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Amazon Prime Video

Topic: Software

 From HandWiki - Reading time: 19 min
Short description: American video streaming service
Prime Video
Logo for the Prime Video service
Logo used since 2022
Type of businessDivision
Type of site
OTT streaming platform
Available in
  • Arabic
  • Chinese (Cantonese and Mandarin)
  • Czech
  • Danish
  • Dutch
  • English
  • Finnish
  • French
  • German
  • Greek
  • Hebrew
  • Hungarian
  • Indonesian
  • Italian
  • Japanese
  • Korean
  • Malay
  • Norwegian (Bokmål)
  • Polish
  • Portuguese
  • Romanian
  • Russian
  • Spanish
  • Swedish
  • Tagalog
  • Tamil
  • Telugu
  • Turkish
HeadquartersSeattle, Washington (state) , U.S.
Country of originUnited States
Area servedWorldwide (excluding Mainland China, Cuba, Iran, North Korea, Sudan, Russia, Belarus,[1] Syria, and Vietnam)[2]
OwnerAmazon
Industry
Products
Services
  • Film production
  • film distribution
  • television production
  • television distribution
SubsidiariesVideo Direct
Websiteprimevideo.com
CommercialYes
RegistrationRequired
UsersIncrease 200 million
((As of September 2022))[3]
LaunchedSeptember 7, 2006; 17 years ago (2006-09-07)
Current statusActive

Amazon Prime Video, or simply Prime Video, is an American subscription video on-demand over-the-top streaming and rental service of Amazon offered as a standalone service or as part of Amazon's Prime subscription. The service primarily distributes films and television series produced by Amazon MGM Studios or licensed to Amazon, as Amazon Originals, with the service also hosting content from other providers, content add-ons, live sporting events, and video rental and purchasing services.

Operating worldwide, the service may require a full Prime subscription to be accessed. In countries such as the United States, United Kingdom, and Germany, the service can be accessed without a full Prime subscription,[4] whereas in Australia, Canada, France, India, Turkey, and Italy, it can only be accessed through a dedicated website. Prime Video additionally offers a content add-on service in the form of channels, called Amazon Channels, or Prime Video Channels, which allow users to subscribe to additional video subscription services from other content providers within Prime Video.[5]

Launched on September 7, 2006, as Amazon Unbox in the United States, the service grew with an expanding library, and added the Prime Video membership upon the development of the Prime subscription. It was then renamed as Amazon Instant Video on Demand. After acquiring the UK-based streaming and DVD-by-mail service LoveFilm in 2011,[6] Prime Video was added to the Prime subscription in the United Kingdom, Germany, and Austria in 2014,[7][8] available on a monthly subscription of £/€8.99 per month, continuing the plan of LoveFilm Instant.[9] The service was previously available in Norway, Denmark, and Sweden in 2012, but was discontinued in 2013.[10] On April 18, 2016, Amazon split Prime Video from Amazon Prime in the US for $8.99 per month.[11]

On December 14, 2016, Prime Video launched worldwide (except for Mainland China, Cuba, Iran, North Korea, Sudan, and Syria) expanding its reach beyond the United States, United Kingdom, Germany, Austria, and Japan. Among the new territories, the service was included with Prime in Belgium, Brazil, Canada, France, India, Ireland, Italy, Poland, Turkey, and Spain, while for all other countries, it was made available for a monthly promotional price of $/€2.99 per month for the first six months and $/€5.99 per month thereafter.[12]

History

The service debuted on September 7, 2006, as Amazon Unbox in the United States.[13] On September 4, 2008, the service was renamed Amazon Video on Demand.[14][15] As of August 2014 the service is no longer available for downloading purchased instant videos. On February 22, 2011, the service rebranded as Amazon Instant Video and added access to 5,000 movies and TV shows for Amazon Prime members.[16][17] On February 8, 2012, Amazon signed a deal with Viacom to add shows from MTV, Nickelodeon, Comedy Central, TV Land, VH1, CMT, Spike, BET, and Logo TV to Prime Instant Video.[18] On September 4, 2012, Amazon signed a deal with pay-TV channel Epix (now known as MGM+ and since March 2022 owned by Amazon itself) to feature movies on their streaming service, in a move to rival their competitor Netflix.[19] Additionally, in November 2013, Amazon premiered the comedies Alpha House and Betas, which are original series available exclusively online via the Prime Instant Video service. Amazon offered the first three episodes of both series at once for free, with each subsequent episode released weekly thereafter for Prime members.[20]

In February 2014, Amazon announced that the streaming service of its United Kingdom subsidiary LoveFilm would be folded into the Instant Video service on February 26, 2014.[21][22] In January 2015, Transparent became the first show produced by Amazon Studios to win a major award and the first series from a streaming video service to win the Golden Globe Award for Best Television Series – Musical or Comedy.[23]

On July 30, 2015, Amazon announced that they had hired Jeremy Clarkson, Richard Hammond, and James May to produce an untitled motoring show for Amazon Prime Video that would later be named The Grand Tour. Neither Jeff Bezos nor Amazon had stated how much Clarkson, Hammond, or May are being paid to produce the programme via their production company The Grand Tour, but Jeff Bezos stated that the deal was "very expensive, but worth it."[24] The budget for the show has not officially been announced, but Andy Wilman, the former executive producer of Top Gear stated that each episode would have a budget of around £4.5 million, nine times larger than Top Gear's budget.[25] Also in July, Amazon announced plans to expand the service into India.[26]

In September 2015, the word "Instant" was dropped from its title in the US, and it was renamed simply Amazon Video.[27] In November 2016, the Wall Street Journal reported that Amazon was pursuing streaming rights to U.S. professional sports leagues to further differentiate the service.[28][29][30]

Amazon announced in November 2016 that it planned to stream The Grand Tour globally, which led to speculation over whether the full Prime Video service would begin a wider international rollout to compete with Netflix.[31][32] On December 14, 2016, Prime Video expanded into 200 additional countries.[33]

In 2020, Prime Video expanded its marketing campaigns and local productions to Latin America with El Presidente (Chile & Colombia), La Jauría (Chile), Súbete a mi moto.

Amazon Studios owns global television adaptation rights to The Lord of the Rings, which streams on Prime Video.[34]

On May 17, 2021, parent company Amazon entered negotiations to acquire Hollywood studio Metro-Goldwyn-Mayer (MGM).[35] On May 26, 2021, it was officially announced that they would acquire MGM for $8.45 billion, subject to regulatory approvals and other routine closing conditions; with the studio continuing to operate as a label alongside Amazon Studios and Amazon Prime Video.[36] The deal was closed after receiving all governmental approvals on March 17, 2022.[37] In July 2021, Amazon and Universal Pictures reached a multi-year deal to bring Universal's films to Prime Video, as well as IMDb TV (now Amazon Freevee). As part of the deal, titles from Universal's library as well as future theatrical releases would become available on Amazon's streaming services following their first pay window and four months after release on Peacock. The deal makes major franchises such as Fast & Furious, Jurassic Park and Bourne eligible to stream on Prime Video.[38] Most recently, Prime Video had signed a deal with Nigerian studio Anthill Studios.[39]

On February 9, 2022, Amazon signed a long-term deal with the Shepperton Studios for exclusive use of new production facilities.[40]

On July 31, 2022, it was announced that the service will expand to Southeast Asia, and be offered in Indonesia, Thailand and the Philippines. The offerings will include localized content, as well as localized interface and subtitles for non-local content.[41]

In January 2024, they decided to cut the original productions for both Southeast Asia and Middle East and North Africa as they shifted on European productions and even licensing.[42][43]

Content

Original programming

Amazon Channels

In 2015, Amazon launched the Streaming Partners Program (now known as Amazon Channels), a platform allowing subscription-based third-party channels (a la carte subscription services) and streaming services to be offered to Amazon Prime subscribers through the Amazon Video platform. These services are separate from the Amazon Video offering, and must be purchased separately. The original launch in the U.S. included services such as Curiosity Stream, Lifetime Movie Club, AMC's Shudder, Showtime, Starz, and others.[44][45] The service subsequently added other partners, such as HBO and Cinemax, Boomerang, Discovery Channel, Fandor, Noggin, PBS Kids, Seeso and Toku.[46] In January 2017, Amazon announced Anime Strike, an anime focused Amazon Channels service.[47] In May 2017, Amazon Channels expanded into Germany and the UK; in the UK, the company reached deals to offer channels from Discovery Communications (including Eurosport), and live/on-demand content from ITV.[45][48]

On January 5, 2018, Amazon announced that Anime Strike and Heera (a second Channel devoted to Indian films and series) would be discontinued as separate services, and that their content would be merged into the main Prime Video library at no additional charge.[49]

Sports programming

In April 2017, Amazon began to make sports-related content acquisitions, first acquiring non-exclusive rights to stream portions of the NFL's Thursday Night Football games during the 2017 NFL season to Prime subscribers in the United States as part of a $50 million deal, replacing a previous deal with Twitter.[50] In August, Amazon acquired the British television rights to the ATP World Tour beginning 2019, replacing Sky Sports. The deal will run until 2023 and will exclusively show all masters 1000 events and 12 500 and 250 series tournaments. Amazon will be the third party pay TV provider for the ATP finals and starting in 2018 for Queens Club and Eastbourne tournaments.[51][52] The ATP announced a two-year deal in September for Amazon to stream the Next Generation ATP Finals.[53] In November it was announced that Amazon had acquired the British television rights to the US Open for five years from the 2018 edition, for a reported £30 million. Eurosport who owned the pan European rights extended their deal with the US Open but excluded the UK, which was ironic as Amazon had reached a deal with the broadcaster to stream their channels on their station.[54] The ATP additionally announced that Amazon in the US would screen the tennis channel, Tennis TV from 2018.[52]

In June 2018, it was announced that Amazon had secured the UK rights to broadcast 20 live Premier League football matches from the 2019–20 season on a three-year deal. This will be the first time that the league will be shown on a domestic live streaming service, as opposed to being shown exclusively on television.[55] The deal has since been extended for a further three years until the 2024–25 season.[56]

On March 18, 2021, Prime Video announced that they have renewed their deal to and will be the exclusive broadcaster of Thursday Night Football between the 2022 and 2033 seasons in the United States.[57] Because Prime Video is a subscription service, the NFL will require Amazon to have the games syndicated to over-the-air television stations in the local market of the teams.[58]

On July 1, 2022, Amazon announced a deal with UEFA Champions League football. Prime Video will air 17 games for the 2023–24 season in the United Kingdom.[59]

On October 20, 2022, Prime Video acquired the rights to broadcast NBA during the 2022–23 season in Brazil.[60][61]

On November 9, 2022, Prime Video will launch seven sports talk shows from 8 AM to 8 PM. They will air Monday-Friday.[62]

Availability

Requirements

Prime Video is available worldwide (except for Mainland China, Cuba, Iran, North Korea, Sudan, Russia, Belarus,[1] Syria and Vietnam[2]).[12] Initially it was available only to residents of the United States, United Kingdom, Japan, Germany and Austria.[63][64]

The service supports online streaming via web player,[65] as well as apps on Amazon Fire-branded devices, and supported third-party mobile devices, digital media players (particularly Roku), video game consoles, and smart TVs. An Android TV app is also available, which was initially exclusive to Sony Bravia smart TVs running Android TV, and Nvidia Shield.[66]

Amazon had historically withheld support for Apple TV and Google's Chromecast platform. In October 2015, the company banned the sale of these devices on its online marketplace because they do not support the Prime Video ecosystem. This led to critics arguing that Amazon was displaying protectionism against devices that could be competitors to its own Amazon Fire TV products.[67][68][69] However, in December 2017, Amazon released an Apple TV app for Prime Video,[70] and announced in April 2019 that it would add Chromecast support to the Prime Video mobile app and perform a wider release of Prime Video's Android TV app. This was delivered in July 2020[71] as part of concessions to restore access to YouTube on Fire TV devices after a related feud with Google.[72]

In most countries, a Prime Video subscription can be paid for with debit and credit cards.[73] Amazon Gift Card balance generally cannot be used for recurring subscription orders; however, an exemption is made for customers in Mexico.[74] As of 2023, some countries (such as France, Italy, Spain, Mexico, Canada, Netherlands, Saudi Arabia, Luxembourg, Portugal) have added support for paying Amazon Prime subscription fees with Amazon Gift Card balance; however this does not apply to content add-ons such as Prime Video Channels (See: Amazon Prime#Availability).

In August 2022, customers living in Indonesia, Philippines, Thailand can start making payments using digital wallets (such as DANA, ShopeePay, OVO, GoPay, GCash, Maya, Rabbit LINE Pay, TrueMoney).[75]

In April 2020, Amazon and Apple formed a deal that allowed Amazon to process in-app payments on the Prime Video app on iOS, without using Apple's official in-app purchase mechanism. Apple's official in-app purchase mechanism is used when a user does not have an existing Prime subscription.[76][77] This move was considered notable as most apps on the App Store are not allowed to use their own payment processor; in-app transactions for digital content have to be handled by Apple. However, in May 2022, Amazon removed the ability for iOS and Android users to make in-app purchases on several of Amazon's digital storefronts, including Kindle, Audible and Music apps, due to disputes over transaction fees.[78]

Website

In some countries where Amazon Video is available and movies/television shows can be purchased or rented, Prime Video is offered on the local Amazon website (e.g. amazon.com, amazon.de, amazon.co.uk etc.).

Although a local Amazon website might be available, the full range of digital content services (e.g. Amazon Music, Amazon Video, Kindle Store) might not be available in that particular country (e.g. amazon.in, amazon.sg, amazon.com.tr etc.). In other countries where Amazon Video is unavailable and movies/television shows cannot be purchased or rented, Prime Video is offered as a standalone service on a separate website. Amazon Gift Card balance can be used to buy/rent individual titles on local Amazon websites, but not on primevideo.com.

In Brazil, a similar Amazon Video was launched, but under the name Loja Prime Video ("Prime Video Shop"), and for renting of movies only.[79]

Country Amazon Video Prime Video Use of Amazon Gift Card balance Domain name
United States Buy/Rent Streaming Pay for movie purchases
Pay for Amazon Prime subscription		 amazon.com/primevideo
United Kingdom Buy/Rent Streaming Pay for movie purchases
Pay for Amazon Prime subscription		 amazon.co.uk/primevideo
Germany Buy/Rent Streaming Pay for movie purchases amazon.de/primevideo
Japan Buy/Rent Streaming Pay for movie purchases[80]
Pay for Amazon Prime subscription[81]		 amazon.co.jp/primevideo
France, Italy, Spain, Sweden, Belgium, Poland, Australia, Mexico, Netherlands, Chile, Colombia, Canada[82] Buy/Rent Streaming Pay for Amazon Prime subscription
(for selected countries)[83][84][85]		 primevideo.com
Brazil, India[82] Rent Streaming — primevideo.com
Other Countries including Southeast Asia (mainly Singapore for amazon.sg) No Streaming — primevideo.com

Metadata

Video quality

Depending on the device, Amazon supports up to 4K (UHD) and high-dynamic-range (HDR) streaming. UHD/HDR rolled out with its original content.[86] Other titles support 1080p (HD) streaming with 5.1 Dolby Digital or Dolby Digital Plus audio, with Dolby Atmos coming soon to certain titles. For titles available for purchase (and not included in a customer's Amazon Prime subscription), the HD option is often offered at an additional price.

On March 18, 2020, Thierry Breton, a European commissioner in charge of digital policy of the European Union urged streaming services including Amazon Prime Video to limit their services. The request came as a result of the prevention of Europe's broadband networks from crashing as tens of millions of people started remote work due to the COVID-19 pandemic. The EU wanted the streaming platforms to offer only standard definition, rather than high-definition, programs and make users responsible for their data consumption.[87] On March 20, 2020, Amazon said that they have already begun the effort to reduce streaming bitrates while also maintaining a quality streaming, "We support the need for careful management of telecom services to ensure they can handle the increased internet demand with so many people now at home full-time due to COVID-19. Prime Video is working with local authorities and Internet Service Providers where needed to help mitigate any network congestion."[88]

Devices

Manufacturer Product Type Quality Notes Ref
Video Audio
Amazon Kindle Fire Tablet 1080p Up to Dolby Atmos support
Fire Phone Smartphone 1080p N/A Discontinued on Amazon website
Fire TV Digital media player Up to 4K Ultra HD Up to Dolby Digital Plus 5.1, Dolby Atmos support [89]
Fire TV Stick Up to 4K Ultra HD
Apple iPhone Smartphone Up to 1080p N/A
iPad Tablet Up to 1080p Up to loudspeaker support [90]
Apple TV Digital media player Up to 4K Ultra HD Up to Dolby Digital 5.1, Dolby Atmos[91] Available on third generation models and newer, Dolby Digital 5.1 on fourth generation or newer, 4K HDR and Dolby Atmos on fifth generation. [92]
Google Android Mobile operating system Varies Application available on Google Play. Varies through device and version. [93]
LG 2010+ models Smart television Only select 2010 LG Smart TV and Blu-ray player models and up
Nvidia Shield TV Digital media player Up to 4K Ultra HD
Shield TV Pro Up to 4K Ultra HD
Microsoft Xbox 360 Home video game console Up to 1080i Up to Dolby Digital 5.1 support May vary depending on console specifications and models
Xbox One Up to 1080p Dolby Atmos support
Xbox One S & X Up to 4K Ultra HD
Xbox Series X & S Up to 4K Ultra HD
Nintendo Wii 480p Analog stereo Support discontinued on January 31, 2019
Wii U Up to 1080p 5.1 Linear PCM Support discontinued on September 26, 2019 [94]
Roku Roku 1 Digital media player Up to 1080p HDMI out Supported as an app (channel) running on the Roku OS [95]
Roku 2 Up to 1080p
Roku LT Up to 720p
Roku 3 Up to 1080p
Roku 4 Up to 4K Ultra HD
Samsung 2010+ models Smart television Varies Only select 2010 Samsung Smart TV and Blu-ray player models and up
Sony BRAVIA 2015+ Android TV Up to 4K Ultra HD Up to Dolby Digital Plus 7.1 [96]
PlayStation 3 Home video game console Up to 1080p LCPM Dolby Digital 5.1 [97]
PlayStation 4 Up to 1080p LCPM Dolby Digital Plus 7.1 [94]
PlayStation 4 Pro Up to 4K Ultra HD [94]
PlayStation 5 Up to 4K Ultra HD
PlayStation Vita Handheld game console nHD Stereo
PlayStation TV Microconsole HDMI out 2-channel LCPM

Awards and nominations

Year Association Category Nominee(s) Result
2017 Diversity in Media Awards Broadcaster of the Year Amazon Video UK Won
2020 Filmfare OTT Awards[citation needed] Best Comedy Series Amazon Prime Video India Won

References

  1. ↑ 1.0 1.1 Malik, Aisha (March 9, 2022). "Amazon suspends access to Prime Video in Russia, halts shipments to the country". TechCrunch. https://techcrunch.com/2022/03/09/amazon-suspends-access-to-prime-video-in-russia/. Retrieved March 13, 2022. 
  2. ↑ 2.0 2.1 Luu, Quy (October 16, 2023). "Amazon Prime Video to leave Vietnam". VnExpress. https://e.vnexpress.net/news/news/amazon-prime-video-to-leave-vietnam-4665351.html/. Retrieved November 11, 2023. 
  3. ↑ "Amazon Claims First-Day Record Audience for 'Rings of Power'". September 3, 2022. https://www.hollywoodreporter.com/tv/tv-news/lotr-rings-of-power-day-1-record-viewing-amazon-1235211790/. 
  4. ↑ "Amazon Prime Video subscription". https://www.amazon.com/gp/video/getstarted/ref=sv_atv_5#prime_video. 
  5. ↑ Kleinman, Alexis (April 23, 2014). "Amazon Prime Just Got Way Better With A Ton Of Old HBO Shows". The Huffington Post. http://www.huffingtonpost.com/2014/04/23/netflix-amazon-prime_n_5197950.html. Retrieved April 23, 2014. 
  6. ↑ "Amazon takes full control of Lovefilm" (in en). 2011-01-20. http://www.theguardian.com/technology/2011/jan/20/amazon-buys-lovefilm. 
  7. ↑ Sawers, Paul (2014-02-21). "Amazon Launches Prime Instant Video in UK & Germany" (in en-us). https://thenextweb.com/media/2014/02/21/amazon-lovefilm/. 
  8. ↑ "Amazon launches Prime streaming in Austria". November 21, 2014. https://www.digitaltveurope.com/2014/11/21/amazon-launches-prime-streaming-in-austria/. 
  9. ↑ Amazon Prime, Prime is Fast Delivery and More. . Looking for the Prime Video Monthly Membership? "After your free trial, Prime Video is just £5.99/month. You can cancel your membership at any time". Amazon.co.uk. Retrieved June 16, 2016.
  10. ↑ Lawler, Ryan (June 10, 2013). "Amazon's LOVEFiLM Pulls Its Subscription DVD And Streaming Service Out Of Scandinavia". https://techcrunch.com/2013/06/10/amazons-lovefilm-pulls-its-subscription-dvd-and-streaming-service-out-of-scandinavia/. 
  11. ↑ Benjamin Mayo (April 18, 2016). "Video streaming race heats up, Amazon now offers its Prime Video service independent of Prime subscription for $8.99/mo". http://9to5mac.com/2016/04/18/video-streaming-race-heats-up-amazon-now-offers-its-instant-video-service-independent-of-prime-subscription-for-8-99mo/. 
  12. ↑ 12.0 12.1 "Amazon Prime Video Now Available in More Than 200 Countries and Territories Around the World". Nasdaq Investor Relations. http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-newsArticle&ID=2229623. 
  13. ↑ "Amazon.com Launches Amazon Unbox(TM), a Digital Video Download Service with DVD-Quality Picture". Amazon.com Media Relations. 7 September 2006. http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-newsArticle&ID=903244. 
  14. ↑ "Amazon Customers Can Now Instantly Watch Ad-Free Movies and TV Shows on Macs, PCs and Compatible Sony BRAVIA Televisions Starting Today on Amazon Video On Demand". corporate-ir.net. http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=NewsArticle&id=1193455. 
  15. ↑ "Amazon.com Help: Amazon Instant Video". amazon.com. https://www.amazon.com/gp/video/ontv/player. 
  16. ↑ Christina Warren (February 22, 2011). "HANDS ON: Amazon's Prime Instant Video". Mashable. http://mashable.com/2011/02/22/amazon-prime-instant-video/. 
  17. ↑ "Amazon Prime Members Now Get Unlimited, Commercial-free, Instant Streaming of More Than 5,000 Movies and TV Shows at No Additional Cost". corporate-ir.net. http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-newsArticle&ID=1531234. 
  18. ↑ Robertson, Adi (8 February 2012). "Amazon adds shows from MTV, Nickelodeon, and seven other channels to Prime Instant Video" (in en). The Verge. https://www.theverge.com/2012/2/8/2784460/amazon-viacom-agreement-prime-instant-video-addition. 
  19. ↑ "Amazon Adds Movies to Streaming Service in New Challenge to Netflix". September 4, 2012. http://adage.com/article/media/amazon-adds-epix-movies-streaming-service/237003/. 
  20. ↑ "Amazon's Original Series "Alpha House" Debuts Friday". The Motley Fool. November 12, 2013. http://www.fool.com/investing/general/2013/11/12/amazons-original-series-alpha-house-debuts-friday.aspx. 
  21. ↑ Mark Sweney (February 21, 2014). "Amazon takes on Netflix with rebrand of LoveFilm video-on-demand service". The Guardian. https://www.theguardian.com/technology/2014/feb/21/amazon-lovefilm-revamp-film-tv-rental. 
  22. ↑ Mance, Henry (February 21, 2014). "Amazon finds less passionate name for Lovefilm streaming service". http://www.ft.com/cms/s/0/11ba5f00-9ae6-11e3-946b-00144feab7de.html?siteedition=uk#axzz2txvwImkn. 
  23. ↑ "AMAZON.COM ANNOUNCES FOURTH QUARTER SALES UP 15% TO $29.33 BILLION" (XBRL). United Securities and Exchange Commission. January 29, 2015. https://www.sec.gov/Archives/edgar/data/1018724/000101872415000004/amzn-20141231xex991.htm. 
  24. ↑ Hilary Osborne (August 16, 2015). "Amazon boss says Jeremy Clarkson's Top Gear follow-on show 'expensive but worth it'". The Guardian. https://www.theguardian.com/technology/2015/aug/16/amazon-boss-jeff-bezos-top-gear-show. 
  25. ↑ "Jeremy Clarkson, Richard Hammond and James May's new Amazon Prime show has an absolutely insane budget". The Independent. https://www.independent.co.uk/arts-entertainment/tv/news/jeremy-clarkson-richard-hammond-and-james-mays-new-amazon-prime-show-has-an-absolutely-insane-budget-10444856.html. 
  26. ↑ Jayadevan PK; Pankaj Mishra (July 20, 2015). "Amazon readies $5 billion chest for bigger play in India, to launch subscription-based ecommerce services". Economic Times. https://economictimes.indiatimes.com/industry/services/retail/amazon-readies-5-billion-chest-for-bigger-play-in-india-to-launch-subscription-based-ecommerce-services/articleshow/48137506.cms. 
  27. ↑ Soper, Taylor (September 4, 2015). "Amazon drops 'Instant' from 'Instant Video,' streamlining its streaming brand". GeekWire. https://www.geekwire.com/2015/amazon-drops-the-instant-from-video-service-now-called-simply-amazon-video/. 
  28. ↑ Spangler, Todd (November 21, 2016). "Amazon Wants Live-Streaming Sports Rights for Prime Video, but What Will It Really Be Able to Secure?". Variety. https://variety.com/2016/digital/news/amazon-sports-rights-prime-video-1201923915/. 
  29. ↑ Shalini, Ramachandran (November 22, 2016). "Amazon Explores Possible Premium Sports Package With Prime Membership: Has held talks for live game rights with leagues including NBA, MLB, NFL and MLS". The Wall Street Journal. https://www.wsj.com/articles/amazon-explores-possible-premium-sports-package-with-prime-membership-1479757001. 
  30. ↑ Crum, Rex (November 22, 2016). "Biz Break: Amazon's looking at adding live sports to Prime video service". San Jose Mercury News. http://www.mercurynews.com/2016/11/22/biz-break-amazons-looking-at-adding-live-sports-to-prime-video-service/. 
  31. ↑ Jon Russel (November 17, 2016). "Amazon Prime Video is finally going global to give Netflix some serious competition". https://techcrunch.com/2016/11/17/amazon-prime-video-global/. 
  32. ↑ Ingram, Matthew (November 18, 2016). "Amazon Is Gunning for Netflix With Global Launch of Prime Video". Fortune Magazine. http://fortune.com/2016/11/18/amazon-netflix-global/. 
  33. ↑ Natalie Jarvey (December 14, 2016). "Amazon Takes Video Streaming Service Global in Challenge to Netflix". http://www.hollywoodreporter.com/news/amazon-take-video-streaming-service-global-challenge-netflix-949556. 
  34. ↑ Sweney, Mark (November 21, 2017). "Amazon's $1bn bet on Lord of the Rings shows scale of its TV ambition". The Guardian. https://www.theguardian.com/media/2017/nov/21/amazon-lord-of-the-rings-tv-netflix-disney-apple. 
  35. ↑ Spangler, Todd (May 17, 2021). "Amazon Said to Make $9 Billion Offer for MGM" (in en). Variety. https://variety.com/2021/digital/news/amazon-mgm-acquisition-talks-9-billion-1234975168/. 
  36. ↑ "Guardian cartoon of cow in relation to Priti Patel sparks outrage amongst diaspora in Britain". The Hindu. 9 March 2020. https://timesofindia.indiatimes.com/world/uk/guardian-cartoon-of-cow-in-relation-to-priti-patel-sparks-outrage-amongst-diaspora-in-britain/articleshow/74557770.cms. 
  37. ↑ "Amazon Closes $8.5 Billion Acquisition of MGM". March 17, 2022. https://variety.com/2022/tv/news/amazon-mgm-merger-close-1235207852/amp/. 
  38. ↑ Keck, Catie (2021-07-09). "Universal films will head exclusively to Amazon Prime Video after their run on Peacock". The Verge. https://www.theverge.com/2021/7/9/22570590/universal-films-prime-video-streaming-peacock. 
  39. ↑ Ritman, Alex (2022-01-07). "Amazon Prime Video Signs Deal With Second Nigerian Studio" (in en-US). https://www.hollywoodreporter.com/tv/tv-news/amazon-anthill-studios-nigeria-nollywood-1235070733/. 
  40. ↑ Ramachandran, Naman (9 February 2022). "Amazon Prime Video Pacts With Pinewood to Take U.K. Studio Space at Shepperton". Variety. https://variety.com/2022/tv/global/amazon-shepperton-studio-space-lord-of-the-rings-1235175581/. 
  41. ↑ Frater, Patrick (July 31, 2022). "Amazon Launches Local Versions of Prime Video in Southeast Asia" (in en-US). https://variety.com/2022/streaming/asia/amazon-prime-video-local-versions-southeast-asia-1235329007/. 
  42. ↑ Frater, Patrick; Ramachandran, Naman (January 13, 2024). "Prime Video Drops Original Productions in Southeast Asia, Cuts Singapore Staff". https://variety.com/2024/global/news/prime-video-southeast-asia-singapore-staff-cut-1235871006/. 
  43. ↑ Yossman, K.J. (January 18, 2024). "Prime Video Cuts Funding in Africa, Middle East in Favor of Focusing on European Originals". https://variety.com/2024/tv/global/prime-video-africa-middle-east-european-originals-1235876354/. 
  44. ↑ Lunden, Ingrid (December 8, 2015). "Amazon Makes A Bid For Cord Cutters, Adds Showtime, Starz And More Streaming Partners To Prime". TechCrunch. https://techcrunch.com/2015/12/08/amazon-makes-a-bid-for-cord-cutters-adds-showtime-starz-and-more-streaming-partners-to-prime/. 
  45. ↑ 45.0 45.1 Lunden, Ingrid (May 23, 2017). "Amazon expands Amazon Channels to UK, Germany, taking aim at pay-TV users". TechCrunch. https://techcrunch.com/2017/05/23/amazon-expands-amazon-channels-to-uk-germany-taking-aim-at-pay-tv-users/. 
  46. ↑ Spangler, Todd (2016-12-01). "HBO, Cinemax Now Available on Amazon Prime's Channels Program" (in en-US). Variety. https://variety.com/2016/digital/news/hbo-cinemax-amazon-prime-1201931116/. 
  47. ↑ Spangler, Todd (January 12, 2017). "Amazon Launches Anime Channel for $5 Per Month, Its First Branded Subscription Channel" (in en-US). Variety. https://variety.com/2017/digital/news/amazon-anime-channel-subscription-1201958402/. 
  48. ↑ Sweney, Mark (2017-05-23). "Amazon steps up battle with Netflix and Sky by adding new UK channels" (in en-GB). The Guardian. ISSN 0261-3077. https://www.theguardian.com/media/2017/may/23/amazon-netflix-sky-uk-itv-eurosport-hayu. 
  49. ↑ Liao, Shannon (2018-01-05). "Amazon closes Anime Strike and includes exclusive anime in Prime Video" (in en). https://www.theverge.com/2018/1/5/16854300/amazon-cancels-anime-strike-exclusives-shows-films. 
  50. ↑ Scott Soshnick (2017-04-17). "Amazon's NFL Deal Includes $30 Million in Free Marketing". Bloomberg.com. https://www.bloomberg.com/news/articles/2017-04-17/amazon-s-nfl-deal-said-to-include-30-million-in-free-marketing. 
  51. ↑ Sweney, Mark (2017-08-01). "Amazon outbids Sky to win exclusive ATP tour tennis rights" (in en-GB). The Guardian. ISSN 0261-3077. https://www.theguardian.com/media/2017/aug/01/amazon-outbids-sky-to-win-exclusive-atp-tour-tennis-rights. 
  52. ↑ 52.0 52.1 "ATP And ATP Media Expand Partnership With Amazon Prime Video - ATP World Tour - Tennis". https://www.atpworldtour.com/en/news/atp-atp-media-expand-partnership-with-amazon-prime-video. 
  53. ↑ "ATP And ATP Media Partner With Amazon Prime Video To Deliver Global Coverage Of The Next Gen ATP Finals - Next Gen ATP Finals". http://www.nextgenatpfinals.com/en/news-and-media/tennis/atp-media-amazon-prime-video-next-gen-atp-finals-2017. 
  54. ↑ Rumsby, Ben (November 15, 2017). "Amazon continues foray into tennis broadcasting with UK rights to US Open for next five years". The Telegraph. https://www.telegraph.co.uk/tennis/2017/11/15/amazon-continues-foray-tennis-broadcasting-uk-rights-us-open/. 
  55. ↑ "Premier League TV rights: Amazon to show 20 matches a season from 2019–2022" (in en-GB). BBC News. 2018-06-07. https://www.bbc.com/sport/football/44396151. 
  56. ↑ "Premier League agrees TV rollover deal" (in en-GB). BBC Sport. https://www.bbc.co.uk/sport/football/57098432. 
  57. ↑ "NFL announces new broadcast deals running through 2033 season" (in en-US). https://www.nfl.com/news/nfl-announces-new-broadcast-deals-running-through-2033-season. 
  58. ↑ "NFL completes long-term media distribution agreements through 2033 season" (in en-US). https://www.nfl.com/news/nfl-completes-long-term-media-distribution-agreements-through-2033-season. 
  59. ↑ "Amazon signs Champions League football streaming deal in UK". July 4, 2022. https://smallbizbuddha.com/amazon-signs-champions-league-football-streaming-deal-in-uk/. 
  60. ↑ "Amazon Prime Video compra direitos de transmissão da NBA para o Brasil" (in pt). 2022-10-17. https://www.tudocelular.com/android/noticias/n196994/amazon-prime-video-direitos-transmissao-nba-brasil.html. 
  61. ↑ "Prime Video to livestream NBA games in Brazil beginning with 2022-23 season" (in en-US). 2022-10-17. https://pr.nba.com/prime-video-nba-livestream-games-brazil/. 
  62. ↑ Porter, Rick (2022-10-31). "Amazon Enters Sports-Talk Arena With Daily Slate of Shows" (in en-US). https://www.hollywoodreporter.com/tv/tv-news/amazon-sports-talk-shows-1235251982/. 
  63. ↑ Patrick, Nick (December 3, 2014). "Where Can You Get Amazon Prime Video?". Stream Sidekick. http://streamsidekick.com/can-get-amazon-prime-video/. 
  64. ↑ Filme und Serien kaufen , Amazon.de. Retrieved June 29, 2016.
  65. ↑ "Supported Devices & Features". https://www.primevideo.com/help/ref=dv_web_help_nd_nd?_encoding=UTF8&nodeId=202064920. 
  66. ↑ Ramstad, Jordan (2019-04-18). "Prime Video Is Coming To Android TV, YouTube Returning To Fire TV" (in en). https://www.androidheadlines.com/2019/04/prime-video-android-tv.html. 
  67. ↑ Streitfeld, David; Benner, Katie (October 2, 2015). "Amazon to Stop Selling Apple TV and Chromecast". The New York Times. https://www.nytimes.com/2015/10/02/business/amazon-to-stop-selling-apple-tv-and-chromecast.html?_r=0. 
  68. ↑ "Amazon to Ban Sale of Apple, Google Video-Streaming Devices". Bloomberg News. October 1, 2015. https://www.bloomberg.com/news/articles/2015-10-01/amazon-will-ban-sale-of-apple-google-video-streaming-devices. 
  69. ↑ "Amazon Is Banning Apple TV and Chromecast. And That's Gross". Wired. https://www.wired.com/2015/10/amazon-apple-tv-chromecast/. Retrieved 2 October 2015. 
  70. ↑ "Amazon Prime Video comes to Apple TV, finally". The Verge. https://www.theverge.com/2017/12/6/16741136/download-amazon-prime-video-apple-tv. 
  71. ↑ "Prime Video is on Chromecast and Android TV, plus YouTube on Fire TV". July 9, 2019. https://blog.google/products/chromecast/prime-video-chromecast-android-tv-youtube-fire-tv/. 
  72. ↑ Welch, Chris (2019-04-18). "YouTube is finally coming back to Amazon's Fire TV devices". https://www.theverge.com/2019/4/18/18412525/youtube-amazon-fire-tv-prime-video-chromecast-return-announcement. 
  73. ↑ "Paying for Prime Video Subscriptions in Local Currencies". https://www.primevideo.com/help/ref=atv_hp_nd_srchr?nodeId=G8P3YMHU34R3XX4N. 
  74. ↑ "Paying for Prime Video Channel Subscriptions with Gift Cards". https://www.primevideo.com/help/ref=atv_hp_nd_srchr?nodeId=GTJEC3TQFTZZH3KG. 
  75. ↑ "Payment Using Digital Wallets". https://www.primevideo.com/help?nodeId=TvKthpROqT1fIXRM38. 
  76. ↑ "Daring Fireball: Amazon and Apple Strike Deal for Prime Video In-App Purchases and Subscriptions". https://daringfireball.net/2020/04/amazon_apple_prime_video. 
  77. ↑ "John Gruber's Explanation of the Apparent Prime Video Deal Between Apple and Amazon - MacStories". April 2, 2020. https://www.macstories.net/linked/john-grubers-explanation-of-the-apparent-prime-video-deal-between-apple-and-amazon/. 
  78. ↑ "Amazon no longer offers in-app Kindle and Music purchases on Android". May 31, 2022. https://www.engadget.com/amazon-removes-direct-purchasing-android-161708963.html. 
  79. ↑ "Amazon lança Loja Prime Video no Brasil para alugar filmes lançados no cinema". October 18, 2021. https://www.tudocelular.com/novos-produtos/noticias/n181058/amazon-lanca-loja-prime-video-no-brasil.html. 
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  81. ↑ "The Amazon Prime Membership Fee - Amazon Customer Service". https://www.amazon.co.jp/-/en/gp/help/customer/display.html?nodeId=201910200. 
  82. ↑ 82.0 82.1 "Paying for Prime Video Rentals or Purchases". https://www.primevideo.com/help/ref=atv_hp_nd_cnt?nodeId=GC4XWK2TRW9945XP. 
  83. ↑ "Prime Video Accepted Payment Methods". https://www.primevideo.com/help?nodeId=TtmpPpt4SHTjHQsAEX. 
  84. ↑ "Amazon.com.mx: Paga Prime Con Tarjeta de Regalo - FAQs". https://www.amazon.com.mx/b?ie=UTF8&node=23483337011. 
  85. ↑ "Amazon.sa: Prime - Gift Cards". https://www.amazon.sa/-/en/b?ie=UTF8&node=27155493031. 
  86. ↑ Edwards, Luke (July 17, 2014). "Amazon is going 4K and bringing Prime Instant Video to Android". Pocket-lint. http://www.pocket-lint.com/news/129936-amazon-is-going-4k-and-bringing-prime-instant-video-to-android. 
  87. ↑ Fildes, Nic; Murphy, Hannah (March 19, 2020). "EU warns of broadband strain as millions work from home". Financial Times (San Francisco). https://www.ft.com/content/b4ab03db-de1f-4f98-bcc2-b09007427e1b. 
  88. ↑ Espinoza, Javier; Fildes, Nic; Murphy, Hannah; Bradshaw, Tim (March 20, 2020). "YouTube, Amazon and Netflix cut picture quality in Europe". Financial Times. https://www.ft.com/content/70333747-f180-4887-8a26-27ab6b230299. 
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  90. ↑ Laura Owen (September 17, 2013). "Amazon's Instant Video iOS app now lets you stream to Apple TV via AirPlay". Gigaom. https://gigaom.com/2013/09/17/amazons-instant-video-ios-app-now-lets-you-stream-to-apple-tv-via-airplay/. 
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  93. ↑ Sarah Perez (September 9, 2014). "Amazon Brings Prime Instant Video To All Android Phones In US, UK And Germany". https://techcrunch.com/2014/09/09/amazon-brings-prime-instant-video-to-all-android-phones-in-us-uk-and-germany/. 
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  95. ↑ Roku. "Roku - Streaming TV & Media Player". Roku. https://channelstore.roku.com/browse. 
  96. ↑ "Sony Electronics Offers Extensive 4K Ultra HD Home Entertainment Solutions with New 2015 TV Lineup" (Press release).
  97. ↑ Buser, Jack (April 3, 2012). "PS3: The First Console to Offer Amazon Instant Video". PlayStation.blog. http://blog.us.playstation.com/2012/04/03/ps3-the-first-console-to-offer-amazon-instant-video/. 

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