Universe (platform)

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Short description: South Korean mobile app and web platform
Universe
Universe Platform Logo.jpg
Developer(s)NCSoft
Initial releaseJanuary 28, 2021; 3 years ago (2021-01-28)
PlatformiOS, Android
Available inKorean, English, Japanese
TypeEntertainment
Websiteuniverse-official.io

Universe (stylized as UNIVERSE; Korean유니버스; RRYunibeoseu) was a Korean mobile app and web platform created by the video game developer NCSoft and operated by its entertainment subsidiary Klap.

The global K-pop entertainment platform revealed all 38 participating artists individually from November 12, 2020, to August 29, 2022. The platform officially closed and its service was transferred to Dear U bubble on February 17, 2023.[1]

Development

Ahead of its launch day, Universe surpassed four million pre-registered users on both the App Store and Google Play.[2] As of January 2021, K-pop fans from 188 countries around the world including South Korea , the United States , Japan , Taiwan, Indonesia, and Brazil completed pre-registration with 80% of these users residing overseas.[3] Two months after its launch, Universe achieved more than five million global downloads with a total 692 exclusive contents released.[4] Four months after its launch, the K-pop entertainment platform surpassed ten million downloads.[5]

Within ten months of its release, Universe surpassed 20 million downloads.[6] The proportion of overseas users increased to 89% while the total number of original content released rose to 5,122 with a cumulative view count of 21.46 million.[7] As of July 2022, after the Universe service completely reorganized, with a total of 6,288 original contents, the monthly revisit rate increased 10 times, the cumulative number of views reached 24 million, and the number of global downloads exceeded 24 million.[8]

Artists

Current


Former

  • Oh My Girl (2021–2022, moved to Weverse)[28][30]
  • Yerin (2021–2022, moved to Dear U Bubble under "Bubble with Stars")[31]
  • SF9 (2021–2022)[32]
  • The Boyz (2020–2023, moved to Weverse)[33]
  • Lightsum (2021–2023, moved to Weverse)[27]
  • AB6IX (2020–2023, moved to Dear U Bubble under "Bubble with Stars")[34][35]
  • Monsta X (2020–2023, moved to Dear U Bubble under "Bubble for Starship")[36][37]
  • WJSN (2020–2023, moved to Dear U Bubble under "Bubble for Starship")[38][37]
  • Cravity (2021–2023, moved to Dear U Bubble under "Bubble for Starship")[28][37]
  • Ive (2021–2023, moved to Dear U Bubble under "Bubble for Starship")[39][37]

Universe Originals

Series

  • Kang Daniel – Agent Blackjack K (10 Episodes)[40]
  • Monsta X – Area 51: The Code (10 Episodes)[41]
  • Iz*One – Fantastic I*z: Hidden School (10 Episodes)[citation needed]

Radio

  • Kang Daniel – Kang Daniel Film Festival (7.25 MHz)[42]
  • The Boyz – Star THE Bs D.D.D (12.06 MHz)[42]
  • Monsta X – Smart Ones (5.14 MHz)[42]
  • Park Jihoon – The Next Door (3.26 MHz)[42]
  • Astro – Hot Topics! (2.23 MHz)[42]
  • Iz*One – Oneiric Diary (10.29 MHz)[42]
  • Ateez – The Clues (10.24 MHz)[42]
  • (G)I-dle – Not That Close (5.02 MHz)[42]
  • WJSN – Universe War (2.25 MHz)[42]
  • AB6IX – Care to Join? (5.22 MHz)[42]
  • CIX – Seeds of Temptation (7.23 MHz)[42]
  • SF9 – Catch Up! (10.05 MHz)[42]

Universe Music

All artists that have joined Universe will participate in its "Universe Music" series, with various content including music videos released each month.[lower-alpha 1][43] <section begin="Universe Music" />

Date Artist Title Notes Ref
Jan 26, 2021 Iz*One "D-D-Dance" Prod. Full8loom [44][lower-alpha 2]
Feb 9, 2021 Sumi Jo and Rain "Guardians" Universe theme song [45][lower-alpha 3]
Mar 3, 2021 Park Ji-hoon feat. Lee Hi "Call U Up" Prod. Primary [46][lower-alpha 2]
Apr 29, 2021 (G)I-dle "Last Dance" Prod. Groovy Room [47][lower-alpha 3]
May 13, 2021 Kang Daniel feat. Loco "Outerspace" N/A [48][lower-alpha 3]
May 24, 2021 AB6IX "Gemini" [49][lower-alpha 3]
July 1, 2021 CIX "Tesseract" Prod. Hui, Minit [50][lower-alpha 2]
July 11, 2021 The Boyz "Drink It" N/A [51][lower-alpha 2]
July 26, 2021 Monsta X "Kiss or Death" [52][lower-alpha 2]
Sep 2, 2021 Astro "Alive" [53][lower-alpha 3]
Sep 23, 2021 WJSN "Let Me In" [54][lower-alpha 2]
Oct 1, 2021 WEi "Starry Night" Prod. Dress [55][lower-alpha 2]
Nov 11, 2021 Drippin "Vertigo" N/A [56][lower-alpha 3]
Dec 23, 2021 Oh My Girl "Shark" [57][lower-alpha 3]
Dec 30, 2021 SF9 "Savior" [58][lower-alpha 4]
Jan 31, 2022 Ateez "Don't Stop" [59]
Mar 10, 2022 Kwon Eun-bi "Esper" [60]
Apr 14, 2022 Ha Sung-woon "La La Pop!" [61]
Apr 29, 2022 Kang Daniel "Ready to Ride" [62]
May 31, 2022 Cravity "Vivid" [63]
Jun 17, 2022 The Boyz "Sweet" [64]
July 7, 2022 Monsta X "If with U" [65]
July 21, 2022 Astro "U&Iverse" [66]
Aug 11, 2022 Jo Yu-ri "Maybe" [67]
Aug 19, 2022 Wonho "Don't hesitate" [68]
Sep 23, 2022 Kep1er "Sugar Rush" [69]
Oct 27, 2022 Viviz "Rum Pum Pum" [70]

Concerts

Date Title Venue Performing Artist(s) Attendance Ref.
February 14, 2021 UNI-KON Online
  • AB6IX
  • Astro
  • Ateez
  • CIX
  • Cravity
  • (G)I-dle
  • Iz*One
  • Kang Daniel
  • Monsta X
  • Oh My Girl
  • Park Jihoon
  • The Boyz
  • WEi
  • WJSN
2,600,000 [71]
July 2, 2022 SK Olympic Handball Gymnasium and online
  • Astro
  • Ghost9
  • Ive
  • Park Ji-hoon
  • The Boyz
  • WEi
  • Weki Meki
  • WJSN
  • Wonho
  • Younite
3,800,000 [72][73]
July 3, 2022
  • Ateez
  • CIX
  • Cravity
  • Drippin
  • EPEX
  • Jo Yu-ri
  • Kep1er
  • Lightsum
  • SF9
  • Yena

Fan meetings

Universe Fan Event

Date Title Performing Artist(s) Ref.
July 23, 2022 Black Gambler Kang Daniel [74]
August 19, 2022 Happy Yerin Day Yerin [75]
November 18, 2022 Sunset Beach Kep1er

Universe Fan Party

Date Title Venue Performing Artist(s) Ref.
February 28, 2021 Iz*one Online Fan Party Online Iz*One [76]
April 17, 2021 CIX: Blooming Day CIX [77]
May 16, 2021 Dear My D Kang Daniel [78]
June 6, 2021 Sunday Cravity Cravity [79]
July 24, 2021 (cancelled)[lower-alpha 5] Monsta Castle Monsta X [81]
November 7, 2021 Welcome to WJSN House YES24 Live Hall WJSN [82]
February 11, 2022 Oh My Princess Diary Oh My Girl [83]
May 7, 2022 Dream Driver Nodeul Live House Drippin [84]
May 8, 2022 Eunbi's Secret Store Kwon Eun-bi
May 21, 2022 School Fest. in Neverland YES24 Live Hall (G)I-dle [85]

Notes

  1. The full music videos were exclusively released on the Universe app, excluding the one for the platform's theme song Guardians (Universe), which is also accessible on Warner Music Korea's YouTube channel. Starting with "Shark", the music videos are now released on YouTube a few days after their release on the app. Music videos for past Universe Music songs are now also available on the YouTube channels of Universe, Warner Music Korea, 1theK (Kakao Entertainment), and Sony Music Korea.
  2. 2.0 2.1 2.2 2.3 2.4 2.5 2.6 Distribution: Kakao Entertainment
  3. 3.0 3.1 3.2 3.3 3.4 3.5 3.6 Distribution: Warner Music Korea
  4. Distribution: Sony Music Korea
  5. Indefinite postponement due to COVID-19.[80]

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External links





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