Marketing Agencies Association

The Marketing Agencies Association Group (MAAG), formerly known as the Marketing Communication Consultant Association (MCCA), is the trade association of marketing communications agencies in the United Kingdom. It was established to protect, defend and support marketing communication agencies.^[1]

Membership of MAAG encompasses digital, experiential, direct marketing and integrated agencies.

Mission

Energise communication agencies for a changing future, by sharing knowledge, sharing vision and sharing possibilities. MAAG is agency only in membership and non-discipline specific.

MAAG services

Agency management support

• Legal and copy advice
• Pitch protection
• Access to all MAAG guides, surveys and tool kits
• Access to the procurement eDesk
• Preferred suppliers
• Management consultancy

Agency development support

• Preferential MAAG training rates
• Preferential rates for entry to The Best Awards
• Online advertising of agency vacancies to the industry via the web site
• Graduate recruitment programme run by the MAAG

New Business Support

• Agency Finder
• Feature in the online directory and Agency Finder search
• Inclusion in The Agency Little Black Book
• Inclusion in The Handy Case Studies Book
• New Business Services
• New Business Group

Networking Support

• Members Dinners
• Access to MAAG Groups and message boards

References

Website

• Official site

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