Charlotte Tilbury

British entrepreneur and make-up artist

Charlotte Tilbury

MBE

Born|

Charlotte Emma Bow Tilbury

(1973-02-10) 10 February 1973 (age 52)

Kensington, London, England

Known for|

* Entrepreneur
* makeup artist

Notable work| Founder of Charlotte Tilbury Beauty
Spouse|

George Waud

(m. 2014)​

Children| 2
Website| www.charlottetilbury.com

Charlotte Emma Bow Tilbury MBE (born 10 February 1973) is an English beauty entrepreneur and makeup artist. She is the founder, chairperson, and chief creative officer of the makeup and skincare brand Charlotte Tilbury Beauty Ltd. Tilbury is a contributing beauty editor for British Vogue,[1] and global ambassador for Women International.[2]

As of March 2025, her net worth is estimated at £350 million.[3]

## Early life

[edit]

Tilbury was born in Kensington, west London[4] on 10 February 1973 to artist Lance Tilbury and production manager Patsy Dodd. She and her parents moved to Ibiza, Spain when she was nine months old.[5] When she was 13, Charlotte moved back to London to attend a Rudolf-Steiner boarding school in Sussex, where she started experimenting with makeup.[6] Tilbury would give her friends makeup advice and show them which colors would look nice on them.[7] Tilbury attended the Glauca Rossi School of Makeup.[8]

## Career

[edit]

Tilbury began her career in makeup assisting Mary Greenwell, whom she had previously met at age 11 in America.[8] She would later cite Greenwell as "an incredible mentor."[9]

In October 2012, Tilbury launched her own YouTube channel called BERTIE IRL, as well as a blog called Barry’s Beauty Secrets. On these, she posts advice about skincare and makeup tutorials.

In 2013, Tilbury launched her beauty brand, Charlotte Tilbury Beauty Ltd. At the department store Selfridges in London, with a lineup of skincare and makeup products.[10] The brand enjoyed early success, as Tilbury already had a large following from her YouTube channel. In November 2015, Tilbury's flagship store opened in London's Covent Garden.[11] The products are now sold internationally and can also be found at makeup retailer Sephora, [12] and at MECCA in both Australia and New Zealand. [13]

Tilbury's work can be seen in prestigious fashion magazines like Vogue, LOVE magazine, Vanity Fair, V magazine, usually in the form of cover shoots and editorial campaigns.[14] Tilbury has worked with photographers including Mario Testino and Mert and Marcus, as well as celebrities such as Kate Moss, Kim Kardashian, Gisele Bündchen and human rights lawyer Amal Clooney.[15] Tilbury also works for Fashion Week in New York, Milan, Paris, and London, acting as show makeup director for brands such as Prada, McQueen, Cavalli, Lanvin, and Chloe. In the past, Tilbury has collaborated with designers such as Tom Ford and Burberry on beauty campaigns, as well as acted as creative director for Helena Rubinstein, amongst others.[16][17]

In June 2020, Tilbury announced her partnership with Spanish fashion and fragrance company Puig. Puig acquired a majority stake in the business, with Tilbury retaining a significant minority stake, as well as continuing to be its chairman, president, and chief creative officer.[18] The CEO, Demetra Pinsent, also retained her role.[19]

## Awards

[edit]

Tilbury was appointed a Member of the Order of the British Empire (MBE) in the 2018 Queen's Birthday Honours List for services to the beauty and cosmetics industry.[20] [21][22] In addition, she was given the Rodial Award for Best Makeup Artist 2012,[23] the CEW Achiever award in 2014,[24] and was nominated for Veuve Clicquot Businesswoman of the Year for 2016.[25] Tilbury has also been featured in the Business of Fashion 500 since 2013.[26]

Tilbury's brand has won more than 300 global awards since launch, including the Walpole award for Emerging Luxury British Brand 2014,[27] CEW Best British Brand of the Year 2015, 2016, 2018 and 2019,[28] Best Health & Beauty eCommerce Website of the Year 2016,[29] Vogue Best Influencer Brand,[30] IMAGE Most Innovative Beauty Brand and #21 in the Sunday Times Fast Track 100.[31]

## Lawsuits

[edit]

In 2019, Tilbury won a lawsuit against supermarket chain Aldi, accusing them of selling a dupe of her products.[32][33] That same year, actress Brooke Shields sued Tilbury for using her name without permission for one of her products. The case was dropped the same year.[34]

## Personal life

[edit]

Tilbury is based between a Notting Hill townhouse and Ibiza.[35] She married film producer George Waud in June 2014. She has two sons, Flynn and Valentine.[8]

## References

[edit]

1. ^ "Pat McGrath And Adwoa Aboah Join Vogue". British Vogue. 24 July 2017.
2. ^ "Charlotte Tilbury". Women for Women International.
3. ^ Media, P. A. (15 March 2025). "Charlotte Tilbury tops list of UK's richest beauty entrepreneurs". The Guardian. ISSN 0261-3077. Retrieved 15 March 2025.
4. ^ "Charlotte Emma B Tilbury". England and Wales Birth Registration Index, 1837-2008. Retrieved 28 April 2024.
5. ^ "Lippy: Kate Talks About Charlotte Tilbury, The Makeup Brand Taking the Beauty Industry by Storm – RSVP Magazine". RSVP Magazine. 9 October 2014. Archived from the original on 30 March 2017. Retrieved 29 March 2017.
6. ^ "Charlotte Tilbury, Makeup Artist". Into The Gloss. 24 February 2016. Retrieved 29 March 2017.
7. ^ "Behind The Brand: Charlotte Tilbury". Space NK. Retrieved 28 November 2023.
8. ^ a b c "How Charlotte Tilbury became the Taylor Swift of beauty". The Telegraph. Retrieved 29 March 2017.
9. ^ "One to one with Charlotte Tilbury". Harvey Nichols. Retrieved 29 March 2017.
10. ^ "CHARLOTTE TILBURY'S MAKE-UP HOUSE OF ROCK N' KOHL LAUNCH". selfridges.com. Archived from the original on 30 March 2017. Retrieved 29 March 2017.
11. ^ "Behind the scenes at the launch of Charlotte Tilbury's Beauty Boudoir in Covent Garden, London". Charlotte Tilbury. Retrieved 29 March 2017.
12. ^ "Charlotte Tilbury | BoF 500 | The People Shaping the Global Fashion Industry". The Business of Fashion. Retrieved 28 November 2023.
13. ^ https://insideretail.com.au/business/charlotte-tilbury-launching-locally-through-mecca-stores-this-september-202107
14. ^ Singer, Natasha (15 September 2005). "Turning Mere Beauties into Glossy Goddesses". The New York Times. ISSN 0362-4331. Retrieved 29 March 2017.
15. ^ "The exact make-up Amal Clooney wore to the royal wedding". Harper's BAZAAR. 19 May 2018. Retrieved 28 September 2018.
16. ^ "Tom Ford expands further into makeup and skincare". VOGUE India. 15 June 2011. Retrieved 29 March 2017.
17. ^ "The Cosmetics Creator: Blending Art and Commerce". The New York Times. 6 January 2017. Retrieved 29 March 2017.
18. ^ "Charlotte Tilbury Announces Partnership with Puig". www.puig.com.
19. ^ "Executive profile: Demetra Pinsent". bloomberg.com. Bloomberg. Retrieved 28 February 2018.
20. ^ "No. 62310". The London Gazette (Supplement). 9 June 2018. p. B22.
21. ^ "The Queen's Birthday Honours List 2018". GOV.UK.
22. ^ "Charlotte Tilbury Receives MBE From The Queen". British Vogue.
23. ^ Ferguson, Gilly (6 March 2012). "It's official: The Le Bons are Beautiful but are Yasmin and Amber your winners?". mirror. Retrieved 29 March 2017.
24. ^ "2014 Achiever Awards". CEWUK. Retrieved 29 March 2017.
25. ^ "Charlotte Tilbury nominated for Veuve Clicquot Business Woman Award". Harper's BAZAAR. 7 March 2016. Retrieved 29 March 2017.
26. ^ "Charlotte Tilbury | #BoF500". The Business of Fashion. Retrieved 29 March 2017.
27. ^ "And the winners of the 2014 Walpole Awards are... | Walpole". www.thewalpole.co.uk. Archived from the original on 30 March 2017. Retrieved 29 March 2017.
28. ^ "THE 2015 CEW BEAUTY AWARDS WINNERS | CEWUK". www.cewuk.co.uk. Archived from the original on 30 March 2017. Retrieved 29 March 2017.
29. ^ "Winners 2016 | eCommerce Awards for Excellence". www.ecommerceawards.london. Archived from the original on 23 March 2017. Retrieved 29 March 2017.
30. ^ "British Vogue Beauty Awards Winners". British Vogue.
31. ^ "Fast Track". Fast Track. Archived from the original on 28 March 2019. Retrieved 3 September 2020.
32. ^ "Are Makeup Dupes Legal?". www.dupesify.com. Retrieved 4 August 2023.
33. ^ "Charlotte Tilbury Wins Lawsuit Against Aldi for the Sale of Dupes". www.brandsprotectionnews.com. Retrieved 18 July 2022.
34. ^ "Actress drops suit over eyebrow pencil in shade called Brooke S". City News Service. 23 December 2019. Retrieved 18 July 2022.
35. ^ Crowley, Evelyn. "Artist Profile: Charlotte Tilbury". Violet Grey. Retrieved 28 April 2024.

## External links

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* Media related to Charlotte Tilbury at Wikimedia Commons

*[m.]: married