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  • Companies established in 2021
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    Intress Media

    From Wikitia - Reading time: 4 min
    Intress Media
    IndustryAdvertising Services
    Founded2021; 3 years ago (2021)
    HeadquartersLas Vegas, Nevada
    ProductsAffiliate marketing and digital marketing services
    Websiteintressmedia.com

    Intress Media is an American affiliate marketing and media company specializing in the iGaming industry.[1] The company's core activities encompass the creation of websites, mobile applications, and media assets tailored for affiliate marketing within the iGaming sector. Intress Media strategically promotes these digital properties through digital marketing techniques, including SEO (search engine optimization), SMM (social media marketing), email marketing, push notifications, and digital advertising on Facebook and Google Ads.[2][3]

    Overview[edit]

    Intress Media, established in 2021, is headquartered in Las Vegas, Nevada. The company specializes in the creation and marketing of affiliate websites and mobile applications for the regulated iGaming market in the United States.[4]

    Intress Media's core activities encompass conducting comprehensive assessments of licensed casino brands, providing fundamental insights into various casino gaming products, and disseminating news to enhance the knowledge, awareness, and overall gambling experience of players across the United States.[5]

    Operating as a privately owned media company, Intress Media collaborates with a dedicated team and contributors distributed across the United States, the United Kingdom, and Ukraine.[6]

    It holds authorizations for iGaming, including an Ancillary Casino Service Industry Enterprise License application in New Jersey, an active vendor registration for internet gaming in Michigan, and official recognition as an approved registered gaming service provider in Pennsylvania.[7]

    Intress Media's mission is to empower customers with knowledge and tools for responsible gaming choices and to create a customer-centric product for enhanced interaction between iGaming brands and customers.[8]

    Websites[edit]

    Intress Media currently manages a portfolio of four affiliate websites, each designed to produce diverse media content for both online and land-based casinos within their respective states. These websites offer various resources, including guides, reviews, news updates, and overviews of casino bonuses. While the content across the websites shares common themes, the unique legal frameworks governing gambling in each state necessitate separate platforms.

    • iGamingNJ.com: In October 2021, Intress Media secured an operational license from the New Jersey Division of Gaming Enforcement (NJ DGE). One month later, in November, iGamingNJ was officially launched, becoming a valuable resource for online gambling enthusiasts.
    • iGamingMI.com: Intress Media expanded its operations to Michigan in April 2022 with the launch of iGamingMI. The site provides expert advice on online gambling and delves into land-based tribal gaming and Detroit's brick-and-mortar casinos.
    • iGamingWV.com: In July 2022, Intress Media introduced iGamingWV, an informative platform dedicated to online gambling in West Virginia. The site also emphasizes the five legal land-based casinos within the state.
    • iGamingPenn.com: The latest addition to the iGaming network, iGamingPenn, was unveiled in April 2023. The site serves as a valuable source of gambling insights for Pennsylvania, covering online gambling and showcasing the various brick-and-mortar casinos available in the state.

    Business Model[edit]

    Intress Media's business model centers on aggregating comprehensive gambling-related information on its websites, offering high-quality content for user education and decision-making. The company employs proprietary algorithms and industry-accepted rating criteria to provide personalized lists of casino and sports betting brands tailored to individual user preferences. Intress Media receives compensation from these brands for directing customers to their platforms, enabling users to enjoy an enhanced gaming experience.[9][10]

    References[edit]

    1. ↑ "Intress Media - Overview, News & Competitors | ZoomInfo.com". ZoomInfo. Retrieved 26 September 2023.
    2. ↑ "Reports/active_vendor" (PDF). www.nj.gov. Retrieved 26 September 2023.
    3. ↑ "Компанія Intress Media на DOU". DOU (in українська). Retrieved 26 September 2023.
    4. ↑ "Authorized Certified and Registered Gaming Service Providers List" (PDF). gamingcontrolboard.pa.gov. Retrieved 26 September 2023.
    5. ↑ "List of Internet Gaming and Sports Betting Active Entities". www.michigan.gov. Retrieved 26 September 2023.
    6. ↑ Fletcher, Robert (26 July 2022). "Intress Media secures approval in Michigan". IGB Affiliate. Retrieved 26 September 2023.
    7. ↑ Mulligan, Richard (30 August 2022). "Intress Media obtains Pennsylvania licence". IGB Affiliate. Retrieved 26 September 2023.
    8. ↑ Mulligan, Richard (29 June 2022). "Intress Media obtains New Jersey licence". IGB Affiliate. Retrieved 26 September 2023.
    9. ↑ Fletcher, Robert (26 July 2022). "Intress Media secures approval in Michigan". iGB. Retrieved 26 September 2023.
    10. ↑ "Intress Media Archives". iGB North America. Retrieved 26 September 2023.

    External links[edit]

    Licensed under CC BY-SA 3.0 | Source: https://wikitia.com/wiki/Intress_Media
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