Shrimps (brand)

Shrimps

Company type| Private Company
Industry| Fashion
Founded| 2013
Headquarters| London, UK

Key people

| Hannah Weiland (Founder & Creative Director)
Products| Clothes, shoes, accessories

Shrimps is a fashion label founded by London-based designer, Hannah Weiland, launched in 2013.[1][2] Originally launched with one faux fur coat and then centered around faux fur outerwear and accessories, Shrimps is now a full RTW label offering a variety of pieces as well as the faux fur outerwear that made its name. Shrimps became famous for its signature faux fur coats,[3] garnering support from animal rights activists such as PETA,[4][5] and drawing new attention to faux fur as a fabric in fashion.[6][7]

Early supporters of the brand include Laura Bailey, Natalie Massenet, Adwoa Aboah, Alexa Chung, amongst others.

Shrimps presents new collections seasonally on schedule at London Fashion Week.[8] Stuckists for the brand include: Dover Street Market, Selfridges, Matchesfashion.com, Nordstrom, Bon Marché, BOONTHESHOP and My Theresa.

## Aesthetic and inspiration

[edit]

With a background in History of Art and a diploma in Surface Textile Design from the London College of Fashion, Weiland takes her inspiration from the witticisms of modern art and a playful engagement with pattern and texture.[9] Using carefully sourced fabrics that emphasize color and texture, Weiland creates unique, beautifully crafted pieces. At the heart of the brand is faux fur and outerwear,[3] however the collections are now full RTW collections including accessories[10]

## References

[edit]

1. ^ Cartner-Morley, Jess (2014-03-06). "Shrimps faux fur: the coats to be seen in". The Guardian. ISSN 0261-3077. Retrieved 2017-07-24.
2. ^ writer, Rachael Dove, Fashion. "Furs from the bright spark of fashion". Retrieved 2017-07-24.`{{cite news}}`: CS1 maint: multiple names: authors list (link)
3. ^ a b "Hannah Weiland on her decision not to use real fur i-D". i-D. Retrieved 2017-07-24.
4. ^ "Why Everyone (Including PETA) Is Obsessed With Shrimps' Faux Fur". Observer. 2016-11-02. Retrieved 2017-06-26.
5. ^ "These 8 Up-and-Coming Designers Want the Future of Fashion to Be Fur-Free | PETA UK". PETA UK. 2016-10-25. Retrieved 2017-06-26.
6. ^ "Op-Ed | Faux Fur, More Than a Fashion Trend". The Business of Fashion. Retrieved 2017-07-24.
7. ^ Ormerod, Katherine. "Shrimps and the coat that launched 1,000 copies". Glamour UK. Retrieved 2017-07-24.
8. ^ "Friend of faux: why Shrimps designer Hannah Weiland is the talk of". Evening Standard. 2014-09-09. Retrieved 2017-06-26.
9. ^ Grosso, Caroline. "Meet the Quirky British Fashion Designer Who Is Uniquely Responsible for the Faux Fur Trend". W Magazine. Retrieved 2017-07-24.
10. ^ "Shrimps London Spring/Summer 2017 Ready-To-Wear". Retrieved 2017-07-24.

## External links

[edit]

* Official website