Definition

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Please watch the video bellow.

Especially pay attention on the section of 1:44 - 2:25 in which Harry Potter was fighting Voldemort.

At the beginning of the fighting, Voldemort got the upper hand because his power was stronger. In other words, if the magic power made by Harry was stronger than the one from Voldemort, Harry was able to control and defeat the enemy.

There is a kind of sport called tug of war or rope pulling in which two teams pull at opposite ends of a rope to test strength.
In Japan,sumo is a Japanese style of wrestling in which each competitor attempts to force another one out of the circular ring.

These are examples related to two forces against each other and you must have many similar experiences in your daily life.

Now, come back to your workplace. Have you ever thought why your supervisor hinders your effort in launching a new reformation? Why your good suggestions are never implemented? While you may or may not be able to observe the reasons, you can feel that if the supporting forces are not with you, you cannot reach to a result as desired as you thought.

Force field analysis is a management tool to analyze the driving forces and restraining forces which affect change initiatives in organizations. It was introduced by Kurt Lewin in the early 1950s. The concept now is widely used in organization development as a technique for

• assessing and identifying effects,
• planning feasible implementations,
• implementing organizational changes, and
• evaluating strategies.

In this lesson, we place the focus on the use of FFA as a tool in the area of needs analysis to help you identify your client’s problems and then plan feasible recommendations.

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