The declared purpose of the initiative is to "seek to counter the attempts to delegitimize the State of Israel and its right to live in peace within safe and defensible borders". It uses the slogan "Stand for Israel, Stand for the West".[2] It also campaigns against Iran, in particular in relation to its potential development of nuclear armaments.
According to the Mexican newspaper El Financiero, the purpose of the initiative is to "reaffirm Western values," "work in favor of recognizing the right of Israel to exist," and counteract "anti-Semitic criticism" of Israel.[6] According to ABC News, the initiative is founded on the conviction that "The campaign against Israel corrodes the international system from within, beginning with the United Nations."[7]
José María Aznar states that FOII is non-Jewish in nature and not linked to the Israeli government, and only non-Jews can become a members of the board. Aznar believes that if Israel were to disappear, Europe would then be directly confronted by radical Islam elements.[8]
The Friends of Israel are based on the following principles:[2]
Israel is a modern, flourishing Western country with a liberal democratic political system operating under the rule of law, with a right to be treated as such.
Israel is an ally of the west against terrorism and defender of the Judeo-Christian cultural and moral heritage, and thus "Israel's fight is our fight".
The key to ending the Israeli–Palestinian conflict is for the Palestinians to recognize Israel as the legitimate national homeland of the Jewish people, and then good faith negotiations have a chance of achieving success.
The spread of Islamic fundamentalism and jihadism and the prospect of a nuclear Iran are threats existential for the state of Israel as for the rest of the western world.
FOII is headquartered in Madrid,[10] but also has a UK registered charity.[11]
Friends of Israel Initiative has been funded by a dozen private donors from Spain, America, Israel, France, Italy and Britain. It has a working budget of almost £1 million a year.[12]