Broadleaf Commerce

Software technology company

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Broadleaf CommerceCompany type| Limited liability company

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Industry| E-commerce
Founded| 2008
Founder| Brian Polster
Headquarters| Dallas, Texas

Number of locations

| 2
Website| broadleafcommerce.com

Broadleaf Commerce is a software technology company headquartered in Dallas, Texas, providing a Java[1] eCommerce platform based on Spring Framework.[2]

## History

[edit]

Broadleaf Commerce was founded in 2008 [3] by Brian Polster with backing from Credera Finance.[4]

In July 2010, Broadleaf launched the first version of their open source software.

On January 1, 2012, Broadleaf Commerce became an independent entity and gained legal separation from Credera Finance.[4]

In 2015, Broadleaf was selected for the 2015 Best of Addison Award in the eCommerce Framework category by the Addison Award Program.[5]

In 2016, Broadleaf was recognized by Texas A&M University in their 2016 Aggie 100 list. Broadleaf ranked 44th with an average growth rate of 43%.[6][7]

In 2017, Broadleaf was recognized by Inc. Magazine in their Inc. 5000 list.[8] Broadleaf ranked 2420[9] on the list with a 3-year growth rate of 149%.

In 2017, Broadleaf was recognized by Texas A&M University in their 2017 Aggie 100 list. Broadleaf ranked 35th with an average growth rate of 45.8%.[10][11]

## Products

[edit]

### Broadleaf Community Edition

[edit]

Broadleaf Community Edition is the free version of the open source[12] content management system (CMS). In addition to the management of products and catalog information, this edition provides a WYSIWYG editor to manage items such as blogs and pre-defined content pages.[13]

### Broadleaf B2C Enterprise Edition

[edit]

This edition requires an enterprise license. The B2C Edition enables cross-team collaboration for website management, campaigns, order lifecycle management, and customer service functionalities through a single administrative console. Features include CSR assisted shopping, RMA code generation, and system blocks for potentially fraudulent orders.[14]

### Broadleaf B2B Enterprise Edition

[edit]

The B2B Enterprise Edition requires an enterprise license. This system handles multiple fulfillment centers, vendors, suppliers, and end buyers.

### Broadleaf Multi-Tenant Enterprise Edition

[edit]

The system provides one administrative interface to set permissions for individual franchise site management and deploy changes across all franchise site properties. This edition manages multiple disparate sites, allows vendors to upload, price, and promote their own products independently.[15]

### Broadleaf Commerce Microservices

[edit]

The framework includes 30+ microservices containing extensible commerce service components built on Java and Spring as well as a centralized metadata-driven back office admin framework built in React.[16]

### Broadleaf Commerce Cloud

[edit]

In 2022, Broadleaf Commerce launched a cloud Platform as a Service (PaaS) platform. The tech stack consists of a full suite of eCommerce capabilities including browse and search, cart, checkout, catalog management. The solution also utilizes headless APIs with extension patterns using the technologies Java, Spring Boot, and React. The solution can be deployed with Broadleaf Microservices on-prem, on an external cloud, or to the Broadleaf Cloud.[17]

## Product Features

[edit]

* Cart & checkout
* Content management
* Customer management[18]
* Framework
* Modules
* Multi-Channel
* Multi-Currency
* Multi-Device
* Multi-Lingual
* Multi-Site
* Multi-Tenant
* Offers & promotions
* Order management
* Product management[19]
* Search & browse
* Themes

## Reception

[edit]

Since its launch, Broadleaf Commerce has been reviewed by tech websites and blogs such as Forrester,[20] Orderhive,[21] TechWorld,[22] CIO,[23] ComputerWorld UK,[24] and Chain Store Age.[25]

Tech Blog Divante,[26] developer community Stack Overflow,[27] and tech blog Zoocha[28] have also reviewed the services.

## Clients

[edit]

* castAR[29]
* The Container Store[30][31]
* Ganz[32]
* Icon Health & Fitness[33]
* O'Reilly Auto Parts[34][35]
* Pep Boys[36]*castAR[29]

## References

[edit]

1. ^ "Broadleaf Commerce : une solution d?e-commerce Open Source en Java". www.journaldunet.com. 25 January 2013. Retrieved October 6, 2019.
2. ^ "Top Five OpenSource E-Commerce Frameworks". www.javaroots.com. Retrieved 2017-03-06.
3. ^ "Insights Blog". Retrieved October 6, 2019.
4. ^ a b "Management and IT Consulting Firm". Credera. Retrieved October 6, 2019.
5. ^ "Broadleaf Commerce Receives the 2015 Best of Addison Award". PRWeb. Retrieved 2017-03-06.
6. ^ "Aggie 100 > Aggie 100 Archives > 2016 > 2016 List". aggie100.com. Archived from the original on 2017-03-08. Retrieved 2017-03-06.
7. ^ "10 DFW companies recognized for fast growth in this year's Aggie 100". Dallas News. 2016-11-12. Retrieved 2017-03-06.
8. ^ "The Complete Inc. 5000 List of America's Fastest-Growing Companies of 2017". Inc.com. Retrieved 2017-11-14.
9. ^ "Broadleaf Commerce". Inc.com. Retrieved October 6, 2019.
10. ^ "Aggie 100 > Aggie 100 Archives > 2017 > 2017 List". aggie100.com. Archived from the original on 2017-11-15. Retrieved 2017-11-14.
11. ^ "Broadleaf Commerce Honored at the 13th Annual Aggie 100". Retrieved 2017-11-14.
12. ^ Oliver, Andrew C. "9 app dev projects you should cancel in 2013". InfoWorld. Retrieved 2017-03-06.
13. ^ "Broadleaf Commerce: Invest in Customization, Not Licensing". MarTech. Archived from the original on 2016-04-17. Retrieved 2017-03-06.
14. ^ Morrell, John. "Service with a Smile". Archived from the original on 2017-03-08. Retrieved 2017-03-07.
15. ^ "Broadleaf Commerce features at a glance". Smart Techie. 2014-08-04. Retrieved 2017-03-06.
16. ^ "Broadleaf Dev Central".
17. ^ "ECommerce Cloud Solution - Broadleaf Commerce".
18. ^ "What is a Digital Experience Platform? Liferay Defines DXP". www.liferay.com. Retrieved 2017-03-07.
19. ^ Demery, Paul. "A strategy for boosting B2B conversion rates—and SEO, too". Retrieved 2017-03-07.
20. ^ "Vendor Landscape: Digital Experience Platforms". www.forrester.com. Retrieved 2017-03-07.
21. ^ "Shopping cart platforms that retailers should take notice of". Orderhive. 2014-08-23. Retrieved 2017-03-06.
22. ^ Beal, Vangie. "Boost your web store with an open source shopping cart solution". Techworld. Retrieved October 6, 2019.
23. ^ Beal, Vangie (January 18, 2012). "10 Open Source Shopping Carts to Run Your Ecommerce Business". CIO. Retrieved October 6, 2019.
24. ^ Beal, Vangie. "Boost your web store with an open source shopping cart solution". ComputerworldUK. Retrieved 2017-03-06.
25. ^ "Specialty auto parts chain races for omnichannel position".
26. ^ "Open Source e-Commerce Platforms – 19 platforms to test". Divante.co. 2015-03-04. Retrieved 2017-03-03.
27. ^ "Why Broadleaf Commerce over Magento or ZenCart?". stackoverflow.com. Retrieved 2017-03-03.
28. ^ "Which E-commerce Platform?". Zoocha. 2011-09-08. Retrieved 2017-03-03.
29. ^ a b "castAR Selects Broadleaf Commerce to Build Developer Marketplace". finance.yahoo.com. Archived from the original on 2017-03-08.
30. ^ "The Container Store® Debuts New Website Powered by Broadleaf Commerce". www.businesswire.com. November 3, 2009. Retrieved October 6, 2019.
31. ^ "The Container Store Re-launches Website to Better Manage Online Catalog". Retrieved 2017-03-06.
32. ^ "Ganz, Maker of WebKinz®, Relaunches its eCommerce Engine with Broadleaf Commerce and Credera to Accommodate Virtual and Physical Currencies". PRWeb. Archived from the original on August 20, 2012. Retrieved October 6, 2019.
33. ^ "ICON Health & Fitness Selects Broadleaf Commerce for Multi-Site eCommerce Solution". finance.yahoo.com. Archived from the original on 2017-03-08.
34. ^ Demery, Paul. "Complex auto parts sales call for new e-commerce software". Retrieved 2017-03-06.
35. ^ "Auto Parts Make The Move To Omnichannel". www.pymnts.com. 6 April 2016. Retrieved 2017-03-06.
36. ^ "Pep Boys Launches TreadSmart with Credera and Broadleaf Commerce". www.businesswire.com. February 7, 2012. Retrieved October 6, 2019.

## External links

[edit]

* Official website
* GitHub repository
* Forum