Yerevan Brandy Company

Armenian brandy company

For the other famous brandy producer of Yerevan, see Yerevan Ararat Brandy Factory.

Yerevan Brandy Company

Company type| Closed joint-stock company
Industry| Drinks
Founded| 1887
Headquarters|

Yerevan

Armenia

Key people

* Ara Grigoryan (managing director)
* Vincent Frétay (operations director 2005–2012)

Products| Alcoholic beverages
Website| www.ybc.am

Yerevan Brandy Company (Armenian: Երևանի Կոնյակի Գործարան (Yerevani Konyaki Gortsaran)), commonly known with its famous brand "ArArAt", is the leading enterprise of Armenia for the production of cognac. It was founded in 1887, during the period of the Russian Empire. After the Sovietization of Armenia, the factory became a state-owned enterprise. In 1999, the government of independent Armenia sold the factory to the French Pernod Ricard company for distilled beverages. The variety of the company's cognac products are labeled and publicized as ArArAt.

The company owns another factory in the town of Armavir, operating since 1966.

## History

[edit]

Yerevan Brandy Company

The Yerevan Brandy Company was founded in 1887 within the territories of the Erivan Fortress, by the wealthy 1st guild merchant Nerses Tairyan (Nerses Tairov), with the help of his cousin Vasily Tairov. However, the winery reached its hey-day in 1899, when it was leased to the Russian businessman Nikolay Shustov, who was a well-known vodka and liqueur producer. In 1900, the factory was fully acquired by Shustov to become known as "Shustov and Sons". Shustov's company became the main supplier of the Imperial Majesty's court of Russia. During the International Exhibition in Paris in 1900, Shustov's Armenian brandy received the Grand-Prix and the legal right to be called "cognac", following a blind degustation.[1]

In 1948, in connection with the reorganization of the Yerevan Ararat Wine-Brandy Factory (known until 1940 as the Shustov Factory), the factory building was separated into 2 entities: the Yerevan Ararat Brandy Factory and the Yerevan Brandy Factory.

Yerevan Brandy Company Museum

As a separate entity, the Yerevan Brandy Factory was transferred to a new building in 1953 constructed specifically for the production of brandy. It was designed by architect Hovhannes Margaryan. The new building stands on a high plateau at the western end of the Victory Bridge of Yerevan, on the right bank of Hrazdan River, opposite to the Yerevan Ararat Brandy Factory. With its nine austere arches, and long flight of steps leading to it, the building is hailed as one of the best architectural examples of the Soviet architecture in Yerevan.

Between 1953 and 1991, the Yerevan Brandy Factory was granted the rights to become the plant to produce Armenian cognac within the Soviet Union. Markar Sedrakian was among the notable chief technologist of the factory who served form 1948 until 1973, to achieve the title of the Hero of Socialist Labor in 1966.

After the collapse of the Soviet rule, the Yerevan Brandy Factory was sold by the Government of Armenia to French distiller Pernod Ricard for $30 million during June 1998, after competitive bidding organized by Admiralty Investment Group of New Zealand and Merrill Lynch International of London.

Within the factory territories, the company also runs the "Ararat Heritage Center Museum and Shop" open for public tours.

In 2001, a Peace Barrel was set for aging within the heritage center of the factory, in honor of the visit of OSCE Minsk Group co-chairs. The barrel will be opened only when the Karabakh conflict is resolved.[2]

## Armenian cognac production

[edit]

One of factory's oak barrel depositories

The ArArAt Armenian cognac is derived from the grapes of the fertile fields of the Ararat plain, Tavush region as well as Nagorno-Karabakh.

In April 1999, on the initiative of Yerevan Brandy Company, a new standard was introduced in Armenia named "Armenian Cognac", which rigidly regulates the production of this beverage. Yerevan Brandy Company remains the uncontested leader on the volume of production and the export of Armenian brandy. Many retired brands of the company are inaccessible to the retail network and can only be obtained from the factory's shop.

The Yerevan Brandy Company's trademark is registered in 47 countries. Currently, the company's products are exported to more than 25 countries, including Russia, Ukraine and Belarus.

### Cognac brands

[edit]

Currently, the Yerevan Brandy Company produces a variety of ArArAt Armenian cognac under several brands, including:[3]

* ArArAt Erebuni, 30 years old.
* ArArAt Nairi, 20 years old.
* ArArAt, 3, 5 and 25 years old.
* ArArAt Tonakan, 15 years old.
* ArArAt Akhtamar, 10 years old.
* ArArAt Otborny, 7 years old.
* ArArAt Ani, 6 years old.
* ArArAt Dvin, collection.
* ArArAt Armenia, collection.

Retired brands include "Ararat Vaspurakan" 15 years old, ArArAt Kilikia 30 years old, ArArAt Sparapet 40 years old and ArArAt Noah's Ark 70 years old.

## See also

[edit]

* Ararat (brandy)
* Yerevan Ararat Brandy Factory
* Yerevan Champagne Wines Factory

## References

[edit]

1. ^ "Cigar Clan Magazine, In the Steps of Churchill, Volume I 2004". www.cigarclan.com. 2004-01-11. Archived from the original on 2006-05-27. Retrieved 2011-03-21.
2. ^ ArArAt Cognac in Armenia
3. ^ "list of cognac products". Archived from the original on 2021-01-27. Retrieved 2016-11-30.

## External links

[edit]

* Official website
* Yerevan Brandy Company

* v
* t
* e

Yerevan landmarks

Historical sites and
notable landmarks|

* Shengavit archaeological site
* Erebuni Fortress
* Teishebaini archaeological site
* Tsiranavor Church of Avan
* Katoghike Church
* Red Bridge
* Zoravor Church
* Saint John the Baptist Church
* Blue Mosque
* Mordechai Navi Synagogue
* Saint Sarkis Cathedral
* Holy Mother of God Russian Church
* Saint Gregory Cathedral
* Yerevan Ararat Brandy Factory
* Yerevan Brandy Factory
* Mother Armenia
* Tsitsernakaberd Genocide Memorial
* Yerevan Cascade
* Yerevan TV Tower
* Komitas Pantheon
* Yerablur Military Pantheon
* Elite Plaza Center

Nature and parks|

* Hrazdan River
* Yerevan Lake
* Lovers' Park
* English Park
* Yerevan Botanical Garden
* Yerevan Zoo
* Khachatur Abovyan Park
* Circular Park
* Victory Park
* Lyon Park
* Tumanyan Park
* Buenos Aires Park
* Yerevan 2800th Anniversary Park

Entertainment
and recreation|

* Grand Hotel Yerevan
* Children's Railway
* Armenia Marriott
* Ani Plaza Hotel
* Water World
* Radisson Blu Yerevan
* Dalma Garden Mall
* Megamall Armenia
* Yerevan Mall
* Rossia Mall

Culture and art|

* National Library
* National Archives
* Khnko Aper Children's Library
* Avetik Isahakyan Central Library
* Yerevan Opera
* Sundukyan Theatre
* H. Tumanyan Puppet Theatre
* Stanislavski Russian Theatre
* Paronyan Musical Comedy Theatre
* H. Ghaplanyan Drama Theatre
* Komitas Chamber Music House
* Moscow Cinema
* Nairi Cinema
* Yerevan Circus
* National Gallery of Armenia
* Yerevan Vernissage
* National Centre for Aesthetics

Museums|

* History Museum of Armenia
* Charents Museum of Literature
* Yerevan History Museum
* Matenadaran
* Erebuni Museum
* Modern Art Museum
* House-Museum of A. Khachaturian
* Silva Kaputikyan House-Museum
* Yeghishe Charents House-Museum
* Sergei Parajanov Museum
* Ara Sargsyan and Hakob Kojoyan Museum
* Near East Art Museum
* Cafesjian Museum of Art
* ARF History Museum
* Aznavour Centre
* Komitas Museum
* Armenian Railways Museum
* Geological Museum

Education|

* Yerevan State University
* National University of Architecture and Construction
* State Medical University
* State Pedagogical University
* Komitas State Conservatory
* National Agrarian University
* National Polytechnic University
* Brusov State University of Languages
* State Institute of Theatre and Cinematography
* Institute of Physical Culture and Sport
* State Academy of Fine Arts
* State University of Economics
* Crisis Management State Academy
* Haybusak University
* American University of Armenia
* French University in Armenia
* Russian-Armenian University
* Vazgen Sargsyan Military University
* PhysMath School
* Mkhitar Sebastatsi School
* Anatole France French School
* QSI School
* Avedisian School
* Ayb School
* Chinese-Armenian Friendship School
* European University of Armenia
* Eurasia International University

Science
and technology|

* Yerevan Physics Institute
* National Academy of Sciences
* Institute of Mathematics of National Academy
* Yerevan Computer Research Institute
* CANDLE Synchrotron Institute
* Tumo Center for Technologies

Sport|

* Vazgen Sargsyan Rep. Stadium
* Hrazdan Stadium
* Yerevan Football Academy
* Tigran Petrosian Chess House
* H. Hayrapetyan Equestrian Centre
* Karen Demirchyan Complex
* Yerevan Velodrome
* Yerevan Figure Skating and Hockey Sports School

Transportation|

* Yerevan railway station
* Trolleybuses in Yerevan
* Erebuni Airport
* Zvartnots International Airport
* Yerevan Underground

Squares, streets
and bridges|

* Republic Square
* Freedom Square
* Garegin Nzhdeh Square
* Charles Aznavour Square
* Aram Street
* Abovyan Street
* Mashtots Avenue
* Sayat-Nova Avenue
* Baghramyan Avenue
* Tamanyan Street
* Komitas Avenue
* Liberty Avenue
* Northern Avenue
* Victory Bridge
* Hrazdan Gorge Aqueduct
* Great Bridge of Hrazdan
* Davtashen Bridge

Government|

* President's Residence
* Government House
* National Assembly Building
* National Security Service
* Yerevan City Hall
* Constitutional Court
* Police of Armenia
* Prosecutor General
* Central Bank of Armenia
* Court of Cassation

Precincts|

* Ajapnyak
* Arabkir
* Avan
* Davtashen
* Erebuni
* Kanaker-Zeytun
* Kentron
* Malatia-Sebastia
* Nork-Marash
* Nor Nork
* Nubarashen
* Shengavit

Category:Yerevan

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