Meama (coffee company)

Meama

Industry| Beverage industry
Founded| 2016; 7 years ago (2016)
Headquarters| Tbilisi, Georgia

Key people

* Luka Kapanadze (CEO)
* Guka Topuridze (Deputy CEO)
* Natia Chomakhashvili (CMO)

Website|

* meama.ge/ka/home
* meama.business/ka

Meama is a Georgian capsule coffee producing company based in Tbilisi, Georgia.[1] It is best known as the only coffee capsule brand in Europe to have offered this beverage in both European and American formats. The company imports green coffee beans from 18 coffee-producing countries and offers 7 blends of high-quality coffee available in different flavors.[2]

Meama is a Georgian company that changes the centuries-old tradition of drinking coffee. We bring high-quality beans from around the world to our innovative Tbilisi factory, where we roast and grind them to rigorous quality standards. Only the finest single-origin roasts and custom blends make it into Meama capsules, which are factory-sealed for great taste and ready to brew you a life-changing cup of coffee in seconds.[3]

Meama Coffee Factory won the ‘Best Industrial Building’ award in 2019, followed by the ‘Best Office Space’ award in 2020.

## Contents

* 1 History
* 2 Sales Channels
* 3 Products & Services
* 4 Partners
* 5 Awards and Milestones
* 6 In the media
* 7 References
* 8 External links

## History[edit]

Meama was founded in 2016, its Chief Executive Officer is Luka Kapanadze. Meama production facility is spread over 30,000 square meters and is ISO 9001 and ISO 22000 certified. Known for its infrastructure, Meama was built by the Georgian construction company Unix Development. Giorgi Khmaladze is the architect of the building.

Each product of Meama is made by professional technologists, using modern technology and equipment of European quality. Meama imports green coffee beans from 18 coffee producing countries, including Ethiopia, Kenya, Tanzania, Brazil, Colombia, Cuba, Ecuador, Nicaragua, Guatemala, Honduras, and Peru.

Factory is automated and managed by a computer-controlled system, which minimizes the need for human resources. In addition, the company has introduced an enterprise resource planning (ERP) program, which increases efficiency and profitability.

Meama has 710+ partner companies, 430+ offices, and 280+ associations with hotels, restaurants, and cafes.

## Sales Channels[edit]

Meama has its own online store, - brand shops, takeaway coffee shops and innovative B2B solutions for coffee consumption.

Meama’s online store offers consumers detailed information about coffee capsules with products delivered all over Georgia. The coffee brand also allows customers to visit its brand- shops, where- they can taste different coffee flavors - and make their desired selection with the help of Meama ambassadors.

Meama also has an innovative vending machine called "Dropper" meant for large offices and “Mini-Dropper” for small offices. The machine is controlled by a smartphone using QR technology, where customers can easily buy the right capsule and make aromatic coffee in a few seconds. The Dropper can hold 1000+ American and European format capsules.

Meama’s takeaway concept coffee shop “Meama Collect” - offers customers the opportunity to purchase Meama coffee capsules alongside coffee and tea based cocktails.

## Products & Services[edit]

The whole process of capsule creation – starting from the coffee beans ending with the final packaging takes place in Meama factory. In order to guarantee the stability of taste of the capsules, we constantly control the quality, color and size of each coffee particle to make sure that all the results are reproduced properly.

Meama uses innovative machines and offers personalized services in both American and European formats.

In the American format, customers can expect 13 different blends with 9 unique flavors: green and black classic tea, green and black Earl Grey, and flavors of black tea: Creme Brulee, Mango Carabao, Chocolate Bar, Berry Hibiscus, and Ginger Mint. The European format has two varieties—Espresso and Lungo, which are offered in 14 different blends, including Decaf.

Some of the cocktails offered at Meama Collect include Strawberry Latte, Cheesecake Cappuccino, Caramel with Coffee Ice, Citrus Iced coffee, Iced Latte with Cookies, Chocolate and Banana Frappe, Caramel and Banana Frappe, Iced Americano and etc.

Meama offers 24-hour technical support and free delivery service.

## Partners[edit]

Meama has partnered with TBC Bank, Lopota, Gulf, Crosty, 800 vintages, Redberry, Kvareli Lake, betlive.com, Episode, Pasha Bank, Nexia International, Majorel, Unix Development, Dugladze, and Carrefour, to name a few.

## Awards and Milestones[edit]

In 2019, - Meama Coffee Factory emerged as the grand prize winner of the Archdaily & Strelka Awards in the ‘Best Industrial Building’ category. In 2020, Meama was named the ‘Best Office Space’ by the Architizer Awards.

Meama’s QR technology Dropper has also won the international contest ‘A'Design Award and Competition’ in the category ‘Design of Devices’ for office and corporate space.[4]

## In the media[edit]

## References[edit]

1. ↑ "Meama (Company)". EverybodyWiki Bios & Wiki. Retrieved 25 May 2022.
2. ↑ "Meama Coffee". FSBPE. Retrieved 25 May 2022.
3. ↑ "Sharing the taste of progress with Georgia's most innovative coffee company". MoreSleep. Retrieved 25 May 2022.
4. ↑ Competition, A' Design Award &. "Meama Dropper Coffee Capsules Vending by Meama". competition.adesignaward.com. Retrieved 25 May 2022.

## External links[edit]

* Official Website
* Meama and Business
* Meama Coffee on Facebook
* Meama Coffee on Instagram