Cinemax (Asian TV channel)

Asian premium television channel

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Television channel

Cinemax Asia

Country| Singapore
Broadcast area| Asia
Network| HBO Asia
Headquarters| Singapore (main)
Mumbai
Programming
Language(s)| English
Mandarin (Singapore, Mainland China, Taiwan, Malaysia, Hong Kong, Macau)
Thai (Thailand)
Korean (Korea)
Japanese (Japan)
Filipino (Philippines)
Indonesian (Indonesia)
Vietnamese (Vietnam)
Picture format| 1080i HDTV
(downscaled to 16:9 anamorphic widescreen or letterboxed 576i for the SDTV feed)
Ownership
Owner| HBO Asia Pte Ltd
(Warner Bros. Discovery International)
(Warner Bros. Discovery)
Sister channels|

* Warner TV
* HBO
* Cartoon Network Asia
* Cartoonito Asia
* CNN International
* HBO Signature
* HBO Hits
* HBO Family

History
Launched| November 15, 1996; 27 years ago (1996-11-15)
Replaced| FOX Action Movies (Cignal TV channel space)
Closed| 15 April 2021
Replaced by| Jeet Asia
Former names| Max
(29 March 2009– 30 September 2012)
Links
Website| www.cinemaxasia.com
Availability
Terrestrial
Nexmedia (Indonesia)| Channel 503

Cinemax Asia is a pan-Asian pay television channel as a part of the HBO Asia network. It features action, science-fiction, thriller, and adult comedy films.[1] Cinemax Asia is headquartered in Warner Bros. Discovery Asia office in Singapore.

## History[edit]

### Cinemax Asia (15 November 1996– 28 March 2009)[edit]

Cinemax Asia (which is the secondary channel of HBO Asia) was launched in 15 November 1996, it is a 24-hour movie channel which features movies in horror, suspense, thriller and action. Cinemax Asia features Thriller Cinemax on Thursday, Action Cinemax on Friday while Cinemax Superstars on weekend.

In Malaysia, Cinemax Asia was launched on Astro on channel 18 on April 23, 1998 at 7.45 pm replacing the ill-fated MGM Gold channel on April 6, 1998.

### Max Asia (29 March 2009–30 September 2012)[edit]

In March 2009, Cinemax Asia was rebranded as "Max Asia" to appeal to male viewers. Max Asia's logo has been redesigned as well in line with the rebranding. Under registered permission HBO Network, Max Asia became an American movies channel.[clarification needed][2][3][4][5]

### Cinemax Asia (1 October 2012–present)[edit]

On October 1, 2012, Max Asia reverted back to Cinemax Asia. Cinemax Asia has a yellow background color, but was replaced by a red color in 2016 with a more bolder approach to match its original American counterpart, with new action and thriller movies.

During October 2021, Cinemax Asia featured horror films in a Maximum Horror promotion.[6]

### Logo[edit]

* Logo used in 2001-2008

* Cinemax Old Logo in 2008-2009

* Logo used in 2009-2012 after rebranded

* Cinemax's New Logo in 2012-2016

* Cinemax's logo used from 2017–Present

* MAX By HBO logo (2017-2020)

## See also[edit]

* HBO
* HBO Asia
* Cinemax
* Red by HBO

## References[edit]

1. ^ See the examples at Cinemax Schedule May 2021.
2. ^ [1] [dead link]
3. ^ "Advertising, Marketing, Media, Digital, PR News & more". Campaign Asia. Archived from the original on 25 March 2009. Retrieved 23 January 2018.
4. ^ "Archived copy". Archived from the original on 1 April 2009. Retrieved 24 March 2009.`{{cite web}}`: CS1 maint: archived copy as title (link)
5. ^ [2] [dead link]
6. ^ #WhatsOnCinemax: MAXIMUM HORROR OCTOBER 2021

## External links[edit]

* Cinemax Asia's official site Archived 3 April 2006 at the Wayback Machine

* v
* t
* e

Home Box Office, Inc.

Part of Warner Bros. Discovery

Networks and
OTT platforms|

| U.S. services|

| Linear TV|

* HBO (Multiplex)
* Cinemax (Multiplex)

|

International|

| HBO|

* Asia
* HBO Family
* HBO Hits
* HBO Signature
* Brazil
* Canada
* Europe
* HBO Go (streaming service)

|

Cinemax|

* Cinemax Asia
* Cinemax Central Europe

Ventures|

* HBO Films
* HBO Documentary Films

Defunct and
former ventures|

* Bad Wolf Ltd
* BET Holdings, Inc. (1985–96)
* Comedy Central (1991–2004)
* Festival (1986–88)
* HBO Boxing Pay-Per-View (1990–2018)
* Selecciones en Español de HBO y Cinemax / HBO en Español (1989–99)
* HBO Defined (India; 2013–15)
* HBO Downtown Productions (1989–2001)
* HBO Hits (India; 2013–16)
* HBO Home Entertainment
* HBO Independent Productions (1990–2006)
* HBO Korea (2000–2002)
* HBO Netherlands (2012–16)
* HBO NYC Productions (1986–99)
* Take 2 (1979–81)
* Time Life Television (1968–81)
* TriStar Pictures (1983–86)
* HBO Nordic (2012–21)
* HBO España (2016–2021)
* Red by HBO (2010–21)
* HBO Now (2015–20)
* HBO Latin America Group (1991–2018)
* HBO Portugal (2012–22)

Miscellaneous|

* History
* Programming
* HBO Kids
* HBO Latin America original series
* HBO Canada original series

* v
* t
* e

Warner Bros. Discovery Networks

The Cartoon Network, Inc.|

* Boomerang
* Cartoon Network
* Adult Swim
* Toonami
* Cartoonito
* Discovery Family (60%)
* Discovery Familia

Entertainment Group|

* TBS
* TNT
* Turner Classic Movies
* TruTV
* Oprah Winfrey Network (95%)

Lifestyle & Factual Group|

* Discovery Channel
* Discovery en Español
* American Heroes Channel
* Animal Planet
* Destination America
* Discovery Life
* Food Network (69%)
* Free TV Networks (33.3%)
* Cooking Channel (69%)
* HGTV
* Hogar de HGTV
* Investigation Discovery
* Science Channel
* Travel Channel
* TLC

Defunct and
former ventures|

| TimeWarner/WarnerMedia|

* BET
* C4
* Comedy Central
* Festival
* Four
* HBO Defined
* HBO en Español
* HBO Hits
* HBO Netherlands
* HBO Now
* HBO PPV/TVKO
* Take 2
* HBO Home Entertainment
* ThreeLife
* TriStar Pictures
* Turner South

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Discovery, Inc.|

* 3net
* Canal 8 Sport
* Discovery Civilization
* Discovery Family (France)
* Discovery Geschichte
* Discovery Health Channel
* Discovery People
* Discovery Shed
* Discovery Travel & Living (brand)
* Eurosport News
* FitTV
* Food Network NZ
* GXT
* Oh!K
* Quest Arabiya
* Setanta Sports Asia
* Vivolta (20%)

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