Dem Mob

Aboriginal Australian hip hop group

Dem Mob, stylised as DEM MOB, is an Aboriginal hip hop group from the APY lands in northern South Australia, the first to rap in the Pitjantjatjara language.

## Background

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Starting out as a musical trio comprising Jontae Lawrie and Elisha Umuhuri and their teacher Matt Gully the young rappers, were partially inspired by Baker Boy, with their collaboration was instigated as part of a school project at Ernabella Anangu school.[1] It came about partly to keep Lawrie (the younger of the duo) in school, and provide support for him following a tragic death in the family.[2] In a region dominated by reggae music, they wanted to inspire the local youth with something different. The pair was brought by Northern Sound System to WOMADelaide in March 2020 to be recorded while performing live in front of an audience[3][4] for the first time.[5] Later that year they were joined by Basso Edward’s. All three are from Pukatja (although Jontae lived in Ceduna as a young child[6]) and have since released several music videos and performed live at festivals in Adelaide and Alice Springs. They rap in English and Pitjantjatjara languages,[1] the first to do so in this Aboriginal Australian language,[7] and have family ties to members of No Fixed Address, Yothu Yindi and Coloured Stone.[5]

The musical profile afforded by Dem Mob has given Umuhuri the opportunity to connect with his biological family. He was born in New Zealand before being adopted by a family living in the Northern Territory as a two-week-old baby, and in his early years travelled around with his adoptive family as his parents followed employment opportunities. When Dem Mob were performing in Alice Springs in 2022, one of his cousins was sent from New Zealand to watch them by his biological mother. Umuhuri appreciates finding the connection to his homeland and family roots, but sees himself as a Pitjantjatjara / Yankunytjatjara man, as he was brought up in this culture.[8]

## Career

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Dem Mob performed at Tandanya for the Treaty Festival (part of NAIDOC Week) in November 2020.[9]

In January 2021, the band, along with nine other groups and solo artists, were selected to participate in a year-long program of music workshops and other activities, in the WOMADelaide X NSS Academy.[7]

In April/May 2021, Dem Mob performed at the Wide Open Space festival in Alice Springs.[5]

In July 2021, Dem Mob were scheduled to perform at Tandanya as part of the Illuminate Adelaide festival, at an event called Kinara (meaning "moon" in the Pintupi language);[10][11] however, the state's first 7-day lockdown due to the COVID-19 pandemic took place from 21 to 27 July, and most of the Illuminate Adelaide events had to be cancelled or postponed.[12]

In August 2021 the band released "Still No Justice", which talks about the Black Lives Matter movement, Aboriginal deaths in custody and racism in Australia, and urges Aboriginal youth growing up in Alice Springs to turn away from crime, as they grow up to be the new community elders.[6] The song was inspired by the shooting death of Kumanjayi Walker at the hands of Northern Territory police officer Zachary Rolfe in 2019.[8]

In mid-2022 Dem Mob was selected for the second round of WOMADelaide X NSS Academy,[13][14] and in March 2023 performed at WOMADelaide.[15][8]

In May 2023 it was announced that DEM MOB would be playing at the 2023 Primavera Sound music festival in Barcelona, Spain, which runs from 29 May to 4 June. They were invited, along with musicians from the Centre for Aboriginal Studies in Music (commonly known as CASM), by Primavera Pro director Elena Barreras, after she had toured Adelaide as part of the promotion of Adelaide as a UNESCO City of Music and seen them perform at WOMADelaide.[16] Making their international debut there, they were the first Aboriginal band to play at the festival.[2]

In March 2024, Dem Mob performed at the Kulilaya Festival at Umuwa in the APY Lands to belatedly celebrate the 40th anniversary of the 1981 APY Land Rights Act, along with other Aboriginal performers[17] including Docker River Band, the Iwiri Choir, Mala, the Pukatja Band, and Desert Rain.[18] In June 2024, they performed at Damrosch Park in New York City along with Electric Fields, presented by the Lincoln Center in collaboration with Adelaide, City of Music.[19][20] On 5 October 2024 they played at BIGSOUND in Brisbane.[21]

## Other performances

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Dem Mob have also performed at the Art Gallery of South Australia in its "First Fridays" series, and have supported J-MILLA and Electric Fields.[5]

## Other activities

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Dem Mob work in schools in the APY lands and Ceduna, helping students to learn through music and improving their literacy skills.[20]

## Awards and nominations

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* 2021: Finalist, Best Regional or Torres Strait Islander Artist, South Australian Music Awards[8]
* 2021: Finalist, Best Hip-Hop Act, South Australian Music Awards[8]
* 2022: Finalist, Best Regional or Torres Strait Islander Artist, South Australian Music Awards[8]
* 2022: Finalist, Best Hip-Hop Act, South Australian Music Awards[8]
* 2023: Winner, 5 awards: Best Hip Hop Act, Best Aboriginal or Torres Strait Islander Artist, Best Regional Artist, Best Educator, and the Emily Burrows Award (an APRA AMCOS award worth $5000), at the South Australian Music Awards[20]
* 2024: Robert Stigwood Fellowship, providing mentorship and professional development, by the Music Development Office[22]

## References

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1. ^ a b Jonscher, Samantha (12 December 2020). "How rappers Dem Mob riff on BLM, their dreaming, and life on APY Lands". ABC News. Australian Broadcasting Corporation. Retrieved 21 December 2020.
2. ^ a b "Indigenous SA hip hop group Dem Mob shine in Spain". WE ARE.SA. 4 August 2023. Retrieved 6 August 2023.
3. ^ "Northern Sound System bringing excited youth and APY Lands rappers to Womadelaide". ABC Radio Adelaide. Australian Broadcasting Corporation. 5 March 2020. Retrieved 21 December 2020.
4. ^ Skujins, Angela (1 February 2021). "The WOMADelaide x NSS Academy is fostering diverse voices in SA". CityMag. Retrieved 29 August 2021.
5. ^ a b c d "Dem Mob". Wide Open Space Festival. 2021. Retrieved 29 August 2021.
6. ^ a b Jonscher, Samantha (28 August 2021). "APY Land rappers Dem Mob take on racism in new song to inspire future elders". ABC News. Australian Broadcasting Corporation. Retrieved 29 August 2021.
7. ^ a b "WOMADelaide & Northern Sound System Announce New Artist Development Program". WOMADelaide . 28 January 2021. Retrieved 29 August 2021.
8. ^ a b c d e f g Von Einem, Johnny (3 March 2023). "Mob rule". CityMag. Retrieved 15 March 2023.
9. ^ "Looking forward to NAIDOC Week: things to do". ArtsHub Australia. 6 November 2020. Retrieved 29 August 2021.
10. ^ "Illuminate Adelaide announce full moon sensory art experience, KINARA". Glam Adelaide. 8 June 2021. Retrieved 29 August 2021.
11. ^ "HTRK, DJ Plead, Soju Gang, DEM MOB, Electric Fields, MY DISCO, The Yorke Band, MoZzi, Gabriella Smart and Aviva Endean join The Avalanches in Illuminate Adelaide's music program". Medianet. 8 June 2021. Retrieved 30 August 2021.
12. ^ Keen, Suzie (20 July 2021). "Lockdown a major blow for Adelaide's winter festivals". InDaily. Retrieved 29 August 2021.
13. ^ Keane, Daniel (14 July 2022). "Political or personal, music comes in all forms at the WOMADelaide Northern Sound System academy". ABC News. Australian Broadcasting Corporation. Retrieved 15 July 2022.
14. ^ "New Artists Announced For Award-Winning WOMADelaide x NSS Academy". WOMADelaide. 14 July 2022. Retrieved 22 July 2022.
15. ^ Condon, Dan (23 November 2022). "WOMADelaide announce final 35 artists for its 2023 line-up".  Double J. Australian Broadcasting Corporation. Retrieved 29 November 2022.
16. ^ Von Einem, Johnny (18 May 2023). "DEM MOB added to Primavera Sound 2023 lineup". CityMag. Retrieved 21 May 2023.
17. ^ "APY Land Rights Act 1981 celebrated at Kulilaya Festival" (audio + text). SA Native Title. Aboriginal Way Podcast. 3 May 2024. Retrieved 20 June 2024.
18. ^ Maher, Kyam (11 April 2024). "Thursday, April 11 2024". Hansard Daily: Legislative Council. Retrieved 20 June 2024.
19. ^ "Electric Fields & DEM MOB". Lincoln Center. 9 May 2024. Retrieved 28 September 2024.
20. ^ a b c Smith, Matthew (9 November 2023). "Indigenous hip hop group Dem Mob dominates 2023 SA Music Awards". ABC News. Retrieved 10 November 2023.
21. ^ "DEM MOB". BIGSOUND. 5 September 2024. Retrieved 28 September 2024.
22. ^ "Robert Stigwood Fellowship Program". Music Development Office (SA). Archived from the original on 29 September 2024. Retrieved 29 September 2024.