The National Dunking Association was a membership-based organization started by the Doughnut Corporation of America.[1][2][3] It was established in the 1930s to help popularize doughnuts in North America.[4]
At its peak, the association claimed millions of members across more than 300 chapters. Members included famous actors, athletes, political figures, and people of all ages.[5]
Members were encouraged to eat doughnuts using the Official Dunking Rules, a step-by-step method outlined by the organization.[6] The lighthearted rules referred to dunking donuts as a sport and instructed members to break their donuts in half before swishing them rhythmically in coffee, cocoa, tea, or milk.[7]
The association held various doughnut-focused events including an annual convention in New York City.[8]
Presidents of the National Dunking Association included Jimmy Durante, Jack Lemmon, Red Skelton, Joey Bishop, and Johnny Carson.[9] Bert Nevins served as the organization's vice president.[10]
The National Dunking Association was located at 50 East 42nd Street in New York City.[10]