This partial list of city nicknames in New Hampshire compiles the aliases, sobriquets and slogans that cities and towns in New Hampshire are known by (or have been known by historically), officially and unofficially, to municipal governments, local people, outsiders or their tourism boards or chambers of commerce. City nicknames can help in establishing a civic identity, helping outsiders recognize a community or attracting people to a community because of its nickname; promote civic pride; and build community unity.[1]Nicknames and slogans that successfully create a new community "ideology or myth"[2] are also believed to have economic value.[1] Their economic value is difficult to measure,[1] but there are anecdotal reports of cities that have achieved substantial economic benefits by "branding" themselves by adopting new slogans.[2]
Some unofficial nicknames are positive, while others are derisive. The unofficial nicknames listed here have been in use for a long time or have gained wide currency.
^Berlin HistoryArchived 2007-03-31 at the Wayback Machine, accessed April 8, 2007. "Due to this growth, Berlin soon became known as "The City That Trees Built"."
^City of Nashua, New Hampshire - Home Page, Nashua, New Hampshire. Accessed July 10, 2007. "Mayor Bernard A. Streeter welcomes you to the official website of the City of Nashua, NH.Whether you are relocating to our city, or just visiting and need some information we want you to feel welcome. The city is located 45 minutes from Boston, MA. on Route 3 and has been called 'The Gate City.'"