Cassell (publisher)

British publishing house

Cassell IllustratedParent company| Octopus Publishing Group (Lagardère Publishing)

|

Founded| 1848; 177 years ago (1848)
Founder| John Cassell
Country of origin| United Kingdom
Headquarters location| Victoria Embankment
London, EC4
United Kingdom
Publication types| books
Official website| www.octopusbooks.co.uk

Cassell is a British book publishing house founded in 1848 by John Cassell (1817–1865), which became in the 1890s an international publishing group company.

In 1995, Cassell plc acquired Pinter Publishers.[1] In December 1998, Cassell plc was bought by the Orion Publishing Group. In January 2002, Cassell imprints, including the Cassell Reference and Cassell Military, were joined with the Weidenfeld imprints to form a new division under the name of Weidenfeld & Nicolson Ltd.[2] Cassell Illustrated survives as an imprint of the Octopus Publishing Group.

## History

[edit]

John Cassell (1817–1865), who was in turn a carpenter, temperance preacher, tea and coffee merchant, finally turned to publishing. His first publication was on 1 July 1848, a weekly newspaper called The Standard of Freedom, advocating religious, political, and commercial freedom.[3] The Working Man's Friend became another popular publication. In 1849 Cassell was dividing his time between his publishing and his grocery business. In 1851, his expanding interests led to his renting part of La Belle Sauvage, a London inn that had been a playhouse in Elizabethan times. The former inn was demolished in 1873 to make way for a railway viaduct, with the company building new premises behind.

Thomas Dixon Galpin who came from Dorchester in Dorset and George William Petter who was born in Barnstaple in Devon were partners in a printing firm and on John Cassell's bankruptcy in June 1855 acquired the publishing company and Cassell's debts. Between 1855 and 1858 the printing firm operated as Petter and Galpin and their work was published by W. Kent & Co.

John Cassell was relegated to being a junior partner after becoming insolvent in 1858, the firm being known as Cassell, Petter & Galpin. With the arrival of a new partner, Robert Turner, in 1878, it became Cassell, Petter, Galpin & Company. Galpin was the astute business manager.[4]

Petter retired in 1883 and the company then became Cassell and Company, Ltd. "The company expanded well until 1888, when Petter died, Galpin retired from managing directorship, and Turner became chairman."[3]

One July 1887 newspaper advertisement for Cassell's National Library, and other libraries, displays the footer "CASSELL & COMPANY, Limited, Ludgate-Hill, London, Paris, New York, and Melbourne".[5]

Sir Thomas Wemyss Reid was general manager until 1905, when Arthur Spurgeon took over and revitalized the firm. Mainly magazine publishers, Spurgeon concentrated on reviving the book business.

In the early 1950s, Cassell's commissioned a nude statue of Princess Pocahontas by the sculptor David McFall for their new premises at Red Lion Square. This decision stemmed from the loss of Eric Gill's iconic "little naked lady with tiger skin and bow and arrows", the house colophon, which was destroyed during German bombing raids on their former location in Belle Sauvage Yard. The larger-than-life statue of Pocahontas, an emblem of their renewed identity, adorned the entrance of their headquarters.[6]

In 1969, Cassell was acquired by the American company Crowell Collier & Macmillan (later renamed Macmillan Inc.).[7] Crowell Collier & Macmillan had previously acquired the art publisher Studio Vista and religious publisher Geoffrey Chapman.[8][9] During the 1970s and 1980s, Cassell had a branch in Australia known as Cassell Australia.[10] Macmillan Inc. sold Cassell, including Geoffrey Chapman, to CBS in 1982.[11] CBS sold Cassell in a buyout in 1986.[12]

In October 1992, Cassell bought Victor Gollancz Ltd from Houghton Mifflin. The company went public as Cassell plc in June 1994.[13]

As Cassell's fortunes fluctuated, the firm eventually relocated from their grand offices on Red Lion Square, taking the statue of Pocahontas with them. It is believed that the statue of Pocahontas was sold at auction in 1996 to a private collector.[6]

In December 1998, Cassell plc was taken over by Orion Publishing Group. In October 1999, Cassell's academic and religious lists (including Geoffrey Chapman and Pinter imprints) were merged with the American company Continuum to form the Continuum International Publishing Group as part of management buyout.[14]

## Cassell's former book series

[edit]

* Belle Sauvage Library (1963)[15]
* Cassell's Blue Library (1891)
* Cassell’s National Library (1886–1914)
* Cassell’s Pocket Library (1895, 1928–1955)[16]
* Cassell's Pocket Reference Library (1910)[17]
* Cassell’s Shilling Novels (1885–1934)
* First Novel Library (1966–1971)
* Helicon Poetry Series (1925)
* Little Classics (1909)
* Living Thoughts Library (1939–1950)[18]
* People’s Library (1907–1933)
* Seafarers’ Library (1928–1929)
* The Unknown Library (fl. 1895)

Front cover page of the Cassell's Saturday Journal, May 18, 1912 issue. The Quiver cover illustration by Henry Ryland

## Cassell's former periodicals

[edit]

* Cassell's Magazine (1864–73)
* Cassell's household guide : being a complete encyclopaedia of domestic and social economy and forming a guide to every department of practical life (1869)
* Cassell's Illustrated Travels fl.1872–3
* Cassell's Family Magazine (1874–97)
* Cassell's Magazine (1897–1912)
* Cassell's Saturday Journal (1883–1921)
* Cassell's Weekly (1923), then T.P.'s & Cassell's Weekly (1923–1927)
* Chums (1892–1934)
* The Echo (1868–1905)
* The Lady's World (1886), then The Woman's World (1887–1890), edited by Oscar Wilde
* Little Folks (1871–1933), edited by Sam Hield Hamer (1895–1907)
* The Illustrated Magazine of Art (1853–54), then The Magazine of Art (1878–1904)
* The New Magazine (1909–1927)
* The New Penny Magazine (1898–1902), then The Penny Magazine (1903–1925), and Cassell's Popular Magazine (1925)
* The Quiver (1861–1956)
* The Story-Teller (1907–1937)
* Work (1889–1924)

## See also

[edit]

* Gustave Doré's illustrations for La Grande Bible de Tours

## References

[edit]

1. ^ "Cassell Increases Earnings by 38%". The Herald. Glasgow. 3 April 1995. Retrieved 5 August 2015. ISSN 0965-9439; OCLC 29991088 (all editions).
2. ^ "A Brief History of Orion Publishing Group". Orion Publishing Group. n.d. Archived from the original on 6 March 2012. Retrieved 26 January 2010.
3. ^ a b "Cassell Publishing". Curiosmith.
4. ^ Galpin Family History (Rootsweb).
5. ^ "Cassell & Company's Libraries". The Athenæum (back matter: Advertisement). No. 3115\. London. 9 July 1887. p. 63. Retrieved 26 July 2019 - via Google Books.
6. ^ a b "Pocahontas: La Belle Sauvage". Pamela Green: Never Knowingly Overdressed.
7. ^ Hammer, Alexander Richard (25 December 1969). "University Computing in Move; Butler Aviation Wins Round – LTV Aerospace to Sell" – "Companies Plan Merger Actions". Business and Finance. The New York Times. Vol. 131, no. 45317 (Late ed.). pp. 47 & 50\. ISSN 0362-4331. Archived from the original on 3 July 2018. Retrieved 24 March 2018. permalink 1(subscription required) & permalink 2(subscription required)
8. ^ "Tim Beaumont (1928-2008)". Bear Alley Books. 12 April 2008. Retrieved 20 January 2019.
9. ^ "Expansion Planned by Crowel Collier". The New York Times. Vol. 118, no. 40447 (Late City ed.). 20 October 1968. p. F17. ISSN 0362-4331. Retrieved 1 September 2019.
10. ^ Publisher: Cassell Australia, isfdb.org. Retrieved 12 March 2023.
11. ^ "Macmillan Unit Acquired by CBS". The New York Times. Vol. 131, no. 45317 (Late ed.). 18 May 1982. p. D10. ISSN 0362-4331. Retrieved 24 March 2018. permalink(subscription required)
12. ^ "Philip Sturrock". Archived from the original on 22 August 2018. Retrieved 24 March 2018.
13. ^ Cassell plc 1996 Annual Report and Accounts https://find-and-update.company-information.service.gov.uk/company/02004498/filing-history/NTQ1MjMxMTBhZGlxemtjeA/document?format=pdf&download=0
14. ^ "About The Continuum International Publishing Group". The Continuum International Publishing Group (on Internet Archive). 15 September 2000. Archived from the original on 15 September 2000. Retrieved 21 December 2023.
15. ^ The Belle Sauvage Library (Cassell & Co.) - Book Series List, publishinghistory.com. Retrieved 15 February 2023.
16. ^ Cassell’s Pocket Library, seriesofseries.com. Retrieved 15 February 2023.
17. ^ Cassell's Pocket Reference Library - Book Series List, publishinghistory.com. Retrieved 15 February 2023.
18. ^ The Living Thoughts Library (Cassell & Co.) - Book Series List, publishinghistory.com. Retrieved 15 February 2023.

## Further reading

[edit]

* Brain, Pauline (2010). Some Men Who Made Barnstaple – and Arts and Crafts in Barnstaple. Minehead: Roundabout Devon Books. ISBN 978-0-9565-9720-5. OCLC 1119915456. Retrieved 18 August 2010 - via Google Books (no preview).
* The Story of the House of Cassell. London, New York, Toronto, Melbourne: Cassell & Company. 1922. OCLC 877511150.

1. Google Books
2. Google Books
3. Archive

* Kirton, John William, LLD (1831–1892) (1891). John Cassell – His Life and Work – With Other Instances of Men Who Have Risen in Life Through Education. London, Paris & Melbourne: Cassell & Company, Limited. OCLC 58544403. Retrieved 17 August 2021 - via Google Books.`{{cite book}}`: CS1 maint: multiple names: authors list (link) CS1 maint: numeric names: authors list (link) & 843065887.

* Nowell-Smith, Simon Harcourt (1909–1996) (1958). The House of Cassell, 1849–1958. London: Cassell & Company, Ltd. LCCN 58001811. OCLC 1226116525. Retrieved 26 January 2010 - via Internet Archive.`{{cite book}}`: CS1 maint: numeric names: authors list (link) & 269989001.

## External links

[edit]

* Media related to Cassell & Co. at Wikimedia Commons
* Cassell and Co at gracesguide.co.uk

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