Short description: False information spread deliberately to deceive
Disinformation is false information deliberately spread to deceive people.[1][2][3] Disinformation is an orchestrated adversarial activity in which actors employ strategic deceptions and media manipulation tactics to advance political, military, or commercial goals.[4] Disinformation is implemented through attacks that weaponize multiple rhetorical strategies and forms of knowing—including not only falsehoods but also truths, half-truths, and value judgements—to exploit and amplify culture wars and other identity-driven controversies."[5]
In contrast, misinformation refers to inaccuracies that stem from inadvertent error.[6] Misinformation can be used to create disinformation when known misinformation is purposefully and intentionally disseminated.[7] "Fake news" has sometimes been categorized as a type of disinformation, but scholars have advised not using these two terms interchangeably or using "fake news" altogether in academic writing since politicians have weaponized it to describe any unfavorable news coverage or information.[8]
The Etymology of Disinformation by H.Newman[9] as published in The Journal of Information Warfare.[9] Elements of the word disinformation have their origins in Proto-Indo-European language family. The Latin 'dis' and 'in' and can both be considered to have Proto-Indo-European roots, 'forma' is considerably more obscure. The green box in the figure highlights the origin 'forma' is uncertain, however, it may have its roots in the Aristotelean concept of μορφή (morphe) where something becomes a 'thing' when it has 'form' or substance.
The English word disinformation comes from the application of the Latin prefix dis- to information making the meaning "reversal or removal of information". The rarely used word had appeared with this usage in print at least as far back as 1887.[10][11][12][13]
Some consider it a loan translation of the Russian дезинформация, transliterated as dezinformatsiya,[1][2][3] apparently derived from the title of a KGB black propaganda department.[14][2][15][1] Soviet planners in the 1950s defined as "dissemination (in
the press, on the radio, etc.) of false reports intended to mislead public opinion."[16]
Disinformation first made an appearance in dictionaries in 1985, specifically, Webster's New College Dictionary and the American Heritage Dictionary.[17] In 1986, the term disinformation was not defined in Webster's New World Thesaurus or New Encyclopædia Britannica.[1] After the Soviet term became widely known in the 1980s, native speakers of English broadened the term as "any government communication (either overt or covert) containing intentionally false and misleading material, often combined selectively with true information, which seeks to mislead and manipulate either elites or a mass audience."[3]
By 1990, use of the term disinformation had fully established itself in the English language within the lexicon of politics.[18] By 2001, the term disinformation had come to be known as simply a more civil phrase for saying someone was lying.[19] Stanley B. Cunningham wrote in his 2002 book The Idea of Propaganda that disinformation had become pervasively used as a synonym for propaganda.[20]
Operationalization
The Shorenstein Center at Harvard University defines disinformation research as an academic field that studies “the spread and impacts of misinformation, disinformation, and media manipulation,” including “how it spreads through online and offline channels, and why people are susceptible to believing bad information, and successful strategies for mitigating its impact”[21] According to a 2023 research article published in New Media & Society,[4] disinformation circulates on social media through deception campaigns implemented in multiple ways including: astroturfing, conspiracy theories, clickbait, culture wars, echo chambers, hoaxes, fake news, propaganda, pseudiscience, and rumors.
In order to distinguish between similar terms, including misinformation and malinformation, scholars collectively agree on the definitions for each term as follows: (1) disinformation is the strategic dissemination of false information with the intention to cause public harm;[22] (2) misinformation represents the unintentional spread of false information; and (3) malinformation is factual information disseminated with the intention to cause harm,[23][24] these terms are abbreviated 'DMMI'.[25]
Comparisons with propaganda
Whether and to what degree disinformation and propaganda overlap is subject to debate. Some (like U.S. Department of State) define propaganda as the use of non-rational arguments to either advance or undermine a political ideal, and use disinformation as an alternative name for undermining propaganda.[26] While others consider them to be separate concepts altogether.[27] One popular distinction holds that disinformation also describes politically motivated messaging designed explicitly to engender public cynicism, uncertainty, apathy, distrust, and paranoia, all of which disincentivize citizen engagement and mobilization for social or political change.[16]
Practice
Disinformation is the label often given to Foreign information manipulation and interference (FIMI).[28][29] Studies on disinformation are often concerned with the content of activity whereas the broader concept of FIMI is more concerned with the "behaviour of an actor" that is described through the military doctrine concept of tactics, techniques, and procedures (TTPs).[28]
Disinformation is primarily carried out by government intelligence agencies, but has also been used by non-governmental organizations and businesses.[30] Front groups are a form of disinformation, as they mislead the public about their true objectives and who their controllers are.[31] Most recently, disinformation has been deliberately spread through social media in the form of "fake news", disinformation masked as legitimate news articles and meant to mislead readers or viewers.[32] Disinformation may include distribution of forged documents, manuscripts, and photographs, or spreading dangerous rumours and fabricated intelligence. Use of these tactics can lead to blowback, however, causing such unintended consequences such as defamation lawsuits or damage to the dis-informer's reputation.[31]
How Disinformation Can Be Spread, explanation by U.S. Defense Department (2001)
The United States Intelligence Community appropriated use of the term disinformation in the 1950s from the Russian dezinformatsiya, and began to use similar strategies[33][34] during the Cold War and in conflict with other nations.[15]The New York Times reported in 2000 that during the CIA's effort to substitute Mohammed Reza Pahlavi for then-Prime Minister of Iran Mohammad Mossadegh, the CIA placed fictitious stories in the local newspaper.[15]Reuters documented how, subsequent to the 1979 Soviet Union invasion of Afghanistan during the Soviet–Afghan War, the CIA put false articles in newspapers of Islamic-majority countries, inaccurately stating that Soviet embassies had "invasion day celebrations".[15] Reuters noted a former U.S. intelligence officer said they would attempt to gain the confidence of reporters and use them as secret agents, to affect a nation's politics by way of their local media.[15]
In October 1986, the term gained increased currency in the U.S. when it was revealed that two months previously, the Reagan Administration had engaged in a disinformation campaign against then-leader of Libya, Muammar Gaddafi.[35] White House representative Larry Speakes said reports of a planned attack on Libya as first broken by The Wall Street Journal on August 25, 1986, were "authoritative", and other newspapers including The Washington Post then wrote articles saying this was factual.[35] U.S. State Department representative Bernard Kalb resigned from his position in protest over the disinformation campaign, and said: "Faith in the word of America is the pulse beat of our democracy."[35]
The executive branch of the Reagan administration kept watch on disinformation campaigns through three yearly publications by the Department of State: Active Measures: A Report on the Substance and Process of Anti-U.S. Disinformation and Propaganda Campaigns (1986); Report on Active Measures and Propaganda, 1986–87 (1987); and Report on Active Measures and Propaganda, 1987–88 (1989).[33]
Response
Responses from cultural leaders
Pope Francis condemned disinformation in a 2016 interview, after being made the subject of a fake news website during the 2016 U.S. election cycle which falsely claimed that he supported Donald Trump.[36][37][38] He said the worst thing the news media could do was spread disinformation. He said the act was a sin,[39][40] comparing those who spread disinformation to individuals who engage in coprophilia.[41][42]
Ethics in warfare
In a contribution to the 2014 book Military Ethics and Emerging Technologies, writers David Danks and Joseph H. Danks discuss the ethical implications in using disinformation as a tactic during information warfare.[43] They note there has been a significant degree of philosophical debate over the issue as related to the ethics of war and use of the technique.[43] The writers describe a position whereby the use of disinformation is occasionally allowed, but not in all situations.[43] Typically the ethical test to consider is whether the disinformation was performed out of a motivation of good faith and acceptable according to the rules of war.[43] By this test, the tactic during World War II of putting fake inflatable tanks in visible locations on the Pacific Islands in order to falsely present the impression that there were larger military forces present would be considered as ethically permissible.[43] Conversely, disguising a munitions plant as a healthcare facility in order to avoid attack would be outside the bounds of acceptable use of disinformation during war.[43]
International agreements
In December 2023, the United States signed agreements with Japan and South Korea to jointly counter disinformation.[44][45]
Research
A framework for how disinformation spreads in social media[5]
Research related to disinformation studies is increasing as an applied area of inquiry.[46][47] The call to formally classify disinformation as a cybersecurity threat is made by advocates due to its increase in social networking sites.[48] Researchers working for the University of Oxford found that over a three-year period the number of governments engaging in online disinformation rose from 28 in 2017, to 40 in 2018, and 70 in 2019. Despite the proliferation of social media websites, Facebook and Twitter showed the most activity in terms of active disinformation campaigns. Techniques reported on included the use of bots to amplify hate speech, the illegal harvesting of data, and paid trolls to harass and threaten journalists.[49]
Whereas disinformation research focuses primarily on how actors orchestrate deceptions on social media, primarily via fake news, new research investigates how people take what started as deceptions and circulate them as their personal views.[5] As a result, research shows that disinformation can be conceptualized as a program that encourages engagement in oppositional fantasies (i.e., culture wars), through which disinformation circulates as rhetorical ammunition for never-ending arguments.[5] As disinformation entangles with culture wars, identity-driven controversies constitute a vehicle through which disinformation disseminates on social media. This means that disinformation thrives, not despite raucous grudges but because of them. The reason is that controversies provide fertile ground for never-ending debates that solidify points of view.[5]
Scholars have pointed out that disinformation is not only a foreign threat as domestic purveyors of disinformation are also leveraging traditional media outlets such as newspapers, radio stations, and television news media to disseminate false information.[50] Current research suggests right-wing online political activists in the United States may be more likely to use disinformation as a strategy and tactic.[51] Governments have responded with a wide range of policies to address concerns about the potential threats that disinformation poses to democracy, however, there is little agreement in elite policy discourse or academic literature as to what it means for disinformation to threaten democracy, and how different policies might help to counter its negative implications.[52]
Consequences of exposure to disinformation online
There is a broad consensus amongst scholars that there is a high degree of disinformation, misinformation, and propaganda online; however, it is unclear to what extent such disinformation has on political attitudes in the public and, therefore, political outcomes.[53] This conventional wisdom has come mostly from investigative journalists, with a particular rise during the 2016 U.S. election: some of the earliest work came from Craig Silverman at Buzzfeed News.[54] Cass Sunstein supported this in #Republic, arguing that the internet would become rife with echo chambers and informational cascades of misinformation leading to a highly polarized and ill-informed society.[55]
Research after the 2016 election found: (1) for 14 percent of Americans social media was their "most important" source of election news; 2) known false news stories "favoring Trump were shared a total of 30 million times on Facebook, while those favoring Clinton were shared 8 million times"; 3) the average American adult saw fake news stories, "with just over half of those who recalled seeing them believing them"; and 4) people are more likely to "believe stories that favor their preferred candidate, especially if they have ideologically segregated social media networks."[56] Correspondingly, whilst there is wide agreement that the digital spread and uptake of disinformation during the 2016 election was massive and very likely facilitated by foreign agents, there is an ongoing debate on whether all this had any actual effect on the election. For example, a double blind randomized-control experiment by researchers from the London School of Economics (LSE), found that exposure to online fake news about either Trump or Clinton had no significant effect on intentions to vote for those candidates. Researchers who examined the influence of Russian disinformation on Twitter during the 2016 US presidential campaign found that exposure to disinformation was (1) concentrated among a tiny group of users, (2) primarily among Republicans, and (3) eclipsed by exposure to legitimate political news media and politicians. Finally, they find "no evidence of a meaningful relationship between exposure to the Russian foreign influence campaign and changes in attitudes, polarization, or voting behavior."[57] As such, despite its mass dissemination during the 2016 Presidential Elections, online fake news or disinformation probably did not cost Hillary Clinton the votes needed to secure the presidency.[58]
Research on this topic is continuing, and some evidence is less clear. For example, internet access and time spent on social media does not appear correlated with polarisation.[59] Further, misinformation appears not to significantly change political knowledge of those exposed to it.[60] There seems to be a higher level of diversity of news sources that users are exposed to on Facebook and Twitter than conventional wisdom would dictate, as well as a higher frequency of cross-spectrum discussion.[61][62] Other evidence has found that disinformation campaigns rarely succeed in altering the foreign policies of the targeted states.[63]
Research is also challenging because disinformation is meant to be difficult to detect and some social media companies have discouraged outside research efforts.[64] For example, researchers found disinformation made "existing detection algorithms from traditional news media ineffective or not applicable...[because disinformation] is intentionally written to mislead readers...[and] users' social engagements with fake news produce data that is big, incomplete, unstructured, and noisy."[64] Facebook, the largest social media company, has been criticized by analytical journalists and scholars for preventing outside research of disinformation.[65][66][67][68]
Alternative perspectives and critiques
Writing in Misinformation Review at Harvard Kennedy School and applying critical theory, Rachel Kuo and Alice Marwick criticize the traditional framing of disinformation as being limited to technology platforms, removed from its wider political context and inaccurately implying that the media landscape was otherwise well-functioning. Focusing on the United States, they argue that "disinformation narratives build on and reify pre-existing ideologies, frequently involving race and inequality" via "the repetition of particular narratives and stereotypes"; that "legacy media has played [a role] in maintaining inequality"; and that "corporations, state actors, and politicians have always spread false and misleading narratives to achieve their ideological goals." As examples, they cite stereotypes of Blacks as drug dealers, the superpredator myth, QAnon, false claims to justify the 2003 invasion of Iraq, censorship of and false claims about the 2003 Iraq war itself, euphemisms about the incarceration of Japanese Americans, the Welfare queen stereotype, anti-immigrant stereotypes, Xenophobic and racist narratives surrounding the COVID-19 pandemic, false information shared by the Trump administration during the COVID-19 pandemic, the Reagan administration response to HIV/AIDS (including stigma against Haitians by the U.S. CDC), and Cold War propaganda. More generally, they note that "knowledge and information production is an active process that is political, serving and benefitting specific interests", citing media forms that supported colonialism; scientific racism; cultural imperialism and cultural genocide. The authors provide three recommendations:
Moving beyond fact-checking and media literacy – which the authors argue shift liability to individuals to be well-informed – and towards analysis on "power structures that facilitate disinformation's spread, such as large technology companies, state actors, and media and information systems."
Moving beyond technical solutions – which may worsen present inequalities – and towards analysis of power dynamics between "technological solutions and broader cultural and social forces."
Viewing the spread white supremacy and ethnic nationalism as a worldwide issue, via grassroots organizing and community organizing to address misinformation, disinformation and wider social inequality; interdisciplinary research involving history, political economy, ethnic studies, feminist studies, and science and technology studies; and "transnational approaches to disinformation that take into consideration cross-cutting geopolitical formations and imperial histories."
The authors, along with Shanice Jones Cameron and Moira Weigel, have published a syllabus based on this approach.[69][70]
Other criticisms of disinformation studies include: "the field possesses a simplistic understanding of the effects of media technologies; overemphasizes platforms and underemphasizes politics; focuses too much on the United States and Anglocentric analysis; has a shallow understanding of political culture and culture in general; lacks analysis of race, class, gender, and sexuality as well as status, inequality, social structure, and power; has a thin understanding of journalistic processes; and, has progressed more through the exigencies of grant funding than the development of theory and empirical findings."[71]
Under a similar framework, writing for the Centre for International Governance Innovation, Heidi Tworek notes how the Non-Aligned News Agencies Pool originated as a response to market domination by Western news agencies (Reuters , Associated Press, and Agence France-Presse), which led to "chronic under-reporting on many parts of the world beyond North America and Europe", "concerns about cultural imperialism and Third World dependency on Western news" and "distorted reporting." She concludes: "To address how platforms contribute to global disinformation means confronting that past."[72]
Gendered-based disinformation (GBD) or gendered disinformation has been broadly defined as "the dissemination of false or misleading information attacking women (especially political leaders, journalists and public figures), basing the attack on their identity as women."[73][74]
A project led by Herman Wasserman at the University of Cape Town studied responses to information disorder throughout the Global South, noting that the majority of studies are based on the Global North, even though information disorder is a global problem.[75]
Strategies for spreading disinformation
Disinformation attack
The research literature on how disinformation spreads is growing.[53] Studies show that disinformation spread in social media can be classified into two broad stages: seeding and echoing.[5] "Seeding," when malicious actors strategically insert deceptions, like fake news, into a social media ecosystem, and "echoing" is when the audience disseminates disinformation argumentatively as their own opinions often by incorporating disinformation into a confrontational fantasy.
↑ 1.01.11.21.3Ion Mihai Pacepa and Ronald J. Rychlak (2013), Disinformation: Former Spy Chief Reveals Secret Strategies for Undermining Freedom, Attacking Religion, and Promoting Terrorism, WND Books, pp. 4–6, 34–39, 75, ISBN978-1-936488-60-5
↑ 2.02.12.2Bittman, Ladislav (1985), The KGB and Soviet Disinformation: An Insider's View, Pergamon-Brassey's, pp. 49–50, ISBN978-0-08-031572-0
↑ 3.03.13.2Shultz, Richard H.; Godson, Roy (1984), Dezinformatsia: Active Measures in Soviet Strategy, Pergamon-Brassey's, pp. 37–38, ISBN978-0-08-031573-7
↑ 9.09.1Hadley, Newman (2022). "Author". https://www.jinfowar.com/authors/hadley-newman. "Strategic communications advisor working across a broad range of policy areas for public and multilateral organisations. Counter-disinformation specialist and published author on foreign information manipulation and interference (FIMI)."
↑Garth Jowett; Victoria O'Donnell (2005), "What Is Propaganda, and How Does It Differ From Persuasion?", Propaganda and Persuasion, Sage Publications, pp. 21–23, ISBN978-1-4129-0898-6, "In fact, the word disinformation is a cognate for the Russian dezinformatsia, taken from the name of a division of the KGB devoted to black propaganda."
↑Barton, Geoff (2001), Developing Media Skills, Heinemann, p. 124, ISBN978-0-435-10960-8
↑Cunningham, Stanley B. (2002), "Disinformation (Russian: dezinformatsiya)", The Idea of Propaganda: A Reconstruction, Praeger, pp. 67–68, 110, ISBN978-0-275-97445-9
↑Center for Internet Security. (3 October 2022). "Essential Guide to Election Security:Managing Mis-, Dis-, and Malinformation". CIS website Retrieved 18 December 2023.
↑Goldman, Jan (2006), "Disinformation", Words of Intelligence: A Dictionary, Scarecrow Press, p. 43, ISBN978-0-8108-5641-7
↑ 31.031.1Samier, Eugene A. (2014), Secrecy and Tradecraft in Educational Administration: The Covert Side of Educational Life, Routledge Research in Education, Routledge, p. 176, ISBN978-0-415-81681-6
↑Tandoc, Edson C; Lim, Darren; Ling, Rich (2019-08-07). "Diffusion of disinformation: How social media users respond to fake news and why" (in en). Journalism21 (3): 381–398. doi:10.1177/1464884919868325. ISSN1464-8849.
↑ 33.033.1Martin J. Manning; Herbert Romerstein (2004), "Disinformation", Historical Dictionary of American Propaganda, Greenwood, pp. 82–83, ISBN978-0-313-29605-5
↑ 43.043.143.243.343.443.5Danks, David; Danks, Joseph H. (2014), "The Moral Responsibility of Automated Responses During Cyberwarfare", in Timothy J. Demy; George R. Lucas Jr.; Bradley J. Strawser, Military Ethics and Emerging Technologies, Routledge, pp. 223–224, ISBN978-0-415-73710-4
↑Tandoc, Edson C. (2019). "The facts of fake news: A research review" (in en). Sociology Compass13 (9): e12724. doi:10.1111/soc4.12724. ISSN1751-9020.
↑Caramancion, Kevin Matthe (2020). "An Exploration of Disinformation as a Cybersecurity Threat". 2020 3rd International Conference on Information and Computer Technologies (ICICT). pp. 440–444. doi:10.1109/ICICT50521.2020.00076. ISBN978-1-7281-7283-5.
↑Allcott, Hunt; Gentzkow, Matthew (May 2017). "Social Media and Fake News in the 2016 Election" (in en). Journal of Economic Perspectives31 (2): 211–236. doi:10.1257/jep.31.2.211. ISSN0895-3309.
↑Leyva, Rodolfo (2020). "Testing and unpacking the effects of digital fake news: on presidential candidate evaluations and voter support". AI & Society35 (4): 970. doi:10.1007/s00146-020-00980-6.
↑Allcott, Hunt; Gentzkow, Matthew (May 2017). "Social Media and Fake News in the 2016 Election". Journal of Economic Perspectives31 (2): 211–236. doi:10.1257/jep.31.2.211. ISSN0895-3309.
↑Wojcieszak, Magdalena E.; Mutz, Diana C. (2009-03-01). "Online Groups and Political Discourse: Do Online Discussion Spaces Facilitate Exposure to Political Disagreement?". Journal of Communication59 (1): 40–56. doi:10.1111/j.1460-2466.2008.01403.x. ISSN0021-9916.
↑Lanoszka, Alexander (2019). "Disinformation in international politics". European Journal of International Security4 (2): 227–248. doi:10.1017/eis.2019.6. ISSN2057-5637.
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