Yahoo!

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Yahoo! Inc.
Yahoo logo purple.png
Website www.yahoo.com
Company form Corporation
Ownership type Public, NasdaqGS - YHOO
Founded 1994, by Jerry Yang and David Filo
Headquarters 701 First Avenue
Sunnyvale , CA 94089
United States
Industry Technology
Product/Service web portal & Internet Services

Yahoo is an American web services provider. It is headquartered in Sunnyvale, California, and operated by the namesake company Yahoo! Inc., which is 90% owned by investment funds managed by Apollo Global Management and 10% by Verizon Communications.

It provides a web portal, search engine Yahoo Search, and related services, including My Yahoo, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports and its advertising platform, Yahoo Native.

Yahoo was established by Jerry Yang and David Filo in January 1994 and was one of the pioneers of the early Internet era in the 1990s.[1] However, its use declined in the 2010s as some of its services were discontinued, and it lost market share to Facebook and Google.[2][3]

History[edit]

Founding[edit]

Jerry Yang and David Filo, the founders of Yahoo
The Yahoo home page in 1994, when it was a directory, a search engine was added in 1995

In January 1994, Jerry Yang and David Filo were electrical engineering graduate students at Stanford University, when they created a website named "Jerry and David's guide to the World Wide Web".[4][5][6][7] The site was a human-edited web directory, organized in a hierarchy, as opposed to a searchable index of pages. In March 1994, "Jerry and David's Guide to the World Wide Web" was renamed "Yahoo!" and became known as the Yahoo Directory.[5][8][9][10][11] The "yahoo.com" domain was registered on January 18, 1995.[12]

The word "yahoo" is a backronym for "Yet Another Hierarchically Organized Oracle"[13] or "Yet Another Hierarchical Officious Oracle".[14] The term "hierarchical" described how the Yahoo database was arranged in layers of subcategories. The term "oracle" was intended to mean "source of truth and wisdom", and the term "officious", rather than being related to the word's normal meaning, described the many office workers who would use the Yahoo database while surfing from work. However, Filo and Yang insist they mainly selected the name because they liked the slang definition of a "yahoo" (used by college students in David Filo's native Louisiana in the late 1980s and early 1990s to refer to an unsophisticated, rural Southerner): "rude, unsophisticated, uncouth."[15] This meaning derives from the Yahoo race of fictional beings from Gulliver's Travels.

Yahoo was incorporated on March 2, 1995. In 1995, a search engine function, called Yahoo Search, was introduced. This allowed users to search Yahoo Directory.[16][17] Yahoo soon became the first popular online directory and search engine on the World Wide Web.[18]

Expansion[edit]

Map showing localized versions of Yahoo web portals, as of 2023
Yahoo sign at Times Square

Yahoo grew rapidly throughout the 1990s. Yahoo became a public company via an initial public offering in April 1996 and its stock price rose 600% within two years.[19] Like many search engines and web directories, Yahoo added a web portal, putting it in competition with services including Excite, Lycos, and America Online.[20] By 1998, Yahoo was the most popular starting point for web users,[21] and the human-edited Yahoo Directory the most popular search engine,[10] receiving 95 million page views per day, triple that of rival Excite.[19] It also made many high-profile acquisitions. Yahoo began offering free e-mail from October 1997 after the acquisition of RocketMail, which was then renamed to Yahoo Mail.[22] In 1998, Yahoo replaced AltaVista as the crawler-based search engine underlying the Directory with Inktomi.[23] Yahoo's two biggest acquisitions were made in 1999: Geocities for $3.6 billion[24] and Broadcast.com for $5.7 billion.[25]

Its stock price skyrocketed during the dot-com bubble, closing at an all-time high of $118.75/share on January 3, 2000. However, after the dot-com bubble burst, it reached a post-bubble low of $8.11 on September 26, 2001.[26]

Yahoo began using Google for search in June 2000.[27][28] Over the next four years, it developed its own search technologies, which it began using in 2004 partly using technology from its $280 million acquisition of Inktomi in 2002.[29] In response to Google's Gmail, Yahoo began to offer unlimited email storage in 2007. In 2008, the company laid off hundreds of people as it struggled from competition.[30]

In February 2008, Microsoft made an unsolicited bid to acquire Yahoo for $44.6 billion.[31][32] Yahoo rejected the bid, claiming that it "substantially undervalues" the company and was not in the interest of its shareholders. Although Microsoft increased its bid to $47 billion, Yahoo insisted on another 10%+ increase to the offer and Microsoft cancelled the offer in May 2008.[33][34][35][36]

Carol Bartz, who had no previous experience in Internet advertising, replaced Yang as CEO in January 2009.[37][38] In September 2011, after failing to meet targets, she was fired by chairman Roy J. Bostock; CFO Tim Morse was named as Interim CEO of the company.[39][40]

In April 2012, after the appointment of Scott Thompson as CEO, several key executives resigned, including chief product officer Blake Irving.[41][42] On April 4, 2012, Yahoo announced 2,000 layoffs,[43] or about 14% of its 14,100 workers by the end of year, expected to save around $375 million annually.[44] In an email sent to employees in April 2012, Thompson reiterated his view that customers should come first at Yahoo. He also completely reorganized the company.[45]

On May 13, 2012, Thompson was fired and was replaced on an interim basis by Ross Levinsohn, recently appointed head of Yahoo's new Media group. Several associates of Third Point Management, including Daniel S. Loeb were nominated to the board of directors.[46][45][47][48] Thompson's total compensation for his 130-day tenure with Yahoo was at least $7.3 million.[49]

On July 15, 2012, Marissa Mayer was appointed president and CEO of Yahoo, effective July 17, 2012.[50][51]

In June 2013, Yahoo acquired blogging site Tumblr for $1.1 billion in cash, with Tumblr's CEO and founder David Karp continuing to run the site.[52][53][54][55] In July 2013, Yahoo announced plans to open an office in San Francisco.[56]

On August 2, 2013, Yahoo acquired Rockmelt; its staff was retained, but all of its existing products were terminated.[57]

Data collated by comScore during July 2013 revealed that, during the month, more people in the U.S. visited Yahoo websites than Google; the first time that Yahoo outperformed Google since 2011.[58] The data did not count mobile usage, nor Tumblr.[59]

Mayer also hired Katie Couric to be the anchor of a new online news operation and started an online food magazine. However, by January 2014, doubts about Mayer's progress emerged when Mayer fired her own first major hire, Henrique de Castro.[60]

On December 12, 2014, Yahoo acquired video advertising provider BrightRoll for $583 million.[61]

On November 21, 2014, Yahoo acquired Cooliris.[62]

In August 2023, it was announced Yahoo had acquired the San Francisco-headquartered social investing platform, Commonstock.[63]

In April 2024, it was announced Yahoo had acquired the AI-driven news aggregator app, Artifact.[64]

Decline, security breaches, and sale[edit]

By December 2015, Mayer was criticized as performance declined.[65][66][67][68] Mayer was ranked as the least likable CEO in tech.[69][70]

On February 2, 2016, Mayer announced layoffs amounting to 15% of the Yahoo workforce.[71]

On July 25, 2016, Verizon Communications announced the acquisition of Yahoo's core Internet business for $4.83 billion.[72][73][74][75] The deal excluded Yahoo's 15% stake in Alibaba Group and 35.5% stake in Yahoo Japan.[76][77]

On February 21, 2017, as a result of the Yahoo data breaches, Verizon lowered its purchase price for Yahoo by $350 million and reached an agreement to share liabilities regarding the data breaches.[78][79]

On June 13, 2017, Verizon completed the acquisition of Yahoo and Marissa Mayer resigned.[80][81]

Yahoo, AOL, and HuffPost were to continue operating under their own names, under the umbrella of a new company, Oath Inc., later called Verizon Media.[82][83]

The parts of the original Yahoo! Inc. which were not purchased by Verizon Communications were renamed Altaba, which was later liquidated, making a final distribution in October 2020.[84]

In September 2021, investment funds managed by Apollo Global Management acquired 90% of Yahoo.[85][86]

In November 2021, Yahoo announced that it was ending operations in mainland China due to the increasingly challenging business and legal environment.[87] Previously, the company discontinued China Yahoo Mail on August 20, 2013.[88]

In 2023, Yahoo announced that it would cut 20% of its workforce. The move followed mass layoffs from other tech giants including Google, Microsoft, Twitter, Inc, Meta, and Amazon. The company is set to lay off roughly 1,000 staff members of their 8,600 workers.[89]

Chief executive officers[edit]

As of 2021, eleven chief executives and interim leaders have led the Yahoo companies since 1995. They are:

Products and services[edit]

For a list of all current and defunct services offered by Yahoo, see List of Yahoo-owned sites and services.

Data breaches[edit]

On September 22, 2016, Yahoo disclosed a data breach that occurred in late 2014, in which information associated with at least 500 million user accounts,[95][96] one of the largest breaches reported to date.[97] The United States indicted four men, including two employees of Russia's Federal Security Service (FSB), for their involvement in the hack.[98][99] On December 14, 2016, the company revealed that another separate data breach had occurred in 2014, with hackers obtaining sensitive account information, including security questions, to at least one billion accounts.[100] The company stated that hackers had utilized stolen internal software to forge HTTP cookies.[101][102]

On October 3, 2017, the company stated that all 3 billion of its user accounts were affected by the August 2013 theft.[103][104][105][106][107]

DMCA notice to whistleblower[edit]

On November 30, 2009, Yahoo was criticized by the Electronic Frontier Foundation for sending a DMCA notice to whistleblower website "Cryptome" for publicly posting details, prices, and procedures on obtaining private information pertaining to Yahoo's subscribers.[108]

Censorship of private emails affiliated with Occupy Wall Street protests[edit]

After some concerns over censorship of private emails regarding a website affiliated with Occupy Wall Street protests were raised, Yahoo responded with an apology and explained it as an accident.[109][110][111]

Partners and sponsorships[edit]

The 2015 Dublin LGBTQ Pride Festival, sponsored by Yahoo

On September 11, 2001, Yahoo announced its partnership with FIFA for the 2002 FIFA World Cup and 2006 FIFA World Cup tournaments. It was one of FIFA's 15 partners at the tournaments. The deal included co-branding the organization's websites.[112]

Yahoo sponsored the 2012 Sundance Film Festival.[113] NBC Sports Group aligned with Yahoo Sports the same year with content and program offerings on mobile and desktop platforms.[114]

Yahoo announced television video partnerships in 2013 with Condé Nast,[115] WWE, ABC NEWS, and CNBC.[116] Yahoo entered into a 10-year collaboration in 2014, as a founding partner of Levi's Stadium, home of the San Francisco 49ers.[117]

The National Basketball Association partnered with Yahoo Sports to stream games, offer virtual and augmented-reality fan experiences, and in 2018 NBA League Pass.[118][119] Yahoo Sportsbook launched in November 2019, a collaboration with BetMGM.[120][121]

BuzzFeed acquired HuffPost from Yahoo in November 2020, in a stock deal with Yahoo as a minority shareholder.[122][123] The NFL partnered with Yahoo in 2020, to introduce a new "Watch Together" function on the Yahoo Sports app for interactive co-viewing through a synchronized livestream of local and primetime NFL games.[124] The Paley Center for Media collaborated with Verizon Media to exclusively stream programs on Yahoo platforms beginning in 2020.[125]

Yahoo became the main sponsor for the Pramac Racing team and the first title sponsor for the 2021 ESport/MotoGP Championship season.[126] Yahoo, the official partner for the September 2021 New York Fashion Week event also unveiled sponsorship for the Rebecca Minkoff collection via a NFT space.[127] In September 2021, it was announced that Yahoo partnered with Shopify, connecting the e-commerce merchants on Yahoo Finance, AOL and elsewhere.[128]

Attribution[edit]

Some content on this page may previously have appeared on Wikipedia.

Footnotes[edit]

  1. Yahoo's Sale to Verizon Ends an Era for a Web Pioneer. The New York Times (July 25, 2016).
  2. McGoogan, Cara. Yahoo: 9 reasons for the internet icon's decline, July 25, 2016.
  3. The Glory That Was Yahoo (March 21, 2018).
  4. Yahoo! Inc. – Company Timeline.
  5. 5.0 5.1 Clark, Andrew. How Jerry's guide to the world wide web became Yahoo, February 1, 2008.
  6. Yahoo! celebrates 20th anniversary (March 1, 2015).
  7. Romano, Andrew (March 1, 2015). At 20, Yahoo Celebrates and Looks Ahead.
  8. Thomson, David G. (2006). Blueprint to a Billion. Wiley-Interscience. ISBN 978-0-471-77918-6. 
  9. Trex, Ethan. Jerry and David's Guide to the World Wide Web becomes Yahoo!. Blogs.static.mentalfloss.com.
  10. 10.0 10.1 The Yahoo Directory — Once The Internet's Most Important Search Engine — Is To Close September 26, 2014, retrieved on June 3, 2017
  11. Yahoo schließt seinen Katalog from golem.de, September 27, 2014, retrieved on June 3, 2017
  12. This Day in History, January 18, 2017, CNBC, January 18, 2017.
  13. Gaffin, Adam. Hello, Is Anyone Out There?, Network World, September 11, 1995.
  14. Gil, Paul. What Does "Yahoo" Stand For?, Lifewire, April 19, 2021.
  15. The History of Yahoo! – How It All Started .... Yahoo (January 9, 2011).
  16. (2017) Inventing the Cloud Century: How Cloudiness Keeps Changing Our Life, Economy and Technology. Springer Science+Business Media. ISBN 9783319611617. 
  17. Yahoo! Search (November 28, 1996).
  18. What is first mover?. TechTarget (September 2005).
  19. 19.0 19.1 Yahoo! The kingmaker – Jul. 23, 1998.
  20. AOL/Netscape merger presses smaller portals – Nov. 25, 1998.
  21. Yahoo! still first portal call, BBC news, June 5, 1998.
  22. (October 8, 1997). Yahoo! To Acquire Four11 Corporation. Press release.
  23. Yahoo! Still first portal call, BBC news, June 5, 1998.
  24. Yahoo! buys GeoCities, CNN, January 28, 1999.
  25. Yahoo to buy Broadcast.com for $5.7B, CNN, April 1, 1999.
  26. Linder, Karen (May 8, 2012). The Women of Berkshire Hathaway. Hoboken, New Jersey: John Wiley & Sons. ISBN 9781118182628. “Shortly after the 9/11 attacks, on September 26, 2001, Yahoo!'s stock hit its all-time low of $8.11.” 
  27. Naughton, John. Why's Yahoo gone to Google? Search me, The Guardian, July 2, 2000.
  28. Altaba (June 26, 2000). Yahoo! Selects Google As Its Default Search Engine Provider. Press release.
  29. Yahoo dumps Google search technology.
  30. Helft, Miguel. Hundreds of Layoffs Expected at Yahoo, The New York Times, January 22, 2008.
  31. Isidore, Chris. Microsoft bids $45 billion for Yahoo, CNN, February 1, 2008.
  32. Yahoo! Inc, Form 425, Filing Date Feb 1, 2008. secdatabase.com.
  33. Swartz, Jon. Microsoft drops pursuit of Yahoo, looks ahead, USA Today, May 6, 2008.
  34. Yahoo! Inc, Form 8-K, Current Report, Filing Date May 16, 2008. secdatabase.com.
  35. Yahoo! Inc, Form 8-K, Current Report, Filing Date Jun 12, 2008. secdatabase.com.
  36. Yahoo rejects Microsoft approach, BBC News, February 11, 2008.
  37. Yahoo! Inc, Form 8-K, Current Report, Filing Date Jan 15, 2009. secdatabase.com.
  38. Job cuts help Yahoo! profits surge, BBC News, October 21, 2009.
  39. Yahoo! Inc, Form 8-K, Current Report, Filing Date Sep 7, 2011. secdatabase.com.
  40. Yahoo reels as CEO Carol Bartz fired on the phone in sudden shake-up at floundering tech giant, NY Daily News.
  41. Yahoo! Inc, Form 10-K/A, Filing Date Apr 27, 2012. secdatabase.com.
  42. Swisher, Kara. Exclusive: Yahoo's Chief Product Officer Blake Irving Resigns, All Things D, April 5, 2012.
  43. Yahoo! Inc, Form 8-K, Current Report, Filing Date Apr 4, 2012. secdatabase.com.
  44. Liedtke, Michael. Yahoo dumping 2,000 workers in latest purge, April 4, 2012.
  45. 45.0 45.1 Swisher, Kara. It's Official: Yahoo Reorgs Itself Just Like We Said (Memo Time!), All Things D, April 10, 2012.
  46. Yahoo! Inc, Form 8-K, Current Report, Filing Date May 14, 2012. secdatabase.com.
  47. Yahoo! (May 13, 2012). Yahoo! Names Fred Amoroso Chairman and Appoints Ross Levinsohn Interim CEO. Press release.
  48. Oreskovic, Alexei. Yahoo CEO says he never provided a resume-source, Reuters, May 10, 2012.
  49. Pepitone, Julianne. Ousted Yahoo CEO will get no severance, CNN, May 14, 2012.
  50. Yahoo! Inc, Form 8-K, Current Report, Filing Date Jul 19, 2012. secdatabase.com.
  51. Matt McGee, Search Engine Land. "Confirmed: Marissa Mayer Leaving Google For Yahoo CEO Role." July 16, 2012 . Retrieved March 27, 2017.
  52. Yahoo! Inc, Form 8-K, Current Report, Filing Date Jun 20, 2013. secdatabase.com.
  53. Yahoo! Inc, Form 8-K, Current Report, Filing Date May 20, 2013. secdatabase.com.
  54. Yahoo Deal Shows Power Shift, May 19, 2013.
  55. Yahoo to buy Tumblr – reports, 3 News NZ, May 20, 2013.
  56. Swisher, Kara (July 26, 2013). Yahoo Plans Splashy New San Francisco Digs (and Neon Billboard Dreams).
  57. Yahoo Has Acquired Rockmelt, Apps to Shut Down on August 31st (August 2, 2013).
  58. Hicken, Melanie. Yahoo beats Google in traffic for first time in 2 years, CNN, August 21, 2013.
  59. Garside, Juliet. Google Overtaken by Yahoo! in United States Site Visitors for First Time in Two Years, August 23, 2013.
  60. Bumps on a Road to Revival for Yahoo, January 16, 2014.
  61. Yahoo! Inc, Form 10-K, Annual Report, Filing Date Feb 27, 2015. secdatabase.com.
  62. By TechCrunch "[1]."
  63. Yahoo buys social investing platform Commonstock (en) (2023-08-24).
  64. Pierce, David (2024-04-02). Yahoo is buying Artifact, the AI news app from the Instagram co-founders (en).
  65. McGregor, Jenna (December 7, 2015). Scrutiny on Yahoo's Marissa Mayer grows more intense. Chicago Tribune.
  66. Todd, Deborah M.. Yahoo board in final talks on future of company, December 5, 2015.
  67. Campos, Rodrigo (December 2, 2015). With buyback help, Yahoo stock has soared under Mayer. Reuters.
  68. Verizon could explore Yahoo's Internet business, CFO says, Reuters, December 7, 2015.
  69. Mejia, Zameena. Why Marissa Mayer is the 'least likable' CEO in tech, CNBC, May 31, 2017.
  70. The rise and fall of Marissa Mayer, the once-beloved CEO of Yahoo now pursuing her own venture, Business Insider, February 11, 2020.
  71. Yahoo cutting workforce by 15% after announcing $4.4bn loss, The Guardian, February 2, 2016.
  72. Yahoo! Inc, Form 8-K, Current Report, Filing Date Jul 25, 2016. secdatabase.com.
  73. Yahoo's Sale to Verizon Ends an Era for a Web Pioneer, July 24, 2016.
  74. Verizon buys Yahoo for $4.8 billion, and it's giving Yahoo's brand another chance, July 25, 2016.
  75. Griswold, Alison (July 25, 2016). The stunning collapse of Yahoo's valuation.
  76. Yahoo! Inc, Form DEFA14A, Filing Date Aug 1, 2016. secdatabase.com.
  77. Verizon, Form 8-K, Current Report, Filing Date Jul 25, 2016. secdatabase.com.
  78. Verizon Said to Near Yahoo Deal at Lower Price After Hacks. Bloomberg News (February 15, 2017).
  79. Snider, Mike (February 21, 2017). Verizon shaves $350 million from Yahoo price. USA Today.
  80. Kharpal, Arjun. Verizon completes acquisition of Yahoo as Marissa Mayer resigns, CNBC, June 13, 2017.
  81. Fiegerman, Seth. End of an era: Yahoo is no longer an independent company, CNN, June 13, 2017.
  82. Yahoo! Inc, Form 8-K, Current Report, Filing Date Jul 27, 2017. U.S. Securities and Exchange Commission.
  83. Verizon Announces New Name Brand for AOL and Yahoo: Oath, April 3, 2017.
  84. Business Wire (October 26, 2020). Altaba Announces Liquidating Distribution of $8.33 Per Share. Press release.
  85. Mihalcik, Carrie. Yahoo has a new owner, again, CNET, September 1, 2021.
  86. Apollo Global Management (September 1, 2021). Apollo Funds Complete Acquisition of Yahoo. Press release.
  87. Soo, Zen (November 3, 2021). Yahoo pulls out of China, citing 'challenging' environment. Associated Press.
  88. The China Yahoo! Mail Team (April 17, 2013). China Yahoo! Mail is closing. Yahoo!.
  89. Tech Layoffs: Yahoo to Slash 20% of Its Workforce, BBC News, February 10, 2023.
  90. Yahoo Names Tinder CEO Jim Lanzone as Its Next Chief, The Wall Street Journal, September 10, 2021.
  91. Kafka, Peter. Verizon's Oath Has Hired a COO from Alibaba, and Its Top Media Executive Has Left, Recode, April 18, 2018.
  92. Carman, Ashley. Oath will soon be rebranded as Verizon Media Group, The Verge, November 5, 2018.
  93. Oath CEO Tim Armstrong to Leave the Verizon Unit, The Wall Street Journal, September 12, 2018.
  94. Lee, Wendy. Verizon-Yahoo Deal is Official; Marissa Mayer Resigns, June 13, 2017.
  95. Yahoo! Inc, Form 8-K, Current Report, Filing Date Sep 22, 2016. U.S. Securities and Exchange Commission.
  96. Perlroth, Nicole. Yahoo Says Hackers Stole Data on 500 Million Users in 2014, The New York Times, September 22, 2016.
  97. Yahoo 'state' hackers stole data from 500 million users, BBC news, September 23, 2016.
  98. Goel, Vindu. Russian Agents Were Behind Yahoo Breach, U.S. Says, The New York Times, March 15, 2017.
  99. Lawrence, Dune. Here's How Russian Agents Hacked 500 Million Yahoo Users, Bloomberg News.
  100. Goel, Vindu. Yahoo Says 1 Billion User Accounts Were Hacked, December 14, 2016.
  101. Gallagher, Sean. Yahoo reveals more breachiness to users victimized by forged cookies [Updated], Ars Technica, February 15, 2017.
  102. 500 Million Yahoo Accounts Breached, September 22, 2016.
  103. Yahoo Triples Estimate of Breached Accounts to 3 Billion. The Wall Street Journal (October 3, 2017).
  104. Verizon Communications Inc., Form 8-K, Current Report. U.S. Securities and Exchange Commission (October 3, 2017).
  105. Verizon Media (October 3, 2017). Yahoo Provides Notice to Additional Users Affected by Previously Disclosed 2013 Data Theft. Press release.
  106. Former Equifax chief apologizes to Congress over hack, Reuters, October 3, 2017.
  107. Moritz, Scott. Yahoo Triples Likely Scope of 2013 Hack to 3 Billion Users, Bloomberg News, October 3, 2017.
  108. Yahoo Tries to Hide Snoop Service Price List. Electronic Frontier Foundation (November 30, 2009).
  109. Fang, Lee. Yahoo Appears To Be Censoring Email Messages About Wall Street Protests (Updated), ThinkProgress, Center for American Progress Action Fund, September 20, 2011.
  110. TheFreak (September 2011). Yahoo Censoring "Occupy Wall Street" Protest Messages. Videosift. Sift Partners, Inc.
  111. Nelson, Miranda (September 20, 2011). Yahoo admits blocking Wall Street protest emails, says censorship was "not intentional". The Georgia Straight.
  112. Yahoo! And FIFA Form Expansive Global Relationship for Soccer's FIFA World Cup, The World's Biggest Sporting Event.
  113. Yahoo! Partners with the 2012 Sundance Film Festival (January 20, 2012).
  114. Lafayette, John. NBC Sports Expands Digital Content Deal With Yahoo, NextTV, February 10, 2019.
  115. Condé Nast and Verizon Media Are Swapping Content for Ad Tech, Adweek, May 17, 2021.
  116. Yahoo rolls out six original shows and new TV partnerships, CNET, April 29, 2013.
  117. Long, Michael. Yahoo! Becomes Levi's Stadium Founding Partner, Sports Pro Media, June 18, 2013.
  118. NBA, Verizon renew marketing agreement as league restarts at Disney campus in Orlando, July 30, 2020.
  119. Verizon Expands Deal for NBA Games, January 17, 2018.
  120. Waters, Matthew (November 14, 2019). Yahoo Sports, BetMGM Launch Yahoo Sportsbook Today.
  121. 'Put the Pedal to the Metal': Yahoo Sports Finds Big Appetite for Action among Its First-Time Bettors (February 5, 2021).
  122. Buzzfeed buying Huffpost from Verizon Media, Variety, November 19, 2020.
  123. BuzzFeed to Acquire HuffPost in Stock Deal with Verizon Media, November 19, 2020.
  124. NFL Partners With Verizon, Yahoo On Co-Viewing Experience, Sports Business Journal, September 9, 2020.
  125. Ushe, Naledi. Verizon Media, Paley Center for Media partner for an exclusive streaming deal, Fox Business, September 15, 2020.
  126. Yahoo Nuovo Main Sponsor Di Pramac Racing Nel Motomondiale E Title Nel Campionato Esport (it) (May 16, 2021).
  127. Cheat Sheet: Yahoo Is Selling Sponsors on NFTs, Starting with Rebecca Minkoff (September 10, 2021).
  128. Wood, Chris. Yahoo Partners with Shopify in Ad Deal, Martech, September 24, 2021.


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