The Roku Channel

Free streaming video service

The Roku Channel

Developer| Roku, Inc.
Key people| Anthony Wood, Charlie Collier
Type| Over-the-top media service
Launch date|

* September 2017; 6 years ago (2017-09)

Platform(s)| Streaming devices: Roku, Amazon Fire TV, Apple TV, Chromecast with Google TV, Android TV, Samsung smart TVs

Web: browsers running on PCs, smartphones and tablets
Status| Active (USA, Canada, the U.K., Mexico)
Members| 120 million viewers
Pricing model| Free ad-supported streaming television, Premium subscriptions
Website| therokuchannel.roku.com

The Roku Channel is an over-the-top video streaming service owned and operated by Roku, Inc. Launched in September 2017,[1][2] the service is offered in the U.S., Canada, Mexico and the U.K. The Roku Channel tops U.S. viewership for free ad-supported streaming TV,[3][4][5] and reports 120 million viewers as of 2023.[6][7]

The Roku Channel offers over 400 free live linear TV channels, more than 80,000 free movies and shows,[8] and access to premium content. The service can be streamed using streaming devices and smart TVs from Roku as well as other providers,[9][10][11] or using web browsers running on PCs, tablets or smartphones.[12]

## History[edit]

### 2017–2019: Launch in North America[edit]

The Roku Channel was launched in September 2017 as a free, ad-supported streaming television service ("FAST"),[1][13] available to viewers in the U.S.[14] Roku's CEO Anthony Wood stated in the same month that the channel was a "way for content owners to publish their content on Roku without writing an app".[15] By August 2018, the channel had expanded to Canada,[9] and a website version of the service was launched, allowing it to be accessed via any web browser.[12][16] In August 2018, The Roku Channel was also reported to have signed content licensing deals with Sony Pictures, Warner Bros., Metro-Goldwyn-Mayer, Lionsgate, Disney, and Paramount Pictures. Additionally, the service offered content from existing partners including American Classics, FilmRise, Nosey, OVGuide, Popcornflix, Vidmark, and YuYu.[16]

### 2020–2022: Expansion into the U.K., Mexico[edit]

April 2020 saw the launch of The Roku Channel in the U.K.[17] In January 2021, Roku announced that it had acquired the original content library of the defunct mobile video service Quibi for an undisclosed amount, reported to be around $100 million, for availability on The Roku Channel.[18][19] The content was rebranded as Roku Originals.[20] In August 2021, The Roku Channel was reported to add CBC, AccuWeather Now, FilmRise True Crime, Haunt TV, and IGN for free streaming.[21]

By March 2022, The Roku Channel included news services such as ABC News, Bloomberg, Cheddar, NBC News, Newsy, People TV, Reuters, USA Today, WeatherNation, and Yahoo Finance, all available for free streaming.[22][23][24] In October 2022, the channel was launched in Mexico.[25] According to Deadline Hollywood, October 2022 also saw Charlie Collier, previously the CEO of Fox Entertainment, join Roku as the President of Roku Media to manage ad platform business and content for The Roku Channel and more.[26] Later, in December 2022, Roku announced that it would sign a agreement with the Miss Universe Organization to broadcast the 70th (2022) and 71st (2023) editions of the Miss Universe beauty pageant in the United States, making the first time the pageant would broadcast on streaming television, after several years on linear television.[27]

By the end of 2022, The Roku Channel was offering premium subscriptions for over 50 services including Discovery+, Paramount+,[28] MGM+, Showtime, Starz,[29] HBO,[30] AMC+, Shudder and Acorn TV.[31] Moreover, The Roku Channel was reaching U.S. households with a total population of 100 million, in Roku's estimates.[32][10] The Roku Channel was also reportedly the most popular FAST service in the U.S. in 2021 and 2022.[3][4][5]

### 2023–present: Viewership growth[edit]

In February 2023, BGR reported that Roku announced the addition of nearly 2000 hours of on-demand content to The Roku Channel. This content included offerings from HBO, HBO Max, Discovery Channel, HGTV, Food Network, TLC, Warner Bros. Pictures, and Warner Bros. Television. Moreover, this content would be available to stream for free.[33]

In August 2023, it was reported that The Roku Channel was adding several NBCUniversal services as free, ad-supported options. These included NBC News Now, Dateline, Today All Day, NBC local stations, regional Telemundo news channels, Universal Action, Alfred Hitchcock Presents, Sky News International, The Rotten Tomatoes Channel, and a Universal Crime channel.[10][34][35] Further, The Roku Channel became available on Google TV and other Android TV OS devices, in addition to Roku-branded streaming devices and smart TVs, Amazon Fire TVs, Apple TV, and Samsung smart TVs.[9][11][36] Moreover, a report by Variety in September 2023 stated that The Roku Channel offered more than 80,000 TV shows and movies and access to premium content.[37] The Roku Channel reported 120 million viewers by the end of 2023.[6][7]

According to The Wrap in February 2024, The Roku Channel offered over 400 free live linear TV channels and distributed content from over 250 partners.[8] In April 2024, NBA announced a partnership with Roku to launch "NBA Fast", the NBA’s first FAST channel, on The Roku Channel.[38] In May 2024, The Roku Channel secured a multiyear rights agreement with Major League Baseball to stream live the league's "Sunday Leadoff" games for free.[39] In the same month, The Hollywood Reporter highlighted Nielsen data indicating that The Roku Channel gathered 1.4% of all U.S. TV use and was among the top seven streaming services, trailing YouTube (9.6%) and Netflix (7.6%).[40]

## Content[edit]

### Free, ad-supported streaming TV (FAST)[edit]

Below is a partial list of live TV channels included in The Roku Channel for free streaming:

* News: ABC News Live, AccuWeather Now, America’s Voice, Black News Channel, Bloomberg, CBC News, Cheddar, Dateline, Fox News, LX News, NewsmaxTV Live, NBC News Now, Now This, One America News Encore, Reuters, Scripps News, Sky News International, Telemundo regional news channels, The Young Turks-Go, Today All Day, USA Today, WeatherNation, and Yahoo Finance.[22][23][24][41][42][34][35][43]
* Movies: Alfred Hitchcock Presents, Cinevault Classics, Cinevault, FilmRise Action, FilmRise Classic TV, FilmRise Family, FilmRise Free Movies, Gravitas Movies, Haunt TV, IFC Films Picks, Movie Favorites by Lifetime, MovieSphere, Redbox Free Movies, Reelz, The Rotten Tomatoes Channel, Samuel Goldwyn Channel, Samuel Goldwyn Classics, Universal Action, Universal Monsters, XUMO FREE Movies, XUMO FREE Westerns and Warner Bros. TV At the Movies.[23][41][34][35][44]
* Sports: ACC Digital Network, Adventure Sports Network, BeIN Sports Xtra, EDGESport, ESTV, FIFA Plus, FITE, Fox Sports, Fubo Sports Network, GolfPass, HBCU-Go Sports, MAVTV Select, MLB Channel, NBA Fast, NBC Sports, NFL Channel, NHL Channel, PGA Tour, Outside TV, PickleballTV, PowerNation, Racing America, SportsGrid, Stadium, and T2[23][41][45][46][47][48][49][50][51][52]
* Entertainment: Baywatch Remastered, BET Pluto, Bounce XL, BUZZR, The Carol Burnett Show, CMT Pluto, Comedy Central Pluto, Complex, Deal or No Deal, Family Feud, Game Show Central, GOT Talent Global, Heartland, HerSphere, IGN, Ion, Little House on the Prairie, The Lone Ranger, Midsomer Murders, MTV Pluto, Murder, She Wrote, People TV, SNL Vault and TMZ.[21][23][24][41] Also Warner Music Group's WMX Pop, WMX Rock and WMX Hip-Hop[53]
* Music: MTV Biggest Pop, MTV Block Party, and Yo! MTV[41]
* Kids: Ameba, Battery Pop, BBC Kids, FilmRise Kids, Kidoodle.TV, Kidz Bop, Rainbow Ruby, Teletubbies, Kartoon, Kid Gamer TV, KIDZ BOP TV, Moonbug, PBS Retro, pocket watch, Power Rangers, Rainbow Ruby, Rev and Roll, Ryan and Friends,, Teletubbies, Toon Goggles, Toon Goggles Jr., Transformers and Zoomoo[23][41][43]
* Home design and lifestyle: A+E Lively Place, Architectural Digest, Bon Appétit, The Bob Ross Channel, Condé Nast Traveler, The Design Network, DIY Daily, Glamour, GQ, Food52, PBS Food, Revry, Tiny House Nation, Warner Bros. TV Welcome Home, Vanity Fair, Tastemade, This Old House, and Vogue[23][41]
* Comedy: AFV Family, Anger Management, Are We There Yet?, College Humor, Comedy Central Pluto TV, Comedy Dynamics, Funny or Die, TNBC and Just for Laughs Gags[41]
* Crime: Cold Case Files, Crime360, Crime and Unsolved Mysteries, FilmRise True Crime, Forensic Files, Oxygen True Crime Archives, Reel Truth, Reelz Famous and Infamous, Universal Crime channel by NBCUniversal and Warner Bros. TV Crime Scenes.[34][35][41]
* Reality: All Reality by We TV, Deal Zone, FailArmy, Fear Factor, Ghost Hunters, Hell’s Kitchen, Kitchen Nightmares, Ice Road Truckers, People Are Awesome, Pet Collective, Real Housewives Vault and Wipeout[41]
* Sci-Fi: The Asylum, Classic Doctor Who, DUST, FilmRise Sci-Fi, MGM’s Free Sci-Fi Movies & Series, UnExplained Zone and Warner Bros. TV Mysterious Worlds[41]
* Science & Nature: BBC Earth, WIRED, Love Nature, Modern Marvels, Voyager Documentaries and Warner Bros. TV How-To[54][41]
* Talk Shows: Hot Ones, Nosey and Real Nosey[41]
* Spanish language: AFV en Español, AméricaTeVé, beIN SPORTS, Canela.TV, EstrellaTV, Latido Music, Love Nature en Español,[23] Moovimex, Pongalo NovelaClub,[55] TelevisaUnivision, The Weather Channel en Español.[56], among others.

### Advertising video on demand (AVOD)[edit]

The Roku Channel offers viewers to watch a selection of advertising video on demand content for free, requiring no subscription fee.[57] This content includes movies from Hollywood studios such as Lionsgate, Metro-Goldwyn-Mayer (MGM), Sony Pictures and Warner Brothers, and videos from publishers such as American Classics, Fandor, FilmRise, Nosey, OVGuide, Popcornflix, Vidmark, and YuYu.[1] The channel also delivers about 2000 hours of content from Warner Bros. Discovery’s TV series and movies, including content from HBO, HBO Max, Discovery Channel, HGTV, Food Network, TLC, Warner Bros. Pictures, Warner Bros. Television and more.[58] Moreover, it offers for free a part of the "premium content" from CBS-owned Showtime, MGM-owned Epix, HISTORY, Cinedigm, and Acorn TV, with no subscription or trial required. The offering includes On Becoming a God in Central Florida (Showtime), Godfather of Harlem (Epix), America The Story of Us (HISTORY Vault), Heartland (Dove Channel), and Miss Fisher’s Murder Mysteries (Acorn TV).[59]

The Spanish AVOD titles free to watch on The Roku Channel include Hernan (A+E Networks), Hunting Ava Bravo (Wild Sheep Content, Top Dead Center Films, Chollawood Productions), A la Mala (Lionsgate), Enamorada (Cisneros), Amor Comprado (Cisneros), Seasons 1-3 of El Señor de los Cielos (NBCUniversal Telemundo), El Chema: Edición Especial (NBCUniversal Telemundo), Seasons 1-2 of Señora Acero (NBCUniversal Telemundo).[56]

The Roku Channel also includes original content, including that in Spanish, in form of Roku Originals.[60][61] Content creation partners for the Roku Originals include Cisley Saldaña, Liz Jenkins, Mariel Saldaña, Paul Hollywood, Prue Leith, Rich Eisen, and “Weird Al” Yankovic.[62] Spanish-language content creation partners include Jennifer Lopez, Juanpa Zurita and Jaime Camil.[61]

### Premium subscriptions[edit]

The Roku Channel offers premium subscriptions for various services including Discovery+, Paramount+,[28] HBO,[30] MGM+, Showtime, Starz,[29] Cinemax,[63] AMC+, Shudder, Acorn TV,[31] Fuse Plus,[64] and Vix Premium.[65]

### Live sports[edit]

Since 2024, The Roku Channel has acquired the rights to a limited number of live sports. In January 2024, Roku announced an agreement with Formula E to air all but 5 races per year. Roku will also air Recharge, a studio program aired 24 hours after every race.[66] In April 2024, Roku announced an agreement with the National Basketball Association to air more than 40 NBA G League games during the 2024–25 season.[67] In May 2024, Roku announced an agreement with Major League Baseball to air a package of games branded as MLB Sunday Leadoff. The games were formerly aired by the streaming service Peacock. Major League Baseball will help produce the games which will also be available blackout free to MLB.tv subscribers.[68]

## References[edit]

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2. ^ Lacoma, Tyler (2022-11-03). "What is The Roku Channel? Content, cost, and how to use it". Digital Trends. Archived from the original on 2023-02-10. Retrieved 2023-02-10.
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4. ^ a b Cahillane, Mollie (2023-01-09). "Roku to Ride Original Content, AVOD Waves Into 2023". www.adweek.com. Retrieved 2024-02-20.
5. ^ a b Abarinova, Masha (2022-10-28). "Consumers use nearly 10 streaming apps, as AVOD and FAST rise: Tivo". www.streamtvinsider.com. Retrieved 2024-02-20.
6. ^ a b Satin, David (2024-02-16). "Roku Channel Reaches 120 Million Viewers; Roku Celebrates Over 100 Billion Hours Streamed in 2023". The Streamable. Retrieved 2024-02-20.
7. ^ a b Duff, Mike (2024-04-24). "Qurate Launches FAST Initiative 'The Big Dish' on The Roku Channel". HomePage News. Retrieved 2024-05-07.
8. ^ a b Manfredi, Lucas (2024-02-05). "David Oyelowo's Mansa Teams With Roku on Black Culture Channel | Exclusive". TheWrap. Retrieved 2024-03-30.
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10. ^ a b c Hayes, Dade (2023-08-15). "NBCUniversal And Roku Strengthen FAST Ties, Adding Channels For 'Murder She Wrote,' 'Little House On The Prairie' And Other Classic And Nostalgia Titles". Deadline. Retrieved 2023-11-28.
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45. ^ Keys, Matthew (2023-07-26). "Free streaming channel FIFA Plus debuts on Roku Channel, Android TV, Amazon Fire TV". The Desk. Retrieved 2023-12-02.
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## External links[edit]

* Official website

* v
* t
* e

The Roku Channel & Quibi original programming

Quibi original series|

* 50 States of Fright
* Agua Donkeys
* Chrissy's Court
* Die Hart
* Dummy
* Flipped
* #FreeRayshawn
* The Fugitive
* Gayme Show
* Home Movie: The Princess Bride
* Mapleworth Murders
* Most Dangerous Game
* NightGowns
* Royalties
* The Stranger
* Survive
* When the Streetlights Go On
* Wireless

The Roku Channel original series|

* The Demi Lovato Show
* Doomlands
* Fight to Survive
* The Holiday Shift
* The Now
* Slip
* The Spiderwick Chronicles
* Swimming with Sharks
* Zoey's Extraordinary Christmas

Continuations|

* Chad
* The Great American Baking Show
* MLB Sunday Leadoff
* Punk'd
* Reno 911!
* Singled Out

* v
* t
* e

Video on demand services

* Digital library
* Streaming media
* Video on demand

Free or
ad-supported|

* 3ABN+
* 7plus
* 9Now
* 10Play
* ABC iview
* Abema
* Amazon Freevee
* Angel Studios
* Arte Boutique
* BBC iPlayer
* CBC Gem
* Channel 4
* CONtv
* Crackle
* CTV Movies / Throwback
* CW Seed
* ERTFLIX
* Facebook Watch
* Fandango at Home
* France·tv
* Globoplay Free
* Haystack News
* Hoopla
* Ici TOU.TV
* ITVX
* iWantTFC
* Joyn
* Kanopy
* Lemino
* Libreflix
* Local Now
* meWATCH
* Mediaset Infinity
* MX Player
* My5
* NASA+
* The Network
* Ora TV
* PBS
* PBS Kids
* PictureBox Films
* Plex
* Pluto TV
* Pop Player
* Popcornflix
* PPTV
* RaiPlay
* RTÉ Player
* RTP Play
* RCTI+
* The Roku Channel
* RTVE Play
* Revry
* SBS On Demand
* Shahid
* Shout! Factory TV
* Sling Freestream
* Snapchat
* Spuul
* STV Player
* SVT Play
* Stirr
* Telemundo
* TF1+
* ThreeNow
* Toon Goggles
* tonton
* Tubi
* TVer
* Tvigle
* TVNZ+
* tvyo
* S4C Clic
* UKTV Play
* Veoh
* Vevo
* Viddsee
* Vidio
* Viki
* Virgin Media Player
* Vision+
* ViX
* Voddler
* Xfinity Streampix
* XITE
* Xumo
* YouTube
* Kids
* YuppTV

Subscription|

* Abema Premium
* Acorn TV
* Aha
* Alchemiya
* Allblk
* ALTBalaji
* Amazon Prime Video
* AMC+
* Ameba TV
* ANT1+
* Apple TV+
* APTN Lumi
* Atresplayer
* BBC Select
* Beacon
* Bentkey
* BET+
* Binge
* BritBox
* Bongo BD
* Brown Sugar
* Canal+
* Chorki
* Club illico
* C More Play
* Crave
* Criterion Channel
* Crunchyroll
* Curiosity Stream
* DailyWire+
* Discovery+
* Disney+
* Hotstar
* Star
* d-anime Store
* DocPlay
* Dropout
* Eros Now
* Fandor
* Floatplane
* Filmin
* Fox Nation
* Foxtel Now
* GagaOOLala
* Gaia
* Globoplay (\+ live channels · Telecine)
* Great American Pure Flix
* Hayu
* HIDIVE
* History Vault
* Hulu
* Hulu Japan
* Icflix
* Iflix
* iQIYI
* Lemino Premium
* Max
* Infinity+
* MGM+
* Irokotv
* ITVX Premium
* iWantTFC
* Kocowa
* Means TV
* meWATCH Prime
* Mola
* Motor Trend
* Mubi
* Nebula
* Neon
* Netflix
* Night Flight Plus
* NOW
* News9 Plus
* OutTVGO
* Pantaya
* Paramount+
* PBS Passport
* Peacock
* RTL+
* Shahid VIP
* Showmax
* Shudder
* SkyShowtime
* Sling TV
* SonyLIV
* Stan
* Star+
* Starz
* Struum
* STV Player+
* SundanceNow
* Sun NXT
* TAPP TV
* Telasa
* The Roku Channel
* TIMvision
* Toku
* TV 2 Play
* TVING
* U-Next
* Paravi
* Upstream
* Viaplay
* VidAngel
* Videoland
* Vidio Premier
* Vision+ Premium
* Viu
* VVVVID
* ViX Premium
* Voyo
* Wondrium
* WOW Presents Plus
* XITE
* Yippee TV
* YouTube Premium
* ZEE5

Rental or
purchase|

* Amazon Prime Video
* Fandango at Home
* FandangoNOW
* Google Play
* Google TV
* iTunes Store
* Microsoft Movies & TV
* Nintendo eShop
* Rakuten TV
* Redbox
* Sky Store
* The Great Courses
* YouTube Movies & Shows
* Huawei Video

Sports|

* All Japan Pro Wrestling TV
* B/R Live
* beIN Sports Connect
* Big Japan Pro Wrestling Core
* DAZN
* Wrestle Universe
* Eleven Sports
* ESPN+
* Eurosport Player
* Fanseat
* Fanatiz
* Triller TV
* NWA All Access
* FloSports
* FuboTV
* Honor Club
* IMPACT! +Plus
* Kayo Sports
* Laola1
* MLB.tv
* MLS Season Pass
* NBA League Pass
* NBL TV
* New Japan Pro-Wrestling World
* NFL Game Pass
* Premier Football
* OneSoccer
* Sky Sport Now
* Sportsnet Now
* Stan Sport
* TSN Direct
* UFC Fight Pass
* WWE Network

TV Everywhere|

* ABC
* AMC Premiere
* Bally Sports app
* CBS
* Cinemax On Demand
* CNN TV app
* DisneyNow
* Foxtel Go
* Freeform
* FXNOW
* Canais Globo
* HBO Go
* HGTV
* NBC
* Redbox Free Live TV
* Sky Go
* Sky Q
* Spark Sport
* The CW
* Watch TBS
* Ziggo Go

Discontinued|

* 123Movies
* AnimeLab
* Blim TV
* CNN+
* DC Universe
* Disney Deluxe
* dittoTV
* Dplay
* DramaFever
* FOXNOW
* Funimation
* FX+
* Global Wrestling Network
* go90
* GolfTV
* HBO Now
* Hillsong Channel Now
* Hitchhike TV
* HOOQ
* Lightbox
* NBC Sports Gold
* Noggin
* On Demand
* PlayStation Video
* Presto
* Quibi
* Quickflix
* Redbox Instant
* Seeso
* Shomi
* Sky On Demand
* Sky Select
* Vessel
* Viewster
* Voot
* VRV
* VyRT
* Wakanim
* WatchESPN
* Yahoo! Screen

Related|

* Australia
* Canada
* New Zealand

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