Justin Paul | |
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Nationality | American |
Citizenship | United States |
Occupation |
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Organization | University of Puerto Rico |
Website | drjustinpaul |
Justin Paul is a Professor of Business Administration at the University of Puerto Rico and Editor-in Chief, International Journal of Consumer Studies,[1] a global academic journal with 45 years of track record with an A rank in the journal quality list of Australian Business Deans Council.[2][3] A Professor with the University of Puerto Rico, San Juan, PR, USA,[4] In addition, Paul serves as an Associate Editor of Journal of Business Research, European Management Journal,[5] and Journal of Strategic Marketing[6] and sits on the Editorial board of several premier academic journals such as Journal of International Management.[7]
He holds two titles- ‘Distinguished Scholar’[8] conferred by Indian Institute of Management (IIM), a premier business school in South Asia[9] and ‘Distinguished Professor’ by Symbiosis Institute of Business Management, India.[10] He is known as proponent of Masstige Theory/ Model and measure for brand management[11][12] and SCOPE Framework for small firms.[13]
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