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Type of business | Joint venture |
---|---|
Founded | January 2006 |
Owner | Comcast Charter Communications New Balance Jake Steinfeld |
Key people | Chris Mansolillo Jake Steinfeld |
Industry | Video on demand |
Employees | 8 (2009) |
ExerciseTV was a United States television network broadcast on digital cable.[1] It was free and had video-on-demand (VOD) systems.[2][3] The network received around eight million views every month.[2]
ExerciseTV workouts ranged from cardio and abs to yoga, pilates and personal training.[4]
Launched in January 2006,[5] ExerciseTV was founded by Jake Steinfeld and created by Comcast.[3][6] ExerciseTV was available in the United States via Comcast, Time Warner Cable, Cox Communications and Bresnan Communications.[1] The network was managed by Comcast, with New Balance and Time Warner Cable acting as additional equity partners.
ExerciseTV was a joint venture between Comcast, Charter Communications through its subsidiary Time Warner Cable, New Balance and Jake Steinfeld of Body by Jake.[7]
ExerciseTV closed on November 25, 2011. Its Video OnDemand channel and website closed on December 31, 2011.