrieved 2012-03-29.
* Severinson, Peter (April 4, 2011). "Lunapads International Products Ltd". BC Business. Archived from the original on March 30, 2012. Retrieved 2012-03-29.
* "BBB Announces 2011 Torch Awards Recipients". Better Business Bureau. October 27, 2011. Retrieved 2012-03-29.
* Lau, Lucy (May 21, 2019). "Meet the Vancouver Businesses That are Fighting Period Stigma". Vancouver Magazine. Retrieved October 24, 2022.

## External links

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* Official website

* Chatelaine: Your Greenest Time of the Month. Period.

* Founding Canadian B Corporation: Aisle
* Media Planet: Addressing a Monthly Issue
* Aisle CEO, Suzanne Siemens, on the Importance of Listening to Customers[usurped]