China TV Golden Eagle Awards

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Chinese television award

China TV Golden Eagle Award
中国电视金鹰奖

Golden Eagle Award

Awarded for| Excellence in Television
Date| biennial
Country|  China
Presented by| China Federation of Literary and Art Circles and China Television Artists Association
First award| March 1983; 42 years ago (1983-03)
China TV Golden Eagle Awards

Simplified Chinese| 中国电视金鹰奖
Traditional Chinese| 中國電視金鷹獎
| Transcriptions

Standard Mandarin
Hanyu Pinyin| Zhōngguó Diànshì Jīnyīngjiǎng

The China TV Golden Eagle Award (Chinese: 中国电视金鹰奖), is one of three most prestigious national awards recognizing excellence in the Chinese television industry, alongside the Feitian Awards and Magnolia Awards. It is known as the "national-level television art award uniquely determined primarily by audience voting".[1] The award is presented by the China Federation of Literary and Art Circles and the China Television Artists Association to honor outstanding television professionals and works across China.

Established in 1983, the China TV Golden Eagle Award was originally named the Popular Television Golden Eagle Award. In 1996, it was elevated to a national-level award. In 2000, it was upgraded to the China Golden Eagle TV Art Festival, with Changsha, Hunan designated as its permanent host city. Since 2005, the festival has been held biennially, with awards presented in even-numbered years.

## History

[edit]

Originally known as the Popular Television Golden Eagle Award established in 1983 by Zhejiang's Popular Television magazine, the award was founded by the magazine's editorial department to symbolize the soaring development of China's television industry like an eagle spreading its wings. The initiator was Lin Chenfu, then director of Zhejiang Television Station [zh].[2] The first awards ceremony was held in Kunming in March 1983, with winners selected through reader votes from Popular Television magazine. The ceremony was held annually thereafter.[3]

Starting from the 15th ceremony in 1997, the award was jointly organized by China Federation of Literary and Art Circles (CFLAC) and the China Television Artists Association (CTAA). It was therefore renamed the China TV Golden Eagle Award, becoming a national comprehensive television art award. Initially focused on TV drama categories, it later expanded to include TV entertainment programs, documentaries, art films, and commercials. Each category comprises two main types of awards: "Best Work" and "Individual Achievement".[4] The selection process shifted to a combination of expert evaluations, votes from CTAA members, and audience participation. Final rankings are determined by aggregated scores from these three groups, with audience votes fixed at 40% of the total weight. In case of ties, TV drama awards prioritize audience vote counts.[3]

In 2000, the 18th ceremony marked a major transition when Hunan TV & Broadcast Intermediary Co Ltd [zh] signed an agreement with CTAA and the Hunan Radio and Television Administration [zh]. The company invested CN¥10 million to secure permanent hosting and commercial rights for the award, along with an annual payment of CN¥2.8 million to CTAA for expert evaluation fees. The award was upgraded to the China Golden Eagle TV Art Festival, aiming to become "China's premier cultural festival brand." Changsha became the permanent host city, with Hunan Television as the official broadcaster.[5][6] The original rotating annual awards ceremony evolved into a three-day festival, held at the Hunan International Convention and Exhibition Center from 2000 to 2020 and at Hunan Broadcasting System's "Colourful Box" production base in 2022.[7]

From 2005 onward, the Golden Eagle Award shifted to a biennial schedule.[5] Beginning with the 30th ceremony in 2020, the award expanded eligibility to include "online audiovisual programs" such as web dramas, variety shows, documentaries, and animations.[8]

## Eligibility Criteria

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Works submitted for consideration must be produced by production units approved by National Radio and Television Administration, hold valid distribution licenses, and meet one of the following broadcast requirements:[9]

* TV Series

1. Aired on China Central Television within the specified timeframe;
2. Aired on at least two provincial satellite TV channels within the specified timeframe;
3. Aired on at least four provincial terrestrial channels within the specified timeframe;
4. Released on national key video platforms within the specified timeframe.

* TV Documentaries, Variety/Artistic Programs, and Animations

1. Aired on China Central Television or provincial satellite TV channels within the specified timeframe;
2. Aired on at least two provincial terrestrial channels within the specified timeframe;
3. Aired on at least three municipal terrestrial channels within the specified timeframe;
4. Released on national key video platforms within the specified timeframe.

### Current Award Categories

[edit]

* Best Television Series (最佳电视剧)
* Best Actor (最佳男演员)
* Best Actress (最佳女演员)
* Best Supporting Actor (最佳男配角)
* Best Supporting Actress (最佳女配角)
* Best Director (最佳导演)
* Best Screenwriter (最佳编剧)
* Best Cinematography (最佳摄影/摄像)
* Best Original Theme Song (最佳原创主题歌曲)
* Best Television Documentary (最佳电视纪录片)
* Best Television Program (最佳电视综艺节目)

### Defunct categories

[edit]

* Audience's Choice for Actor (观众喜爱的男演员)
* Audience's Choice for Actress (观众喜爱的女演员)
* Best Performing Arts Award (最佳表演艺术奖)
* Best Art Direction (最佳美术)
* Best Lighting (最佳灯光)
* Best Sound Recording (最佳录音)
* Best Television Documentary Director
* Best Literary Arts Programme (最佳电视文艺节目)
* Best Literary Arts Programme Director (最佳电视节目导演)
* Best Host (最佳主持人)
* Best Literary Arts Programme Art Direction
* Best Literary Arts Programme Cinematography

## Major Awards Selection

[edit]

In 2020, it was announced that a separate Best Actor award (最佳男/女演员) was created, and will be awarded based on polling from a panel of judges. Audience's Choice for Actor (观众喜爱的电视剧男演员) will be awarded based solely on three rounds of internet voting. For the first time, web dramas were also included in the list of nominations.[10]

## Golden Eagle Goddess

[edit]

The Golden Eagle Goddess (金鹰女神) is a special symbolic figure established after the China TV Golden Eagle Awards was upgraded to the "China Golden Eagle TV Art Festival." The goddess, depicted with hands lifting a soaring golden eagle, represents the rapid rise of Chinese television dramas. Starting from the 6th China Golden Eagle TV Art Festival and the 23rd China TV Golden Eagle Award in 2006, the organizers materialized the image of the "Golden Eagle Goddess" by selecting a new-generation female star with outstanding representative TV drama works in the past two years to serve as the festival's spokesperson. The first actress to hold the title was Liu Yifei.[11][12]

On the opening day of each Golden Eagle TV Art Festival, the chosen "Golden Eagle Goddess" performs a dance at the ceremony wearing a full-body golden gown. For the first three editions, the goddess was directly appointed by the organizers.[11] Beginning with the 9th China Golden Eagle TV Art Festival and the 26th China TV Golden Eagle Award in 2012, the selection shifted to public online voting. Liu Shishi ultimately won the title of the fourth "Golden Eagle Goddess" with 2.78 million votes.[13] For the 11th China Golden Eagle TV Art Festival and the 28th China TV Golden Eagle Award, the organizers resumed directly appointing the goddess.[14] Starting from the 12th China Golden Eagle TV Art Festival and the 29th China TV Golden Eagle Award, the title was again determined by online voting.[11]

Since 2022, the Golden Eagle Goddess was officially discontinued.[3][15]

Year  | Actress  | Age  | Representative works

|
|
|

2006  | Liu Yifei | 19  | Chinese Paladin, The Return of the Condor Heroes
2008  | Li Xiaolu | 26  | All the Misfortunes Caused by the Angel, Struggle, We Love You, Mr. Jin
2010  | Wang Luodan | 26  | My Youthfulness, Struggle, An Xiang
2012  | Liu Shishi | 25  | Chinese Paladin 3, Scarlet Heart, Xuan-Yuan Sword: Scar of Sky
2014  | Zhao Liying | 27  | Legend of Lu Zhen, Boss & Me, The Journey of Flower
2016  | Tiffany Tang | 33  | My Sunshine, Lady & Liar, Legend of Fragrance, Diamond Lover
2018  | Dilraba Dilmurat | 26  | Pretty Li Hui Zhen, The Flame's Daughter, Sweet Dreams
2020  | Victoria Song | 33  | Find Yourself, Ice Fantasy, Moonshine and Valentine

## See also

[edit]

* List of Asian television awards

## References

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1. ^ "中国电视金鹰奖简介" [Introduction to China TV Golden Eagle Award]. 央視國際. 2003-07-15. Archived from the original on 2003-08-14.
2. ^ "杭氧翻砂工接到紧急任务 半月内赶制出一批铜鹰" [Foundry workers at Hanyang received an urgent task to produce a batch of bronze eagles within half a month.]. 都市快报. 26 December 2006. Archived from the original on 9 May 2022.
3. ^ a b c "金鹰奖 用40余年编织人民与文艺的纽带" [The Golden Eagle Award has, over four decades, woven a bridge connecting the people with the arts.]. Guangming Daily. 19 February 2025. Archived from the original on 29 March 2025.
4. ^ "新闻背景：中国电视金鹰奖". Xinhua News Agency. 2003-11-14. Archived from the original on 2025-03-29.
5. ^ a b "中国电视金鹰奖简介". China Television Artists Association. Archived from the original on 8 November 2024.
6. ^ "魏文彬左手换右手 湖南卫视接手金鹰节承办权" [Wei Wenbin facilitated a transfer of the Golden Eagle TV Art Festival's hosting rights, with Hunan Television assuming organizational control]. 21st Century Business Herald. Archived from the original on 2020-01-31. Retrieved 2020-01-31.
7. ^ "国内最大演播厅集群"七彩盒子"启用 伴"金鹰"高飞" [The "Colorful Box," China's largest studio complex, officially opens, soaring alongside the "Golden Eagle" TV Art Festival.]. 华声在线. 华声新闻. 2022-11-04. Archived from the original on 2022-11-05. Retrieved 2022-11-05.
8. ^ "第三十屆中國電視金鷹獎網絡投票開啟" [Online Voting Opens for the 30th China TV Golden Eagle Award]. People.cn. 2020-07-22. Archived from the original on 2025-03-28.
9. ^ "中国视协关于组织第32届中国电视金鹰奖参评工作的通知" [China Television Artists Association Notice on Organizing the 32nd China TV Golden Eagle Award Call for Entries]. China Television Artists Association. 17 May 2024. Archived from the original on 28 March 2025.
10. ^ News, Sina (14 May 2020). "第30届金鹰奖启动！增设最佳男女演员奖". Sina (in Chinese). Retrieved 15 October 2020. `{{cite web}}`: `|last1=` has generic name (help)
11. ^ a b c "每届争破头！女演员为何都想当金鹰女神？" [Fierce competition every ceremony! Why do actresses aspire to become the Golden Eagle Goddess?]. China News Service. 16 October 2020. Archived from the original on 3 January 2022.
12. ^ "首位金鹰女神刘亦菲：从未觉得是女神 出道十年更了解自己" [Liu Yifei, the first Golden Eagle Goddess: "I’ve never considered myself a goddess. A decade into my career, I’ve come to understand myself better."]. 金鹰网. 31 July 2012. Archived from the original on 17 December 2013. Retrieved 2013-12-17.
13. ^ "得票近300万 刘诗诗荣膺"金鹰女神"" [Liu Shishi Crowned "Golden Eagle Goddess" with Nearly 3 Million Votes]. 金鹰网. 24 August 2012. Archived from the original on 17 December 2013. Retrieved 17 December 2013.
14. ^ "金鹰电视艺术节开幕 "金鹰女神"唐嫣想拿金鹰奖" [Golden Eagle TV Art Festival Opens; "Golden Eagle Goddess" Tiffany Tang Aspires to Win Golden Eagle Award]. Guangzhou Daily. 16 October 2016. Archived from the original on 18 October 2016.
15. ^ "今年的金鹰女神取消了！刘亦菲、赵丽颖、迪丽热巴、刘诗诗…历届"女神"你最喜欢谁？" [Golden Eagle Goddess Canceled This Year! Liu Yifei, Zhao Liying, Dilraba, Liu Shishi… Who’s Your Favorite Past Goddess?]. 杭州网. 5 November 2022. Archived from the original on 10 November 2022. Retrieved 5 November 2022.

## External links

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* China TV Golden Eagle Awards at IMDb
* 24th Annual Golden Eagle Awards official website

* v
* t
* e

China TV Golden Eagle Awards

Television Series|

* Television Series
* Director
* Screenwriter
* Actor
* Actress
* Supporting Actor
* Supporting Actress
* Art Direction
* Cinematography
* Lighting· Sound Recording

Literary Arts Programme|

* Literary Arts Programme
* Director
* Host
* Art Direction
* Cinematography

Documentary|

* Television Documentary
* Director

Ceremonies|

* 1983
* 1984
* 1985
* 1986
* 1987
* 1988
* 1989
* 1990
* 1991
* 1992
* 1993
* 1994
* 1995
* 1996
* 1997
* 1998
* 1999
* 2000
* 2001
* 2002
* 2003
* 2004
* 2006
* 2008
* 2010
* 2012
* 2014
* 2016
* 2018
* 2020
* 2022
* 2024

China Literary and Art Circles Awards

* v
* t
* e

China Literary and Art Circles Awards

Presented by China Federation of Literary and Art Circles

Acrobatics and quyi|

* Golden Chrysanthemum Awards
* Subshrubby Peony Awards

Film and television|

* Golden Rooster Awards
* Hundred Flowers Awards
* Golden Eagle Awards

Literary|

* Sange Awards

Music|

* Golden Bell Awards

Theater|

* China Theater Awards

* v
* t
* e

Chinese-language television award shows

Mainland China awards |

* China TV Golden Eagle Award
* Flying Apsaras Awards
* Shanghai Television Festival
* Sichuan Television Festival
* Macau International Television Festival
* The Actors of China Awards

Taiwan awards |

* Golden Bell Awards
* Sanlih Drama Awards

Hong Kong awards |

* TVB Anniversary Awards

Singapore awards |

* Star Awards
* StarHub TVB Awards

Malaysia awards |

* Golden Awards
* TVB Star Awards Malaysia

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