Type | Private |
---|---|
Industry | Tech |
Founded | August 2013 |
Founders | Jean-Sebastien Gosuin, Manu Jans, Dominique Snyers |
Number of locations | (4) New York, Brussels, Paris and London |
Products | Ticketing technology, Ticket Sales and Resales |
Website | www |
Seaters is a privately owned marketing technology company, with headquarters in New York City . Seaters platform and app was created to address the prevalent problem of empty seats at events.
Based on his experience as a ticketing agent and familiarity with the empty seat problem, Jean-Sébastien Gosuin founded founded Smart Seats (later changed to Seaters) in August 2013 with Manu Jans and Dominique Snyers.[1]
In 2014, Seaters raised $4 million from investors in the United States and Europe.[2]
In 2015, Seaters was one of 17 companies in the inaugural group accepted by Le Tremplin, for its sports-related incubator in Paris.[3]
In 2017, Seaters raised $3 million in fresh capital with participants including existing investors and new investors.[4]
Seaters has a two part solution to the empty seat problem, which has been found to occur at virtually all sold-out events, at a rate of 2-10% vacant seats.[1] Both parts involve aggregating demand for unused tickets in advance of an event, so tickets can be distributed easily when they become available, even at the last minute.[5][6][7][8]
Seaters mobile app allows to join Fan Groups for preferred events that are sold out. Members of Fan Groups wait in a virtual queue for notification that a ticket is available for them to purchase. Seaters earns a 20% handling fee from each sale.[9][10]