Type of business | Private |
---|---|
Type of site | Social network service |
Founder(s) | Govinda Giri |
Industry | Internet |
Website | www |
Registration | Required |
Launched | 2015 |
Current status | Active |
Sagoon is a social commerce platform that currently offers three desktop-only services - My Day, Secret Messaging and MoodTalk. Sagoon is a Delaware, USA-based corporation. It was first launched as private beta in July 2014 in Washington DC; the public beta was launched in November 2015 in Kathmandu, Nepal.
Sagoon was founded by Nepalese American IT engineer "Govinda Giri" of Pentagon and IBM in 2009, but he faced a difficult capital environment and after 14 months of trial and error, he had to shut down his search engine.[1]
In September 2013, he quit his job and started working full-time from the basement of his home. Soon he associated himself with an experienced graphic designer Swati Dayal who started working part-time for Sagoon.[2] Giri spent eight months on market research and analysis of users’ behaviour, and then rolled out Sagoon as a Social Commerce Site. Its private beta was launched in Washington DC by Manisha Koirala.[3]
Giri introduced Sagoon Version 2.0 in November 2015, it was launched by Nepal PM K. P. Sharma Oli in November 8, 2015 in Kathmandu, Nepal.[4][5]
In January 2015, Giri visited India and registered Sagoon India Pvt. Ltd as 100% subsidiary of Sagoon Inc. Swati Dayal became the Executive Director of Sagoon India Pvt. Ltd and later was also promoted as the co-founder of company. After successfully setting up the office in India, Giri visited Kathmandu and hired a few employees to work from there as well.[6]
In May 2015, Sagoon launched "Sagoon Social Smart Card". The digital card is based on an incremental value model.[7][8][9]
In 2016, Sagoon successfully raised $500,000 in the seed funding phase, although many people view it as a Ponzi or pyramid scheme.[10][11][12]