GreenScreen Animals

GreenScreen AnimalsCompany type| Private

|

Industry| Visual effects
CGI animation
Founded| 2008 (2008)
Headquarters|

Santa Monica, California

United States

Website| www.greenscreenanimals.com

GreenScreen Animals is a digital media company. The company is best known for the producing of high definition green screen animal content and licensing stock footage.

## History

[edit]

It was founded in 2008 and is based in Santa Monica, California.[1][2][3][4]

GreenScreen Animals content is monitored by the American Humane Association's "No animals were harmed" unit.[5][6]

The company has produced content for the 20th Century Fox films, We Bought A Zoo, Gone Girl, Goodbye Christopher Robin, The Art of Racing in the Rain, and the Paramount films Zoolander 2 and xXx: The Return of Xander Cage, as well as the viral sensation Kung Fury.[5][7][8] GreenScreen Animals' footage has been used on a number of television programs, including Silicon Valley, American Gods, The Tonight Show, Speechless, Blackish, Vikings, Castle Rock, Fleabag and Jimmy Kimmel Live!.[1][2] The stock footage distributor also featured content in the music videos, "Roar" by Katy Perry and "Ni**as in Paris" by Kanye West and Jay-Z, as well as many domestic and international commercials such as the Ladbrokes' FIFA World Cup spot titled "Brian and the Bear". GreenScreen Animals teamed up with the UK television production company MTP and the UK ad agency Cravens, alongside famous UK actor Brian Blessed, to deliver the spot.[9]

In addition to production companies and ad agencies, the company has supported various non-profit organizations. It has supported Greenpeace to produce content for the "Click Clean" initiative and partnered with WildAid to supply content for a campaign designed to reduce the illegal wildlife trade of endangered species.[10][11][12] GreenScreen Animals also partnered with the award-winning ad agency 72andSunny to provide humane animal content for an awareness campaign called "Tested on Humans”, which questions the long-term health effects of addictive e-cigarettes on youth.[13] The campaign was backed by the non-profit organization Truth Initiative.

GreenScreen Animals has been featured in many publications and shows, including 3D World Magazine, the CBS series Innovation Nation with Mo Rocca and in Voyage LA.[14][15][16]

## References

[edit]

1. ^ a b Richard Verrier (April 17, 2013). "Stock footage provider GreenScreen touts its animal instincts". Los Angeles Times. Retrieved February 13, 2015.
2. ^ a b Alex Vejar (June 2, 2013). "Local company a lone wolf in animal stock footage". Santa Monica Daily Press. Retrieved February 13, 2015.
3. ^ Bryant Frazer (March 22, 2012). "Getty Images Is New Distributor for GreenScreen Animals". Studio Daily. Retrieved February 13, 2015.
4. ^ "Footage.net adds GreenScreen Animals". Post Magazine. May 2011.
5. ^ a b Amy Sinatra Ayres (November 19, 2014). "Has Hollywood Come Up With a Better Way to Film Animals?". Vet Street. Retrieved February 13, 2015.
6. ^ Richard Verrier (February 13, 2014). "Hollywood's animal trainers are an endangered species". Seattle Times. Retrieved February 13, 2015.
7. ^ "GreenScreen Animals Footage Featured In "Gone Girl"". The Street. December 2, 2014. Retrieved February 13, 2015.
8. ^ Sandberg, David (director) (2015-07-07). Kung Fury VFX Breakdown #1 with David Sandberg (Web video). Laser Unicorns. Retrieved 2015-07-07.
9. ^ Animals, GreenScreen. "GreenScreen Animals Teams Up with MTP and Cravens on Recent 2018 Russia World Cup Ad for Ladbrokes". www.prnewswire.com. Retrieved 2020-04-28.
10. ^ Rebecca Macatee (February 13, 2014). "Prince William and David Beckham Surrounded by Rhinos in WildAid PSAs—Watch Now!". E! Online. Retrieved February 13, 2015.
11. ^ "GreenScreen Animals Supports Greenpeace's "Click Clean" Campaign". PR Newswire. September 3, 2014. Retrieved February 13, 2015.
12. ^ "Saving Rhinos: A Star-Studded Campaign from WildAid Strives to End the Horn Trade". Earth Touch. February 13, 2014. Retrieved February 13, 2015.
13. ^ Stein, Lindsay (August 27, 2019). "Truth Initiative urges Juul to 'Stop Testing on Humans'". Campaign US.
14. ^ "Episode 63: GreenScreen Animals" Innovation Nation. January 1, 2017.
15. ^ "Animal Magic". 3D World Magazine. January 20, 2016.
16. ^ "Meet Mark Shockley of GreenScreen Animals in Santa Monica". Voyage LA. November 6, 2017.