Hsing Wu University

University in Linkou, New Taipei, Taiwan

Hsing Wu University

醒吾科技大學

Motto| 希望·活力·卓越(Pe̍h-ōe-jī: Hi-bāng, oa̍h-le̍k, tok-oa̍t) Hope, Energetic, Excellence
Type| Private
Established| 1965
2012 (as HWU)
President| 陳義文 Chen, Yi Wen
Location|

Linkou

New Taipei

Taiwan

Website| Official website
Hsing Wu University

Traditional Chinese| 醒吾科技大學
Simplified Chinese| 醒吾科技大学
| Transcriptions

Standard Mandarin
Hanyu Pinyin| Xǐngwú Kējì Dàxué
Southern Min
Hokkien POJ| Séng-ngô͘ Kho-ki Tāi-ha̍k

Hsing Wu University (HWU; Chinese: 醒吾科技大學; Pe̍h-ōe-jī: Séng-ngô͘ Kho-ki Tāi-ha̍k) is a private university located in Linkou District, New Taipei, Taiwan.

## History

[edit]

HWU was originally established in 1965. It was upgraded to Hsing Wu College in 2000 and to Hsing Wu University in 2012.[1]

## President

[edit]

Period | President's name

|

1965-1968 | 單繩武(Pe̍h-ōe-jī: Siān Sêng-bú)
1968-1978 | 左潞生(Pe̍h-ōe-jī: Chó Lō͘-seng)
1978-1996 | 顧建東(Pe̍h-ōe-jī: Kò͘ Kiàn-tong)
1996-2001 | 任遵時(Pe̍h-ōe-jī: Jîm Chun-sî)
2001-2008 | 袁保新(Pe̍h-ōe-jī: Oân Pó-sin)
2008-2010 | 周家華(Pe̍h-ōe-jī: Chiu Ka-hôa)
2010-2015 | 周添城(Pe̍h-ōe-jī: Chiu Thiam-sêng)
2015-2019 | 周燦德(Pe̍h-ōe-jī: Chiu Chhàn-tek)
2019-present | 陳義文(Pe̍h-ōe-jī: Tân Gī-bûn)

## Academics (undergraduate & master)

[edit]

* College of Business Management

1. Department of Marketing and Distribution Management (including master)
In this fast-changing working environment along with the rapid development of technology, the department makes the most efforts to cultivate new talents in tune with the times. Thus, the department develops four major themes such as 'E-commerce and Internet Marketing', 'New Retail O2O', 'Sports Marketing' and 'New Media Community Marketing' . The abundant practical courses are combined with faculty members to improve students' professionalism and make them as top talents.
2. Department of Business Administration

3. Department of International Business
Along with the prime resources of B2B cross-border e-commerce have been introduced, with the practical competitions, lectures, internships, and the innovational course programming, students in the department learn about the abilities and attitudes needed in the workplace sequentially. The department achieved spectacular results in National B2B e-commerce competition and New Taipei City e-commerce university competition in recent years.
4. Department of Wealth Management

5. Department of Information Management

6. Department of Finance

* College of Tourism and Hospitality

1. Department of Tourism and Leisure (including master)
The Department of Tourism & Leisure (DTL) was founded in 1965 as a pioneer and has been playing an important role in the academic field in Taiwan. For more than half a century, the Department has been working on cultivating tourism industry professionals as well as graduates who have been well received in the industry.
2. Department of Hospitality and Management
The College of Tourism and Hospitality founded in 1965, was the earliest department of travel management among nationwide universities and colleges. Over the past 50 years, alumnus had outstanding performances and occupied important positions in the workplace. Furthermore, they spare effort in helping juniors.
3. Department of Travel Aviation
The Department of Travel and Aviation Management cultivates professional talents in "travel industry" and "aviation services industry" to meet the demands of the human resource market of the relevant industries and government governance priorities in the future. 77 students in the department obtained national tour leader licenses in 2018, which was the champion in the universities of northern Taiwan.
4. Department of Applied English
The curriculum of the undergraduate program is composed of English Teaching Module and Tourism English Module. The English Teaching Module includes theoretical and practical courses in teaching English for children, while the Tourism English Module integrates English with tourism-related industries to enhance students' multiple potentials and professionalism. Other languages such as Korean and Japanese are also taught as optional classes.

* College of Popular Arts

1. Department of Applied Information Technology (including master)

2. Department of New Media Communication

3. Department of Performing Arts
Besides the courses, the department regularly organizes annual lectures with performance master and artist. Each semester, the department schedules the final performance, welcome party including dance or singing performances, Festivals of related communities, entertainment industry visiting, industry internship etc. to have students experience real performance training. In order to expand students' international horizons, students from the department have been studying as an exchange student in Chung Ang University in Korea since University 2018. Also, students can apply for dual degree program in Middlesex University in United Kingdom to experience total five year program.

The courses and activities are coordinated with the development of relevant industries in the region, so that students can successfully connect with the job market. In recent years, the performing arts industry is booming, and the demand for related-skill talent continue to grow. After graduation, students can directly enter into the related industries such as: music, dance, drama, model and hosting. Behind the scenes, including screenwriters, directors, performance manager, planning, art administration and management training also included.

1. Bachelor Program of Popular Music
The 'Popular Music Program' was established in 2018. It is based on professional music writing and performance and cooperates with practical training and internship.

* College of Design

1. Department of Fashion Design
establishing in 2011.
2. Department of Commercial Design

3. Department of Digital Design

4. Department of Fashion Industry Management

* College of Hsing Wu & Eelin Entertainment
* College of Hsing Wu & Sanlih E-Television

## Notable alumni

[edit]

* Liu Ping-wei, politician, member of the Legislative Yuan (1999–2002)
* Danson Tang, model, actor and singer
* Mini Tsai, actress, singer and television host
* Prince Chiu, model, actor, singer, and television host

## Transportation

[edit]

The university is accessible northeast from Chang Gung Memorial Hospital Station of Taoyuan Airport MRT.

## See also

[edit]

* List of universities in Taiwan

## References

[edit]

1. ^ "認識醒吾 - 醒吾科技大學". Hwu.edu.tw. 2014-01-07. Retrieved 2014-05-15.

## External links

[edit]

* Media related to Hsing Wu University at Wikimedia Commons

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