College Football on CBS Sports

American live sports television program

"SEC on CBS" redirects here. For SEC College Basketball on CBS, see College Basketball on CBS Sports.

College Football on CBS Sports

Also known as| SEC on CBS
(1996–2023)
Mountain West on CBS
(since 2020)
Big Ten on CBS
(since 2023)
Pac-12 on CBS
(since 2025)
Genre| College football telecasts
Presented by| Brad Nessler
Gary Danielson
Jenny Dell
Adam Zucker
Rick Neuheisel
Brian Jones
Aaron Taylor
Gene Steratore
Theme music composer| Lloyd Landesman[1]
Country of origin| United States
Original language| English
Production
Camera setup| Multi-camera
Running time| 210 minutes and until game ends
Production company| CBS Sports
Original release
Network| CBS
CBSSN
Paramount+
Release| 1950 (1950)

College Football on CBS Sports is the blanket title used for broadcasts of college football games that are produced by CBS Sports, for CBS and CBS Sports Network.

CBS first televised regular season college football games in 1950, airing them on a weekly basis during periods in the 1950s and 1960s. After ABC won an exclusive contract with the NCAA in 1966, CBS then retained the rights to air a few bowl games before returning to broadcast regular season games from the major conferences and major independents in 1982.

After being outbid by ABC, CBS's college football coverage between 1991 and 1995 was again reduced to only a handful of bowl games. In 1996, CBS signed a deal with the Southeastern Conference (SEC) to carry a weekly slate of regular season games (billed as the SEC on CBS), as well as becoming the television partner for the annual Army-Navy Game. In 2019, CBS declined to renew its rights to SEC football, with the package ultimately going to ABC beginning in 2024. CBS subsequently reached a deal to televise Big Ten football beginning in 2023, which replaced CBS's SEC package in its traditional 3:30 p.m. ET timeslot beginning in the 2024 season. As part of a title sponsorship by The Home Depot, college football games on the main CBS network are currently billed as The Home Depot Big Ten on CBS (or The Home Depot College Football on CBS for non-Big Ten games).

CBS acquired the now-CBS Sports Network in 2006, which has since televised college football from the Mid American Conference, Conference USA, Mountain West Conference and Northeast Conference, as well as home football games from Army, Navy, and UConn.

## History

[edit]

From 1946 through 1949, WCBS-TV aired Columbia Lions football home games locally. CBS began broadcasting games nationally in 1950, with Red Barber as the play-by-play commentator.[2]

### 1950s

[edit]

CBS aired a weekly game during the 1950 college football season, culminating in a broadcast of the Army-Navy Game with Connie Desmond doing the play-by-play. Desmond served as play-by-play commentator for CBS's 4 broadcasts in 1951, including the first ever color telecast when #5 California played #19 Penn. However the NCAA began strictly limiting broadcasts that season and CBS would not show regular season games again until 1955.

In 1953, CBS began covering the Orange Bowl annually, broadcasting the bowl annually until losing rights to ABC in 1962. CBS would add annual coverage of the Gator Bowl in 1954, broadcasting the bowl through 1963.

In 1955, CBS regular season coverage returned. CBS used Joe Hasel, Bob Neal, Mal Stevens, Jack Drees, Francis Wallace, Tom Harmon, and Gil Stratton as commentators. Drees was usually paired on commentary with Wallace on Midwest games, while Hasel and subsequently, Neal was paired with Stevens on Eastern regional games, and Harmon was paired with Stratton in games taking place on the West Coast. CBS would lose regular season rights to NBC the next year.

In 1958, CBS began annual coverage of the Cotton Bowl Classic, a tradition that would continue through 1992.

### 1960s

[edit]

By 1960, CBS showed four bowl games annually with the addition of the Bluebonnet Bowl, which would air on CBS through 1963.

In 1962 and 1963, regular season coverage returned to CBS. Lindsey Nelson, Jim Simpson and former Notre Dame head coach Terry Brennan were the lead broadcasters.[3]

In 1966, ABC Sports gained exclusive rights to all regular season games and CBS was reduced to coverage of bowl games. The ABC exclusive contract would run through 1981.

CBS added the Sun Bowl in 1968, which continues to air on CBS as of 2024 in the longest-running contract with a single bowl and network.

### 1970s

[edit]

From 1974 to 1977, CBS also aired the Fiesta Bowl, and from 1978 to 1986 it carried the Peach Bowl.

### 1980s

[edit]

For the 1982 season, CBS was made an additional partner in the NCAA contract, and regular season coverage returned to the network. CBS and ABC would alternate the 12:00 and 3:30 p.m. slots from week to week during the seasons, carrying either a national game or several regional games in those frames, and also occasionally aired games in prime time, and on Black Friday. CBS broadcast games from every major conference, as well as the games of the then major independents such as Penn State (now a Big Ten member), Notre Dame (a temporary Atlantic Coast Conference (ACC) member in 2020 only) and Miami (now in the ACC).

Per the September 1, 1982, edition of the Elyria (OH) Chronicle Telegram and the September 1, 1982, edition of Sports Illustrated, ABC and CBS officials met with NCAA representatives and flipped a coin to determine "control dates". This allowed the network with priority on a particular date to have first choice when selecting the game it wished to air and whether it wanted the 12:00 ET or 3:30 ET timeslot. CBS won the first toss and thus earned first choice on seven dates: September 18, September 25, October 2, October 9, October 16, November 6, and November 20. ABC then got first pick on six dates, September 11, October 23, October 30, November 13, November 27, and December 4. ABC and CBS also had the right to take away a game from WTBS as long as it did so no later than the Monday before the game. WTBS was only able to show teams that had not been on national TV in 1981 and a maximum of four teams that had been on regional TV on two occasions.

As required by the NCAA, the network also televised Division I-AA, II and III games to very small audiences, giving teams such as The Citadel and Clarion State some television exposure (during the 1982 season, because of a player strike in the National Football League, these Division III contests aired nationwide). The pregame show was titled The NCAA Today in the vein of its pro football counterpart The NFL Today. Both shows were hosted by Brent Musburger. However, for the NCAA pregame show, Pat O'Brien and Ara Parseghian were the analysts/feature reporters, although Lesley Visser made occasional appearances on the show. Gary Bender was the lead play-by-play announcer for game coverage, working with analysts such as Pat Haden and Steve Davis. Other CBS game commentators were Verne Lundquist, Lindsey Nelson, Frank Herzog, Jack Snow and Dennis Franklin. This arrangement was in place during the 1982 and 1983 seasons.

Also during the 1982 NFL strike, CBS' NCAA football contract required the network to show four Division III games; the network initially intended to show those games on Saturday afternoons, with the broadcasts being received only in markets that were interested in carrying them. However, with no NFL games to show on October 3, 1982 (on what would have been Week 5 of the NFL season) due to the strike, CBS decided to show all of its NCAA Division III games on a single Sunday afternoon in front of a mass audience. CBS also used their regular NFL crews (Pat Summerall and John Madden at Wittenberg–Baldwin–Wallace, Tom Brookshier and Wayne Walker at West Georgia–Millsaps, Tim Ryan and Johnny Morris at Wisconsin–Oshkosh – Wisconsin–Stout, and Dick Stockton and Roger Staubach at San Diego–Occidental) and aired The NFL Today instead of using their regular college football broadcasters.

CBS originally wanted to air some Division I-A games on Sunday. However, according to Sports Illustrated, fellow NCAA football rights holders ABC and WTBS refused to sign off on the idea. Both networks demanded that CBS pay more in rights fees if it showed additional games. WTBS also objected to CBS moving games from Saturday to Sunday due to fears that such games would steal viewers from the NFLPA All-Star Games that WTBS planned to air. When the red tape made showing big time college football too difficult to pull off, CBS got the idea to run Division III games on that Sunday. It doesn't appear that CBS had plans to air any more games, however, since, Division III or not, it would have likely meant having to kick more money to the NCAA per ABC's and WTBS' demands.

In 1984, on Thanksgiving weekend, CBS broadcast the famous Hail Flutie game.

In 1984, after the U.S. Supreme Court invalidated the NCAA contract in NCAA v. Board of Regents of the University of Oklahoma, and the University of Georgia, the College Football Association was formed to handle affairs between television networks and college football programs, the result was an exclusive contract with ABC that granted the network rights to all CFA partner conference games and the games of most major independents. However, the Big Ten and Pac-10 conferences were not included in this package, and signed their own agreement with CBS. Miami also reached an agreement for CBS to televise its most important home games, and in 1985, the Atlantic Coast Conference was added to CBS' list of college football properties. In 1985, Musburger took over the role of lead play-by-play voice, with Parseghian moving to the booth with him. Jim Nantz succeeded Musburger as studio host.

In 1987, CBS took over the CFA contract, which it would hold until 1990. CBS' tendency during this period was to air one marquee game each week, such as the legendary 1988 "Catholics vs Convicts" matchup between Notre Dame and Miami, though regional telecasts would occasionally be aired. For 1987 and 1988, Pat Haden joined Musburger in the booth, with John Dockery manning the sidelines. Nantz hosted what was now known as the "Prudential College Football Report", which was mostly a roundup of the day's scores and top headlines (including those in other sports), though sometimes key figures in the sport would be interviewed. Verne Lundquist, Tim Brant, Dick Stockton, Steve Zabriskie and Brad Nessler also called games for CBS during the CFA period. In 1989, Nantz became lead play-by-play announcer, but Haden remained the lead analyst for that year, being replaced by Brant in 1990.

### 1990s

[edit]

After 1990, ABC obtained exclusive network coverage of regular season college football, as it won back the CFA and retained the Pac-10/Big Ten rights.

As the 1990s began, CBS' Division I-A college football coverage was reduced to its bowl game contracts, which it had with the then-John Hancock (reverted to Sun Bowl in 1994), Cotton and the then-Blockbuster bowls. However, it lost the rights to the Cotton Bowl to NBC after the 1992 game, leaving the network with just two bowl games to round out its college football coverage. CBS televised Major League Baseball from 1990 to 1993, so as a result the network was not without major sports coverage on Saturdays during the fall after the loss of college football. In 1994 and 1995, after losing the MLB contract and its NFL contract, trying but failing to buy NHL rights, and still unable to secure a college football contract, CBS did not have any major sports coverage in the fall. (In desperation, the network began talks with the Canadian Football League, but nothing came of them.)

For 1995, CBS re-acquired the rights to the Cotton Bowl Classic and also gained rights to the Fiesta Bowl and the Orange Bowl from NBC. This was an important move for CBS as those two bowls would become part of the Bowl Alliance with the Sugar Bowl beginning that season; the goal was to try to guarantee an undisputed national champion in college football, something its predecessor the Bowl Coalition had also tried but did not fully succeed in doing.

Under the terms of the contract, which ran from 1995 through 1997, the Bowl Alliance games would be scheduled for New Year's Eve, New Year's Night, and January 2 with the last of the three serving as the national championship game. CBS would thus be guaranteed two national championship game matchups, with the Sugar Bowl airing on ABC.

CBS was the first network to air a Bowl Alliance national championship game, as Nebraska defeated Florida in the 1996 Fiesta Bowl (on the same token, CBS also aired the last Bowl Alliance national championship game, where Nebraska defeated Tennessee in the 1998 Orange Bowl to split that year's national championship vote as Michigan, which was No. 1 in both the AP and Coaches Polls going into the bowls, was obligated to play in that year's Rose Bowl). CBS also continued to air the Sun Bowl, but lost the rights to the Carquest Bowl after the game was moved from New Year's Day following the Orange Bowl's move to the home of the Carquest Bowl, Joe Robbie Stadium.

CBS resumed full-time college football coverage in 1996, as the network signed television contracts with the Big East Conference and Southeastern Conference (SEC) to be the exclusive national television home of their in-conference schedules. The coverage was originally branded "College Football on CBS", sponsored initially by NASDAQ, a tag it retains for non-SEC games broadcast on the network.

CBS also televised games featuring non-Big East or SEC teams during this time. As part of the contract signed in 1996, CBS succeeded ABC Sports as the television home of the Army-Navy Game.

On September 26, 1998, CBS planned to show UCLA @ Miami at noon, but this game was postponed due to Hurricane Georges. Sean McDonough and Terry Donahue were the scheduled announcer; the game was rescheduled to the end of the regular season.

SEC on CBS logo used from 2016 to 2020.

CBS lost the rights to three of its bowl games following the 1997 season, as ABC gained the rights to the Orange and Fiesta Bowls as the exclusive television home of the newly formed Bowl Championship Series and Fox acquired the rights to the Cotton Bowl Classic.

### 2000s

[edit]

Beginning in 2001, CBS became the home of the SEC Championship Game, the rights to which had been retained by ABC following the SEC's move. Following the 2000 season, the Big East decided not to renew its contract with CBS and instead signed with ABC, leading to the telecasts taking on the SEC on CBS branding.

Until 2023, CBS aired the top SEC weekly in-conference games as well as rivalry games with various other conferences when the SEC team is the home team. The network shared the rights to SEC conference games with the ESPN family of networks, which also airs the interconference rivalry games when the SEC team is not the home team (with the exception of Notre Dame), as well as all Pac-12/SEC regular season games.

In 2000, CBS installed Verne Lundquist on its No. 1 team following Sean McDonough's departure from CBS Sports.

The events of September 11, 2001, resulted in postponements for games scheduled the weekend of September 15. The Tennessee-Florida game was rescheduled to December 1, which pushed the SEC title game one week later to December 8.

In 2005, CBS Sports Network, then operating as College Sports Television, signed a multi-year agreement to air select Conference USA football games.[4] CBS Sports Network has aired the Conference USA Football Championship Game since 2018.[5]

CBS aired the Gator Bowl from 2007 to 2010, its biggest bowl acquisition since the Orange and Fiesta Bowls.

### 2010s

[edit]

Until 2014, CBS maintained SEC exclusivity during its 3:30 p.m. Eastern Time window. As part of an extension to CBS's contract with the SEC through the 2023–24 season, CBS no longer has exclusivity during its afternoon window, but still has the first choice of games.[6] CBS was limited to airing five games featuring a particular team per season, and was allowed to air one game in primetime per season.[7] In 2014, the Iron Bowl was given to ESPN in favor of the Egg Bowl, due to its potential effects on Mississippi State's participation in the College Football Playoff).[8][9]

Before 2019, CBS had rights to three non-SEC regular season matchups, including the Army-Navy Game. CBS and NBC Sports split coverage of the annual matchup between Notre Dame and Navy, with CBS televising the game in years where Navy served as the host team. CBS also added the Mountain West championship game to its coverage per a pre-existing contract that the network has with the conference (although most of the games air on CBS Sports Network); the game began in the last hour of primetime for the Eastern and Central time zones, meaning stations in those zones in most cases would not carry a late local newscast that evening. The Mountain West Championship Game was moved to ESPN networks beginning in 2015.

In 2011, in addition to Army–Navy, CBS also broadcast the other two service academy games: Navy–Air Force on October 1 and Army–Air Force on November 5, 2011 (a game which opened up as a result of CBS using its 8:00 p.m. game assignment for LSU-Alabama). Air Force's annual games vs. Army and Navy continue to air on CBS or CBS Sports Network.

In 2015, CBS Sports acquired the rights to 12 MAC football games through a sublicensing agreement with ESPN.[10] In 2019, CBS Sports extended its contract with the MAC for four more years.[11]

Verne Lundquist retired from his role as lead play-by-play commentator for CBS after the 2016 Army-Navy Game. Brad Nessler, formerly of ESPN, joined CBS as a secondary play-by-play announcer during the 2016 season, and officially replaced Lundquist on December 30, 2016, for CBS's coverage of the 2016 Sun Bowl.[12]

### 2020s

[edit]

On December 20, 2019, it was reported by Sports Business Journal that after having offered $300 million per-season, CBS had exited negotiations to renew its SEC package beyond the 2023 season. CBS cited a need to "aggressively focus on other important strategic priorities moving forward".[13][14] On December 10, 2020, ESPN announced that it had acquired the top SEC rights under a 10-year deal beginning in 2024, valued at $3 billion over the length of the contract. The games are slated to air on ABC, thus centralizing the entirety of the SEC's media rights with The Walt Disney Company.[15]

On May 11, 2020, CBS Sports agreed to a multi-year deal through the 2023 season to become the home of UConn Huskies home games, which will mostly air on CBS Sports Network.[16]

After the 2020 season, CBS lost its alternating rights to the Navy–Notre Dame game to ESPN. The rights were bought as part of a new media rights contract signed between the network and the American Athletic Conference (AAC), which Navy has affiliated with for football since 2015.

On August 18, 2022, CBS reached a seven-year deal to broadcast Big Ten football and basketball beginning in the 2023 season. CBS will air up to 15 Big Ten football games per-season, including a Friday afternoon game on Thanksgiving weekend, and the Big Ten Football Championship Game in 2024 and 2028. Big Ten games replaced the SEC in CBS's traditional 3:30 p.m. ET window beginning in the 2024 season; in a transitional arrangement, CBS carried seven Big Ten games in 2023 around its final season of SEC coverage, which were mostly part of doubleheaders and tripleheaders with SEC and/or Mountain West games.[17][18][19][20][21]

In 2023, CBS Sports Network began airing football games from the FCS level Northeast Conference.[22]

In 2024, CBS renewed its rights to the Sun Bowl through 2030.[23]

In April 2025, the Pac-12 Conference—whose membership had been reduced to Oregon State and Washington State after the rest of its teams departed to the Big Ten, Big 12, and ACC in 2024—announced an agreement to air two prime time games on CBS in the 2025 season (with the remainder airing on The CW, and two on ESPN); this will include the Apple Cup game between Washington State and its Big Ten rival Washington.[24][25] In June 2025, ahead of the conference's reconstruction to include at least six additional teams in the 2026 season (most of which coming from the Mountain West), the Pac-12 announced an extension of the contract through the 2030 season. CBS will air at least three regular season games per-season and the Pac-12 Football Championship Game, while CBS Sports Network will also air a package of games.[26]

## Theme music

[edit]

The instrumental theme music for CBS's college football broadcasts was written by New York composer Lloyd Landesman, and has been used since the 1987 season. The theme music was originally used for CBS's broadcast of Super Bowl XXI on January 25, 1987, but it was later decided that the piece was better suited for college football than the National Football League (NFL).[1] After CBS acquired the rights to air SEC games in 1996, the theme music became synonymous with that conference.[1][27] In August 2022, news of CBS's intention to continue using the theme music for its Big Ten games spawned outbursts from upset SEC fans on Twitter.[27][28][29]

## Typical games

[edit]

Typically only Big Ten on CBS games, select Mountain West games, games involving the Commander-in-Chief's Trophy (Army-Navy, Army-Air Force, and Air Force-Navy) and the Sun Bowl air on CBS, with all other games airing on CBS Sports Network. Under the Big Ten contract, CBS holds rights to 15 games per-season, with 14 on Saturdays (usually in a 3:30 p.m. ET window) and one on the Friday after Thanksgiving. The first pick of games between its three broadcast rightsholders (Fox, CBS, and NBC) is determined via draft selections of specific dates and other factors.[30][31] CBS will air the Big Ten Championship Game in 2024 and 2028.[20]

CBS Sports Network airs weekly games from the Mid-American Conference, C-USA and Mountain West, as well as all UConn home games and select Army and Navy home games. CBSSN also airs the Conference USA Football Championship Game and the Hula Bowl yearly.

### Former SEC coverage

[edit]

The games aired as part of the SEC package were the premiere SEC matchups of the week. From 1996 to 2023, Alabama had the most appearances with 128 of their games broadcast by CBS, followed by Florida with 110, Georgia with 95, LSU with 82, and Tennessee with 77. The ESPN family of networks had the subsequent picks of games among the SEC's national television partners. From 2001 to 2023, the SEC Championship Game was televised by CBS. The Vanderbilt Commodores appeared on the CBS package only seven times, with a 2013 game against Georgia (a 31–27 victory) marking their first appearance since 2001, and the first Vanderbilt home game televised by the network since 1982. Before their remarkable 2014 season, when they appeared four times (including the first Egg Bowl ever broadcast by CBS), Mississippi State had only seven CBS games as part of the package.

Traditional rivalries that were often aired by CBS included Florida–Tennessee (1996–2011, 2013, 2015–2017, 2020, and 2022), Florida–Georgia (all but 2002), Auburn–Alabama (the Iron Bowl) (since 2000, except for 2003, 2007 and 2014), LSU–Alabama (except for 2021 and 2022), Florida–LSU (1999, 2001, 2003, 2005–2009, 2011–2013, and 2017–2018), LSU–Ole Miss (2003, 2007–2010, 2012, 2015, and 2021) and LSU–Arkansas (1996–2013, except 2009), which was traditionally aired the day after Thanksgiving.

## Team records

[edit]

1996 through November 30, 2024 – does not include bowl games

Team  | Appearances  | Wins  | Losses  | Win Pct.

|
|
|
|

Alabama | 128 | 90 | 38 | .703
Florida | 110 | 72 | 38 | .655
Georgia | 95 | 59 | 36 | .621
LSU | 82 | 45 | 37 | .549
Tennessee | 77 | 32 | 45 | .416
Auburn | 61 | 26 | 35 | .426
Arkansas | 47 | 14 | 33 | .298
Navy | 41 | 20 | 21 | .488
Army | 28 | 10 | 18 | .357
Ole Miss | 27 | 8 | 19 | .296
South Carolina | 24 | 5 | 19 | .208
Texas A&M | 24 | 9 | 15 | .375
Miami (FL) | 21 | 13 | 8 | .619
Notre Dame | 21 | 18 | 3 | .857
Kentucky | 17 | 1 | 16 | .059
West Virginia | 15 | 5 | 10 | .333
Mississippi State | 14 | 5 | 9 | .357
Missouri | 14 | 7 | 7 | .500
Boston College | 13 | 0 | 13 | .000
Air Force | 12 | 7 | 5 | .583
Syracuse | 11 | 8 | 3 | .727
Florida State | 11 | 5 | 6 | .455
Penn State | 9 | 8 | 1 | .889
Virginia Tech | 9 | 6 | 3 | .667
Georgia Tech | 8 | 4 | 4 | .500
Pittsburgh | 8 | 4 | 3 1 | .571
Vanderbilt | 7 | 1 | 6 | .143
Michigan | 6 | 3 | 3 | .500
Ohio State | 5 | 5 | 0 | 1.000
USC | 5 | 2 | 3 | .400
Boise State | 4 | 3 | 1 | .750
San Diego State | 4 | 1 | 3 | .250
UCLA | 4 | 3 | 1 | .750
Iowa | 4 | 1 | 3 | .250
Utah State | 3 | 0 | 3 | .000
Rutgers | 3 | 1 | 2 | .333
Illinois | 3 | 1 | 2 | .333
Indiana | 3 | 1 | 2 | .333
Louisville | 2 | 1 | 1 | .500
Fresno State | 2 | 1 | 1 | .500
Colorado | 2 | 1 | 1 | .500
Oregon | 2 | 2 | 0 | 1.000
Purdue | 2 | 0 | 2 | .000
Wisconsin | 2 | 0 | 2 | .000
Minnesota | 2 | 1 | 1 | .500
San Jose State | 2 | 1 | 1 | .500
Arizona State | 1 | 1 | 0 | 1.000
Memphis | 1 | 1 | 0 | 1.000
TCU | 1 | 1 | 0 | 1.000
Virginia | 1 | 0 | 1 | .000
Appalachian State | 1 | 0 | 1 | .000
Marshall | 1 | 1 | 0 | 1.000
Nevada | 1 | 1 | 0 | 1.000
Arizona | 1 | 1 | 0 | 1.000
Texas Tech | 1 | 0 | 1 | .000
Wyoming | 1 | 1 | 0 | 1.000
Northwestern | 1 | 0 | 1 | .000
Oregon State | 1 | 1 | 0 | 1.000
UNLV | 1 | 0 | 1 | .000
Nebraska | 1 | 0 | 1 | .000
Akron | 1 | 0 | 1 | .000
Hawaii | 1 | 0 | 1 | .000
Iowa State | 1 | 1 | 0 | 1.000
Colorado State | 1 | 0 | 1 | .000
Stanford | 1 | 0 | 1 | .000

## Notable personalities

[edit]

### Current

[edit]

#### Play-by-play

[edit]

* Brad Nessler: lead play-by-play (2017–present), #2 play-by-play (2016)
* Rich Waltz: #2 play-by-play (2024–present); lead Mountain West Conference play-by-play
* Tom McCarthy: play-by-play (2022–present); #2 play-by-play (2022-2023)
* Chris Lewis: play-by-play (2021–present); #4 play-by-play (2023)
* Jason Knapp: play-by-play (2019–present), No. 2 Mountain West Conference play-by-play (2019–2021)
* John Sadak: lead Navy play-by-play
* Dave Ryan: play-by-play (2012–present)
* Alex Del Barrio: play-by-play (2020–present)
* Carter Blackburn: fill-in play-by-play (2022–present), 2nd Navy play by play announcer (2024–present), lead Mountain West Conference play-by-play (2014–2020), No. 2 play-by-play (2014–2015; 2017–2020)
* Jordan Kent: Lead UConn play by play (2024–present)

#### Color analysts

[edit]

* Gary Danielson: lead color analyst (1983; 2006–2026)
* Charles Davis lead color analyst (2026–future)
* Ross Tucker: color analyst (2015–present); lead Army color analyst
* Jay Feely: color analyst (2017, 2024–present)
* Randy Cross: lead Navy color analyst (2009–present)
* Robert Turbin: color analyst (2022–present)
* Donte Whitner: color analyst (2021–present)
* Brock Vereen: color analyst (2023–present)
* Taylor McHargue: color analyst (2023–present)
* Adam Breneman: color analyst (2023–present)
* Luke Kuechly: color analyst (2024–present)
* Logan Ryan: Lead UConn color analyst (2024–present)

#### Sideline reporters

[edit]

* Jenny Dell: (2015–present, No. 1 since 2022, No. 2 2015-2016)
* Sheehan Stanwick Burch: Navy sideline reporter
* Tina Cervasio: Army sideline reporter (2016–present)
* Amanda Guerra: (2019–present)
* Brandon Baylor: (2021–present)
* Justin Walters: (2019–2023)
* Tiffany Blackmon: (2023–present)
* Emily Proud: (2023–present)
* Keiana Martin: (2023–present), UConn No. 1 sideline reporter (2024–present)

#### Studio

[edit]

* Adam Zucker: CBS host (2014–present), CBS fill-in host (2011–2013)
* Brian Jones: CBS analyst (2013–present)
* Rick Neuheisel: CBS analyst (2015–present)
* Aaron Taylor: CBS analyst (2024–present); lead Mountain West Conference color analyst (2013–2023); No. 2 color analyst (2013-2017)
* Brent Stover: CBSSN host (2011–present)
* Kevin Carter: CBSSN analyst (2018–present)
* Danny Kanell: CBSSN analyst (2018–2023)
* Cardale Jones: CBSSN analyst (2024–present)
* Beanie Wells: CBSSN analyst (2024–present)
* Gene Steratore: rules analyst (2019–present)

### Former

[edit]

#### Play-by-play

[edit]

* Gary Bender (1982–1983; 1984–1986)
* Craig Bolerjack (1999–2010)
* Tim Brando (1997; 2011–2013)
* Don Criqui (2008)
* Dick Enberg (2001)
* Frank Herzog (1982–83)
* Gus Johnson (1996–1997)
* Verne Lundquist (1982–1988); lead play-by-play (2000–2016)
* Sean McDonough lead play-by-play (1990–1999)
* Brent Musburger (1984–1988)
* Jim Nantz (1989–1990; 1996)
* Lindsey Nelson (1962–63; 1982–83)
* Tim Ryan (1996)
* Noah Eagle: No. 2 play-by-play (2021)
* Jason Horowitz: lead Army play-by-play
* Chris Hassel: fill-in play-by-play (2017–2022)
* Meghan McPeak: lead UConn play-by-play (2022)
* Chick Hernandez: play-by-play (2021–2023)
* Ed Cohen: fill-in play-by-play (2013–2023)

#### Color commentary

[edit]

* Trev Alberts (2008)
* Todd Blackledge: lead color analyst (1999–2005)
* Dean Blevins (2000–2001)
* Tim Brant
* Terry Brennan (1962–63)
* Steve Beuerlein (2006–2010; 2012)
* Ed Cunningham (1997–1999)
* Gary Danielson: lead color analyst (1983; 2006–2026)

Steve Davis (1982–1985; 1996 Cotton Bowl)

* Terry Donahue (1996–1998)
* Dan Fouts (2008)
* Dennis Franklin (1982–83)
* Pat Haden (1982–83; 1987–90)
* Craig James (2002)
* Dan Jiggetts
* Mike Mayock (1996–1999)
* Jack Snow (1982–1983)
* Scott Hunter (1983)
* Dan Dierdorf (2001 Army-Navy Game)
* Boomer Esiason (multiple Army-Navy Games)
* Aaron Murray: co-No. 2 color analyst (2019–2021); No.2 Mountain West Conference color analyst (2021)
* Tom Herman: color analyst (2022)
* Rick Neuheisel: No. 2 color analyst (2017–2022)

#### Sideline reporters

[edit]

* Jill Arrington (lead, 2000–2003)
* John Dockery
* Mike Joy (1990 & 1991 Sun Bowl)
* Sam Ryan
* Lewis Johnson (2011)
* Allie LaForce (lead, 2014–2017)
* Otis Livingston (2011)
* Tracy Wolfson (lead, 2004–2013)
* John Schriffen: (2017–2019)
* Jamie Erdahl: (2018–2021)
* Lindsay Rhodes: (2021)
* Sherree Burress: (2021–2022, Southeastern Conference games only)

#### Studio hosts

[edit]

* Tim Brando (1998–2013)
* Greg Gumbel (1989)
* Andrea Joyce (1990)
* Brent Musburger (1982–1983)
* Jim Nantz (1985–1988; 1997)
* Pat O'Brien (1984; 1995–1996)

#### Studio analysts

[edit]

* Spencer Tillman (1999–2014)
* Ara Parseghian (1982–1989)
* Mike Francesa (1990)
* Boomer Esiason (1995)
* Butch Davis (1995)
* Craig James (1996–1998)
* Lou Holtz (1997–1998)
* Archie Manning (2005–2013)
* Houston Nutt (2017–2022)

## Features

[edit]

* College Football Kickoff presented by Mercedes-Benz (pregame show aired at 2:30 pm. Eastern Time)
* State Farm College Football Today (main pre-game show aired at 3:00 pm. Eastern Time and simulcast on CBS Sports Network prior to their 3:30 p.m. college game)
* Starting Lineups presented by Chick-fil-A
* Ford Update (throughout the game)
* Nissan Heisman Watch (throughout the game)
* Geico Halftime Report (formerly sponsored by EarthLink until 2004)
* Preview of Sunday's NFL on CBS matchups
* First Half Trends Presented by Enterprise Rent-a-Car (at the start of second half)
* Aflac Trivia Question
* The Home Depot Tools for Success
* Geico Game Recap (formerly showed only scoring plays until 2008 as the "Scoring Recap")
* Quicken Loans Scholar Athlete (formerly sponsored by Red Lobster until 2016)
* NAPA Auto Parts Play of the Game (formerly named the "Wrangler 5-Star Play of the Game")
* U.S. Army Post-game Show (formerly sponsored by Jeep until 2016, Dodge until 2018, and by Rocket Mortgage until 2022)

## Nielsen ratings

[edit]

### Regular season

[edit]

Rank  | Date  | Matchup  | Network  | Viewers (millions)  | TV ratings  | Significance

|
|
|
|
|
|

1  | November 9, 2019, 3:30 ET  | #2 LSU | 46 | #3 Alabama | 41  | CBS | 16.64  | 9.7  | Alabama-LSU football rivalry
2  | November 25, 2017, 3:30 ET  | #1 Alabama | 14  | #6 Auburn | 26 | 13.66  | 7.6  | Iron Bowl
3  | November 5, 2022, 3:30 ET  | #1 Tennessee | 13  | #3 Georgia | 27 | 13.06  | 6.7  | College GameDay, Rivalry
4  | October 15, 2022, 3:30 ET  | #3 Alabama | 49  | #6 Tennessee | 52 | 11.56  | 6.1  | Third Saturday in October
5  | November 3, 2018, 8:00 ET  | #1 Alabama | 29 | #3 LSU | 0  | 11.54  | 6.6  | Alabama-LSU football rivalry
6  | November 30, 2019, 3:30 ET  | #5 Alabama | 45  | #15 Auburn | 48 | 11.43  | 6.3  | Iron Bowl
7  | November 7, 2015, 8:00 ET  | #2 LSU | 16  | #4 Alabama | 30 | 11.06  | 6.4  | Alabama-LSU football rivalry
8  | November 5, 2016, 8:00 ET  | #1 Alabama | 10 | #13 LSU | 0  | 10.38  | 5.8
9  | November 27, 2021, 3:30 ET  | #3 Alabama | 24 | Auburn | 22  | 10.37  | 5.3  | Iron Bowl
10  | October 17, 2020, 8:00 ET  | #3 Georgia | 24  | #2 Alabama | 41 | 9.61  | 5.3  | Alabama-Georgia football rivalry

### Conference championships

[edit]

Year  | Conference  | Matchup  | Network  | Viewers (millions)  | TV ratings

|
|
|
|
|

2015 | SEC | #18 Florida | 15  | #2 Alabama | 29 | CBS | 12.8  | 7.8
2016 | SEC | #1 Alabama | 54 | #18 Florida | 16  | 11.09  | 6.6
2017 | SEC | #6 Georgia | 28 | #2 Auburn | 7  | 13.47  | 8.0
2018 | SEC | #1 Alabama | 35 | #4 Georgia | 28  | 17.5  | 10.1
C-USA | UAB | 27 | Middle Tennessee | 25  | CBSSN | n.a  | n.a
2019 | SEC | #4 Georgia | 10  | #2 LSU | 37 | CBS | 13.70  | 7.9
C-USA | UAB | 6  | Florida Atlantic | 49 | CBSSN | n.a  | n.a
2020 | SEC | #1 Alabama | 52 | #7 Florida | 46  | CBS | 8.92  | 4.9
C-USA | UAB | 22 | Marshall | 13  | CBSSN | n.a  | n.a
2021 (Spring) | Patriot League | Holy Cross | 33 | Bucknell | 10  | n.a  | n.a
2021 | SEC | #1 Georgia | 24  | #3 Alabama | 41 | CBS | 15.27  | 8.2
C-USA | WKU | 41  | UTSA | 49 | CBSSN | n.a  | n.a
2022 | SEC | #14 LSU | 30  | #1 Georgia | 50 | CBS | 10.89  | 5.6
C-USA | North Texas | 27  | UTSA | 48 | CBSSN | n.a  | n.a
2023 | SEC | #1 Georgia | 24  | #8 Alabama | 27 | CBS | 17.52  | 8.9
C-USA | New Mexico State | 35  | #24 Liberty | 49 | CBSSN | n.a  | n.a
2024 | Big Ten | #1 Oregon | 45 | #3 Penn State | 37  | CBS | 10.5  | 5.2
C-USA | Western Kentucky | 12  | Jacksonville State | 52 | CBSSN | n.a  | n.a

### Bowl games

[edit]

Year  | Bowl game  | Matchup  | Network  | Viewers (millions)  | TV ratings

|
|
|
|
|

2015 | Sun Bowl | Miami | 14  | Washington State | 20 | CBS | 4.7  | 2.9
Cure Bowl | San Jose State | 27 | Georgia State | 16  | CBSSN | n.a  | n.a
2016 | Sun Bowl | #18 Stanford | 25 | North Carolina | 23  | CBS | 3.0  | 1.7
Cure Bowl | Arkansas State | 31 | UCF Knights | 13  | CBSSN | n.a  | n.a
2017 | Sun Bowl | #24 NC State | 52 | Arizona State | 31  | CBS | 2.2  | 1.5
Cure Bowl | Western Kentucky | 17  | Georgia State | 27 | CBSSN | n.a  | n.a
Arizona Bowl | New Mexico State | 26 | Utah State | 20  | CBSSN | n.a  | n.a
2018 | Sun Bowl | Stanford | 14 | Pitt | 13  | CBS | 2.6  | 1.8
Cure Bowl | Tulane | 41 | Louisiana | 24  | CBSSN | n.a  | n.a
Arizona Bowl | Arkansas State | 13  | Nevada | 16 | CBSSN | n.a  | n.a
2019 | Sun Bowl | Florida State | 14  | Arizona State | 20 | CBS | 3.2  | 2.1
Cure Bowl | Liberty | 23 | Georgia Southern | 16  | CBSSN | n.a  | n.a
Arizona Bowl | Wyoming | 38 | Georgia State | 17  | CBSSN | n.a  | n.a
2020 | Arizona Bowl | Ball State | 34 | #22 San Jose State | 13  | CBS | 1.8  | 1.1
Sun Bowl | Game canceled due to COVID-19 pandemic
2021 | Sun Bowl | Washington State | 21  | Central Michigan | 24 | CBS | 2.9  | 1.8
2022 | Sun Bowl | Pitt | 37 | #18 UCLA | 35  | 2.8  | 1.5
2023 | Sun Bowl | #19 Oregon State | 8  | #16 Notre Dame | 40 | 3.2  | 1.8
2024 | Sun Bowl | Louisville | 35 | Washington | 34  | n.a  | n.a

## References

[edit]

1. ^ a b c Wolken, Dan (December 6, 2013). "Lloyd Landesman and the sound that makes the SEC on CBS". USA Today. Archived from the original on August 30, 2022. Retrieved August 23, 2022.
2. ^ "1950 College Football Season". Archived from the original on November 1, 2023. Retrieved October 12, 2023.
3. ^ "1962 College Football Season". Archived from the original on November 1, 2023. Retrieved October 12, 2023.
4. ^ "2005 FB Media Guide (PDF) - Conference USA" (PDF). Archived (PDF) from the original on May 2, 2021. Retrieved May 3, 2021.
5. ^ "C-USA Announces Multimedia Rights Partnerships". March 14, 2018. Archived from the original on May 2, 2021. Retrieved May 3, 2021.
6. ^ Jeremy Fowler (May 14, 2013). "SEC, CBS rework long-term contract". CBSsports.com. CBS Interactive. Archived from the original on October 10, 2013. Retrieved June 10, 2014.
7. ^ "SEC memo says they "do not believe that CBS has any first refusal rights"". Awful Announcing. November 21, 2019. Archived from the original on December 21, 2019. Retrieved December 21, 2019.
8. ^ "How ESPN landed the Iron Bowl, plus more Media Circus". Sports Illustrated. November 24, 2014. Archived from the original on December 4, 2014. Retrieved November 27, 2014.
9. ^ "Paul Finebaum hears 'train wreck' predictions for live Iron Bowl show, phones ready this time". AL.com. November 26, 2014. Archived from the original on November 27, 2014. Retrieved November 30, 2014.
10. ^ "CBS Sports Network Reaches Four-Year Deal with MAC". Archived from the original on May 2, 2021. Retrieved May 3, 2021.
11. ^ "MAC & CBS Sports Network Announce Four Year Contract Extension". Archived from the original on May 2, 2021. Retrieved May 3, 2021.
12. ^ "Brad Nessler, the new voice of SEC on CBS, hopes to 'match' Verne Lundquist's success". USA Today. Archived from the original on June 21, 2024. Retrieved September 9, 2017.
13. ^ "SEC Football Leaving CBS After 2023, Likely For ESPN/ABC". Sports Business Daily. Archived from the original on December 21, 2019. Retrieved December 21, 2019.
14. ^ "Report: SEC closing in on 'US$300m-a-year' ESPN broadcast deal". SportsPro Media. Retrieved January 9, 2020.
15. ^ Draper, Kevin; Blinder, Alan (December 10, 2020). "SEC Reaches $3 Billion Deal With Disney, Drawing CBS Ties Toward an End". The New York Times. ISSN 0362-4331. Archived from the original on December 10, 2020. Retrieved December 11, 2020.
16. ^ "UConn and CBS Sports Agree to Multi-Year Television Deal for Home Football Games". May 11, 2020. Archived from the original on May 2, 2021. Retrieved May 3, 2021.
17. ^ Lucia, Joe (June 1, 2023). "Early season schedule emphasizes change in Big Ten media deals". Awful Announcing. Archived from the original on June 1, 2023. Retrieved June 1, 2023.
18. ^ Dellenger, Ross (August 11, 2022). "How the ESPN-Big Ten Split Impacts Everyone in College Sports". Sports Illustrated. Archived from the original on August 12, 2022. Retrieved August 12, 2022.
19. ^ Smith, Gerry (August 9, 2022). "CBS Is Nearing a Deal for Big Ten TV Rights After ESPN Bows Out". Bloomberg. Archived from the original on November 28, 2022. Retrieved August 9, 2022.
20. ^ a b Bucholtz, Andrew (August 18, 2022). "Big Ten announces deals with Fox, CBS, NBC, including championship game splits". Awful Announcing. Archived from the original on August 18, 2022. Retrieved August 18, 2022.
21. ^ "Big Ten formally announces six-year media rights deal with ESPN, FOX and CBS". Washington Post. Archived from the original on January 21, 2021. Retrieved July 31, 2017.
22. ^ "Ready for Prime Time: NEC Unveils Football TV Package, Secures First-Ever National TV Linear Broadcasts". northeastconference.org (Press release). August 9, 2023. Archived from the original on October 8, 2023. Retrieved September 19, 2023.
23. ^ "CBS and the Tony the Tiger Sun Bowl Renew Partnership". Sun Bowl. August 19, 2024. Retrieved August 19, 2024.
24. ^ Clinkscales, Jason (April 29, 2025). "Pac-12 Inks Media Deal With the CW, CBS, ESPN for 2025 Football Season". Sportico.com. Retrieved May 4, 2025.
25. ^ "Washington vs. Washington State in Apple Cup among two Pac-12 games airing in primetime on CBS in 2025 season". CBSSports.com. April 29, 2025. Retrieved May 4, 2025.
26. ^ "CBS Sports and Pac-12 extend partnership through the 2030-31 season". Pac-12 Conference. June 23, 2025. Retrieved June 23, 2025.
27. ^ a b Traina, Jimmy (August 18, 2022). "CBS Is Using Its SEC Theme Song for Big Ten Games, and College Football Fans Are Losing It". Sports Illustrated. Archived from the original on August 22, 2022. Retrieved August 23, 2022.
28. ^ D'Andrea, Christian (August 18, 2022). "The Big Ten took over the SEC's old CBS theme music and fans were not pleased". USA Today. Archived from the original on August 18, 2022. Retrieved August 23, 2022.
29. ^ Gay, Collin (August 18, 2022). "'This feels so wrong:' Fans react to Big Ten using CBS Sports college football theme song". The Columbus Dispatch. Archived from the original on August 19, 2022. Retrieved August 23, 2022.
30. ^ "Here's how the Big Ten's in-season TV football selection process works". The Seattle Times. August 22, 2024. Retrieved September 1, 2024.
31. ^ "'The power of broadcast TV cannot be underestimated': Big Ten readies for new media deal with NBC, CBS, Fox". The Indianapolis Star. Retrieved July 27, 2023.

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[edit]

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Former programming

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