YouTube Shorts

Sharing platform within YouTube since 2020-21

YouTube Shorts

Screenshot of the video player on February 6, 2024

Type of site

| Short-form
Headquarters| 901 Cherry Avenue
San Bruno, California,

United States

Area served| Worldwide (excluding blocked countries)
Owner| YouTube
Industry| Internet
URL| www.youtube.com/shorts
IPv6 support| Yes
Advertising| Google AdSense
Launched| September 15, 2020; 4 years ago (2020-09-15) (India)
July 13, 2021; 3 years ago (2021-07-13) (Worldwide)

Content license

| 1

YouTube Shorts is the short-form section of the online video-sharing platform YouTube.

YouTube Shorts are vertical videos that are of less than 180 seconds duration, and has various features for user interaction. Videos were limited to 60 seconds prior to September 2024. Creators earn money based on the amount of views they receive, or through Google Ads.[1]

As of May 2024, Shorts have collectively earned over 5 trillion views since the platform was made available to the general public on July 13th, 2021, including views that pre-date the YouTube Shorts feature.[2] The increased popularity of YouTube Shorts has led to concerns about addiction for especially teenagers.[3]

## History

[edit]

A 2022 video of Endeavour docking at the ISS in a format suitable for YouTube Shorts

YouTube's intent in the creation of YouTube Shorts in 2019 was to compete with TikTok,[4] an online video platform for short clips. The company started by experimenting with vertical videos up to a length of 30 seconds in their own section within the YouTube homepage.[5] This early beta was released only to a small number of people. Shortly after TikTok was banned in India on June 29, 2020, the YouTube Shorts beta was made available in India on September 15, 2020.[6] In March 2021, the beta was released in the U.S. and was later globally released on July 13, 2021.[7][8]

In August 2022, YouTube announced plans to make the Shorts feature available on its smart TV app.[9] In December, YouTube published its annual blog post documenting the top videos and creators of the year, with Shorts receiving its own section of the post for the first time.[10]

At the annual Made on YouTube event in New York on September 21, 2023, Google announced YouTube Create, a video editing app designed for YouTube creators, in order to facilitate the growth of Shorts. At launch, the app was only available on Android.[11][12]

In November 2024, YouTube announced that Shorts would be able to be up to 3 minutes, and from then on all vertical videos 3 minutes of length or shorter would be turned into Shorts.[13][14][15]

In March 2025, TikTok users have created a trend planning to "colonize" YouTube Shorts on March 25, due to a phenomenon known as "meme drought".[16][17][18]

## Features

[edit]

YouTube Shorts presents user-generated vertical or square videos up to 180 seconds long.[19][20][21] It allows users to add licensed music and on-screen captions.[6] Viewers can scroll through an endless feed of videos algorithmically tailored for the user.[7][22] Although intended to be watched on smartphones, YouTube Shorts can be viewed on all other devices.[23]

YouTube Shorts includes features that are similar to those of TikTok, such as live videos, “collabs”, easy editing tools, and playlists.[4] It also includes tools that edit long-form YouTube videos into YouTube Shorts.[4] YouTube Shorts offers creators the ability to interact with viewers by responding to comments with additional videos, a feature primarily made popular by TikTok.[24] Shorts creators can also use stickers to interact with their audience through formats such as Q&As.[4] The Financial Times reports that fewer than 10 percent of creators use YouTube's editing tools for Shorts.[25] Many use TikTok's tools instead, though videos with TikTok branding are downgraded from YouTube's platform.[25]

YouTube Shorts added a feature that sends default reminders to users ages 13 to 17 to take a break or go to bed due to the increase in young users. There is currently no measure to restrict the use of the application.[3]

## Usage

[edit]

Since its inception in 2019, the usage of YouTube Shorts has continuously increased. In September 2022, Alphabet announced that YouTube Shorts generated over 30 billion views daily.[1] The number of monthly users also increased from 1.5 billion in 2022 to 2 billion as of 2023.[3]

The popularity of YouTube Shorts has caused some concerns within the company, with some believing that it will "cannibalize" YouTube's long-form video content. YouTube's official response is that Shorts is designed to be an additional format option for creators.[25]

A recent study from UNIL, Indiana University and Google revealed that YouTube Shorts is taking over regular videos as they are more frequent. However, they mostly target entertaining content and regular videos still outperform Shorts in education and politics related content.[26]

## Monetization

[edit]

In August 2021, YouTube released the YouTube Shorts fund, a system in which the top Shorts creators could get paid for their work. YouTube described this as a way to "monetize and reward creators for their content" and said it would be a $100 million fund distributed throughout 2021 and 2022, similar to TikTok's $1 billion creator fund.[27] YouTube told The Hollywood Reporter that the fund is "just a stopgap until YouTube develops a long-term monetization and support tool for short-form creators".[28][29][30][31]

In September 2022, YouTube announced that Shorts would become part of the YouTube Partner Program starting in February 2023.[1][32][33] The program allows eligible creators to receive a share of the ad revenue.[1] Partnered YouTube channels can also utilize the 'members' and 'supers' features that allow users to pay a monthly subscription for the content or a one time donation respectively.[34]

YouTube Shorts creators receive a percentage of ad money earned on ads that play before and after their videos similar to YouTube. Creators on YouTube Shorts earn 45 percent of the ad money, while creators on YouTube earn 55 percent.[35]

According to the YouTube policies, creators who upload content with some degree of copyright infringement, non-original content, or other violations of the community guidelines will not be eligible for monetization.[36]

## Health risks

[edit]

Researchers from the Guizhou University of Finance and Economics and Western Michigan University found that short-form videos like YouTube Shorts and TikTok may make it easier for young adults and children to develop addictive behavior because short-form videos provide "short bursts of thrills."[37] These researchers found that college students in the U.S. and China watch short-form videos for entertainment, knowledge, and to build social identities.[3]

The Wall Street Journal reported that some parents are concerned about the effects of short-form videos on their children, as there is no way to disable YouTube Shorts or set limits. When children watch short-form videos, they learn to expect continual stimulation and fast-paced changes, which can cause problems when engaging in activities that require greater focus, such as reading.[3]

Recent studies highlighted the connection between short-form videos such as YouTube Shorts and the brain's reward system, specifically dopamine release. According to Dr. Anna Lembke, a psychiatrist and chief of Stanford University's dual diagnosis addiction clinic, brief attention-grabbing videos act as powerful stimuli triggering dopamine surges akin to other addictive behaviors.[38] The rapid and easily consumable nature of short-form videos can elicit high levels of dopamine; since dopamine serves as a motivator rather than a direct source of pleasure, individuals are compelled to seek rewarding activities and become addicted to them. Such neurochemical responses lead to addictive patterns and behaviors, entering a vicious cycle. Digital addiction can lead to shorter attention spans and slower cognitive processing.

## References

[edit]

1. ^ a b c d Pierce, David (September 16, 2022). "YouTube is turning on the money hose for Shorts — and taking on TikTok for real". The Verge. Archived from the original on November 9, 2023. Retrieved November 9, 2023.
2. ^ Spangler, Todd (January 25, 2022). "YouTube Shorts Tops 5 Trillion Views to Date, Platform to Test Shopping and Branded Content for TikTok-Style Videos". Variety. Archived from the original on May 2, 2022. Retrieved February 17, 2022.
3. ^ a b c d e Jargon, Julie (August 12, 2023). "This Was Supposed to be the Antidote for TikTok Brain. It's Just as Bad". The Wall Street Journal. ISSN 0099-9660. Archived from the original on November 9, 2023. Retrieved November 9, 2023.
4. ^ a b c d "YouTube's Shorts already rivals TikTok with 2 billion views per month. Now it has 'collabs,' stickers for audience participation and other new features". Yahoo Finance. August 1, 2023. Archived from the original on November 9, 2023. Retrieved November 9, 2023.
5. ^ "YouTube test features and experiments - YouTube Community". Archived from the original on March 7, 2020.
6. ^ a b "YouTube Shorts launches in India after Delhi TikTok ban". The Guardian. September 15, 2020. Archived from the original on February 9, 2021. Retrieved February 15, 2022.
7. ^ a b Gartenberg, Chaim (March 18, 2021). "YouTube Shorts arrives in the US to take on TikTok, but the beta is still half-baked". The Verge. Archived from the original on May 30, 2022. Retrieved February 15, 2022.
8. ^ Spangler, Todd (July 13, 2021). "YouTube Shorts, Video Giant's TikTok Copycat, Is Rolling Out in 100-Plus Countries". Archived from the original on December 16, 2022. Retrieved December 16, 2022.
9. ^ "YouTube set to launch short-form video app Shorts on its smart TV". Mid-day. August 24, 2022. Archived from the original on August 29, 2022. Retrieved August 29, 2022.
10. ^ "A year on YouTube: 2022's top trending videos & creators in the US". blog.youtube. Archived from the original on December 16, 2022. Retrieved December 16, 2022.
11. ^ Perez, Sarah (September 21, 2023). "YouTube debuts a new app, YouTube Create, for editing videos, adding effects and more". TechCrunch. Archived from the original on September 21, 2023. Retrieved September 26, 2023.
12. ^ Hayes, Dade (September 21, 2023). "YouTube Adds AI 'Dream Screen' As New Option For Shorts Creators". Deadline Hollywood. Archived from the original on September 21, 2023. Retrieved September 26, 2023.
13. ^ Hutchinson, Andrew. "YouTube Clarifies Shorts Changes, Expands Sponsored Content Tags". Social Media Today. Retrieved November 29, 2024.
14. ^ Cavender, Elena (October 3, 2024). "Not so short, YouTube Shorts announces 3-minute videos". Mashable. Retrieved November 29, 2024.
15. ^ "live mint".
16. ^ Glaze, Virginia (March 19, 2025). "TikTok plans to "colonize" YouTube Shorts in 'brain-rot' app takeover". Dexerto. Retrieved March 24, 2025.
17. ^ "TikTok users are going to "colonize" YouTube Shorts on March 25, filling it with trashy content. For what". dev.ua. March 20, 2025. Retrieved March 24, 2025.
18. ^ Weedston, Lindsey (March 18, 2025). "TikTok's 'YouTube Shorts colonization' campaign aims to flood the platform with brain rot on March 25". The Daily Dot. Retrieved March 24, 2025.
19. ^ Spangler, Todd (October 15, 2021). "YouTube Shorts at One Year: What the Video Giant Has Learned About the 60-Second Format — and What's Next". Archived from the original on August 7, 2022. Retrieved February 11, 2022.
20. ^ "How to Make YouTube Shorts: Everything You Need to Know". January 12, 2022. Archived from the original on June 30, 2022. Retrieved February 14, 2022.
21. ^ Ro. "YouTube Shorts soon to get custom voiceover feature like TikTok". GSMArena.com. Archived from the original on June 30, 2022. Retrieved November 9, 2023.
22. ^ "YouTube Shorts soon to get custom voiceover feature like TikTok". GSMArena.com. Archived from the original on June 30, 2022. Retrieved February 11, 2022.
23. ^ "YouTube Shorts – Competition for TikTok and Instagram Reels". IONOS Digitalguide. Archived from the original on July 1, 2022. Retrieved March 11, 2022.
24. ^ Keck, Catie (February 10, 2022). "YouTube is adding new ways for creators to make money with Shorts and shopping". The Verge. Archived from the original on June 3, 2023. Retrieved February 17, 2022.
25. ^ a b c Criddle, Cristina (September 3, 2023). "Shorts risks cannibalising core YouTube business, say senior staff". Financial Times. Archived from the original on November 9, 2023. Retrieved November 9, 2023.
26. ^ Violot, Caroline; Elmas, Tuğrulcan; Bilogrevic, Igor; Humbert, Mathias (May 21, 2024). "Shorts vs. Regular Videos on YouTube: A Comparative Analysis of User Engagement and Content Creation Trends". Proceedings of the 16th ACM Web Science Conference. WEBSCI '24. New York, NY, USA: Association for Computing Machinery: 213–223\. arXiv:2403.00454. doi:10.1145/3614419.3644023. ISBN 979-8-4007-0334-8.
27. ^ "YouTube Launches New $100 Million Fund for Shorts Creators, Adds New Creative Tools for Shorts Clips". Social Media Today. Archived from the original on February 14, 2022. Retrieved February 14, 2022.
28. ^ Kastrenakes, Jacob (August 3, 2021). "YouTube creators can now get $10,000 per month for making Shorts". The Verge. Archived from the original on February 20, 2022. Retrieved February 20, 2022.
29. ^ Chan, J. Clara (August 26, 2021). "TikTok Creators Turn to YouTube Shorts Amid "Insane" Subscriber Growth". The Hollywood Reporter. Archived from the original on February 20, 2022. Retrieved February 20, 2022.
30. ^ YouTube Creators (August 3, 2021). "YouTube Shorts Fund". YouTube. Archived from the original on February 19, 2022. Retrieved February 20, 2022.
31. ^ "New ways to earn on YouTube - YouTube Help". support.google.com. Archived from the original on December 16, 2022. Retrieved December 16, 2022.
32. ^ "YouTube Shorts monetization policies". YouTube Help. April 21, 2023. Archived from the original on April 21, 2023.
33. ^ Benjamin, Brandon. "YouTube Promotion Services". Retrieved June 28, 2023.
34. ^ "Turn on and manage Super Thanks - YouTube Help". support.google.com. Retrieved December 12, 2023.
35. ^ Grant, Nico (September 15, 2022). "YouTube Opens More Pathways for Creators to Make Money on the Platform". The New York Times. Archived from the original on November 9, 2023. Retrieved November 9, 2023.
36. ^ "YouTube Shorts monetization policies - YouTube Help". support.google.com. Archived from the original on April 21, 2023. Retrieved November 9, 2023.
37. ^ Zhang, Ning; Hazarika, Bidyut; Chen, Kuanchin; Shi, Yinan (August 1, 2023). "A cross-national study on the excessive use of short-video applications among college students". Computers in Human Behavior. 145: 107752. doi:10.1016/j.chb.2023.107752. ISSN 0747-5632. Archived from the original on November 29, 2023. Retrieved November 9, 2023.
38. ^ Waters, Jamie (August 22, 2021). "Constant craving: how digital media turned us all into dopamine addicts". The Observer. ISSN 0029-7712. Archived from the original on May 8, 2024. Retrieved January 10, 2024.

## External links

[edit]

* Official website
* YouTube Creators page
* New Features and Updates for Shorts Viewers & Creators

* v
* t
* e

YouTube

* Google (parent)
* History
* Social impact

People|

| Current|

* Neal Mohan (CEO)
* Lyor Cohen

|

Former|

* Steve Chen (founder)
* Chad Hurley (founder & CEO)
* Salar Kamangar (CEO)
* Susan Wojcicki (CEO)
* Jawed Karim (founder)
* Susanne Daniels
* Robert Kyncl (CBO)
* Udi Manber
* Yu Pan

Channels|

* Most-subscribed channels
* Most-viewed channels
* Multi-channel network (list)
* Official channel
* Original channels

Culture and
videos|

* Apology
* Beauty
* BookTube
* BreadTube
* Creator Awards
* Draw My Life
* Let's Play
* "Me at the zoo"
* PewDiePie vs T-Series
* Reply girl
* StudyTube
* Viral video
* YouTube poop
* YouTube Rewind
* 2018
* 2019
* YouTuber
* list
* VTuber

Lists|

* Most-viewed videos
* Arabic music videos
* Chinese music videos
* French music videos
* Indian videos
* Pakistani videos
* Most-liked videos
* Most-disliked videos

Criticism|

* Censorship
* Copyright issues
* Content ID
* Copyright strike
* Viacom International Inc. v. YouTube, Inc.
* Moderation
* Channel suspensions
* Elsagate
* Fantastic Adventures scandal
* Garcia v. Google, Inc.
* Kohistan video case
* Korean backdoor advertisement controversy
* Lenz v. Universal Music Corp.
* Privacy
* Reactions to Innocence of Muslims
* Slovenian government incident

Apps and services|

* BrandConnect
* Kids
* Music
* Premium
* original programming
* Shorts
* Studio
* TV
* VR

Events|

* Awards
* CNN/YouTube presidential debates
* Comedy Week
* Creator Clash
* KSI vs Logan Paul
* rematch
* Live
* Music Awards
* 2013
* 2015
* Open Sauce
* Playlist Live
* Project for Awesome
* Sidemen Charity Match
* Social in the City
* Streamy Awards
* Space Lab
* Symphony Orchestra
* Internet Symphony No. 1
* Mothership
* Tubecon
* VidCon

Related|

* Censorship of YouTube
* Germany
* YouTube Select
* Headquarters shooting
* In education
* Vevo
* YouTube downloaders
* YouTube Instant
* YouTube Space
* YouTube Theater

* Category

* v
* t
* e

Google

a subsidiary of Alphabet

Company

| Divisions|

* AI
* Area 120
* ATAP
* Brain
* China
* Cloud Platform
* Energy
* Google.org
* Crisis Response
* Health
* Registry

|

Subsidiaries|

| Active|

* Security Operations
* DeepMind
* Fitbit
* ITA Software
* Jigsaw
* Looker
* Mandiant
* Owlchemy Labs

|

Defunct|

* Actifio
* Adscape
* Akwan Information Technologies
* Anvato
* Apigee
* BandPage
* Bitium
* BufferBox
* Crashlytics
* Dodgeball
* DoubleClick
* Dropcam
* Endoxon
* Flutter
* Global IP Solutions
* Green Throttle Games
* GreenBorder
* Gridcentric
* ImageAmerica
* Impermium
* Invite Media
* Kaltix
* Marratech
* Meebo
* Metaweb
* Neotonic Software
* Neverware
* Nik Software
* Orbitera
* Pyra Labs
* Quest Visual
* Reqwireless
* RightsFlow
* Sidewalk Labs
* SlickLogin
* Titan Aerospace
* Typhoon Studios
* Urban Engines
* Vicarious
* Viewdle
* Wavii
* Wildfire Interactive
* YouTube Next Lab and Audience Development Group

Programs|

* Business Groups
* Computing University Initiative
* Contact Lens
* Content ID
* CrossCheck
* Data Liberation Front
* Data Transfer Project
* Developer Expert
* DigiKavach
* DigiPivot
* Digital Garage
* Digital News Initiative
* Digital Unlocked
* Dragonfly
* Founders' Award
* Free Zone
* Get Your Business Online
* Google for Education
* Google for Startups
* Living Stories
* Made with Code
* News Lab
* PowerMeter
* Privacy Sandbox
* Project Nightingale
* Project Nimbus
* Project Sunroof
* Project Zero
* Quantum Artificial Intelligence Lab
* RechargeIT
* Sensorvault
* Silicon Initiative
* Solve for X
* Street View Trusted
* Student Ambassador Program
* Vevo
* YouTube BrandConnect
* YouTube Creator Awards
* YouTube Select
* YouTube Original Channel Initiative
* Year in Search
* YouTube Rewind
* 2018
* 2019

Events|

* AlphaGo versus Fan Hui
* AlphaGo versus Lee Sedol
* AlphaGo versus Ke Jie
* Android Developer Challenge
* Android Developer Day
* Android Developer Lab
* CNN/YouTube presidential debates
* Code-in
* Code Jam
* Developer Day
* Developers Live
* Doodle4Google
* Future of Go Summit
* G-Day
* Hash Code
* I/O
* Lunar X Prize
* Mapathon
* Science Fair
* Summer of Code
* World Chess Championship 2024
* YouTube Awards
* YouTube Comedy Week
* YouTube Live
* YouTube Music Awards
* 2013
* 2015
* YouTube Space Lab
* YouTube Symphony Orchestra

Infrastructure|

* 111 Eighth Avenue
* Android lawn statues
* Androidland
* Barges
* Binoculars Building
* Central Saint Giles
* Chelsea Market
* Chrome Zone
* Data centers
* GeoEye-1
* Googleplex
* Ivanpah Solar Power Facility
* James R. Thompson Center
* King's Cross
* Mayfield Mall
* Pier 57
* Sidewalk Toronto
* St. John's Terminal
* Submarine cables
* Dunant
* Grace Hopper
* Unity
* WiFi
* YouTube Space
* YouTube Theater

People|

| Current|

* Krishna Bharat
* Vint Cerf
* Jeff Dean
* John Doerr
* Sanjay Ghemawat
* Al Gore
* John L. Hennessy
* Urs Hölzle
* Salar Kamangar
* Ray Kurzweil
* Ann Mather
* Alan Mulally
* Rick Osterloh
* Sundar Pichai (CEO)
* Ruth Porat (CFO)
* Rajen Sheth
* Hal Varian
* Neal Mohan

|

Former|

* Andy Bechtolsheim
* Sergey Brin (co-founder)
* David Cheriton
* Matt Cutts
* David Drummond
* Alan Eustace
* Timnit Gebru
* Omid Kordestani
* Paul Otellini
* Larry Page (co-founder)
* Patrick Pichette
* Eric Schmidt
* Ram Shriram
* Amit Singhal
* Shirley M. Tilghman
* Rachel Whetstone
* Susan Wojcicki

Criticism|

| General|

* Censorship
* DeGoogle
* FairSearch
* "Google's Ideological Echo Chamber"
* No Tech for Apartheid
* Privacy concerns
* Street View
* YouTube
* Worker organization
* Alphabet Workers Union
* YouTube copyright issues

|

Incidents|

* Backdoor advertisement controversy
* Blocking of YouTube videos in Germany
* Data breach
* Elsagate
* Fantastic Adventures scandal
* Kohistan video case
* Reactions to Innocence of Muslims
* San Francisco tech bus protests
* Services outages
* Slovenian government incident
* Walkouts
* YouTube headquarters shooting

Other|

* Android apps
* April Fools' Day jokes
* Doodles
* Doodle Champion Island Games
* Magic Cat Academy
* Easter eggs
* History
* Gmail
* Search
* YouTube
* Logo
* Material Design
* Mergers and acquisitions

Development

| Software|

| A–C|

* Accelerated Linear Algebra
* AMP
* Actions on Google
* ALTS
* American Fuzzy Lop
* Android Cloud to Device Messaging
* Android Debug Bridge
* Android NDK
* Android Runtime
* Android SDK
* Android Studio
* Angular
* AngularJS
* Apache Beam
* APIs
* App Engine
* App Inventor
* App Maker
* App Runtime for Chrome
* AppJet
* Apps Script
* AppSheet
* ARCore
* Base
* Bazel
* BeyondCorp
* Bigtable
* BigQuery
* Bionic
* Blockly
* Borg
* Caja
* Cameyo
* Chart API
* Charts
* Chrome Frame
* Chromium
* Blink
* Closure Tools
* Cloud Connect
* Cloud Dataflow
* Cloud Datastore
* Cloud Messaging
* Cloud Shell
* Cloud Storage
* Code Search
* Compute Engine
* Cpplint

|

D–N|

* Dalvik
* Data Protocol
* Dialogflow
* Exposure Notification
* Fast Pair
* Fastboot
* Federated Learning of Cohorts
* File System
* Firebase
* Firebase Cloud Messaging
* FlatBuffers
* Flutter
* Freebase
* Gadgets
* Ganeti
* Gears
* Gerrit
* GLOP
* gRPC
* Gson
* Guava
* Guetzli
* Guice
* gVisor
* GYP
* JAX
* Jetpack Compose
* Keyhole Markup Language
* Kubernetes
* Kythe
* LevelDB
* Lighthouse
* Looker Studio
* lmctfy
* MapReduce
* Mashup Editor
* Matter
* Mobile Services
* Namebench
* Native Client
* Neatx
* Neural Machine Translation
* Nomulus

O–Z|

* Open Location Code
* OpenRefine
* OpenSocial
* Optimize
* OR-Tools
* Pack
* PageSpeed
* Piper
* Plugin for Eclipse
* Polymer
* Programmable Search Engine
* Project IDX
* Project Shield
* Public DNS
* reCAPTCHA
* RenderScript
* SafetyNet
* SageTV
* Schema.org
* Search Console
* Shell
* Sitemaps
* Skia Graphics Engine
* Spanner
* Sputnik
* Stackdriver
* Swiffy
* Tango
* TensorFlow
* Tesseract
* Test
* Translator Toolkit
* Urchin
* UTM parameters
* V8
* VirusTotal
* VisBug
* Wave Federation Protocol
* Weave
* Web Accelerator
* Web Designer
* Web Server
* Web Toolkit
* Webdriver Torso
* WebRTC

Operating systems|

* Android
* Cupcake
* Donut
* Eclair
* Froyo
* Gingerbread
* Honeycomb
* Ice Cream Sandwich
* Jelly Bean
* KitKat
* Lollipop
* Marshmallow
* Nougat
* Oreo
* Pie
* 10
* 11
* 12
* 13
* 14
* 15
* 16
* version history
* smartphones
* Android Automotive
* Android Go
* devices
* Android Things
* Android TV
* devices
* Android XR
* ChromeOS
* ChromiumOS
* Fuchsia
* Glass OS
* gLinux
* Goobuntu
* TV
* Wear OS

Language models|

* BERT
* Chinchilla
* DreamBooth
* Gemini
* LaMDA
* PaLM
* T5
* VideoPoet
* XLNet

Neural networks|

* EfficientNet
* Gato
* Inception
* MobileNet
* Transformer
* WaveNet

Computer programs|

* AlphaDev
* AlphaFold
* AlphaGeometry
* AlphaGo
* AlphaGo Zero
* AlphaStar
* AlphaZero
* Master
* MuZero

Formats and codecs|

* AAB
* APK
* AV1
* iLBC
* iSAC
* libvpx
* Lyra
* Protocol Buffers
* VP3
* VP6
* VP8
* VP9
* WebM
* WebP
* WOFF2

Programming languages|

* Carbon
* Dart
* Go
* Sawzall

Search algorithms|

* Googlebot
* Hummingbird
* Mobilegeddon
* PageRank
* matrix
* Panda
* Penguin
* Pigeon
* RankBrain

Domain names|

* .app
* .dev
* .google
* .zip
* g.co
* google.by

Typefaces|

* Croscore
* Noto
* Product Sans
* Roboto

Software

| A|

* Aardvark
* Account
* Dashboard
* Takeout
* Ad Manager
* AdMob
* Ads
* AdSense
* Affiliate Network
* Alerts
* Allo
* Analytics
* Android Auto
* Android Beam
* Answers
* Apture
* Arts & Culture
* Assistant
* Attribution
* Authenticator

|

* BebaPay
* BeatThatQuote.com
* Blog Search
* Blogger
* Body
* Bookmarks
* Books
* Ngram Viewer
* Browser Sync
* Building Maker
* Bump
* BumpTop
* Buzz

* Calendar
* Cast
* Catalogs
* Chat
* Checkout
* Chrome
* Chrome Apps
* Chrome Experiments
* Chrome Remote Desktop
* Chrome Web Store
* Classroom
* Cloud Print
* Cloud Search
* Contacts
* Contributor
* Crowdsource
* Currents (social app)
* Currents (news app)

* Data Commons
* Dataset Search
* Desktop
* Dictionary
* Digital Wellbeing
* Dinosaur Game
* Directory
* Docs
* Docs Editors
* Domains
* Drawings
* Drive
* Duo

* Earth
* Etherpad
* Expeditions
* Express

* Family Link
* Fast Flip
* FeedBurner
* fflick
* Fi Wireless
* Finance
* Files
* Find My Device
* Fit
* Fitbit
* Flights
* Flu Trends
* Fonts
* Forms
* Friend Connect
* Fusion Tables

* Gboard
* Gemini
* Gesture Search
* Gizmo5
* Google+
* Gmail
* Goggles
* GOOG-411
* Grasshopper
* Groups

* Hangouts
* Helpouts

* iGoogle
* Images
* Image Labeler
* Image Swirl
* Inbox by Gmail
* Input Tools
* Japanese Input
* Pinyin
* Insights for Search

* Jaiku
* Jamboard

* Kaggle
* Keep
* Knol

* Labs
* Latitude
* Lens
* Like.com
* Live Transcribe
* Lively

* Map Maker
* Maps
* Maps Navigation
* Marketing Platform
* Meet
* Messages
* Moderator
* My Tracks

* Nearby Share
* News
* News & Weather
* News Archive
* Notebook
* NotebookLM
* Now

* Offers
* One
* One Pass
* Opinion Rewards
* Orkut
* Oyster

* Panoramio
* PaperofRecord.com
* Patents
* Page Creator
* Pay (mobile app)
* Pay (payment method)
* Pay Send
* People Cards
* Person Finder
* Personalized Search
* Photomath
* Photos
* Picasa
* Picasa Web Albums
* Picnik
* Pixel Camera
* Play
* Play Books
* Play Games
* Play Music
* Play Newsstand
* Play Pass
* Play Services
* Podcasts
* Poly
* Postini
* PostRank
* Primer
* Project Starline
* Public Alerts
* Public Data Explorer

* Question Hub
* Quick, Draw!
* Quick Search Box
* Quick Share
* Quickoffice

* Read Along
* Reader
* Reply

* Safe Browsing
* SageTV
* Santa Tracker
* Schemer
* Scholar
* Search
* AI Overviews
* Knowledge Graph
* SafeSearch
* Searchwiki
* Sheets
* Shoploop
* Shopping
* Sidewiki
* Sites
* Slides
* Snapseed
* Socratic
* Softcard
* Songza
* Sound Amplifier
* Spaces
* Sparrow (chatbot)
* Sparrow (email client)
* Speech Recognition & Synthesis
* Squared
* Stadia
* Station
* Store
* Street View
* Surveys
* Sync

* Tables
* Talk
* TalkBack
* Tasks
* Tenor
* Tez
* Tilt Brush
* Toolbar
* Toontastic 3D
* Translate
* Travel
* Trendalyzer
* Trends
* TV

* URL Shortener

* Video
* Vids
* Voice
* Voice Access
* Voice Search

* Wallet
* Wave
* Waze
* WDYL
* Web Light
* Where Is My Train
* Widevine
* Wiz
* Word Lens
* Workspace
* Workspace Marketplace

* YouTube
* YouTube Kids
* YouTube Music
* YouTube Premium
* YouTube Shorts
* YouTube Studio
* YouTube TV
* YouTube VR

Hardware

| Pixel|

| Smartphones|

* Pixel (2016)
* Pixel 2 (2017)
* Pixel 3 (2018)
* Pixel 3a (2019)
* Pixel 4 (2019)
* Pixel 4a (2020)
* Pixel 5 (2020)
* Pixel 5a (2021)
* Pixel 6 (2021)
* Pixel 6a (2022)
* Pixel 7 (2022)
* Pixel 7a (2023)
* Pixel Fold (2023)
* Pixel 8 (2023)
* Pixel 8a (2024)
* Pixel 9 (2024)
* Pixel 9 Pro Fold (2024)
* Pixel 9a (2025)

|

Smartwatches|

* Pixel Watch (2022)
* Pixel Watch 2 (2023)
* Pixel Watch 3 (2024)

Tablets|

* Pixel C (2015)
* Pixel Slate (2018)
* Pixel Tablet (2023)

Laptops|

* Chromebook Pixel (2013–2015)
* Pixelbook (2017)
* Pixelbook Go (2019)

Other|

* Pixel Buds (2017–present)

Nexus|

| Smartphones|

* Nexus One (2010)
* Nexus S (2010)
* Galaxy Nexus (2011)
* Nexus 4 (2012)
* Nexus 5 (2013)
* Nexus 6 (2014)
* Nexus 5X (2015)
* Nexus 6P (2015)

|

Tablets|

* Nexus 7 (2012)
* Nexus 10 (2012)
* Nexus 7 (2013)
* Nexus 9 (2014)

Other|

* Nexus Q (2012)
* Nexus Player (2014)

Other|

* Android Dev Phone
* Android One
* Cardboard
* Chromebit
* Chromebook
* Chromebox
* Chromecast
* Clips
* Daydream
* Fitbit
* Glass
* Liftware
* Liquid Galaxy
* Nest
* smart speakers
* Thermostat
* Wifi
* Play Edition
* Project Ara
* OnHub
* Pixel Visual Core
* Project Iris
* Search Appliance
* Sycamore processor
* Tensor
* Tensor Processing Unit
* Titan Security Key

* v
* t
* e

Litigation

Advertising|

* Feldman v. Google, Inc. (2007)
* Rescuecom Corp. v. Google Inc. (2009)
* Goddard v. Google, Inc. (2009)
* Rosetta Stone Ltd. v. Google, Inc. (2012)
* Google, Inc. v. American Blind & Wallpaper Factory, Inc. (2017)
* Jedi Blue

Antitrust|

* European Union (2010–present)
* United States v. Adobe Systems, Inc., Apple Inc., Google Inc., Intel Corporation, Intuit, Inc., and Pixar (2011)
* Umar Javeed, Sukarma Thapar, Aaqib Javeed vs. Google LLC and Ors. (2019)
* United States v. Google LLC (2020)
* United States v. Google LLC (2023)

Intellectual
property|

* Perfect 10, Inc. v. Amazon.com, Inc. (2007)
* Viacom International Inc. v. YouTube, Inc. (2010)
* Lenz v. Universal Music Corp.(2015)
* Authors Guild, Inc. v. Google, Inc. (2015)
* Field v. Google, Inc. (2016)
* Google LLC v. Oracle America, Inc. (2021)
* Smartphone patent wars

Privacy|

* Rocky Mountain Bank v. Google, Inc. (2009)
* Hibnick v. Google, Inc. (2010)
* United States v. Google Inc. (2012)
* Judgement of the German Federal Court of Justice on Google's autocomplete function (2013)
* Joffe v. Google, Inc. (2013)
* Mosley v SARL Google (2013)
* Google Spain v AEPD and Mario Costeja González (2014)
* Frank v. Gaos (2019)

Other|

* Garcia v. Google, Inc. (2015)
* Google LLC v Defteros (2020)
* Epic Games v. Google (2021)
* Gonzalez v. Google LLC (2022)

Related

| Concepts|

* Beauty YouTuber
* BookTube
* BreadTube
* "Don't be evil"
* Gayglers
* Google as a verb
* Google bombing
* 2004 U.S. presidential election
* Google effect
* Googlefight
* Google hacking
* Googleshare
* Google tax
* Googlewhack
* Googlization
* Illegal flower tribute
* Objectives and key results
* Rooting
* Search engine manipulation effect
* Side project time
* Sitelink
* Site reliability engineering
* StudyTube
* VTuber
* YouTube Poop
* YouTuber
* list

|

Products|

| Android|

* Booting process
* Custom distributions
* Features
* Recovery mode
* Software development

|

Street View coverage|

* Africa
* Antarctica
* Asia
* Israel
* Europe
* North America
* Canada
* United States
* Oceania
* South America
* Argentina
* Chile
* Colombia

YouTube|

* Copyright strike
* Education
* Features
* Moderation
* Most-disliked videos
* Most-liked videos
* Most-subscribed channels
* Most-viewed channels
* Most-viewed videos
* Arabic music videos
* Chinese music videos
* French music videos
* Indian videos
* Pakistani videos
* Official channel
* Social impact
* Suspensions
* YouTube Premium original programming

Other|

* Gmail interface
* Maps pin
* Most downloaded Google Play applications
* Stadia games

Documentaries|

* AlphaGo
* Google: Behind the Screen
* Google Maps Road Trip
* Google and the World Brain
* The Creepy Line

Books|

* Google Hacks
* The Google Story
* Google Volume One
* Googled: The End of the World as We Know It
* How Google Works
* I'm Feeling Lucky
* In the Plex
* The Google Book
* The MANIAC

Popular culture|

* Google Feud
* Google Me (film)
* "Google Me" (Kim Zolciak song)
* "Google Me" (Teyana Taylor song)
* Is Google Making Us Stupid?
* Proceratium google
* Matt Nathanson: Live at Google
* The Billion Dollar Code
* The Internship
* Where on Google Earth is Carmen Sandiego?

Other|

* "Attention Is All You Need"
* elgooG
* Generative pre-trained transformer
* "Me at the zoo"
* Predictions of the end
* Relationship with Wikipedia
* "Reunion"
* Robot Constitution

Italics denote discontinued products.

* Category
* Outline

*[v]: View this template
*[t]: Discuss this template
*[e]: Edit this template