Deserve (song)

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"Deserve"
Single by Kris Wu featuring Travis Scott
from the album Antares
ReleasedOctober 12, 2017 (2017-10-12)
Recorded2016
GenreHip hop
Length3:02
LabelAce Unit Culture
Songwriter(s)
Producer(s)
Kris Wu singles chronology
"I Choose the Road"
(2017)
"Deserve"
(2017)
"Miss You"
(2017)
Travis Scott singles chronology
"4 AM"
(2017)
"Deserve"
(2017)
"Blue Pill"
(2017)
Music video
"Deserve" on YouTube

"Deserve" is a song recorded by Canadian rapper Kris Wu featuring American rapper Travis Scott. It was released on October 12, 2017, through Ace Unit Culture, as the first single of Wu's debut studio album Antares (2018). The song was written by the performing artists and produced by Louis Bell. A music video for the song was directed by Colin Tilley and released on October 16, 2017.

Recording and composition

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"Deserve" was written by Kris Wu and Travis Scott, while production was handled by Louis Bell. The song was recorded in summer 2016 in Los Angeles. Wu told Zane Lowe, host of Apple Music 1: "[...] One of the homies said that he had reached out to Travis Scott, and he was actually in New York. Then we threw out this idea of collaborating and he was really down. He flew out from New York to L.A. and then we met in the studio, kicking it, vibe out a little bit, and then we just got on the record and made this amazing record."[1] Wu later told Beatrice Hazlehurst of Paper that the songs creation "was super organic, Travis was out of town but we had this idea for a collaboration, you know, East and West."[2] The song has been described as an "Auto-Tune driven" hip hop song, which features "harmonizing vocals and mellow raps"[3][4]

Reception

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Billboard's Tamar Herman described "Deserve" as a "trap-laden banger built to be played in clubs around the world."[3]

Music video and live performance

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A Colin Tilley directed music video for the song was released on October 16, 2017.[4] On the release day, Wu and Scott performed the song in the Up&Down Club in New York City, organized by 88 Rising.[5]

Charts

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Chart performance for "Deserve"
Chart (2017) Peak
position
US Bubbling Under Hot 100 Singles (Billboard)[6] 4
US Hot R&B/Hip-Hop Songs (Billboard)[7] 44

References

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  1. ^ Cowen, Trace William (October 11, 2017). "Travis Scott Links With Kris Wu for Smooth Collab "Deserve"". Complex. Archived from the original on September 25, 2020. Retrieved May 2, 2021.
  2. ^ Hazlehurst, Beatrice (October 19, 2017). "Kris Wu is the Bridge Between the East and West We've Been Waiting For". Paper. Archived from the original on November 5, 2020. Retrieved May 2, 2021.
  3. ^ a b Tamar, Herman (October 11, 2017). "Kris Wu Teams Up with Travis Scott for 'Deserve': Listen". Billboard. Archived from the original on October 18, 2017. Retrieved May 2, 2021.
  4. ^ a b Lamarre, Carl (October 16, 2017). "Kris Wu & Travis Scott Pledge to Give Women Everything They 'Deserve' in Their New Video: Watch". Billboard. Archived from the original on April 6, 2018. Retrieved May 2, 2021.
  5. ^ Frances, Lai (October 14, 2017). "Kris Wu and Travis Scott Take Over New York with 'Deserve'". Popcrush. Archived from the original on November 12, 2020. Retrieved May 2, 2021.
  6. ^ "Kris Wu Chart History (Bubbling Under Hot 100)". Billboard. Retrieved May 2, 2021.
  7. ^ "Kris Wu Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved May 2, 2021.

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