The Art of Shaving

The Art of Shaving
Company type	Subsidiary
Industry	Shaving products
Founded	1996; 28 years ago
Founders	Eric Malka; Myriam Zaoui
Headquarters	New York City, New York, U.S.
Parent	Procter & Gamble ; (2009–present)
Website	www.theartofshaving.com theartofshaving.ca

The Art of Shaving is a United States retail business of high-end men's shaving and skin care accessories. The first store was founded by Eric Malka and Myriam Zaoui in Manhattan in 1996.^[1]

The store was successful and opened a second shop on Madison Avenue. The brand developed a line of natural shaving products.^[2] The company grew to have stores in the United States, Canada, United Arab Emirates, Qatar, and Russia. Procter & Gamble purchased The Art of Shaving in 2009.^[3]^[4] It was announced in January 2020 that parent company Procter & Gamble planned to close "most" stores due to a decline in mall traffic and changing consumer shopping habits ^[5] The company closed its last physical location in Orlando, Florida on January 2, 2024.^[6]

The company entered a partnership with razor company Gillette with some The Art of Shaving franchises owned by Gillette.^[7]

References

^ Harry Hunt III (2005-11-05). "The Kind of Shave You Can't Get at Home". The New York Times. Retrieved 2011-04-24.
^ "The Art of Shaving - History". Archived from the original on 2008-08-02. Retrieved 2008-12-27.
^ "P&G buys high-end brand The Art of Shaving". Reuters. 2009-06-03. Retrieved 2018-08-16.
^ Newman, Andrew Adam (17 November 2010). "Art of Shaving Promoted as a Brotherhood Brand". The New York Times. Retrieved 2018-08-16.
^ Barrett J. Brunsman. "Exclusive P&G to close most Art of Shaving stores".
^ "The Art of Shaving to permanently close at Disney Springs". www.wdwmagic.com. Retrieved 2024-07-26.
^ Laban, Linda (2008-03-27). "Looking good, dude, head to toe". Boston Globe. Retrieved 2008-12-27.

External links

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[1] Harry Hunt III (2005-11-05). "The Kind of Shave You Can't Get at Home". The New York Times. Retrieved 2011-04-24.

[2] "The Art of Shaving - History". Archived from the original on 2008-08-02. Retrieved 2008-12-27.

[reut_P&Gb-3] "P&G buys high-end brand The Art of Shaving". Reuters. 2009-06-03. Retrieved 2018-08-16.

[nyti_Arto-4] Newman, Andrew Adam (17 November 2010). "Art of Shaving Promoted as a Brotherhood Brand". The New York Times. Retrieved 2018-08-16.

[5] Barrett J. Brunsman. "Exclusive P&G to close most Art of Shaving stores".

[6] "The Art of Shaving to permanently close at Disney Springs". www.wdwmagic.com. Retrieved 2024-07-26.

[7] Laban, Linda (2008-03-27). "Looking good, dude, head to toe". Boston Globe. Retrieved 2008-12-27.

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v t e Procter & Gamble
People	William Procter (co-founder) James Gamble (co-founder) Norman R. Augustine Clarence Gamble A.G. Lafley Lynn Morley Martin James McNerney William Cooper Procter John F. Smith Jr. Ralph Snyderman Meg Whitman Ernesto Zedillo
Current brands	Always Ambi Pur Ariel Aussie Bold Bounty Braun Charmin Cheer Crest/Blend-A-Med Dawn Daz Downy Dreft Fairy Febreze Gain Gillette Gillette Mach3 Gleem Head & Shoulders Ivory Joy Luvs Mr. Clean New Chapter Nice 'n Easy Olay Old Spice Oral-B Pampers Pantene Puffs Secret Seven Seas SK-II Scope Swiffer Tampax Tide Vicks more...
Related	Arbora & Ausonia Joint Venture The Art of Shaving Baltimore Plant BeingGirl Chemicals Decision Earth MDVIP PG Tips Port Ivory Pringles Procter & Gamble Co. v. OHIM Tyneside Procter & Gamble Korea Procter & Gamble Pakistan Procter & Gamble Philippines Consumption of Tide Pods Villarriba and Villabajo