W. W. Clements

American soft drink industry businessman

Woodrow Wilson "Foots" Clements

Born| (1914-07-30)July 30, 1914

Windham Springs, Alabama, U.S.

Died| October 3, 2002(2002-10-03) (aged 88)
Education| University of Alabama
Occupation| Business executive
Years active| 1935–1995
Employer| Dr Pepper
Known for| CEO and chairman of Dr Pepper
Title| CEO and Chairman of the Board (1974–1986)

Woodrow Wilson "Foots" Clements (July 30, 1914 – October 3, 2002) was an American businessman who helped to build the soft drink Dr. Pepper into a global brand. He served as the company's chief executive officer (CEO) and chairman of the board from 1974 to 1986.[1][2]

## Biography

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Clements was born on July 30, 1914, in Windham Springs, Alabama.[3] He was named after then-President of the United States Woodrow Wilson. He became known as "Foots" in high school because of his unusually shaped toes.[1] Clements funded his college education by working various jobs, including digging ditches for the Works Progress Administration (WPA), sweeping dormitories, cutting meat in a supermarket, and operating a cafe named the Sugar Bowl.[4]

In 1935, while attending the University of Alabama, he began working for Dr. Pepper, initially selling their product out of a delivery truck. In 1942, he became a zone sales manager for Dr. Pepper, and he began working at the company's headquarters in Texas in 1944. He was named Dr. Pepper's general sales manager in 1957, executive vice president and director in 1967, president and chief operating officer in 1969, and chairman of the board and CEO in 1974. He continued to chair the board until 1986, and served as a member of the board until 1995.[5]

In 1986, he became chairman emeritus, which he described at the time as "a title of honor that still carries certain responsibilities and authority."[6] He continued to serve as a director at Dr. Pepper until 1995.[2]

He died on October 3, 2002, at the age of 88, after suffering from dementia.[1] Funeral services were held on October 7, 2002, at Park Cities Baptist Church, officiated by Reverend Leroy Summers. Clements was entombed at Hillcrest Mausoleum.[7]

## Family[7]

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* Wife: Virginia Clements
* Son: Wayne W. Clements, Sr., married to Susan, of Springfield, Missouri
* Sister: Flora Mims of Northport, Alabama
* Grandchildren:
* Cathy Allday, married to Robert, of Dallas, Texas
* Wayne Clements, Jr. of Dallas, Texas
* Brett Clements of Dallas, Texas
* Rob Clements of Springfield, Missouri
* Great-grandchildren:
* Lauren Allday of Dallas, Texas
* Caroline Allday of Dallas, Texas

## References

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1. ^ a b c "W.W. Clements, 88, Executive Who Built Dr Pepper's Brand". The New York Times. Reuters. 2002-10-05. ISSN 0362-4331. Retrieved 2019-08-31.
2. ^ a b "Legends". The University of Alabama. Retrieved 2019-08-31.
3. ^ "Woodrow Wilson Clements". Dallas Morning-News. 2002-10-06. Retrieved 2019-08-31.
4. ^ Lynch, Dudley (September 1, 1975). "Dr Pepper Takes on Coke". D Magazine. Retrieved April 4, 2025.
5. ^ "Dr Pepper's W.W. Clements Dies". The Washington Post. ISSN 0190-8286. Retrieved 2019-08-31.
6. ^ Demaret, Kent (1986-09-08). "'Foots' Clements, Master of the Soft-Drink Sell, Makes a Hot Deal". People. Retrieved 2019-08-31.
7. ^ a b "Woodrow Wilson "Foots" Clements". The Tuscaloosa News. 2002-10-11. Retrieved 2025-04-04.

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