Soreen

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Soreen is a brand of malt loaf and is owned by Mark and David Samworth,^[1][2] a food manufacturing company based in Leicestershire.

The creator of Soreen, John Rahbek Sorenson, arrived in England in 1920.^[3] He purchased a property in Manchester two years before establishing John Sorenson Bakery Equipment & Co. Over the course of the next several years, he produced and sold his own baked goods.^[3]

In 2013, the company's revenue grew 20% to £30M,^[4] and in 2014 the Soreen brand was acquired from the McCambridge Group by the Samworth Brothers for an undisclosed sum.^[5] As of December 2018, the company employs 126 at its Manchester factory, and its products are consumed by roughly 28.5% of households in the UK.^[6] They distribute 1.5 million loaves per week.^[7]

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