Guaraná Jesus

Brazilian soft drink

Guaraná Jesus on the rocks with lime

Guaraná Jesus is a Brazilian soft drink produced by Eduardo Lago, a Coca-Cola bottler based in São Luís.[1] The drink is popular within the region, reportedly outselling Coca-Cola,[2] and is made from extracts of the guarana plant, which contains caffeine (sometimes called "guaranine"), theophylline, and theobromine. Lago has noted that "Every Brazilian knows that guarana is a stimulant, and that means it stimulates everything".[1] The drink is named for Jesus Norberto Gomes, the druggist who formulated the drink in 1920. The drink has a pink color, a cinnamon aroma and a very sweet taste, and is marketed with the slogan "the pink dream".[3] The drink is now a brand owned by the Coca-Cola Company.[4]

## See also

[edit]

* Cajuína
* Itubaína

## Notes and references

[edit]

1. ^ a b "Guarana's potent reputation makes consumers drink it up"; Matt Moffett and Nikhil Deogun, The Wall Street Journal, reprinted by South Coast Today, 7-11-1999
2. ^ Bellos, Alex (December 12, 2004). "Welcome to a strange new world". The Observer.
3. ^ "Destination - Cities - São Luís". Brazilian Tourism Portal. Archived from the original on 2006-10-09. Retrieved 2006-10-16.
4. ^ "Refrigerante Jesus - Renosa". 2010-05-07. Archived from the original on 2010-05-07. Retrieved 2023-01-30.

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The Coca-Cola Company

Brands|

| Soft drinks|

* A&W Root Beer (Canada only)
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* Kist
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* Guaraná Jesus
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|

Juices and teas|

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Sports drinks|

* Aquarius
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Monster Beverage
(17.9% stake)|

* BPM Energy
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Bottled water|

* Abbey Well
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Coffee-based|

* Barista Bros
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* Georgia
* illy

Dairy-based|

* Fairlife
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Purchased from Bisleri|

* Citra
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Joint ventures|

* Coca-Cola Beverages Africa (66.5%)
* Coca-Cola Europacific Partners (19.5%)
* Coca-Cola FEMSA (28%)
* Coca-Cola HBC (23.2%)

Former holdings|

* Beverage Partners Worldwide
* Coca-Cola Amatil
* Coca-Cola Enterprises
* Columbia Pictures
* Panamco
* TriStar Pictures

Legal|

* United States v. Forty Barrels and Twenty Kegs of Coca-Cola (1916)
* Escola v. Coca-Cola Bottling Co. (1944)
* Sinaltrainal v. Coca-Cola (2001)
* POM Wonderful v. Coca-Cola (2014)

Campaigns
and slogans|

* Ashita Ga Arusa
* Coke Zero Facial Profiler
* Coming Together
* Country Sunshine
* H2NO
* Hey Kid, Catch!
* I'd like to buy the world a Coke
* The Lost Island of Alanna
* MagiCan
* Max Headroom
* Move to the Beat
* My Coke Rewards
* MyCoke
* Once Upon a Wheel
* Open Happiness
* Pepsi Invaders
* Coca-Cola polar bears
* The Polar Bears
* Share a Coke

Other|

* Assets
* Coca-Cola buildings and structures
* Criticism of Coca-Cola
* Cocacolonization
* Coca-Cola Freestyle
* Cola wars
* Limca Book of Records
* One, Two, Three (1961 film)

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