Charly (brand)

Mexican sports equipment company

Inter Tenis S.A. de C.V.

Company type| Privately held company
Industry| Sports equipment
Founded| 1949; 76 years ago (1949)
Headquarters|

Leon, Guanajuato

Mexico

Area served

| Americas
Products| Athletic shoes, sportswear, apparel, goalkeeper gloves, footballs

Number of employees

| 3,000
Website| us.charly.com

Charly is a Mexican sports equipment manufacturing company headquartered in Leon, Guanajuato, Mexico. It was founded in 1949 and is one of the largest sportswear companies in Mexico and is the exclusive partner of Skechers, allowing them to sell their shoes within Mexico.[1]

## History

[edit]

A store in a mall

The company was founded in 1949, in Leon Guanajuato, Mexico as a small shoe company named "Campanita" ("Little Bell" in Spanish), that originally only sold baby shoes hence its name. It wasn't until 1977 that the company decided to expand its business and started offering sneakers for other ages and changed its name to "Charly".[2]

In 2010, Charly struck a deal with Skechers and became the official distributor of their shoes after Skechers had left the Mexican market. This deal meant a new found source of funding and allowed the company to expand its business.[3]

With a booming business and greater success, the company decided to launch its own line of football gear in 2014 expanding from just selling shoes to selling equipment needed to play. At first the company only sponsored teams in the second division, Ascenso MX, but the success of its sales and marketing eventually led them to start sponsoring teams in the Liga MX first division and even teams and players outside of the country.[4]

Charly is the official manufacturer of the Mexican Olympic uniforms for the 2024 Paris Olympics and 2028 Los Angeles Olympics.[5]

Charly opened a store in the United States, at Plaza La Alameda Mall in Walnut Park, California, to serve the Greater Los Angeles area.

## Sponsorships

[edit]

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### Football

[edit]

#### Club teams

[edit]

* Atlas
* León
* Pachuca
* Santos Laguna
* Tijuana
* Sinaloa
* Everton
* Monterey Bay FC
* North Carolina FC
* Oakland Roots
* Oakland Soul
* Pittsburgh Riverhounds
* Project 51O
* Tampa Bay Rowdies[6]

#### Players

[edit]

* Héctor Moreno

## References

[edit]

1. ^ "Charly, la marca mexicana que da pelea a monstruos internacionales". Grupo Milenio. March 8, 2016.
2. ^ "Charly: ¿quién es el dueño de estos tenis mexicanos y cuál es su historia?". Radio Fórmula. October 28, 2022.
3. ^ "Local brand Charly changing the kit landscape in Liga MX". ESPN.com. July 25, 2018.
4. ^ Medina, Alejandro (August 24, 2021). "Las mexicanas dan la batalla". Forbes México.
5. ^ "¡De León a París! Charly vestirá a la delegación mexicana en los Juegos Olímpicos". www.am.com.mx (in Spanish). 13 March 2024. Retrieved 2 August 2024.
6. ^ Clayton, Josh (January 30, 2024). "Memphis 901 FC Partners with CHARLY as Club's Exclusive Apparel Provider". Memphis 901 FC. Retrieved January 30, 2024.

* v
* t
* e

Sports equipment brands

This list includes companies that produce sports equipment. List by sport include only current products manufactured

Multi-sports|

* Acerbis
* Adidas
* Admiral
* AFA
* Alpine Pro
* Anta
* Arc'teryx
* Asics
* Atletica
* BLK
* Burley-Sekem
* Castore
* Champion
* Charly
* Classic
* Descente
* Diadora
* Erke (brand)
* Erreà
* EvoShield
* FBT
* Fila
* Fischer
* 4F
* Garcis
* Givova
* Grand Sport
* Grays
* Head
* Hummel
* ISC
* Jako
* Joma
* Kappa
* Kelme
* Kookaburra
* Le Coq Sportif
* Legea
* Li-Ning
* Lotto
* Luanvi
* Lululemon
* Macron
* Majestic
* Mikasa
* Mills
* Mitchell & Ness
* Mitre
* Mizuno
* Molten
* NAAI
* New Balance
* New Era
* Nike
* Nivia
* O'Neills
* Oakley
* On
* Peak
* Penalty
* Poker
* Pirma
* Pro-Specs
* Puma
* Reebok
* Reusch
* Russell
* Schutt
* Scott
* Signia
* Skins
* Slazenger
* Sportika
* Starter
* Topper
* Uhlsport
* Umbro
* Under Armour
* Voit
* XBlades
* Xtep
* Warrior
* Warrix Sports
* Wilson
* World Balance
* Yonex
* 2XU

Association football|

* Athleta
* Bukta
* Capelli
* Finta
* Marathon
* Nanque
* Patrick
* Select
* Sport-Saller
* St Margaret's

Australian football|

* Cotton On
* Sherrin

Baseball / softball|

* DeMarini
* Louisville Slugger
* Marucci
* Nokona
* Rawlings

Basketball|

* AND1
* First Ever
* Spalding

Boxing|

* Boxa
* Everlast
* Fairtex
* Lonsdale
* Sting
* Twins Special

Cricket|

* CA
* County
* Dukes
* Duncan Fearnley
* Gray-Nicolls
* Gunn & Moore
* Sanspareils Greenlands
* Sareen
* Stuart Surridge

Cue sports|

* Alcocks
* Brunswick
* Parris Cues
* Riley

Cycling|

* Bell Sports
* Castelli
* Giro
* Northwave
* Rapha
* Santini SMS
* SIDI
* Troy Lee

Darts|

* Winmau

Golf|

* Adams
* Ashworth
* Bettinardi
* Bridgestone
* Callaway
* Cleveland
* Cobra
* FootJoy
* Forgan
* John Letters
* MacGregor
* Maxfli
* OnCore
* PXG
* Penfold
* Ping
* Polara
* Srixon
* TaylorMade
* Titleist
* Top-Flite
* Wilson Staff
* Scotty Cameron
* Yamaha Golf

Gridiron football|

* Riddell

Handball|

* Select

Ice hockey|

* Bauer
* Canadien
* CCM
* Hespeler
* Itech
* Jofa
* Koho
* Mission
* Sher-Wood
* Titan
* Vaughn

Martial arts|

* Fairtex
* Tapout
* Twins Special
* Venum

Motorsport|

* AGV
* Alpinestars
* Arai
* Bell Sports
* Dainese
* Momo
* Nolan
* OMP
* Schuberth
* Shark
* Shoei
* SIDI
* Simpson
* Sparco
* Troy Lee

Rugby|

* Canterbury
* FI-TA
* Gilbert
* LE
* St Margaret's
* Steeden
* Webb Ellis

Running / Hiking|

* Altra
* Brooks
* Hoka (brand)
* Karhu
* Karrimor
* LA Gear
* Merrell
* Olympikus
* Saucony

Skiing|

* 4FRNT
* Alpina
* Armada
* Atomic
* Black Crows
* Black Diamond
* Blizzard
* Elan
* Faction
* K2
* Kneissl
* Liberty Skis
* Line Skis
* Look Bindings
* Madshus
* Marker
* Moment Skis
* Nordica
* Peltonen
* Rossignol
* Rottefella
* Salomon
* Skigo
* Spyder
* Swix
* Völkl

Surf|

* Billabong
* Haydenshapes
* Hurley
* Mambo
* Ocean Pacific
* O'Neill
* Oxbow
* Rip Curl
* Quiksilver

Swimming|

* Arena
* Speedo
* TYR
* Zoggs

Table tennis|

* Butterfly
* Kettler
* Killerspin
* Stiga Sports

Tennis / racket sports|

* Babolat
* Carlton
* Donnay
* Dunlop
* Ellesse
* Lacoste
* Prince
* ProKennex
* Sergio Tacchini
* Snauwaert
* Tecnifibre
* Volley

Water polo|

* Delfina Sport
* KAP7

* Category
* Commons

* v
* t
* e

Athletic shoe brands

Companies
and brands|

| Footwear-only|

* Alpina
* Feiyue
* Gola
* Karhu
* Keds
* Pro-Keds
* Softstar Shoes
* Spira
* Vibram
* Xero Shoes

|

Footwear
and apparel|

* Adidas
* AFA
* Airwalk
* Allbirds
* Altra
* AND1
* Anta
* Asics
* Athleta
* Atletica
* Avia
* Bata
* British Knights
* Brooks
* Capelli
* Cariuma
* Carlton
* Champion
* Charly
* Columbia
* Converse
* DC Shoes
* Diadora
* Dunlop
* DVS
* Ellesse
* Erke
* Etnies
* Everlast
* Fila
* Finta
* Frasers
* Gilbert
* Givova
* Globe
* Grays International
* Gray-Nicolls
* Head
* Hoka (brand)
* Hummel
* Invicta
* Jordan
* KangaRoos
* Kappa
* Karrimor
* K-Swiss
* LA Gear
* Li-Ning
* Lonsdale
* Lotto
* Macron
* Merrell
* Mizuno
* Muddyfox
* New Balance
* Nike, Inc.
* North Face
* On
* Olympikus
* Panam
* Peak
* Penalty
* Pirma
* Pentland
* PF Flyers
* Pony
* Puma
* Pro-Specs
* Onitsuka Tiger
* Quiksilver
* Rainha
* Reebok
* Russell
* Salomon
* Saucony
* Skechers
* Scott
* Slazenger
* Sole
* Spalding
* Sperry
* Starter
* Supra
* Topper
* Umbro
* Under Armour
* Vans
* Veja
* VF
* Wilson
* Wolverine
* World Balance
* XBlades
* Xtep
* Yonex
* Zoo York
* 361 Degrees

Types|

* Biodegradable
* Cross country
* Minimalist
* Skate
* Sneaker

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