Individual (EP)

"Sleep It Off (song)" redirects here. For the song by John Vanderslice, see Dagger Beach.

2018 EP by Niki & Gabi

Individual

EP by

Niki & Gabi

Released| July 27, 2018
Genre|

* Pop
* electronic
* EDM

Length| 20:04
Label|

* Self-released
* DeMar Productions LLC

Producer|

* Alina Smith & Elli Moore
(collectively known as "Lyre")

Singles from  Individual

1. "R U"
Released: August 11, 2017
2. "Sleep It Off"
Released: June 29, 2018
3. "Flowers" / "Let It Roar"
Released: July 13, 2018

Individual (stylized in all caps) is the debut extended play (EP) by American duo Niki & Gabi, released independently on July 27, 2018. The EP features six original tracks composed and produced by Lyre, most of which have a EDM pop sound.[1][2] The EP charted at No. 14 on the Heatseekers Albums chart and No. 32 on the Independent Albums chart.

## Background

[edit]

Twin sisters Niki and Gabi started their career in 2010 following the creation of their YouTube channel, 00RemakeGirls.[3] Besides the comedy skits that were posted on that channel, the duo also posted covers of songs, and performed in several concerts.[3] They talked about their plans of releasing an album in the future.[4]

In 2016, the duo began working on their first extended play, and it was announced in 2017 that they would be releasing a five-track EP in November.[5][6] The lead single "R U" was released in August 2017.[5] "Sleep It Off" was released as the EP's second single in June 2018.[7] In an interview with Post Magazine, director Aaron Grasso talked about working on five music videos with Niki and Gabi, including "Sleep It Off" and "Let It Roar".[8]

The double singles "Let It Roar" and "Flowers" were released in July.[9] The song "Let It Roar" served as Niki's debut solo single, and its music video was released on July 20.[10] "Flowers" was a follow-up to Gabi's 2016 debut single "Ever After". Its music video was released on July 25, and it featured a guest appearance from American media personality Paris Hilton.[11]

## Promotion

[edit]

In December 2017, Lyre shared a photo of Niki & Gabi on their Instagram account, revealing that their EP would be released in 2018. An acoustic version of "R U" has been performed at SweetyHigh,[12] Popmania[13] and What's Trending.[14] It has also been performed live at the 2019 Streamy Awards.[15][16] In 2021, Niki invited Gabi to perform "R U" at her Gramercy Theatre concert.[17] It has also been included as a solo song in the setlist of Niki's 2022 Pink Kink & Punk Tour, in which she co-headlined with Kelsy Karter.[18] "R U" was featured in the 2018 film Life Size 2.

Niki & Gabi appeared on Genius' series 'Verified' and broke down the lyrics to "Make It Sting".[19] In December 2018, Niki performed "Let It Roar", "Anthem for the Judged" and a solo version of "Make It Sting" live at Billboard.[20] The songs "Out From Under You" and "Make It Sting" both received lyric videos. Following the cancellation of the Individual Tour, Niki & Gabi held a live concert at iPlay America in December 2018 to promote and perform songs from the EP, as well as other several solo songs.[21]

## Chart performance

[edit]

Chart performance for Individual Chart (2018)  | Peak
position

|

Heatseekers Albums (Billboard)[22] | 14
Independent Albums (Billboard)[23] | 32

## Track listing

[edit]

All tracks are produced by Lyre, except where noted.[24]

No.| Title| Writer(s)| Producer(s)| Length

|
|
|
|

1.| "R U"| Nathan Cunningham • Marc Sibley • Stephani Nicole Jones • Brandon Treyshun Campbell| Space Primates| 2:57
2.| "Make It Sting"| Tiffany Vartanyan • Johan Fransson|  | 3:15
3.| "Sleep It Off"| Riley McDonough • Connor McDonough • Toby McDonough • Whitney Phillips • Joonas Angeria|  | 3:47
4.| "Flowers"| Sophie Rose • Michael Matosic • Budgie Beats|  | 3:32
5.| "Let It Roar"| Annalise Morelli|  | 3:13
6.| "Out From Under You"| Alex Nobile • Michael Paul Gutierrez • Lucas Marx • Lydia Frutig|  | 3:20
Total length:| 20:04

## Personnel

[edit]

* Gabi DeMartino – vocals (1,2,3,4,6), songwriting (2,3,4,6)
* Niki DeMar – vocals (1,2,3,5,6)
* Alina Smith – production (2,3,4,5,6)
* Elli Moore – production (2,3,4,5,6), songwriter (5)
* Nathan Cunningham – production (1), songwriting (1)
* Marc Sibley – production (1), songwriting (1)
* Stephanie Jones – songwriting (1)
* Brandon Campbell – songwriting (1)

## References

[edit]

1. ^ "Sisterly YouTube Stars Niki And Gabi Announce Their Debut EP". www.tubefilter.com. June 18, 2018. Retrieved August 18, 2020.
2. ^ "Niki & Gabi Confirm That a Full Album is Coming in 2019 (Exclusive)". Celeb Secrets. April 12, 2019. Retrieved June 2, 2021.
3. ^ a b Olshansky, Clara (October 21, 2020). "This Is How Niki And Gabi Started Their YouTube Channel". The List. Retrieved June 12, 2024.
4. ^ lehighvalleylive.com, Lynn Olanoff | For (June 15, 2014). "Bethlehem teens hit it big on YouTube with fashion channel". lehighvalleylive. Retrieved June 12, 2024.
5. ^ a b "Fun Facts About YouTube Stars Niki and Gabi". www.sweetyhigh.com. Retrieved June 12, 2024.
6. ^ "Niki & Gabi Answer Fan Questions! (Most Embarrassing Moments, Etc.) | Hollywire". YouTube. August 17, 2017.
7. ^ "Niki & Gabi DeMartino Drop Debut Single 'Sleep It Off' Off Upcoming EP | TigerBeat". June 29, 2018. Retrieved August 18, 2020.
8. ^ "Post Magazine - Music Video: Niki & Gabi — Sleep It Off & Let It Roar". www.postmagazine.com. Retrieved June 12, 2024.
9. ^ Magazine, Grumpy (October 18, 2018). "Niki and Gabi: On building their ever-growing online empire and embracing who they are". GRUMPY MAGAZINE. Retrieved June 12, 2024.
10. ^ "WATCH IT: Niki DeMar "Let It Roar" (Aaron Grasso, dir.)". VideoStatic. Retrieved June 12, 2024.
11. ^ "Niki & Gabi On Paris Hilton, Individuality, And Each Other". POPSTAR!. November 22, 2018. Archived from the original on November 22, 2018. Retrieved August 18, 2020.
12. ^ SweetyHigh (August 24, 2017). NIKI AND GABI Perform RU Live. Retrieved June 12, 2024 – via YouTube.
13. ^ Popmania (September 13, 2017). WATCH: Niki + Gabi DeMartino Perform 'RU' Live In Our Office. Retrieved June 12, 2024 – via YouTube.
14. ^ What's Trending (August 16, 2017). Niki & Gabi DeMartino PERFORM 'RU' ACOUSTIC | The Ear.ly Show. Retrieved June 12, 2024 – via YouTube.
15. ^ Streamy Awards (December 18, 2019). Niki and Gabi perform 'RU' | 2019 Streamys Premiere Awards. Retrieved June 12, 2024 – via YouTube.
16. ^ Haring, Bruce (December 14, 2019). "9th Annual Streamy Awards Honors 'Good Mythical Morning' As Show Of The Year". Deadline. Retrieved June 12, 2024.
17. ^ Kayayan, Emily (November 8, 2021). "Niki Demar Plays First-Ever Headlining Show At Gramercy Theatre in NYC – FOR THE PUNKS". Retrieved June 12, 2024.
18. ^ "NIKI DEMAR Setlist at Cat's Cradle Back Room, Carrboro". setlist.fm. Retrieved June 12, 2024.
19. ^ "Niki & Gabi Break Down "Make It Sting" On Genius' Series 'Verified'". Genius. Retrieved June 12, 2024.
20. ^ "Billboard - Hey all, come take some time out of your Thursday with us and watch Niki and Gabi perform some original music live!". Facebook. December 14, 2018. Retrieved June 12, 2024.
21. ^ "YouTube Sensations Niki & Gabi To Perform Live at iPlay America". Freehold, NJ Patch. December 7, 2018. Retrieved June 12, 2024.
22. ^ "Billboard Heatseekers Albums". Billboard. August 11, 2018.
23. ^ "Billboard Independent Albums". Billboard. August 11, 2018.
24. ^ BUILD Series (September 12, 2018). Niki DeMartino & Gabi DeMartino Discuss Their "Individual" EP. Retrieved June 12, 2024 – via YouTube.

*[No.]: Number